© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1Cisco Confidential 1© 2010 Cisco and/or its affiliates. All rights reserved.

Security, Prosperity, and Quality of Life:Why People Are Drawn to Urban CommunitiesWim Elfrink

EVP, Emerging Solutions & Chief Globalisation Officer

New Cities Summit

May 14, 2012

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

ProsperitySecurity Quality of Life

From Ancient Times to Modern Times, People Have Moved For the Same Reasons

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ProsperitySecurity Quality of Life

From Ancient Times to Modern Times, People Have Moved For the Same Reasons

1.0 – Trade

2.0 – Global Manufacturing

3.0 – Global R&D

4.0 – Globalisation of the

Corporate Brain

Globalisation

215 Million

First Generation Migrants:

40% Increase

Since 1990

Mobility Virtualization

Virtualization of Work

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Connecting and Monetization of Citizen Services

Social EnvironmentalEconomic

Transportation

Real Estate Sports & EntertainmentGovernment

Utilities

Education

Healthcare

Safety & Security

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Economic, Social and Environmental Services

30%

EnergySavings

50%

WaterConsumption

Citizens Enjoy a Better Quality of Life

20% 30%

Healthcare:

$3/Doctor Visit

Education:

$3/Student/Month

TrafficCrimeRates

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Clusters of Experts

Spontaneous

Collaboration

Young Generation

Mobility

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What is the Destiny of Your City? What is Your 10 Year Plan?Is the Vision for Your City Sustainable?

Embrace ICT as an Asset / Sustainable DifferentiatorCreate an Ecosystem, Smart Regulation & PPP

Cities Have to Constantly Reinvent Themselves But Now the Speed is Accelerated

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