saving money has

saving money has

nevernever

been so much fun!

been so much fun!

Who is

PLA

YSA

V?

Who is

PLA

YSA

V?

Taking 4 multi-billion

dollar industries, and

merging them together

into a new category creator.

Inte

ract

ive Ince

nti

ve

Inte

ract

ive Ince

nti

ve

Gam

ing

Gam

ing • These four trending

industries are as follows:• Advertising• Couponing• Gaming• Social Networking

A P

erf

ect

Marr

iage

A P

erf

ect

Marr

iage

• PLAYSAVPLAYSAV has actually

given a meaningful reason for playing games and social networking. • That reason is to save

money by winning coupons, and have a

great time doing it.

• Saving money, in fact,

Saving money, in fact,

has never been so much

has never been so much

fun!fun!

Adve

rtis

ing

Adve

rtis

ing

• Advertising online, in

games, and on social

networks is nothing new.

• However, a lot of clients

are not getting the exposure and revenues

they were hoping for

• GM – Facebook $10M

• Text-only ads similar to

those on Google allow

the clients very little

edge.• CPM and CPC advertising

methods are so yesterday.

Adve

rtis

ing

Adve

rtis

ing

• Total US Advertising

Revenue $173B in 2011, of

which $27.5B was online

advertising.• $2.6B: Projected mobile ad

spending for 2012, an

increase of 80% over the

$1.45 billion spent in 2011.

• By the numbers:• Cabela’s $186M• PepsiCo $1.1-1.3B• McDonald’s $1.2B• Nike - $1.7B• Wal-Mart $2.1B

What

if…

What

if…

• What if…• There was better exposure for the clients?

• The user found the advertisement more engaging and less annoying?• There was a better, state-

of-the-art system that was

more affordable, and

more effective than the

current CPM or CPC methods?

Couponin

gC

ouponin

g

Couponing$485 Billion in 201074% of all American adults search multiple

coupon sources weekly.92.5 million adult

internet users will use

online coupons in 2012.

Gam

ing

Gam

ing

GamingMobile Gaming to reach $54 Billion by 2015.

80% of mobile downloads are games.

84% of all tablet owners use them to play games.

Soci

al N

etw

ork

ing

Soci

al N

etw

ork

ing

Social NetworkingAmericans Spend 23%

of online time on Social

Networks.Half of American adults

use Facebook, or other

social networks.Facebook reaches over

Facebook reaches over

1 Billion users

1 Billion users worldwide.worldwide.

Curr

ent

Adve

rtis

ing P

roble

m

Curr

ent

Adve

rtis

ing P

roble

m

The problem with advertising in these mediums is proper EXPOSURE.

Curr

ent

Couponin

g P

roble

m

Curr

ent

Couponin

g P

roble

m

They don’t effectively

drive physical traffic.Mailbox to garbage can

Paper to pursePaper to digital

Curr

ent

Gam

ing P

roble

m

Curr

ent

Gam

ing P

roble

m

User IntrusionAnnoying banner adsGame-pauseNon-relative advertisements

Curr

ent

Soci

al N

etw

ork

ing

Curr

ent

Soci

al N

etw

ork

ing

Pro

ble

mPro

ble

m Advertising on social

networks has become

more challenging.Click-to-exposeUser-to-click ratio

Poor exposure

Solu

tion

Solu

tion

We have created the most

effective and efficient

advertising medium ever

devised.Introducing Interactive

Incentive Gaming –

Saving money has never

been so much fun!

Scr

eensh

ots

Scr

eensh

ots

Here’s a look at how our

system works…

PLA

YSA

V N

oti

fica

tion

PLA

YSA

V N

oti

fica

tion

Use

r Pr

ofile

Use

r Pro

file

PLA

YSA

V A

pp H

ub

PLA

YSA

V A

pp H

ub

Coupon S

potl

ight

Coupon S

potl

ight

Coupon D

eta

il

Coupon D

eta

il

My

Coupons

My

Coupons

Gam

es

Libra

ry

Gam

es

Libra

ry

Dem

o G

am

e

Dem

o G

am

e

We’ve created a Demo Fishing Game for you to

play.

