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Your Speaker
• Joe Pawlak From Gueststream, Inc.• Hospitality Internet Marketing since 1999• Attended first Rezfest in 2001• Specializing in the Vacation Rental Market
with VRPc Software
• Original SEO/2.0/Blog• SEO Friendly• Social Friendly• 1000’s of tools available – Plugins• It’s OK to be reactive….quickly
• New from Google• Able to accurately track revenue data• Track up to 3 “assists” for 30+ days• Real social marketing data to come