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ABIRD Power Solutions [email protected] [email protected]

SEO Audit Report for Abird.co.Uk

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Page 1: SEO Audit Report for Abird.co.Uk

ABIRD PowerSolutions

[email protected]

[email protected]

Page 2: SEO Audit Report for Abird.co.Uk

Score Overview

525225% Domain Strength 4% Readability & Conversion

30% On-Page Optimization 11% Social Engagement

25% Off-Page Optimization 5% Competitor Analysis

Domain Strength

On-Page Optimization

Off-Page Optimization

Readability & Conversion

Social Engagement

Competitor Analysis

This section checks the strength of your domain using metrics suchas Domain Age & Expiry, number of pages indexed by Google andBing.

This section checks various factors like Meta Tags, Word count &density etc for your home page.

This section analyses backlinks to your website. We use backlinkintelligence tools like SEOMoz and MajesticSEO and ahrefs to audityour website's Off Page Optimization.

This section checks for the presence of Contact or Conversion formand audits the readability of your website content using 3 mostpopular readability formulas.

Social signals are becoming more important as part of searchengine's ranking algorithm. This section checks Social bookmarking,Social Sharing and Social presence for your website.

Analysis of how your website compares with 3 other competitors.

Page 3: SEO Audit Report for Abird.co.Uk

A: Domain Strength

Google Pages Indexed

46This is the number of pages of your website, which arepresent in Google's search engine database. Ideallyyou should keep adding great content to your website,and each page can bring in new search enginevisitors.

Bing Pages Indexed

3This is the number of pages of your website which arepresent in Bing's search engine database.

B: On-Page Optimization

Page TitleAbird Generator Hire and Lighting Tower Hire | Nationwide Power Solutions

DescriptionGenerator Hire and Lighting Tower Hire

H1 TagH1 Tag Found on Home Page

ALT TextThere are 9 Images on the Home page out of which 0 (0%) Images Don't have ALT Text

HyperlinkThere are 33 Hyperlink on the Home page out of which 28 (85%) Hyperlink Don't have Title Text

Word CountThe Home Page has a Word Count of 325. It should have at least 300 Words of Unique Content.

Inline StyleTotal Inline Style :- 2

Page 4: SEO Audit Report for Abird.co.Uk

B: On-Page Optimization Continue...

AddressGoogle can show address in search results. Itcan also use this information to rank yourwebsite in Google Places.

AuthorAuthor tag is a great way to generate trust andauthority. Seeing a picture in search results alsoattracts eyeballs which can increase clickthrough rates.

BreadcrumbIt helps to improve your website navigation. Youcan showcase important pages and land visitorsdirectly on those pages.

RatingRatings are the number one way to draw userattention. It helps establish trust and improvesyour website's conversion rate.

ReviewsMost web users like reading reviews. If youhave them included in search results, it definitelygive you an edge over your competition.

Onpage JavascriptTotal Onpage Javascript :- 5

BlogBlogging is a great way to reach your target audience with your thoughts, opinions, and offerings on relevant topics.

SitemapA site map is a list of pages of a web site accessible to crawlers or users. This helps visitors and search engine bots find pages on thesite.

XML SitemapThis enables you to register the sitemap for the search engine to download from your host server and then index every page url listedon the sitemap. The benefit is that indexing is much more efficient, while tracking the changes more quickly because Google tends todownload the sitemap daily.

Robots FileRobots File is a convention to prevent cooperating web crawlers and other web robots from accessing all or part of a website which isotherwise publicly viewable.

Google Analytics CodeYou need to monitor your traffic rank as well and see if your optimizations and new content are showing benefits. You will be able todraw conclusions from your competitors and other sites, which relate to your business.

Canonical TagGoogle, Bing, and Microsoft announced support for a new link element to clean up duplicate urls on sites. The main purpose of this linkelement is to help webmasters and site owners eliminate self-created duplicate content.

301Site Response CodeWhen your server receives a request for a page on your site, it returns an HTTP status code in response to the request. This status codegives information about your site and the requested page.

1.48seconds

Site Load TimeIf your page's load time is too long, visitors would simply leave your site before it loads! Page load time is one of the ranking factors ofsearch engine algorithms.

Rich snippetsUsing rich snippets like schema tags you can improve your click through rate ingoogle's search results. It's a great way to draw user's attention to your website andincrease conversion rates. It gives you distinct competitive edge.

Page 5: SEO Audit Report for Abird.co.Uk

B: On-Page Optimization Continue...

Blacklisted : No Malware : No

Virus : No Drive-By Downloads : No

Malicious Downloads : No Worms : No

Trojans : No Spyware : No

Backdoors : No

We have checked 29 pages.

Site Security

Page 6: SEO Audit Report for Abird.co.Uk

C: Off-Page Optimization

SEOmoz Linkscape Metrics

Moz Rank7 Out of 10

Domain Authority31 Out of 100

Page Authority41 Out of 100

12,961Juice Passing Links

13,048Total Links

Links can either be 'juice-passing' or 'non-juice-passing.' In short, a link that passes juice is a linkthat helps the target page rank better.

