Schools and Students Starpack Awards 2017 Winners Booklet 2017.pdf · All elements of the brief have been considered. Judges liked how the seasonality has been incorporated into the

Schools and Students Starpack Awards 2017

Packaging Design AwardsWinners guide

The winning idea behind Schools and Students Starpack is to introduce young people to the design process and provide them with an early introduction to the industry to excite this next generation into thinking of packaging as a career opportunity. It is also a great opportunity for the students to showcase their great ideas and solutions directly to an industry which is looking for rising stars.

This year once again saw entrants take on the challenge with brilliant off-the-wall creativity and solutions to what were quite demanding briefs. The judges and sponsors were delighted with the quality of thinking that went into working up the structure and function, and the execution of the graphics to give punchy, on-shelf stand-out. It was difficult to choose the winners amongst so many great ideas!

Schools Starpack Awards – Entries for 2017

This year we had 114 packs submitted for judging and the judges awarded 33 Future Potential Awards, 15 Highly Commended, 17 Bronze, 9 Silver and 17 Gold, as follows:

Brief A: 1 entry submitted 1 Bronze

Brief B: 26 entries submitted 6 Highly Commended, 2 Bronze, 1 Silver, 1 Gold

Brief C: 21 entries submitted 1 Future Potential, 3 Bronze, 2 Silver, 6 Gold

Brief D: 15 entries submitted 1 Future Potential, 3 Highly Commended, 1 Silver, 4 Gold

Brief E: 18 entries submitted 1 Future Potential, 3 Highly Commended, 4 Bronze, 1 Silver, 2 Gold

Brief F: 12 entries submitted 12 Future Potential, 1 Highly Commended, 2 Bronze, 2 Silver, 2 Gold

Brief G: 21 entries submitted 21 Future Potential, 2 Highly Commended, 5 Bronze, 2 Silver, 2 Gold

STARPACK 2017THE STATS

Student Starpack Awards – Entries for 2017

This year we had 125 packs submitted for judging and the judges awarded 9 Highly Commended, 15 Bronze, 12 Silver and 15 Gold, as follows:

Brief A: 9 entries submitted 3 Highly Commended, 2 Bronze, 1 Silver, 1 Gold

Brief B: 7 entries submitted 2 Bronze, 1 Silver, 1 Gold

Brief C: 5 entries submitted 2 Bronze, 1 Silver, 2 Gold

Brief D: 35 entries submitted 3 Highly Commended, 1 Bronze, 1 Silver, 3 Gold

Brief E: 27 entries submitted 4 Bronze, 4 Silver, 4 Gold

Brief F: 25 entries submitted 1 Highly Commended, 2 Bronze, 2 Silver, 2 Gold

Brief G: 8 entries submitted 1 Highly Commended, 1 Bronze, 1 Silver, 1 Gold

Brief H: 9 entries submitted 1 Highly Commended, 1 Bronze, 1 Silver, 1 Gold

Starpack Awards are awarded at the discretion of the judges. In addition, sponsors donate a wide ranges of prizes which include work placements, monetary and other gifts.

Student Starpack Best in Show

64 Degrees North Vodka Daniel PickerillSolihull College

This entry ticks every box with unforgetable design concept and branding. A standout pack - simple and elegant, with subtle but impactful branding. Judges praised the beautiful execution across all components and described it as a “stop in your tracks” entry.A great concept and really well executed model, supported by good research, and well executed, clear development boards - this pack is our outright winner. A designer to watch! Well done!

Schools Starpack Best in Show

Kelsey FussReigate School of Art @ east surrey college / KS5

This pack delivers a creative, intuitive representation of the brief. Well presented and highly functional. The judges were particularly impressed with the brilliant pairing of ying and yang, very intuitive.

Eric Dickens Memorial Award

Solihull College

The Eric Dickens Memorial Award is given to a college or university in recognition of its success and acknowledging that this is indicative of the high quality of packaging design evident at the college. We are delighted to announce that the Eric Dickens Memorial Award for 2017 goes to Solihull College.

The Schools Starpack Packaging Design Awards are designed to encourage students to take up a career in the exciting world of consumer packaging design. The school awards, now in their sixteenth year, form part of the Annual Starpack Awards programme which also includes the Starpack Industry Awards and the Student Starpack Packaging Design Awards for Colleges and Universities.

COLLEGE GOLD SILVER BRONZE HIGHLy

COmmENDED

FutuRE

POtENtIaL

OtHER SPONORED

aWaRDS

tOtaL

aWaRDS

Amersham and Wycombe College 1 1 2 4

Brighton College 1 1 2 1 5

Bromsgrove School 2 1 3

Bungay High School 2 1 1 2 2 2 10

Christ's Hospital 3 1 4

Cokethorpe School 1 1

Exmouth Community College 2 2

Greig City Academy 1 2 8 1 12

Hawley Place School 1 1 1 3

Hymers College 1 1 1 3

Kingston Grammar School 1 1 1 3

Kirkbie Kendal School 3 1 4

Maiden Erlegh 1 1

Queen Elizabeth's School 2 2 3 1 1 9

Reigate School of Art @ east surrey college 5 3 2 6 1 1 18

St Augustine's Catholic College 1 2 2 5

The Marlborough C of E School 0

Wimbledon High School 2 2 4 10 18

tOtaLS 17 9 17 15 33 9 5 105

SCHOOLS STARPACKTHE STATS

‘STAY SAFE’ GREEN CROSS CODE PACKAGING FOR CHILDREN

Sponsored by

BRIEF A

Introduction

Every year over 130 children die and more than 4,500 are seriously injured whilst walking or cycling on UK roads. Children need to learn to use the roads safely and be able to maintain the freedom of being able to walk to school, excercise and socialise safely.

The Brief

Using the ‘Green Cross Code’ and road safety initiatives and guidelines design a ‘Road Safety Pack’ that can be distributed through local communities and education centres to inform young children of the dangers and what to do to keep safe.

Your pack needs to be 80% polythene film and 20% rigid plastic or card. The pack could make into a learning game and contain symbols or graphic representations to help identify the dangers, or it could become 3D or fold out to hang up or make a shape.

Points to consider

Ë Be creative and innovative with the material Ë Consider making different shapes with the materials Ë Make it relevant to the target market Ë Make it visually appealing with effective graphics.

Materials to be used

Polythene 80% and rigid plastic/card/board 20%.

bpi group is a leading supplier of high quality, value-added flexible solutions. With fully dedicated and market focussed businesses, we design and engineer highly innovative and cost-effective solutions to preserve, promote and protect your valuable products.

www.rpc-bpi.com

We have been sponsoring these worthy awards for a number of years and each time the standard grows and the submissions become harder to judge. The projects submitted this year were not only innovative designs but the students had exceeded the brief set and gone the extra mile to showcase their abilities. Thank you to all the students that took part, this programme aims to motivate the talent of tomorrow and it is a privilege to be encouraging the designers of the future.”

Lucinda Holmes, RPC bpi recycled products

“

| B

rief A

– ‘S

tay

safe

’ gre

en c

ross

cod

e pa

ckag

ing

for

child

ren

7

Bronze, RPC bpi recycled products Prize and Future Potential Award

Sophie BilzonSt Augustine’s Catholic College / KS5

An eye catching submission, that meets the brief well. This entry demonstrates a good use of the materials.

‘EASY PICKINGS’ CREATIVE FRUIT AND VEGETABLE PACKAGING

Sponsored by

BRIEF B

Introduction

Fruit and vegetables are important components of a healthy diet. Retaining damage free products and ensuring they have good shelf life and display appeal requires packaging to meet a number of consumer and retail demands.

