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Say ‘I Do’ to a Specialty in Destination Weddings
Did you know that the destination wedding market accounts for $16 billion* in annual spending?
As destination weddings continue to be a growing trend, there is a demand for destination wedding specialists. With that in mind, we are pleased to announce a new marketing initiative launching later this year: the Distinctive Destination Weddings Specialist Program.
You’ll fall head over heels for it, with highlights including:
Agent and Consumer Websites
Agent VersionThe Distinctive Destinations Wedding website for agents is a resource for destinations, trends, traditions, weddings, honeymoons, blogs and articles as well as a specialist toolkit. It also includes a preferred supplier search tool. Recognizing that you’re constantly on the go, we’ve optimized the site for smartphones.
Consumer VersionBrides and grooms-to-be will be ‘engaged’ with a mobile optimized website that includes:
• A ‘Find Your Wedding and Honeymoon Specialist’ search function listing certified specialists
• Wedding articles – highlighting the weddings of our wedding specialists
• Honeymoon registry
• Customized websites for the wedding couple
• Articles about home trends, weddings,honeymoons, destinations, blogs and more!
Marketing SupportWe’re providing you with all of the tools to successfully position yourself as a destination weddings expert including: • Specialist Certification Course graduate designation logo, business cards and e-signature
• Email header for client communication
• Customizable brochure template for use at trade shows and events
• Customizable template for a monthly consumer newsletter
• Constant Contact template for client communication
• Social Media support – through Social Connect, our proprietary social media platform, you’ll have access to a special section of dedicated content, available exclusively to program graduates
• Exclusive specials from preferred supplier and hoteliers
Say ‘I Do’ to destination weddings by contacting your BDM for more information.
*According to About.com
Training OpportunitiesParticipants will complete a specialist certification course from The Travel Institute and will write a proctored exam to receive their designation. Complementing the course, specialists will have access to:
• Exclusive training webinars
• DDW Fams and Destination Conference