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Shopping Center Development
Wind
2008.2.15
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Contents
Development of Shopping Center1
UK Shopping Center and City Retail Area Regeneration2
Birmingham Shopping Area Regeneration and Bull Ring3
Shopping Center Development in China4
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DEVELOPMENT OF SHOPPING CENTER
Origin
Rudiment of modern shopping center
date back to ancient Greece and Rome
City Plaza in Ancient Greece
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First modern shopping center in the world
Country Club Plaza
( Kansas of Missouri in the United States)
DEVELOPMENT OF SHOPPING CENTER
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DEVELOPMENT OF SHOPPING CENTER
STAGE TIME US UK
Early exploration early 20 century Strip center Local center
Shaping and development 1950s-1960sSuburban shopping
center Regional center with the city regeneration
mature 1970sGas crisis, suburban to
urban
diversification After 1980sDiversity in region.
rebuilding
Continue to rebuilding ,
suburbanization
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UK SHOPPING CENTER AND CITY RETAIL AREA REGENERATION
The Second World War
( late 1940’s to mid 1960’s)
Globalization
( 1970’s and 1980’s)
• Shopping center development played an important role in the UK shopping area regeneration and city regeneration
Shopping center is the future of the city.
by Victor Gruen
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Birmingham Shopping Area Regeneration and Bull Ring
History of Birmingham city regeneration
• Center of UK manufacturing and the transport junction
• A prosperous city since the Middle Age
• Industry revolution made it the center of the UK machine, plastics, chemical engineering, glass and jewelry industry.
• Now, Manufacturing Center Service and Retail Center
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• In 1964
• In 1999
Birmingham Shopping Area Regeneration and Bull Ring
Rebuilding of Bullring Shopping Area
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Bullring Shopping Center
Birmingham Shopping Area Regeneration and Bull Ring
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Shopping Center in China
Situation in China
• Building of shopping center expands to the whole country.
• The size of the shopping center is bigger and bigger.
• More and more suburban shopping center were built.
Beijing: Golden Resource shopping center
Shanghai: Grand Plaza
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Examples:
South China Mall——Biggest mall in the world
• 400,000 square meters
• 8000 parking lots
Shopping Center in China
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Problems:
• Too more
There are altogether 330 shopping centers in the capitals of all the provinces in China
• Too big
Many shopping centers are too big to operated. The quantity of customer is not enough to support the whole center.
• Too far
Suburban shopping mall is too far. The local community is not enough to support, other customers have no private car to arrive.
Shopping Center in China
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Shopping Center in China
Possible models can be developed in China
• Urban Shopping Center
• Shopping Area Shopping Center ( like Bullring)
• Community shopping center ( local)
All with Chinese characteristic!!
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THANK YOU FOR YOUR ATTENTION!
THE END