The Brief

To design and develop a new form of cartonboard packaging for fruit and vegetables that is effective in not only protection but helps preserve and promote healthy eating.

Points to consider

Ë Display, flexibility of design to incorporate a number of units of fruit and vegetables if required

Ë Integral carry home device Ë Functional pack that is easy to use Ë Informative and appealing graphics Ë Consider the retail store it is to be sold in.


Cartonboard, flexible film material for pack windows.

Graphic Packaging International is one of the UK’s leading printed folding carton suppliers, producing packaging product for the food retail, beverage, consumer products and personal care sectors for a wide range of UK and European customers.

www.graphicpkgeurope.com

We were very impressed with the creative, innovative responses to this year’s student and schools briefs. It was clear to see that a lot of hard work had gone into the entries and the standard of submissions was extremely high. The Starpack awards are a great platform for raising the visibility of students considering a future in the packaging industry and many of the entrants have a promising packaging career ahead of them should they choose to pursue it. We hope the participants enjoyed working on our briefs – we certainly enjoyed judging the results of their efforts!”

Rakhee Karia, European Marketing Manager, Graphic Packaging International

“

| B

rief B

– ‘E

asy

pick

ings

’ cre

ativ

e fr

uit a

nd v

eget

able

pac

kagi

ng

9

Gold

Lisa EvansExmouth Community College / KS4

All elements of the brief have been considered. Judges liked how the seasonality has been incorporated into the design and thought the opening and closing feature has been well thought out. The development boards show good exploration of materials and construction techniques.

Silver

Nicholas FinnAmersham and Wycombe College / KS5

The judges found this pack format interesting and agreed it offers great visibility. The development boards demonstrate good packaging analysis.

Best Portfolio Award

Ciara KennedyKingston Grammar School / KS4

These development boards demonstrate good exploration of details.

Graphic Packaging International Award Winning School

Christ’s Hospital

Awarded to the school which has provided the best overall entries.

| B

rief B

– ‘E

asy

pick

ings

’ cre

ativ

e fr

uit a

nd v

eget

able

pac

kagi

ng

10

Bronze

Anand AggarwalKingston Grammar School / KS4

This entry provides an interesting application of existing pack format. The judges noted the good quality model and graphics and particularly liked the fun fact on the back. The development boards offer good exploration of the target audience.

Highly Commended

Eliott BulpettAmersham and Wycombe College / KS5

The judges agreed that the graphics and pack shelf look for this entry are visually appealing and noted the great effort in making the oranges. The development boards are very neatly laid out with good research.

Bronze

Harrison HoltAmersham and Wycombe College / KS5

The judges agreed that this pack offers great visibility and particularly noted the handle. The development boards provide great store comparison.

| B

rief B

– ‘E

asy

pick

ings

’ cre

ativ

e fr

uit a

nd v

eget

able

pac

kagi

ng

11

Highly Commended

Izzy PleasanceKingston Grammar School / KS4

The judges agreed that the concept for this pack shows great thinking, with an excellent graphical theme which matches the specified target audience. The development boards demonstrate great indepth thinking with lots of interesting ideas explored.

Highly Commended

Sarah SchambergerChrist’s Hospital / KS4

The overall concept for this pack is strong and the judges noted the well thought out eating/buying occasion. They also liked the visually strong model.

Highly Commended

George LeeAmersham and Wycombe College / KS5

This pack design is a great concept with an excellent use of graphics.

| B

rief B

– ‘E

asy

pick

ings

’ cre

ativ

e fr

uit a

nd v

eget

able

pac

kagi

ng

12

Highly Commended

Pearl BirungiChrist’s Hospital / KS4

The features of the opening/handle and dual compartments of this pack are well thought out.

Highly Commended

Emma FieldChrist’s Hospital / KS4

The judges particularly liked the great idea for window design in this well constructed pack.

SPORT ACTIVITY BOTTLE

Sponsored by

Introduction

The sport and fitness industry is an ever increasing market, Fitness APPs and health monitors help us maintain a healthy lifestyle. Key to this lifestyle is hydration.

The Brief

The aim is to create a reusable bottle that can be used on the go whilst maintaining the quality and requirements of the liquid inside.

Points to consider

Ë Dispensing and metering the liquid Ë Refill methods Ë Liquid temperature Ë Quite often sports equipment becomes a fashion accessory so consideration of design and looks is important

Ë Size of container (too small and you run out before the end of your workout, too large and it becomes hard to handle)

Ë Consideration to use recyclable materials must be given.


Plastic, but pupils/students may use other materials in the final model to represent/visualise plastic where appropriate.

BRIEF C

Logoplaste are leaders in plastic packaging, providing an overall service for packaging R&D, in-house production and quality systems, backed by technical support and advice.

www.logoplasteinnovationlab.com

This year’s entries were once again at an exceptional standard. The attention to detail and creativity made the job of choosing a winner very hard. The range of ideas from simple but affective to high-tech and futuristic showed the passion and understanding being put into the task. For me I felt a sense of pride at the quality of future designers and engineers emerging from our schools and colleges.”

Darren Wingrove, Project Manager (UK), Logoplaste

“

| B

rief C

– S

port

act

ivity

bot

tle

14

Gold and Logoplaste Award

Henry RushBungay High School / KS4

This entry meets the brief well and demonstrates a good use of technology. The development boards contain lots of information and process details. The judges were very impressed with the outstanding quality of idea, which is futuristic and functional with good interactive qualities.

Gold

India ClaxtonHymers College / KS5

The judges agreed that this pack delivered a good potential solution to the brief with a different approach that is innovative and functional.


Daniel HarrisBungay High School / KS4

Lovely methodical presentation showing clear development of project brief. The portfolio shows great drawing and shading.

Logoplaste Award Winning School

Bungay High School


| B

rief C

– S

port

act

ivity

bot

tle

15

Gold

Ellie JohnsonBromsgrove School / KS4

This is a pack with a strong concept and good innovation. Judges liked the strong story boards, which show the development of ideas to meet the criteria.

Gold

William EdwardsBromsgrove School / KS4

The judges noted this pack delivers a smart solution for a functional workable pack.

Gold

Josh LangleyExmouth Community College / KS4

The judges were impressed by this innovative idea with a hi-tech feel and agreed that it would work well in the market place. The development boards show the logical approach to a great concept.

| B

rief C

– S

port

act

ivity

bot

tle

16

Silver

Lucy HarrisonHymers College / KS5

The judges agreed that this entry offered a good conceptual idea with well produced model and appropriate story boards.

Silver

Ana MacEvillyBrighton College / KS3

The strong concept of this pack would work in the retail market. The development boards offer a good visual journey of the design process. Overall, a well thought through idea with strong visual appeal.

Gold

Finn PerelloBrighton College / KS3

This superb model offers a pack which is a great solution to meet all the criteria. The concept is saleable, easy to manufacture and has excellent appeal.

| B

rief C

– S

port

act

ivity

bot

tle

17

Bronze

Fleur ParrisBromsgrove School / KS4

The very different approach and interesting use of materials of this pack appealed to the judges.

Bronze

Luisa Fernandez-ZicklerBrighton College / KS3

The judges found the concept of this pack interesting and noted the good visual appeal.

Bronze

Jessica SparhamBrighton College / KS3

This pack offers an interesting solution with good logical design development.

Future Potential Award

Benjamin FeatherstoneBrighton College / KS3

Fantastic research, beautifully presented.

SPACE MEAL IN A CAN

Sponsored by

Introduction

Space Food is a variety of food products, specially created and processed for consumption by astronauts in outer space. The food has specific requirements of providing balanced nutrition for individuals working in space, while being easy and safe to store, prepare and consume in the machinery-filled low gravity environments of manned spacecraft. Metal cans are a great modern way to package food. They are convenient, with nutrition locked in and offer a long product life with easy storage.

