DAY ONE

saunders.rit.edu

Rochester Institute of Technology,founded 1829

cutting edgecreatorspassionateproblem solversinspiredinnovatorsbusiness readybuildersexperiencedentrepreneursdistinctivethinkersinventors

business ready

SaundersCollege of Business

With a vision to be the first choice for enterprising students and creative enterprises,

Saunders College of Business attracts students who possess a curiosity that drives

them and who place a premium on entrepreneurial thinking and innovative solutions.

At Saunders, students come first. They get an innovative edge and access to the vast

resources in business, technology, and design that can only be found at Rochester

Institute of Technology. Through an expansive and powerful RIT minors program,

business students share classrooms with artists, designers, engineers, and computer

scientists. This gives Saunders graduates the ability to differentiate themselves

successfully, within a crowded job market.

Plus, with strong corporate connections built through a strong tradition of cooperative education, Saunders delivers an applied

curriculum that prepares students to be career-ready upon graduation. The result–a perfect match for employers and a 96%

placement rate.

Jacqueline Mozrall, PhD

Interim Dean and Professor

Saunders College of Business

To be the first choice for enterprising studentsand creative enterprises

DAY ONE career ready DAY ONE enterprising mindset

DAY ONE

VISION

enterprising solutions

Strong corporate connections allow Saunders to offer programs

and courses that are relevant to today’s business needs.

Capstone projects conducted for real businesses, Saunders

Student Consulting, résumé building objectives, and an applied

focus help deliver solutions to businesses and provide real-world

experiences for students. Backed by one of the oldest and largest

cooperative educational programs in the world, Saunders

graduates experience 96% placement rates.

Businesses value entrepreneurial thinking and innovation more

than ever before. The Saunders undergraduate program is #21 in

the country for entrepreneurship (Bloomberg BusinessWeek 2013)

and offers unique programming like the Biz 1-2 program where

first-year undergraduate students develop businesses from

conception to commercialization. In addition, RIT resources ensure

a strong enterprising culture exists outside the classroom with

Venture Creations incubator, Saunders Student Consulting, over

200 different clubs to join, and the Simone Center which is ranked

as the #1 student innovation center in the nation.

We elevate students to make immediate and enduring contributions to organizations and the world through career-oriented experiences and our teaching and research, which integrate business, technology, and design thinking.

highlights

DAY ONE stand out DAY ONE connected

MISSION

i Rochester Institute of Technology Career & Co-op Office, Saunders placement rate 2012 ii Best Colleges Online iii U.S. News & World Report, Best Online Graduate Business Programs 2014 iv Bloomberg Businessweek, The Best Undergraduate Business Schools by Specialty 2013 (#92 overall) v Princeton Review, 2012 vi RIT Career & Co-op Office, annually places more than 3,500 students, in 5,500 co-op assignments, with nearly 2,000 employers across the U.S. and overseas

96% Placement Rate i

Inclusive of Undergraduate and Graduate students, 6 months after graduation #1 Student Incubator in the Nation ii

Albert J. Simone Center for Student Innovation and Entrepreneurship at RIT

#5 Online Executive MBA Program iii

Ranked #35 Best Online Graduate Business ProgramOnly 4 other Executive MBA programs ranked higher

Best Undergraduate Business Schools, and Specialties iv

Taught by the same faculty that teach MBA and other graduate programs, Saunders College ranks among the best in the nation, including the following specialties: #14 Management Information Systems, #21 Entrepreneurship, #26 Marketing, #32 Corporate Strategy, #52 International Business

#7 Nationally for Career Services v

4th Oldest and one of the largest cooperative education programs in the world vi

Saunders College of Business attracts enterprising students

who are able to explore their passions and curiosity while

applying business concepts to their personal interests. By using

an elective, minor, or concentration, students complement their

business education through course offerings at any of the 9 RIT

colleges that are nationally recognized in technology, arts, and

design. This allows students to develop a unique personal

brand that stands out in the job market upon graduation, while

creating tomorrow’s businesses and careers.

By design, Saunders is built to give students the attention

and guidance they need throughout their program. The

largest classroom at Saunders seats only 40 students,

guaranteeing small class sizes. With low student-to-faculty

ratios, our faculty is highly accessible and committed to the

personal success of each student. Plus, all classes are

taught by faculty members. Each student also gets a

dedicated team of advisors including: academic, career,

financial aid, and a faculty advisor.

marketing & MIS

“There is an explosion of interest in Big Data and Business Intelligence, precisely where Marketing and MIS intersect. Employers seek our

graduates who deliver unique skill sets to excel in this needed capacity. This is an amazing time to be in this area.”

