2
5/13/13 Multiple Choice Quiz highered.mcgraw-hill.com/sites/0073403350/student_view0/chapter10/multiple_choice_quiz.html 1/2 Multiple Choice Quiz (See related pages) Results Reporter Out of 10 questions, you answered 2 correctly with a final grade of 20% 2 correct (20%) 8 incorrect (80%) 0 unanswered (0%) Your Results: The correct answer for each question is indicated by a . 1 CORRECT The complete process of locating a service facility moves from the general to the specific, e.g. first the geographic area is determined, then the neighborhood, and then the specific site. A) True B) False 2 INCORRECT In choosing a location, a solution space that has an infinite number of possibilities is referred to as a 'network'. A) True B) False 3 CORRECT The maximal covering location problem is concerned with maximizing the population covered within a desired service distance, whereas the location set covering problem is concerned with the minimum number of facility locations that will serve all demand points within some specified maximal distance. A) True B) False 4 INCORRECT Two service providers (A and B) are equal in every way except that service B is twice as far away as service A. According to the Huff model, if the appropriate Lambda (λ) is four, service B is eight times less attractive than service A. A) True B) False 5 INCORRECT The first step in choosing a location for a service facility involves answering which of the following questions? A) What is the purpose of the service and how will success be measured? B) How many facilities will be constructed? C) Are the potential sites limited due to access, zoning restrictions, labor availability…? D) All of the above questions must be asked. 6 INCORRECT Which of the following is not an element that is normally considered when selecting a specific site? A) Accessibility B) Previous uses C) Traffic flow D) Competition 7 INCORRECT Consider factory outlet centers that are often located upwards of thirty miles away from an urban center. Compared to neighborhood supermarkets, the lambda (λ) in the Huff model for these outlet centers is: A) Greater B) Smaller C) The same D) Unrelated, since outlet centers and supermarkets are not comparable 8 INCORRECT Which of the following is a tool that is used when attempting to locate more than one facility? A) Euclidian metric B) Huff analysis C) Metropolitan metric D) Location set covering 9 INCORRECT The "Food Court" often found at malls is an example of _________. A) saturation marketing B) competitive clustering C) deliberate cannibalization D) poor planning 10 INCORRECT The Internet has begun to change the rules of location selection. What location criterion is most important for pure Internet services such as 'eBay? A) Proximity to customers Course-wide Content Visit the OMC *Service Model Service Model: Order P... Excel Template ServQual Forms List of Videos Text Updates Chapter 10 News, Articles & Links Web Links Quizzes Multiple Choice Quiz Home > Chapter 10 > Multiple Choice Quiz

Service Operations Management - MCQs

Embed Size (px)

DESCRIPTION

Service Operations Management - MCQs

Citation preview

Page 1: Service Operations Management - MCQs

5/13/13 Multiple Choice Quiz

highered.mcgraw-hill.com/sites/0073403350/student_view0/chapter10/multiple_choice_quiz.html 1/2

Multiple Choice Quiz(See related pages)

Results Reporter

Out of 10 questions, you answered 2 correctly with a final grade of 20%

2 correct (20%)

8 incorrect (80%)

0 unanswered (0%)

Your Results:

The correct answer for each question is indicated by a .

1 CORRECT The complete process of locating a service facility moves from the general to the specific, e.g. first the geographic area isdetermined, then the neighborhood, and then the specific site.

A) True

B) False

2INCORRECT

In choosing a location, a solution space that has an infinite number of possibilities is referred to as a 'network'.

A) True

B) False

3 CORRECT The maximal covering location problem is concerned with maximizing the population covered within a desired servicedistance, whereas the location set covering problem is concerned with the minimum number of facility locations that willserve all demand points within some specified maximal distance.

A) True

B) False

4INCORRECT

Two service providers (A and B) are equal in every way except that service B is twice as far away as service A. Accordingto the Huff model, if the appropriate Lambda (λ) is four, service B is eight times less attractive than service A.

A) True

B) False

5INCORRECT

The first step in choosing a location for a service facility involves answering which of the following questions?

A) What is the purpose of the service and how will success be measured?

B) How many facilities will be constructed?

C) Are the potential sites limited due to access, zoning restrictions, labor availability…?

D) All of the above questions must be asked.

6INCORRECT

Which of the following is not an element that is normally considered when selecting a specific site?

A) Accessibility

B) Previous uses

C) Traffic flow

D) Competition

7INCORRECT

Consider factory outlet centers that are often located upwards of thirty miles away from an urban center. Compared toneighborhood supermarkets, the lambda (λ) in the Huff model for these outlet centers is:

A) Greater

B) Smaller

C) The same

D) Unrelated, since outlet centers and supermarkets are not comparable

8INCORRECT

Which of the following is a tool that is used when attempting to locate more than one facility?

A) Euclidian metric

B) Huff analysis

C) Metropolitan metric

D) Location set covering

9INCORRECT

The "Food Court" often found at malls is an example of _________.

A) saturation marketing

B) competitive clustering

C) deliberate cannibalization

D) poor planning

10INCORRECT

The Internet has begun to change the rules of location selection. What location criterion is most important for pureInternet services such as 'eBay?

A) Proximity to customers

Course-wide ContentVisit the OMC*Service ModelService Model: Order P... Excel TemplateServQual FormsList of VideosText Updates

Chapter 10

News, Articles & LinksWeb Links

QuizzesMultiple Choice Quiz

Home > Chapter 10 > Multiple Choice Quiz

Page 2: Service Operations Management - MCQs

5/13/13 Multiple Choice Quiz

highered.mcgraw-hill.com/sites/0073403350/student_view0/chapter10/multiple_choice_quiz.html 2/2

B) Distance from competition

C) Availability of a well-educated workforce

D) Proximity to overnight shipping

E-mail Your Results

Date: Mon May 13 2013 09:18:22 GMT+0530 (India Standard Time)

My name:

Section ID:

E-mail these results to:

E-mail address: Format:

Me: HTML

My Instructor: HTML

My TA: HTML

Other: HTML

E-mail The Results

To learn more about the book this website supports, please visit its Information Center.

2011 McGraw-Hill Higher EducationAny use is subject to the Terms of Use and Privacy Notice.

McGraw-Hill Higher Education is one of the many fine businesses of The McGraw-Hill Companies.