The Brief

Living on the International Space Station (ISS) has its challenges, particularly when it comes to meal times, with limited kitchen equipment. Canned foods are a staple of space diet as they are convenient, easy to open and most importantly, lock in the the nutrients. Your brief is to develop a new two-course meal, which can be served from a tin or can container, for astronauts on the ISS.

Points to consider

Ë Creativity and innovation of metal can design Ë Graphics and can decoration, shape and format Ë Accessibility of food and dispensing features Ë Ease of use, safety and storage.


Students may create the 3D model using any material, which should then be decorated or finished to represent metal.

BRIEF D

Canned Food UK is an organisation that promotes the benefits of canned food. Canned foods are nutritious and healthy and, alongside fresh, frozen and chilled, can provide you with a balanced, healthy diet. Canned fruit and vegetables can also provide you with your 5-A-DAY. Cans are great value, convenient and versatile to use straight off the shelf as an ingredient for a meal or a quick snack. Metal cans are good for the environment – they can be recycled again and again to make new cans or other metal goods like fridges and cars.

www.cannedfood.co.uk

Congratulations to all our metal packaging winners but especially our two top Gold and Sponsor Award winners who both went on to take the coveted ‘Best in Show’ awards – a fantastic achievement across a highly competitive field. Both packs show metal packaging at its very best – versatile, innovative and offering standout shelf appeal. The entries showed great skill in the interpretation of our brief and spotlight bright, young designers to watch.”

William Boyd, Director and Chief Executive, Metal Packaging Manufacturers Association

“

| B

rief D

– S

pace

mea

l in

a ca

n

19

Gold, Canned Food UK Award & Best in Show

Kelsey FussReigate School of Art @ east surrey college / KS5

This pack delivers a creative, intuitive representation of the brief. Well presented and highly functional. The judges were particularly impressed with the brilliant pairing of ying and yang, very intuitive.

Best Portfolio Award & Highly Commended

Olivia MartinBungay High School / KS4

Excellent story board - well done.

Canned Food UK Award Winning School

Reigate School of Art @ east surrey college


| B

rief D

– S

pace

mea

l in

a ca

n

20

Gold

Bailey TomlinsonReigate School of Art @ east surrey college / KS5

This very clever concept is designed around existing cans rather than the actual can itself. The judges liked the clear instructions on the pack and the clearly presented development boards showing the functionality of the pack. A great entry with good potential.

Gold

Sebastian FlanaganReigate School of Art @ east surrey college / KS5

The judges agreed that this pack offers a highly original, clever concept.

Silver

Maria GuerraReigate School of Art @ east surrey college / KS5

A very interesting entry demonstrating lots of thought. Judges especially liked the window and opening mechanisms.

Gold

Albert TurnerReigate School of Art @ east surrey college / KS5

The judges agreed that this pack offers a good interpretation of the brief with points of difference. The concept has good functionality and the well-made model demonstrates all the points.

| B

rief D

– S

pace

mea

l in

a ca

n

21

Showstopper Award

Giselle Burnett & Carys WoodheadHawley Place School / KS3

This special award has been created to recognise the efforts in delivering an idea that was not necessarily practical, but a real show stopper!

Highly Commended

Freddie GascoyneCokethorpe School / KS3

The judges noted the clever honeycomb concept and good boards for this entry.

Highly Commended & Future Potential Award

Ellie SinclairHawley Place School / KS3

Judges found this a neat and well-made model, offering great versatility. The entry showed future potential.

CHILDREN’S PLASTIC SOAP DISPENSER

Sponsored by

Introduction

With winter approaching, maintaining healthy and hygienic practices is important in keeping cold and flu bugs away. Encouraging both young children and teenagers to regularly wash their hands with soap and water is important in the fight against diseases and viruses, ensuring minimum risk if these simple steps to hygiene are undertaken during the day. Making it fun and interesting for both young children and teenagers is a way to engage them and the design of a soap dispenser pack is important not just in its visual appeal to young people but also in its functionality.

The Brief

Design a plastic liquid soap container with dispensing feature to appeal to this market. Use creative and interesting shapes and formats with appropriate graphic and visual information to reinforce the message of good hygienic practice. You may develop a theme or character to support your message and may choose the scent/aroma/ for the soap appropriate to your design.

Points to consider

Ë Stability Ë Ease of use Ë Good shelf appeal at retail outlets


Tutors and pupils are encouraged to look at RPC websites to see current examples of the use of plastic/polypropylene and the aspects of sustainability, recycling and environmental responsibilities.

BRIEF E

RPC is a £2bn global design and engineering company specialising in polymer conversion in both packaging and non-packaging markets. The company celebrated its 25th anniversary in 2016, having grown from a UK operation with five factories in 1991 into a major global business with currently 130+ operations in 29+ countries, and over 20,000 employees. RPC operates in a wide variety of end markets combining its manufacturing skills with the expertise of its 24 design & engineering centres.

www.rpc-group.com

As first time sponsors we were very encouraged by what we saw. The standard in both schools and student work was excellent and we are very encouraged about the future of the industry.”

Brian Lodge, RPC

“

| B

rief E

– C

hild

ren’

s pl

astic

soa

p di

spen

ser

23

Gold & RPC Award

Jess HalesBungay High School / KS4

This pack meets its target audience very well and offers a well considered design to meet the brief. Judges agreed the great idea is well researched, flexible and great fun. The hand made foam model and 3D printed moulds are both well made and explain the design clearly. An excellent project, very well executed.


Amy LanglandsSt Augustine’s Catholic College / KS5

These development boards are very well drawn, showing a lot of information on design materials and research. The judges particulary like the great section detailing why the final design was chosen.

The RPC Group Award Winning School

Bungay High School


| B

rief E

– C

hild

ren’

s pl

astic

soa

p di

spen

ser

24

Bronze

Amy CurrieBungay High School / KS4

This entry provided a very well produced model which shows the concept well. The judges felt the design is more suited to adults than children but recognised it as a nice project. The development boards tell a very good story, showing the thought process and research.

Silver

Lauren CalverBungay High School / KS4

The judges liked the personality and visual appeal of this fun pack. The development boards demonstrate lots of research, explain the methods and show the development path well.

Gold

Dylan CampbellReigate School of Art @ east surrey college / KS5

The judges recognised that this design not only appeals to children and teenagers, but to adults as well. The pack meets all the requirements of the brief and more. The high quality model captures the design and character brilliantly, supported by clear and well presented development boards with great research, great ideas, well drawn and developed.

| B

rief E

– C

hild

ren’

s pl

astic

soa

p di

spen

ser

25

Bronze

Renee AspinKirkbie Kendal School / KS4

The judges agreed that this entry was technically good and liked the idea of boy/girl pack.

Bronze

R-Jay MartinezKirkbie Kendal School / KS4

This pack meets the requirements of the brief very well. Judges agreed that the idea is brilliant with great play factor. The model demonstrates a superb level of detail and finish. Overall, a very nice project – a solid product out of a solid process.

Bronze

Jamie Banks-WalheadKirkbie Kendal School / KS4

The judges felt that this is technically a good design with a sound concept.

| B

rief E

– C

hild

ren’

s pl

astic

soa

p di

spen

ser

26


Alice DyerKirkbie Kendal School / KS4

The judges liked the thought process of this design, considering manufacture, materials and functionality. The development boards are concise but thorough, providing a lot of information and accurate descriptions. Overall, a nice project, well presented and showing potential.

Highly Commended

Innes AndersonBungay High School / KS4

A design more suited to younger children, that has great visual impact. The judges loved the connotation of a rubber duck in the back and agreed the name “Squeaky Clean” is perfect.