Victor J. Perotti, Ph.D.Associate Professor and Department Head

MIS, Marketing, & Digital Business

Andrew FleckensteinRIT/ACMT in Dubrovnik, Croatia

Kyle Ackerman

Courtney Tennant

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Over 18,000 Saunders alumni, nearly 10% of which are C-levelOver 110,000 in all 50 states and over 100 countries

Sean R. H. Bratches ’84Executive VP Sales & MarketingESPN

Susan Holliday ’85President & PublisherRochester Business Journal

Select Saunders College Alumni

Saunders College uniquely combines Marketing and Management Information

Systems (MIS) within the same department, ranked #14 and #24 respectively by

Bloomberg Businessweek. The New Media Marketing major is among the first of its

kind in the world and offers graduates a skill set that is relevant in today’s marketplace,

which employers are realizing they need more than ever.

As business and marketing become increasingly more data- and metrics- driven due to

the continual growth in size and sophistication of the Internet, Saunders Marketing and

MIS majors are in very high demand and consistently command among the top

starting salaries.

$120,000 grant winnersMajoring in the unique New Media Marketing program, Andrew Fleckenstein, Kyle

Ackerman, and Courtney Tennant received a $120,000 grant from the Google for

Nonprofits Program. They used the grant to develop Google AdWords campaigns to

raise awareness for the CURE Childhood Cancer Association. They learned about

Google for Nonprofits through their Search Engine Marketing and Analytics class,

where they also acquired the skills to make their project a success.

SELECTED EMPLOYERS / CORPORATE PARTNERS

Marketing & MIS • Johnson & Johnson • Intuit • EPIC Systems • Brand Networks • IBM • Google • JP Morgan • Microsoft • Citigroup • EDS • GE • M&T Bank • SAP

accounting & �nance

“As cited in the Robert Half 2014 Salary Guide, ‘When presented with the choice, employers are giving preference — and higher salaries — to professionals who have obtained a specialized credential. The CPA remains the most sought-after designation, and an MBA is commonly preferred for senior-level corporate accounting and finance positions.’”

Jennifer Indovina

William Dresnack, JDAssociate Professor and Department HeadAccounting & Finance

Accounting and Finance programs at Saunders College prepare students for valuable

certifications in their fields such as Certified Public Accountants (CPA), Chartered

Financial Analyst (CFA), and Certified Fraud Examiners (CFE).

Students and faculty in the Financial Management Association manage a live portfolio of

over $100,000. Accounting students learn about the CPA recruiting process in the

classroom and are encouraged to join the Next Generation of Accountants club. An applied

focus prepares students for a variety of career paths and leadership positions with an

understanding of technologies and innovation.

SELECTED EMPLOYERS / CORPORATE PARTNERS

Accounting & Finance • Deloitte & Touche LLP • Ernst & Young LLP • KPMG LLP • PricewaterhouseCoopers LLP • Goldman Sachs • Boeing • U.S. Secret Service • The Bonadio Group • Bank of New York Mellon • M&T Bank • Merrill Lynch • Northwestern Mutual • Paychex

Green Tech Entrepreneur & TED Fellow

Brian Blaser ‘90Executive VPAbbott Laboratories

Betty Noonan ’97Chief Marketing OfficerPanasonic

Scott Strother ‘12VP and General ManagerSony Electronics

Don Truesdale ’87 Partner & Managing DirectorGoldman Sachs

Frank Sklarsky ’78Executive VP & CFOPPG Industries, Inc.

Spreading energy ef�ciency initiatives worldwide

With an MBA in Marketing & Finance ’07, Jennifer Indovina is the CEO and Co-Founder of

Tenrehte Technologies, Inc. Their PICOwatt® Smart Plug has received international

recognition, winning the 2010 Best of CES Green Product Award, as well as being

featured in the New York Times, Popular Science Magazine, Treehugger.com, and

Bloomberg BusinessWeek. Indovina says “I enjoy sharing my knowledge and experience

with others,” which she does through her TED Talks on YouTube.

management & international business

Etida Zeka Alex Butler

“Success in today’s business environment requires a combination of leadership skills, entrepreneurial thinking, and global awareness.  Our management professors combine state-of-the-art knowledge

with practical experience to ensure that every Saunders student is prepared to lead modern business organizations.”