Fish

ing G

am

e

Fish

ing G

am

e

Fish

ing G

am

e

Fish

ing G

am

e

Bonus

Round

Bonus

Round

Gro

cery

Gam

e

Gro

cery

Gam

e

Gam

e O

bje

ctiv

e

Gam

e O

bje

ctiv

e

To create a entertaining

environment where players

can collect coupons on their

favorite grocery items.Grocery stores can be

skinned to appeal to the

local grocers.Players will walk down the

grocery aisle while pushing

a shopping cart, collecting

the coupons that interest

them.There will be a level of

challenge within the game

creating an entertaining

environment.

Gam

e O

bje

ctiv

e

Gam

e O

bje

ctiv

e

The players will also be able

to add non-coupon items to

their cart allowing them to

create a shopping list.The shopping list the

player compiles will denote which items have

coupons.At the end of the game,

the list can be edited to

the player's liking.They will also be able to

share their list through

social networks

Gam

e O

bje

ctiv

e

Gam

e O

bje

ctiv

e

Helpful RecipesThese recipes will be

sponsored by Food Network, Kraft, Betty

Crocker, et al.The player can…Save recipes for future

use.Discard recipes they don’t like.

Bra

nd P

lace

ment

Bra

nd P

lace

ment

Brand name items will be placed

on shelves such as Quaker Oats,

Doritos, Coca-Cola, etc., offering

those companies place-hold and

coupon advertising.

Meal P

lannin

g

Meal P

lannin

g

The player will be able to push a

“Genius” button on their shopping list

that will generate recipes according to

the items found on their shopping list.

These will be advertiser-sponsored

recipes.You will be able to save/favorite,

discard, or share your recipes with

friends.Our smart meal planning program will

also be able to suggest items not

found on the shopping list that fall

within a certain purview of suggested

recipes.For example, “If you add tomato

sauce and cilantro, you’ll be able to

make an additional 7 recipes. Would

you like to view these recipes now?”

with the option of adding those

items to the list, if the player

desires.

Gro

cery

Lis

t

Gro

cery

Lis

t

Check

out

Check

out

When the shopper is at checkout,

instead of handing over dozens, if

not a hundred or more coupons,

they will be able to click the

“Checkout” button generating

a QR code on their mobile device.

This QR code will be linked to

every eligible coupon on their

shopping list that the shopper

qualifies for.One scan, instant multiple

coupon deduction.Checkout is now fast, easy and

painless.Coupons not used at checkout,

will be saved for later under the

user’s coupon book account.

Logo E

mboss

ed Q

R C

odes

Logo E

mboss

ed Q

R C

odes

PLA

YSA

V E

moti

cons

PLA

YSA

V E

moti

cons

PLA

YSA

V E

moti

cons

PLA

YSA

V E

moti

cons

PLA

YSA

V E

moti

cons

PLA

YSA

V E

moti

cons

Vic

init

y R

em

inders

Vic

init

y R

em

inders

Coupon S

can

Coupon S

can

Bill

ing

Bill

ing

Since there is an enormous

amount of client exposure

to our users, we've created

a new billing method.This method is affordable,

effective.Clients have full control on

daily or monthly budgets,

as well as geographic and

demographic limitations.

Bill

ing

Bill

ing

Introducing REDU$™...

Rate x Exposure x Duration x

Users = $Since nothing like this has been

done before, PLAYSAV created a

21st century billing mechanism

that is fair to the client, and

blows away the current

competition and their ancient

billing methods. REDU$™ is an extremely

affordable and effective billing

method so not only can a small

businesses compete, but large

enterprises will also get

enormous exposure.

Bill

ing

Bill

ing Rate - $0.0001 (1/100 penny)

Exposure – 5 secondsDuration – 60 impressions

(5 minutes

avg.)

Users – 1,000,000$ - $6,000

Bill

ing

Bill

ing

In other words...using REDU$™

would be like getting 60 MILLION

impressions, each lasting 5

seconds long!That's equivalent of 5 MILLION

minutes of exposure.Over 83,000 hours.

Flexible enough to run limited

campaigns or promotions.

Affordable enough for small

businesses. Between $12-30

per day for 2,000-5,000 people.

Bill

ing

Bill

ing

Each point of engagement would

have an Exposure Value given,

so that there was a maximum

cap of 1 or 2 exposures within

the certain points of engagement. This would prevent

inflated or excessive billing due

to user inactivity.CPC would be implemented by

being charged an additional flat

rate value of $0.50.REDU$™ Rate can be increased

by clients bidding on anchored

placement. Ex. $0.00015

Pate

nt

Pate

nt

Provisional Filed 09/05/12

Application Number 61/697,249