Highly Commended

Daniel HobbsMaiden Erlegh / KS4

This entry has a very wide appeal and delivers a nice message to the pack. The judges noted that the model shows the design very well and that consideration has been mde to labelling and decoration.

Highly Commended

Modesta TauginaiteReigate School of Art @ east surrey college / KS5

The judges liked the functionality of this entry, which delivers a nicely presented, well-made model that answers everything the brief asks.

PACKAGING FOR FASHION ACCESSORIES

Sponsored by

Introduction

‘Packaging for Fashion Accessories’ is a brief that asks the students to explore not just design and creativity but also experiment with both new and traditional materials to explore new and existing solutions to accessory packaging. You are to choose an appropriate accessory and create and develop an outer packaging solution for a high street retailer or internet supplier (eg ASOS, BooHoo, Debenhams, Ted Baker).

The Brief

The solution can use a combination or single use of flexible/rigid materials/textiles to enhance the customer experience and provide protection and safe delivery and handling by the consumer. You may incorporate a secondary use and or design a theme or solution that is adaptable to suit a range of product sizes and shapes.

Points to consider

Ë Consider how the packaging will be stored within fashion warehouses and retail outlets as space may limited

Ë Innovation, creativity, experimentation and functionality are important aspects to this brief.


A combination or single use of flexible/rigid materials/textiles.

BRIEF F

The Institute of Materials, Minerals and Mining (IOM3) is a major UK engineering institution whose activities encompass the whole materials cycle. It exists to promote the science, design, engineering and technology of materials, minerals and mining and their practical applications and facilitate qualifications, professional recognition and development, and to deliver knowledge, information and networking services. The Packaging Society is a division of IOM3. As well as providing benefits for members, the Society also contributes to a large training programme and is the driving force behind Starpack.

www.iom3.org

This is the first time we have included a specific ‘Fashion Brief’ to encourage young people from a variety of discipline areas, including fashion, textiles and design. We were impressed with not only the quality of conceptual ideas but also the standard of finish on the final mock-ups. The standard of the visual development boards also showed relevant research and good attention to detail. Congratulations to our winners.”

Annette Bigglestone, Consultant and Tutor

“

| B

rief F

– P

acka

ging

for

fash

ion

acce

ssor

ies

28

Gold, and Future Potential Award

Rebecca DoddQueen Elizabeth’s School / KS5

The judges noted the good rationale overall - effective research and development evolution, supported by a good visual mock-up.

Gold and Best Portfolio Award

Jessica CharsleyQueen Elizabeth’s School / KS5

The judges were impressed with the cohesive concept, excellent model and effective development boards demonstrating the good structural design development presented in this entry. The final model stays true to design objectives and is well executed.

The Institute of Materials, Minerals and Mining Award Winning School

Queen Elizabeth’s School


| B

rief F

– P

acka

ging

for

fash

ion

acce

ssor

ies

29

Silver and Future Potential Award

Lena CraigReigate School of Art @ east surrey college / KS5

The judges were particularly impressed by for the clever piece of design engineering in this pack, which is well executed. The development boards demonstrate good thinking process.

Bronze and Future Potential Award

Iona AndrewsQueen Elizabeth’s School / KS5

An entry demonstrating effective research and development with an interesting and workable concept - clever but functional structural design.


Skye HeronQueen Elizabeth’s School / KS5

The judges agreed that this entry offers a nice structure and well produced mock-up with good visual impact, featuring interesting shape with good display opportunities.


Rochelle TaylorReigate School of Art @ east surrey college / KS5

The judges recognised the stong brand identity of this pack, offering an effective, elegant solution which is very saleable for wide range of products.

| B

rief F

– P

acka

ging

for

fash

ion

acce

ssor

ies

30


Tilly-Mae CaseyHymers College / KS5

This entry was recognised by the judges for delivering a creative solution which shows future potential.


Caitlin RileyReigate School of Art @ east surrey college / KS5

The judges noted the interesting concept and graphic in the design which demonstrated potential.

Highly Commended and Future Potential Award

Evelyn FrenchReigate School of Art @ east surrey college / KS5

The judges noted the good research into branding, supported by effective design evolution and the innovative concept of this entry.

| B

rief F

– P

acka

ging

for

fash

ion

acce

ssor

ies

31


Lily FilipeSt Augustine’s Catholic College / KS5

The judges found this an interesting concept showing future potential.


Kieran JacksonReigate School of Art @ east surrey college / KS5

Functional models and attractive range of packs which would look good at retail dsiplay outlets.


Rebecca RussoReigate School of Art @ east surrey college / KS5

The judges agreed this pack provided a novel use of an interesting material.

UNPACKING ASTHMA

Years 9 & 10

Sponsored by Peter Brett Associates LLP, and developed by The University of Cambridge in conjuction with the NHS and Asthma UK

Introduction

The DOT Challenge is a new award that focuses on solving a real world problem. This year’s challenge focuses on the problems with treating asthma with children who are under 6 years old. Solutions that best address this problem will not only be receive the Starpack Award but their ideas will be taken forward for implementation, giving students the experience of seeing how ideas are developed and realized.

The Brief

The DOT challenge is different from other awards in that it comes with a full class set of resources/strategies to support teachers with helping students meet the challenge. These resources have been developed to meet the needs of the revised D&T curriculum and STEM in general. This represents an opportunity for teachers to prepare for the new GCSE specifications starting in 2017. The resources come as part of CPD training for teachers, introducing them to the changes to GCSE specifications.

www.education.designingourtomorrow.com.

About DOT

Designing Our Tomorrow is an initiative from the University of Cambridge that brings together expertise from the Faculty of Education and the Department of Engineering in order to research and develop resources for teaching STEM and secondary level as part of the mainstream curriculum. It puts authentic challenges and engineering practice at the heart of the learning experience.

BRIEF G

Peter Brett Associates LLP (PBA) are an award winning development and infrastructure consultancy consisting of 700 engineers, planners, scientists, and economists delivering major development and infrastructure projects.

www.peterbrett.com

| B

rief G

– U

npac

king

ast

hma

33

Gold and Future Potential Award

Aleksandra BurinaWimbledon High School / KS3

The judges liked the kaleidascope idea, which considers safety of medicine delivery well. The entry demonstrates good attention to detail and the pack demonstrates an elegant clasp mechanism for opening/closing.


Oshika GuptarGreig City Academy / KS3

An entry demonstrating excellent presentation and branding potential, with good interactive modelling.

Gold and Future Potential Award

Alexandra EntwistleWimbledon High School / KS3

The judges agreed that this pack appeals to the right age group and delivers a practical, clever concept supported by a well-made mock up of the product.

| B

rief G

– U

npac

king

ast

hma

34


Megan MartindaleWimbledon High School / KS3

Judges agreed this is a nice concept - simple but very effective.


Helena StuartWimbledon High School / KS3

This entry is solid, engaging, and meets the brief. The development boards offer clear presentation of a nice overall concept for a portable and engaging design.


Jade JeffcockWimbledon High School / KS3

This is a great concept offering some interesting ideas. The judges thought the sticker idea for personalised inhalers is simply brilliant!

| B

rief G

– U

npac

king

ast

hma

35


Isabelle SkiltonWimbledon High School / KS3

The judges liked the idea for the spirals which change colour depending on the weather.


Charlotte JacksonWimbledon High School / KS3

The judges agreed that the elephant trunk for inhaler to call the animals offers a very nice story to provide distraction.


Elena GillickWimbledon High School / KS3

The judges liked the good level detail in the chart.

| B

rief G

– U

npac

king

ast

hma

36


Elea CorantinGreig City Academy / KS3

The judges appreciated the well executed interactive modelling.


