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3 E-Business models - 1 E-shops E-procurement E-malls E-auctions Virtual Communities Collaboration Platforms Third-party Marketplaces Value-chain Integrators Value-chain Service Providers Information Brokerage Timmers, P. (1999). E-Commerce Strategies, Chichester: Wiley and Sons.
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Seminar Advances in E-Business 2010
Lecture 2: 15 February 2010, 17:00-20:30 hours, Beleidslab, Utrecht University
Johan Versendaal ([email protected], [email protected]), with Robbert
Kusters ([email protected], [email protected])
E-Business Basics
3
E-Business models - 1
• E-shops• E-procurement• E-malls• E-auctions• Virtual Communities• Collaboration Platforms• Third-party Marketplaces• Value-chain Integrators• Value-chain Service Providers• Information Brokerage
Timmers, P. (1999). E-Commerce Strategies, Chichester: Wiley and Sons.
4
Sell-side related ebusiness models
(Timmers, 1999) E-shop E-malls E-auctions
(Weill and Vitale, 2001) Direct to customer Direct to customer Direct to customer Whole of enterprise / government
Full service provider
Full service provider Shared infrastructure (Hoques, 2000)
Virtual markets Customer care (B2B) Virtual markets Customer care (B2B) Customer care (B2C) Bidding and auctioning Customer care (B2C) eTailing
5
Buy-side related ebusiness models
(Timmers, 1999) E-Procurement Collaboration platform
(Weill and Vitale, 2001) Shared infrastructure
(Hoques, 2000) Procurement management
6
SCM-related ebusiness models
(Timmers, 1999) Value chain integration Value chain service provider
(Weill and Vitale, 2001) Value net integration
(Hoques, 2000) Extended value chain
7
Other ebusiness models
(Timmers, 1999) 3rd Party marketplace Information brokerage Virtual communities
(Weill and Vitale, 2001) Intermediary Content provider Virtual community
(Hoques, 2000) Bidding and auctioning
In detail: E-Procurement
Procurement business function
Order mngmnt,fulfilment
andsettlement
Productlife cycle
managementStrategicsourcing
Orderplanning
B2B communication and negotiation
Content managementProcurement knowledge management
strategic tactical operational
Order mngmnt,fulfilment
andsettlement
Productlife cycle
managementStrategicsourcing
Orderplanning
B2B communication and negotiation
Content managementProcurement knowledge management
Order mngmnt,fulfilment
andsettlement
Productlife cycle
managementStrategicsourcing
Orderplanning
B2B communication and negotiation
Content managementProcurement knowledge management
strategic tactical operational
Collaborative design
DirectIndirectAssets
Type of materials:
E-procurement of indirect materials
Voorbeeld model - Kraljic-matrix
Ondernemendsamenwerken
Transactioneelsamenwerken
ICT for procurement - 1
ICT for procurement - 2
Horizontal teams
1. Finance and sponsoring (in collaboration with Sticky) (1 pers)
2. Trip (2 pers)3. Marketing + website (2 pers)4. Human resources, project progress,
support, IT (1 pers)
• E-sourcing exercise (Robbert)
Planning• Form product teams: today. 2 persons per
team• Form horizontal teams• First version product definition by February
(presentation 26 February)• Find sponsoring• Find SMEs asap (UU only)
• Further: schedule of meetings.
Horizontal team and other details
Previous assignment (per duo)
• Identify e-business trends from– 22nd edition of Bled conference– Proceedings ECIS 2009– Two trend/white papers
• Put results in 4 slide presentation• Identify a possible e-business killer app,
using Product Definition Template• Put this in a 5th slide of your presentation,
with logic behind your choice
Submit your 5-slide presentation to me en Robbert by 12 Feb 2010
New assignment – due week of 1 March
• Fine tune e-application identification (using Product Definition template)
• Define project plan (using milestone-template: correct, make complete, fill in)
• Explore last year’s documentatation• Identify activities per horizontal team (in slide)• Plan activities per horizontal team (in slide)
• Find sponsors• Find SME for the reverse-auctioning (only for UU)
Milestone template
Planning upcoming meetings
• Bi-weekly until June 2010• Wednesday, Thursday or Friday, maybe
depending on sub-timeframe• Location: HU, UU.
• Next meeting: ?