Service Design Learning

Creating an Early Childhood Magnet

or

“Having consistency in the development of new services and products for our

customers”

Dilemma

New Services and Products and Programs

ACCIDENTALLY ON PURPOSE

Solution

Support for Service Design

Along Came Susan

Engage. Envision. Enact.

Thinking Differently Challenging Assumptions Serving Clients

The Team

The Project

Early Childhood Reggio Emilia Magnet School

Goodwin College partnership

Personas

Juarez Family•Choosing the school: Full time opportunity; Emotional, Physical safety for children; Academic Opportunity•Residence: Ellington•High value for education•Dynamics: 2 parents living in the home; both work full time; Grandmother resides with them also and does not drive; 4 children (ages 8, 4, 4, 1)•Application is for two boys aged 4 (twins): Mother is concerned about one of them not talking as much as the other twin•Family income is 80,000.00

Knox FamilyChoosing the school: Full time opportunity; full day kindergarten; Out of school time care; educational philosophyResidence: West HartfordNegative personal educational experience in a conventional traditional school (Mom)Dynamics: Single parent (Mom aged 31; attorney) with live in boyfriend; Single child (5)Application is for one girl for kindergarten: child has been in family home care since age 6 monthsFamily income is 130,000.00

Designers ask, “How Might We?”"The 'how' part assumes there are solutions out there — it provides creative confidence," 'Might' says we can put ideas out there that might work or might not — either way, it's OK. And the 'we' part says we're going to do it together and build on each other's ideas.“

Tim Brown

HOW MIGHT WE…….Design an ECE education that we can put in place for the 2013-2014 year that assures an optimal experience for families?

TWITTER EXERCISE

Have a 3,4,5 year old? @ the new all day magnet school @ Goodwin College, experience nurturing, child-centered, family-focused education.

Next Steps