Masoom AhmedGreig City Academy / KS3

A well executed final idea supported by strong modelling.


Andrei RimbanGreig City Academy / KS3

The judges commended this pack for the excellent detail in instructions.

| B

rief G

– U

npac

king

ast

hma

37


Connie McCoryWimbledon High School / KS3

The judges recognised this entry as a nice idea, showing aptitude.


Jasmin HoermannWimbledon High School / KS3

The judges agreed that this is a nicely presented entry, with strong visualisation and personalisation.


Ksenia GrigorievaWimbledon High School / KS3

The judges liked concept of flower shaped spacer.

| B

rief G

– U

npac

king

ast

hma

38


Munpreet KaurGreig City Academy / KS3

The judges agreed that the rucksack idea shows potential.


Lidya WakosonGreig City Academy / KS3

This entry offers good presentation of a pack showing potential.


Carys HobbsWimbledon High School / KS3

The judges liked the idea of milkshake as a distraction.

| B

rief G

– U

npac

king

ast

hma

39


Nelson CarvalhoGreig City Academy / KS3

The judges noted this interesting concept and the good branding ideas in the development boards.


Emmanuel VarelaGreig City Academy / KS3

Judges agreed that this entry demonstrates future potential.


Abubakar SheikhGreig City Academy / KS3

The judges recognised the effort in the development of this entry.

The Student Starpack competition, established in 1964, challenges students from a wide range of courses, some with a graphics emphasis and others concerned with structural/product design, as well as those from materials/technology courses, to submit solutions to problems set by brand-leading FMCG companies, design agencies, and manufacturers – and win recognition of their excellence.

The expectation is that students really challenge conventional thinking and break the rules with off-the-wall creativity and this is the key criterion for judging success.

STUDENTS STARPACKTHE STATS

COLLEGE TOTaL

EnTriEs

submiTTEd

GOLd siLvEr brOnzE HiGHLy

COmmEndEd

spOnsOrEd

awards

TOTaL

awards

Banbury and Bicester College 4 0 0 1 1 0 2

Bangor University 1 0 0 0 0 0 0

Birmingham City University 1 0 0 0 0 0 0

Blackpool and Fylde College 4 0 0 0 0 0 0

De Montfort University 7 0 2 1 1 1 5

Edinburgh Napier University 4 0 0 0 0 0 0

Grantham College 1 0 0 1 0 0 1

Hull College 2 0 0 0 2 0 2

Hull School of Art & Design 7 2 0 0 1 2 5

Lancaster University 1 0 0 0 0 0 0

Leeds College of Art 4 0 0 0 0 0 0

London South Bank University 1 1 0 0 0 1 2

Loughborough University 42 5 5 6 3 3 22

Michigan State University 1 0 0 0 0 0 0

Nottingham Trent University 18 1 2 3 0 2 8

Ravensbourne 4 0 1 1 0 0 2

Solihull College 8 3 0 1 0 2 6

Teesside University 6 2 1 1 0 0 4

Universidad Panamericana de Guadalajara 3 1 1 0 1 1 4

University of arts London 1 0 0 0 0 0 0

University of Leeds 3 0 0 0 0 0 0

University of Southwales 1 0 0 0 0 0 0

University of Wolverhampton 1 0 0 0 0 0 0

TOTaLs 125 15 12 15 9 12 63

DISASTER AID / EMERGENCY PACKAGING

Sponsored by

Introduction

Record numbers of people are being displaced by disasters and conflicts. Population increases and the impact of climate change intensify the risk of humanitarian crises on food, water and security. Earthquakes, floods, droughts and conflicts affect many innocent children and adults where homes are destroyed and day to day basic care and nutritional needs are suddenly withdrawn.

The Brief

To create an innovative and flexible solution to the containment of disaster aid products that delivers protection and preservation as well as security and durability. Design a flexible, durable packaging solution for containing a selection of survival items necessary for immediate use in disaster zones and situations. You may choose either basic food items or basic medical products. These items must be the essentials that victims would require in the first few days following a disaster situation.

Points to consider

Ë Climatic conditions Ë Flexibility of size Ë Accessibility Ë Secondary use Ë Packaging may be dropped by air into disaster zones or delivered by sea or land craft

Ë The graphics used need to inform recipients of contents, therefore symbols or images used need to have global interpretation.


Polythene 80% and rigid plastic/card/board 20%.

Can be used for inserts to separate or form part of the outer packaging.

BRIEF A

bpi group is a leading supplier of high quality, value-added flexible solutions. With fully dedicated and market focussed businesses, we design and engineer highly innovative and cost-effective solutions to preserve, promote and protect your valuable products.

www.rpc-bpi.com

We have been sponsoring these worthy awards for a number of years and each time the standard grows and the submissions become harder to judge. The projects submitted this year were not only innovative designs but the students had exceeded the brief set and gone the extra mile to showcase their abilities. Thank you to all the students that took part, this programme aims to motivate the talent of tomorrow and it is a privilege to be encouraging the designers of the future.”

Lucinda Holmes, RPC bpi recycled products

“

| B

rief A

– D

isas

ter

aid

/ em

erge

ncy

pack

agin

g

43

Silver

Arc Backpack Guillermo Alcazar SandovalUniversidad Panemricana

This entry also surpasses the brief with a brilliant well thought out concept. The judges were impressed by the perfectly detailed model with great branding and well thought through background research. The judges rated this as an amazing submission, where clearly much time and effort had gone into the project.

Bronze

BPI Life-Pack George DavisNottingham Trent University

The judges agreed that this concept is a great idea. It clearly demonstrates that the student has thought how the pack would be sent into a disaster area and how it would be transported. They said the model was great and the development boards engaging, researching products already on the market and detailing how the product would work. A well thought out entry with some great graphics.

Gold and RPC bpi recycled products Award

Poly Pack - Waterproof Natural Disaster Relief Kit Packaging Kristen TappingLondon South Bank University

This entry surpasses the brief with a very detailed and well thought out concept. The judges loved the pack name and noted the very detailed model, from the emergency whistle to the rucksack straps. The excellent development boards, not only show how the product is used but become a storyboard. The judges rated the branding and colour ways very highly and thought the SOS sheet a brilliant addition. An outstanding submission, highlighting that the candidate has put a lot of thought into the project and has gone the extra mile. The judges could see this being used as a future concept.

| B

rief A

– D

isas

ter

aid

/ em

erge

ncy

pack

agin

g

44

Highly Commended

Children’s Flood Pack Simon StampHull College

The judges were impressed with the good research and development of this product. The very eye catching design and concept feature the fantastic idea to also use it as arm bands.

Highly Commended

Earthquake Survival - Emergency Packaging Jacob ParkerHull College

Judges hailed this entry as a very innovative, great concept that meets the brief well. With a good model and development boards, showing development of the project at all stages including where inspiration was found, this is one of the most imaginative designs submitted - very innovative in shape and execution.

Highly Commended

Multipurpose Emergency Packaging Miles KilburnLoughborough University

This great concept is very well thought out and meets the brief well. With a good model and great development boards featuring brilliant sketches this is an overall great submission. The judges particularly noted the extra scenario/story boarding on the development boards.

Bronze

Hex-Pack Lewis BrownTeesside University

Hex-Pack meets the brief really well with a great concept, very well presented. The detailed model is informative with well thought out graphics. The development boards show all stages of development in a really well communicated project, highlighting the tremendous effort that has gone into the design. Judges agreed that the addition of the parachute is a great idea.

PACKAGING AS A BRIDGE TO DIGITISED BRAND EXPERIENCE

Sponsored by

Introduction

The world is changing all around us. To continue to thrive as a business over the next ten years and beyond, we must look ahead, understand the trends and forces that will shape our business in the future and move swiftly to prepare for what’s to come.

