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Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

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Page 1: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Secretary of Veterans AffairsRobert A. McDonald

Values-Based Leadership

4th AnnualVeterans Small Business

Engagement

Department of Veterans Affairs

Page 2: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Beliefs

Experiences

Culture

Education

Family

Organization Memberships

It is important for each individual, each organization, to get in touch with their education,

experiences, culture, family heritage, and organizational memberships to develop their own

set of beliefs. Department of Veterans Affairs

Page 3: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

1Living a life driven by purpose is more meaningful and rewarding than meandering through life without direction.

Department of Veterans Affairs

Page 4: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Life of Purpose:Improving Lives

Department of Veterans Affairs

Page 5: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

P&G’s Purpose

We will provide branded products and services of superior quality and value that improve the lives of the world’s consumers, now and for generations to come.

As a result, consumers will reward us with leadership sales, profit and value creation, allowing our people, our shareholders, and the communities in which we live and work to prosper.

Department of Veterans Affairs

Page 6: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

VA’s MissionLincoln’s Charge, 1865 ~ “To care for him who shall have borne the battle, and

for his widow and his orphan.”

Today ~ “To care for those who shall have borne the battle, and for their families and their survivors.”

. . . the best, most inspiring mission and the greatest clients of any healthcare system in the world.

Department of Veterans Affairs

Page 7: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Values

P&G • Integrity• Leadership• Ownership• Passion for

Winning• Trust

VA • Integrity• Commitment• Advocacy• Respect• Excellence

Department of Veterans Affairs

Page 8: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

2Institutions mustdo well to do good and must do good to do well.

Positive and Virtuous Cycle

Department of Veterans Affairs

Page 9: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Purpose and ValuesMust Be Pervasive

Department of Veterans Affairs

Page 10: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

To make people’s lives better . . . . Video

sDepartment of Veterans

Affairs

Page 11: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

3Everyone wants to succeed, and success is contagious.

Department of Veterans Affairs

Page 12: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

4Putting people in the right jobs is one of the most important jobs of the leader.

Department of Veterans Affairs

Page 13: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

5Character is the most important trait of a leader.

• Put the needs of the organization above your own.

• Take personal responsibility for organization results.

Department of Veterans Affairs

Page 14: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

“Choose the harder right instead of the easier wrong”

From West Point Cadet Prayer

Department of Veterans Affairs

Page 15: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

6Diverse groups of people are more innovative than homogeneous groups.

Department of Veterans Affairs

Page 16: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Diversity Sparks Ideas and Innovation

“Things almost never turn out as expected . . .”

“Change almost always comes as a surprise because things don’t happen in straight lines.

Connections are made by accident.”James Burke, Science Historian

and Author/Producer of Connections

Department of Veterans Affairs

Page 17: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

The Golden RuleTreat others as you would want

to be treated

The Platinum RuleTreat others as they want to be treated

Department of Veterans Affairs

Page 18: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

7Ineffective strategies, systems, and culture are bigger barriers to achievement than the talents of people.

Department of Veterans Affairs

Page 19: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

High Performance Organization Model

HighPerformanceOrganization

Sound Strategies

RobustSystems

High-Performing

Culture

PassionateLeadership

Technical Competence

Purpose, Values & Principles

Department of Veterans Affairs

Page 20: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

8There will be some people in the organization who will not make it on the journey.

Department of Veterans Affairs

Page 21: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

9Organizations must renew themselves

• Recruiting and training are top priorities.

• What differentiates those who succeed from those who don't?

Department of Veterans Affairs

Page 22: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Leading Change

P&G in 1980 P&G Today

Annual Sales $10 Billion $84.2 Billion

% Sales Outside U.S. 32% 64%

Billion-Dollar Brands 0 25

Employees 61,200 ~121,000

Split-Adjusted Stock Price

$2.32 ~$90.00

Department of Veterans Affairs

Page 23: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

VA’s first 25 yearsas a Department

1988 2014

Veteran Population 27 million 22 million

% Female Veterans 4.4% 10%

Points of Care* 379 1,750

Employees 245,000 340,000

Budget (2014 dollars) $57 billion $154 billion

Department of Veterans Affairs

* Includes hospitals, clinics, nursing homes, domiciliary care units, and Vet Centers.

Page 24: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

MyVA• Chief Customer Service

Officer reporting to SECVA

• Single regional framework

• National network of Community Veteran Advisory Councils

• Shared services model for internal business processes

Department of Veterans Affairs

Page 25: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Connecting Veterans to Economic Opportunity

$3.9 billion to VOSBs in FY 2014 ( 20% of total

procurement spend )

Here in Atlanta —

350 VA program managers, contracting officers, and senior executives

29 other Federal agencies

96 major corporations

Great learning opportunitiesDepartment of Veterans Affairs

Page 26: Secretary of Veterans Affairs Robert A. McDonald Values-Based Leadership 4 th Annual Veterans Small Business Engagement Department of Veterans Affairs

Affordable Care Act(ACA)

Doesn’t affect VA health benefits.

Veterans without health coverage should use the marketplace at healthcare.gov.

For more information, google “VA,” “ACA,” and “FAQ.”

Department of Veterans Affairs