The number of links (juice-passing or not, internalor external) to the url.

ahrefs Metrics

26,256External Backlinks

This is the number of backlinks to your websiteaccording to ahref database. ahref is one of the largestsources of backlink intelligence tool.

27Referring Domains

Referring domains are the number of unique domainslinking to your website.

27Referring IP

The same IP can host multiple sites. So this is a uniquecount of a number of Ips from where websites havepointed links to your site.

26Referring Subnets

Search engines sometimes discount links coming fromsites hosted on the same C class ips. So the more linksa website has from different C class subnets, the betterbacklink diversity it has - which helps the overall SEO.

1.04 Referring Domain vs Refering SubnetsIdeal ratio should be between 1.25 to 1.50

0Referring EDU DomainNumber of referring domainsfrom EDUcational domain.

0Backlinks from EDUNumber of external backlinksfrom EDUcational domain.

0Referring GOV DomainNumber of referring domainsfrom GOVernment domain.

0Backlinks from GOVNumber of external backlinksfrom GOVernment domain.

MozRank represents a link popularity score. It reflects the importance ofany given web page on the Internet. Pages earn MozRank by the numberand quality of other pages that link to them. The higher the quality of theincoming links, the higher the MozRank.

Using over 150 ranking signals Domain Authority is SEOmoz's calculatedmetric for how well a given domain is likely to rank in Google.com'ssearch results. Domain Authority scores on a 100-point, logarithmic scale.

Page Authority predicts the likelihood of a single page to rank well,regardless of its content. The higher the Page Authority, the greater thepotential for that individual page to rank well in search results. PageAuthority is scored on a 100-point, logarithmic scale.

Page 7: SEO Audit Report for Abird.co.Uk

Organic Keywords ( UK )

# Organic Keyword Global MonthlySearch Competition Your website in

GoogleYour website in

Bing

1 generator hire uk 110 100% High 5 Not in top 10

2 fuel tanks 1,900 59.76% Medium Not in top 10 Not in top 10

3 generator hire london 210 88.18% High Not in top 10 Not in top 10

4 generators for hire 170 97.03% High Not in top 10 Not in top 10

5 silent generator hire 110 100% High Not in top 10 Not in top 10

6 diesel generator hire 110 100% High Not in top 10 Not in top 10

7 generation hire 590 31.79% Low Not in top 10 Not in top 10

8 diesel generators 8,100 56.73% Medium Not in top 10 Not in top 10

9 titan tanks 880 100% High Not in top 10 Not in top 10

10 generation hire andsales 320 21.49% Low Not in top 10 Not in top 10

11 used generators 8,100 45.16% Medium Not in top 10 Not in top 10

12 silent generator 22,200 51.02% Medium Not in top 10 Not in top 10

13 bunded fuel tanks 590 86.44% High Not in top 10 Not in top 10

14 3 phase generator 4,400 53.36% Medium Not in top 10 Not in top 10

15 petrol generators 6,600 48.26% Medium Not in top 10 Not in top 10

We pulled these keywords from Google Keyword Research API. Sometimes Google API can send inaccurate data.Don't worry. We will finalize keywords only after talking with you.

Page 8: SEO Audit Report for Abird.co.Uk

D: Readability & Conversion

Conversion FormConversion or contact us forms are the primary way to get leads from your website. Collect contact information from your visitors sothat you can follow up with them later and be in touch. Without forms, you can't convert your website traffic into customers.

Reading Age18

Readability MetricsYour website has an average reading age of 18. Readability test evaluates thereadability of your website text, usually by counting syllables, words, and sentences.TV Guide and Readers Digest are written for reading age of 14. The most popularnovels are written for reading age 12. This supports the fact that the average adultreading age is 14.

Regarding Age

E: Social Engagement

Facebook

Like Button

Send Button

Business Page

Facebook Like 30

Share 6

Twitter

Share Button

Profile

Share 2

StumbleUpon 0

Google

Button Installation

+1 Button Count 0

Digg Bookmarks 0

YourWebsite

Page 9: SEO Audit Report for Abird.co.Uk

F: Competitor Analysis

It helps to check details about your competitors' websites including Google page rank, seomoz rank, link saturation,link building and some more important data like backlinks, ref domains, GOV & EDU domains.

Compare Metric Your Website Competitor 1 Competitor 2 Competitor 3

MozRank 7 5 4 6

Link Saturation

Google 46 149 890 223

Bing 3 7 1,050 7

SEOMoz Metrics

Domain Authority 31 26 14 42

Page Authority 41 38 25 51

Juice Passing Links 12,961 644 10 1,060

Total Links 13,048 706 15 1,379

Juice Passing external LinksVs

Non Juice passing + internalLinks

ahref Metrics

External Links 26,256 1,905 1,039 1,953

Referring Domains 0 30 32 281

Referring IPs 27 33 30 207

Referring Sub Nets 26 31 28 197

Referring EDU Domains 0 2 0 1

Referring GOV Domains 0 0 0 0

EDU External Backlinks 0 2 0 2

GOV External Backlinks 0 0 0 0

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