The Brief

Leveraging new and emerging technologies to enable Coca-Cola consumers to seamlessly link the physical and digital/virtual worlds through mass produced packaging, in an affordable way.

Entrants to the brief do not have to build digital/virtual solutions but use story boards, mood boards and supporting stimulus to bring the idea to life.

Points to consider

Ë On the packaging, pull out any specific design elements in the packaging that will be used to enable the digital/virtual interaction. These could be new or existing features (such as the cap or decoration)

Ë From the brand perspective, suggest which brands from our portfolio this innovation would best fit with and why

Ë From the business perspective, your solution should ensure that the consumer has to buy the product before being able to use the digital/virtual interaction. Use storyboard and visuals to describe how your solution will ensure that this happens.

BRIEF B

Coke is it -- it being the #1 nonalcoholic beverage company, as well as one of the world’s most recognizable brands. The Coca-Cola Company is home to 20 billion-dollar-brands, including four of the top five soft drinks: Coca-Cola, Diet Coke, Fanta, and Sprite. Other top brands include Minute Maid, Powerade, and vitaminwater. All told, the company owns or licenses and markets more than 500 beverage brands, mainly sparkling drinks but also waters, juice drinks, energy and sports drinks, and ready-to-drink teas and coffees. With the world’s largest beverage distribution system, The Coca-Cola Company reaches thirsty consumers in more than 200 countries.

www.coca-colacompany.com

It was great to see the creative ways in which each student went about addressing our brief. We were really impressed by the quality of the ideas and the materials developed to bring them to life.”

Kevin Hyde, Coca-Cola

“

| B

rief B

– P

acka

ging

as

a br

idge

to d

igiti

sed

bran

d ex

perie

nce

46

Gold and The Coca-Cola Company Winner

Coca Cola Digital World Brief Submission Millicent AshtonLoughborough University

The concept presented here is on brief, on brand, on consumer and well presented.

Silver

Augmented Reality Coca-Cola Bottle Anthony CamuLoughborough University

Very creative, great thought process and presentation.

| B

rief B

– P

acka

ging

as

a br

idge

to d

igiti

sed

bran

d ex

perie

nce

47

Bronze

Snap A Coke Josh FairburnSolihull College

On brief and on brand.

Bronze

Canine Captured Kathryn MilneGrantham College

The promotional mechanic is credible in that it could drive repeat purchase and could be engaging to Coca-Cola’s consumer target.

‘SAFE AND SECURE’ TRANSIT PACKAGING

Sponsored by

Introduction

This brief addresses the trend for increased internet shopping.

The Brief

Utilising the properties and flexibility of corrugated board, develop a solution to the transportation of products, particularly for online and internet retailing. The solution should be easy to assemble, have a wide range of applications and be adaptable to different sizes and formats.

Points to consider

Ë Protection Ë Ease of use Ë Security Ë Re-usability Ë Disposability Ë The customer experience – visual and functional.


Use the properties and flexibility of corrugated board.

BRIEF C

Corrugated board is a versatile and cost effective medium, offering great structural strength from relatively light material. It is extensively used in packaging to make boxes, trays and cases, and also to make other products. In Europe and the UK, corrugated board is often constructed entirely from recycled papers. It is fully recyclable, making it an environmentally friendly choice.

In challenging times, as costs rise for a wide range of raw materials in many industries, pressure is growing to use no more material than necessary. The environmental drive to make best use of resources also makes minimum use of material highly desirable.

www.dssmithpackaging.co.uk

| B

rief C

– ‘S

afe

and

secu

re’ t

rans

it pa

ckag

ing

49

Gold & DS Smith 2nd Prize

Hexpack Joe McCrackenNottingham Trent University

Giving strong consideration to the range of different shaped products shipped through the ecommerce supply chain this entry offers a robust, versatile packaging concept. The model is well executed and clearly communicates the concept function.

Gold & DS Smith 1st Prize

HIVE Mason CookHull School of Art and Design, Open University

Offering vastly improved dimensional variability, good use of material and consideration of supply chain this pack meets the brief well. Judges agreed the concept is strong, well branded and well considered, both aesthetically and functionally. The great model is well branded and supported by well laid out, concice and clear development boards which explain the development/rationale well.

| B

rief C

– ‘S

afe

and

secu

re’ t

rans

it pa

ckag

ing

50

Silver and DS Smith 3rd Prize

Wrap-Pack Ashley ScattergoodDe Montfort University

A novel and innovative concept which offers great product protection. The judges noted the incredible amount of work and thought that has gone into producing the model. The development boards demonstrate great explanation of thought process and excellent visuals, with well considered branding.

Bronze

PORTOBOX Rebecca BrownNottingham Trent University

The judges agreed that this is a great concept. With some further development and a little more consideration of the e-commerce supply chain it offers a viable solution. The model demonstrates concept well and the development boards deliver strong concept development.

Bronze

Flexi-Pack William BlowerNottingham Trent University

This entry provides a good starting point for an interesting solution. The judges noted that a great deal of effort has been put into the well executed model and praised the content in the development boards which demonstrate the thought given to the folding/assembly functionality of the pack.

HEALTH IN A HURRY

Sponsored by

Introduction

Shopping and lifestyle habits are changing. In our fast-paced, tech-enabled lives we demand convenience but without sacrificing on health. It’s no longer just about cutting calories, but also about what is good for ourselves and the planet.

The Brief

A new online health brand is launching that promises to prepare, pack and deliver fresh meals, snacks and drinks to health-conscious consumers’ homes and workplaces in 90 minutes or less. Create a solution using cartonboard as the primary packaging material to deliver products through this innovative, on-demand supply chain. Orders may range from a single meal to multiple items. The design must also provide a positive and engaging experience to delight the end-user and encourage brand-loyalty.

Points to consider

Ë The needs of each user in the supply chain Ë How to protect and preserve the products Ë A clear style or graphic system that is appropriate to the brand’s healthy credentials

Ë Use of colour, board materials and finish Ë Identify and research the target market.


Cartonboard. Any other materials and technologies.

BRIEF D

Graphic Packaging International is one of the UK’s leading printed folding carton suppliers, producing packaging product for the food retail, beverage, consumer products and personal care sectors for a wide range of UK and European customers.

www.graphicpkgeurope.com

We were very impressed with the creative, innovative responses to this year’s student and schools briefs. It was clear to see that a lot of hard work had gone into the entries and the standard of submissions was extremely high. The Starpack awards are a great platform for raising the visibility of students considering a future in the packaging industry and many of the entrants have a promising packaging career ahead of them should they choose to pursue it. We hope the participants enjoyed working on our briefs – we certainly enjoyed judging the results of their efforts!”

Rakhee Karia, European Marketing Manager, Graphic Packaging International

“

| B

rief D

– H

ealth

in a

hur

ry

52

Gold

The Future of Food David RobinsonTeesside University

This pack gives good protection of product and conveys product through branding. The judges particularly noted the well thought out concept of removal of product from outer pack which is great for snacking throughout the day. The very well made model, with great informative graphics is supported by well laid out development boards highlighting the inspiration behind the format and good research.

Gold and Graphic Packaging International Award

Bloom Box Elizabeth ParkerSolihull College

The judges particularly liked how the graphics and pack design in this entry tie well together, demonstrated pefectly in the well-made model. The development boards provide evidence of great research and branding exploration.

Gold

Flourish Hattie MillsSolihull College

The judges agreed that the final concept for this pack is well thought out and shouts health. The development boards offer great brand exploration.

| B

rief D

– H

ealth

in a

hur

ry

53

Silver

UR - YOU ARE Liam CookeLoughborough University

This well constructed model delivers multi-use packaging - offering different shapes and sizes to suit meal combination.

