Scorecard

07/08 update

Our main tool for measuring our performance!

Why do we need to?

Corporately

• Provide evidence of our impact and efficiency to our sponsors

Carter Review Treasury Zero Based Review Foreign Affairs Committee Corporate Review

• Compare year-on-year data across the organization

Why do we need to?

Locally

• How do we:

Know we are working effectively and achieving our impact? Know how many people we are reaching/engaging with? Evaluate our projects?

Five perspectives

• Impact CO1-CO5 (SC Survey & ELTO)

• Reputation and Satisfaction (SC Survey)

- Customers satisfied with Council services

- Customers perceive the Council as innovative

•Audiences (projects teams)

•Management results (Input centrally)

•Leadership (Staff Survey)

There are5 aspectsthat arereported on.

Impact

• CO1 Internationalism: BC brokered relationships broaden international views of young people

•CO2 Long Term Relationships: Increase in number of quality relationships

•CO3 Positive Partnership: Country of choice for partnering positive social change

•CO4 Self Development: Country of choice for satisfying aspirations for self-development

•CO5 Creative Ideas and Achievement: UK recognized for its creative ideas/achievements

Each of our projects delivers to ONE of the following corporate outcomes:

Audiences

3.1 Customers satisfied with Council services Number of customers using Council information resources

3.2 Number of people purposefully participating in British Council programmes and services

3.3 Number of T1/T2s engaged in Council activity

3.4 Number of international students in UK Higher and Further Education

3.5 Number of Teaching Centre students and examination candidates

3.5 Number of young people in the UK and other countries reached through institutional links and

exchanges

Challenges

•absence of data

Each quarter we report on very few of our projects and activities

• audience figures