Bronze

“For The Day” Food Delivery Packaging Alexandra EpiphaniouRavensbourne

The judges agreed that this is a good concept and liked how the eating occasion has considered. They also liked how the development boards show how the product was tried and tested in action and noted the great use of an app.

Highly Commended

Pincho British Tapas Megan YouelBanbury and Bicester College

This good concept includes all elements for a meal supported by a model that is aesthetically pleasing with good reverse print on board.

54

| B

rief D

– H

ealth

in a

hur

ry

Highly Commended

Meadow Dairy-Free Meals Laura JonesHull School of Art & Design, The Open University

This pack provides good protection in a very well constructed carry case. Judges liked the good looking system to hold products together and which works well with graphics.

Highly Commended

Seasonal Salad Georgia Christey-BenditLoughborough University

The judges liked that all elements of the brief have been considered in this concept, which is supported by a well made model.

AIR FRESHENER BOTTLE

Sponsored by

Introduction

In a world surrounded by different fragrances we are looking for the next generation of fragrance dispensing.

The Brief

The aim is to create a dispenser / bottle that blends into its environment and dispenses a fragrance in a controlled way.

Points to consider

Ë Container closer Ë Refillable options Ë Fragrance control Ë Target environment Ë Multipack Ë Changeable fragrances Ë Second life – what happens after the pack is empty, and could it be reused or recycled - or easily disposed of?

Ë Product unique selling point, what makes it special and attractive to customers.


Consideration must be given to use of recyclable materials.

BRIEF E

Logoplaste are leaders in plastic packaging, providing an overall service for packaging R&D, in-house production and quality systems, backed by technical support and advice.

www.logoplasteinnovationlab.com

This year’s entries were once again at an exceptional standard. The attention to detail and creativity made the job of choosing a winner very hard. The range of ideas from simple but affective to high-tech and futuristic showed the passion and understanding being put into the task. For me I felt a sense of pride at the quality of future designers and engineers emerging from our schools and colleges.”

Darren Wingrove, Project Manager (UK), Logoplaste

“

| B

rief E

– A

ir fr

eshe

ner

bott

le

56

Gold

Haze - Nebulising Diffuser James SilverwoodLoughborough University

The judges agreed this simple functional design suits the requirements of the brief, supported by a great model.

Gold and Logoplaste Award

Air CareDaniel ClarkeLoughborough University

An effective simple solution that meets all the criteria of the brief. The judges praised the fun design and well produced model.

Gold

Air Freshener - Aroma Chantelle WilsonTeesside University

This pack was described by judges as a very unique, innovative concept with great appeal.

| B

rief E

– A

ir fr

eshe

ner

bott

le

57

Gold

Air Freshener Bottle Alexandra DodlLoughborough University

The judges liked this low cost simple approach that delivers a very effective and visually pleasing pack.

Silver

Swift Air Freshener Jonathan SlatterLoughborough University

This simple but effective design, close to bottle shape, was agreed by the judges to have potential.

Silver

Naturfresh Sebastian ElliottLoughborough University

The judges liked the use of Biomimicry in this pack. An innovative and unique solution, demonstrated by great development boards.

| B

rief E

– A

ir fr

eshe

ner

bott

le

58

Silver

Flexible Air Freshener Lewis CalderwoodRavensbourne

This entry was noted by judges for its excellent recyclability in a pack that is easy to produce.

Silver

Sharp Air FreshenerDeclan CarterTeesside University

Thoughtful design, showing good research and development supported by a well executed model.

Bronze

Diffuse Matthew HodgkinsLoughborough University

The judges agreed that this is a functional design with potential. The concept is supported by good development boards.

| B

rief E

– A

ir fr

eshe

ner

bott

le

59

Bronze

Modular Air Freshener Bottle Hector Garay-AiraghiBanbury and Bicester College

A good idea and model delivering a great, fun design, which judges could see in every bathroom!

Bronze

Fragrance Dispenser Craig PereiraLoughborough University

The judges described this pack as an interesting, visually effective solution.

Bronze

AYR Noah ChillingworthLoughborough University

The judges agreed that this great concept was supported by well produced model.

A NEW LUXURY VODKA PACK

Sponsored by

Introduction

Bartenders are increasingly recognising vodka for its wide scope in developing a broad flavour spectrum. Subsequently, vodka is shaking off its ‘flavourless’ label and is being enjoyed as a quality drink. In the UK we drink over 58.5 million bottles of vodka each year. In total the spirits industry is worth over £3.8 billion to the retail sector and a sizeable portion of sales come from quality bottled spirits, such as champagne, brandy and whisky, often bought as gifts. Lining the shelves in spectacularly designed secondary packs, these spirits are both eye-catching and make a handsome present.

The Brief

This brief is to develop a new and exciting pack for a fictitious vodka brand targeting the quality retail gift sector, including retail outlets spanning duty free areas at airports and high end, high street stores. You will need to develop the name, bottle label, bottle closure using aluminium and secondary metal pack made from tinplate.

Points to consider

Ë Marriageability with one of the two supplied vodka bottle specifications

Ë Metal offers great scope for creative design using different finishes including: • print finishes • varnishes – high gloss, matt, crackle finish • use of colour • bare metal • embossing and debossing

Ë Reusability and storage of the secondary pack Ë Shelf impact Ë Marriageability with other components – bottle closure and labelling

Ë Scope to tell a story.


The secondary pack must use tinplate and the closure aluminium as the core elements, but models can be made of any appropriate material to represent the metal components.

BRIEF F

The Metal Packaging Manufacturers Association is the lead voice of the UK metal packaging industry with direct links into a European market employing 70,000 people across 200 companies producing more than 70 billion containers each year. The Association supports and represents members on industry matters related to operational, regulatory and environmental issues.

In addition, the work of the association promotes the benefits of metal packaging and the sustainable attributes of steel and aluminium through education programmes, industry awards and relevant communication channels.

www.mpma.org.uk

Congratulations to all our metal packaging winners but especially our two top Gold and Sponsor Award winners who both went on to take the coveted ‘Best in Show’ awards – a fantastic achievement across a highly competitive field. Both packs show metal packaging at its very best – versatile, innovative and offering standout shelf appeal. The entries showed great skill in the interpretation of our brief and spotlight bright, young designers to watch.”

William Boyd, Director and Chief Executive, Metal Packaging Manufacturers Association

“

| B

rief F

– A

new

luxu

ry v

odka

pac

k

61

Gold & MPMA 2nd Prize

Bear Vodka Max WalkerLoughborough University

A striking pack which wowed the judges. They agreed that this pack demonstrates a great interpretation of the brief and good thinking on how metal can be used. The concept was described as very interesting with striking graphics and use of special effects on pack and bottle. The model is very well executed and development boards and research are outstanding.

Gold, MPMA 1st Prize & Best in Show

64 Degrees North Vodka Daniel PickerillSolihull College

This entry ticks every box with unforgetable design concept and branding. A standout pack - simple and elegant, with subtle but impactful branding. Judges praised the beautiful execution across all components and described it as a “stop in your tracks” entry.A great concept and really well executed model, supported by good research, and well executed, clear development boards - this pack is our outright winner. A designer to watch! Well done!

| B

rief F

– A

new

luxu

ry v

odka

pac

k

62

Silver

Eigerwand Vodka Jacob Ernest Marsh QuinnLoughborough University

This entry is an excellent interpretation of the brief. The judges noted the excellent thought into other uses of the pack and good shelf impact. The model provides good representation of the pack’s functionality.

Silver & MPMA 3rd Prize

Zenica Nico SunandarNottingham Trent University

An innovative pack design with nice branding throughout. The concept provides great product visibility and the judges loved the gold detail in the design. This design would be striking on the shelf.

| B

rief F

– A

new

luxu

ry v

odka

pac

k

63

Bronze

Red Spirit Will ThomasLoughborough University

The judges noted the interesting shape of this pack which has clearly had a lot of thought and the good use of emojis. The model provides a good representation of the idea supported by excellent development boards. Overall, a striking pack.

Bronze

Grand Veymont Vodka Joshua TeodoroLoughborough University

A good concept. The unusual slanted lid provides an interesting shape, plus clever colour coding. The inclusion of a handle, which is often required, pleased judges to see.

Highly Commended

Gold Eye Caleb OmomboDe Montfort University

The judges agreed this was a good marriage across all components in the brief. The concept is good, clean and simple. The excellent development boards highlight a lovely overall design and graphics.

SUSTAINABLE EXPANDING FOOD DELIVERY PACKS FOR TAKEAWAYS

Sponsored by

Introduction

With the increase and accessibility of food on the go and the range of oriental and global food alternatives available, there is a requirement for effective and sustainable food packaging solutions. Customers are now able to use specific media and mobile phone apps not only to locate food outlets but also to read and order from menus prior to collection and access nutritional and contents information.

The Brief

To design an innovative and creative solution to flexible, sustainable packaging for takeaway food (choose your own food takeaway outlet). Explore the production techniques and possibilities of plastics. Ensure through design, shape/format/materials a solution that will work practically in allowing the outlets to be able to store containers effectively before use and allow for easy and fast filling and sealing.

The consumer needs to be able to access contents safely (if hot), dispose of packaging easily or alternatively the packaging could have a secondary use.

Points to consider

Ë Flexibility/adaptability of pack Ë Storage before use (space is often at a premium) Ë Easy and secure filling Ë Secondary use for consumer Ë Serving potential (you could add some form of utensils within your design)

Ë Visual/graphic images or colour options for outer pack surface

Ë Disposability.


Rigid plastic construction using polypropylene, polyethylene, PET or a combination if needed. Ensure components are separable to aid recycling.

BRIEF G

RPC is a £2.5bn global design and engineering company specialising in polymer conversion in both packaging and nonpackaging markets. The company celebrated its 25th anniversary in 2016, having grown from a UK operation with five factories in 1991 into a major global business with currently 140+ operations in 29+ countries, and over 20,000 employees. RPC operates in a wide variety of end markets combining its manufacturing skills with the expertise of its 24 design and engineering centres.

www.rpc-group.com

As first time sponsors we were very encouraged by what we saw. The standard in both schools and student work was excellent and we are very encouraged about the future of the industry.”

Brian Lodge, RPC

“

| B

rief G

– S

usta

inab

le e

xpan

ding

food

del

iver

y pa

cks

for

take

away

s

65

Silver

Byron Burger Box Mae MendozaNottingham Trent University

This concept has really found a niche that isn’t addressed by current packaging. The model conveys the idea very well and a great set of development boards highlight the thought process and design features.

Gold & RPC Award

SNACK PACK Denise OrozcoUniversidad Panamericana de Guadalajara

A great idea, well executed. The excellent model is functional and explains the product well. A good use of vacuum forming. Overall, a great project well presented with a great model.

| B

rief G

– S

usta

inab

le e

xpan

ding

food

del

iver

y pa

cks

for

take

away

s

66

Bronze

Thali - An Indian Takeaway Solution Roshan ZaveryLoughborough University

The good quality model shows the principle very well. The visually excellent development boards tell a story and explain the thinking and details well. The judges agreed this is a great project, well presented.

Highly Commended

A Fish José Flores BarocioUniversidad Panamericana de Guadalajara

Judges described this pack as a nice idea and novel way to serve on the go food. The model shows the concept very well and development boards contain fine graphics, clear and concise.

POINT OF SALE UNIT FOR GENERIC SUGAR FREE DRINK

Sponsored by

Introduction

It is a competitive market within convenience stores and petrol forecourts. Brands need to attract consumers and market products successfully by using free standing POS displays that are functional and easy to assemble.

The Brief

This brief requires an innovative and creative solution to the promotion and display of 500ml bottles of an energy drink (to design your own brand). The design of the unit should explore the possibility of interactivity with the consumer through its visual format and surface graphics, exploring shapes and design solutions that reflect a strong message and reinforcement of a product promise.

It may be a floor standing unit that can be positioned in the store anywhere or a display that fits on the top shelf of an “end of aisle” shelving unit (Gondola Topper). The unit you design should contain as many energy drink bottles as possible within the dimension constraints shown below.

The free standing unit footprint can be no larger than 450mm left to right, 400mm front to back, 1500 in height including header. The Gondola Topper can be no larger than 900mm left to right, 400mm front to back, 500mm in height including header.

Points to consider

Ë Assembly in store should be simple and take no more than five minutes, excluding stock loading

Ë Number of products on the unit should be identified Ë Stability and good product visibility is important Ë Overall footprint size Ë Good use of design, graphics, shapes and material to showcase the product and promotion.


Corrugated fibreboard.

BRIEF H

Smurfit Kappa is one of the leading providers of paper-based packaging solutions in the world, with around 45,000 employees in approximately 370 production sites across 34 countries and with revenue of €8.1 billion in 2015. We are located in 21 countries in Europe, and 13 in the Americas. We are the only largescale pan-regional player in Latin America.

www.smurfitkappa.com

We felt that all the entries put forward by the students this year were of a very high standard. We were delighted with the quality of the work presented, and it was a real pleasure reviewing the mood boards and prototypes to get an understanding of their thought process.”

Martyn Kidner & Louise Everett, Smurfit Kappa Display UK

“

| B

rief H

– P

oint

of s

ale

unit

for

gene

ric s

ugar

free

drin

k

68

Gold and Smurfit Kappa Award

The Juice Tom FlanaganHull School of Art and Design

This pack answers all requirements of brief including dimensions, product loading, assembly instructions and time for assembly. The judges loved the concept. The idea of LED lights indicating stock levels, simplistic assembly and cost effective to manufacture. The entry provided a great quality mock up - fully functional, fully branded and nicely finished. The product locators included - printed panel underneath - creates standout. The development boards demonstrate excellent presentation of the thought process with good attention to detail. Overall, a well thought out and very well executed entry. The judges agreed, a worthy winner.

Silver

Glacier Aaron MarklewDe Montfort University

A great looking concept - lovely profiling reinforces brand. The very good quality mock ups are supported by excellent presentation of thought process, research and development in the development boards.

| B

rief H

– P

oint

of s

ale

unit

for

gene

ric s

ugar

free

drin

k

69

Bronze

Blossom Energy Drink Michalina FabijanskaDe Montfort University

Judges agreed that this is a good solution to the brief, with all main requirements covered. The concept is well thought out with excellent product visibility and good area for branding, unique shape, 360 degree visibility and shoppable. The great quality model is well constructed and nicely branded.

Highly Commended

Motion Samuel BaberLoughborough University

Excellent development boards containing very good, clear and concise content highlight a pack that answers the main points of the brief including footprint, height and standout in store. The judges particularly liked the visual of the build in-store environment.

| “E

inst

ein’

s A

nniv

ersa

ry”

Coi

n C

olle

ctor

’s P

rese

ntat

ion

Pac

kagi

ng

70

The Starpack Awards are organised by IOM Communications Ltd and endorsed by The Packaging Society (a Division of the Institute of Materials, Minerals and Mining)

www.starpack.uk.com

Documents

Schools and Students Starpack Awards 2017 Winners Booklet 2017.pdf · All elements of the brief have been considered. Judges liked how the seasonality has been incorporated into the