Robert Barbato, Ph.D.Professor and Department Head

Management, International Business, & Entrepreneurship

The Management and International Business department highlights disciplines that are

recognized nationally in programs such as Entrepreneurship, Corporate Strategy, and

International Business; ranked #21, #32, and #52 respectively by Bloomberg

Businessweek.

In addition to Leadership, Design Thinking, and Entrepreneurship courses, students are

encouraged to explore minors in other disciplines that allow them to differentiate their skill

set and ensure they excel in the many career options that await them upon graduation.

SELECTED EMPLOYERS / CORPORATE PARTNERS

Management &International Business • NBC Universal • Paychex • Harris Corp. • Toyota • Ortho Clinical Diagnostics • M5 Networks • IEC Electronics Corp • Wegmans

Kosovo Microbrewery

Jeannie Khaw ’94 ’95Unit Chief, FinanceInternational Monetary Fund

James Leo ’79Chief Financial OfficerWegmans

Tom Curley ’77President & CEO (ret.)Associated Press

Stacey Bain ’85COO/CFOThree Lions Entertainment

John Brantley ‘95General Manager, ShanghaiIBM

MBA graduates startup brewery and relationship

Their worlds collided on the second day of new student orientation. Upon graduating,

MBA graduates Etida Zeka ’10 and Alex Butler ’11 opened Sabaja Craft Brewery

introducing American-style craft beer to Kosovo. Butler says, “I didn’t expect a bitter

beer to take off in Kosovo, but people are going wild for it.”

driving business success and invention

To advance, successful companies demand the same innovative and entrepreneurial thinking that is creating tomorrow’s businesses.

On the first day of classes, undergraduate business students are immersed in Biz 1-2, which is a one-of-a-kind program where they build

businesses from conception to commercialization. The two-semester program strengthens enterprising mindsets. Strong bonds are

established among classmates during this cohort program, contrasting favorably to other business school freshman experiences where

first-year schedules often fill up with general education requirements.

Ranked as the #1 student incubator in the USA, the Albert J. Simone Center for Innovation & Entrepreneurship enhances innovation and

entrepreneurship activities on RIT's campus. Created to help students learn as they advance and realize their own ideas and projects, the

Simone Center enables students to bring their business ideas to life.

Venture Creations incubator at RIT is home to Saunders Student Consulting and over 20 mid-seed high-tech companies. This includes

businesses that started as student projects and have graduated beyond the startup phase; these businesses are working to expand and

attract investment.

DAY ONE biz 1-2

DAY ONE business start-ups

DAY ONE business acceleration

impact and purposeReturning RIT to its roots in downtown Rochester, the Center for Urban Entrepreneurship

(CUE) delivers a critical mix of University resources, students, professors, government,

and capital to the aid of new businesses that are rejuvenating the city center. The Institute

for Business Ethics and Corporate Social Responsibility raises awareness of the role of

business as a member of society and the importance of ethics as an essential component

of decision making.

events at Saunders and RITSaunders students are immersed in an enterprising-intensive culture with plenty of

opportunities to explore their curiosities and interests outside the classroom, not limited to:

• Student Business Plan Competition (funding competition)

• Tiger Tank Competition (funding competition)

• Idea Speed Dating

• RIT48 Camp, start a business in 48 hours

• Saunders Summer Start-up Program, with “Investor Day”

• Entrepreneurs Conference

• McClure Marketing Lecture

• Over 200 student clubs to join

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saunders.rit.edu

• 11th largest private university in the U.S.• Over 110,000 alumni from all 50 states and

more than 100 nations• Student Body Fall 2013: 18,292• Degrees Awarded 2012/2013: 4,051

MASTERS IN BUSINESSADMINISTRATION (MBA)

• Full-Time• Part-Time• Accounting• Accelerated 4+1• Fast Track

Over 20 concentrations available

EXECUTIVE MBA (EMBA)• On Campus• Online

MASTER OF SCIENCE (MS)• Entrepreneurship and Innovative Ventures• Finance• Management

AFFILIATED CENTERS• Albert J. Simone Center for

Innovation & Entrepreneurship (ranked #1 in the USA)

• Center for Urban Entrepreneurship (CUE)• Institute for Ethics and Corporate

Social Responsibility• Venture Creations incubator

Association to Advance Collegiate Schools of Business International (AACSB) accredited

programs

Rochester Institute of Technology

INTERNATIONAL CAMPUSES AND PARTNER UNIVERSITIES

• RIT Croatia: Dubrovnik, Croatia• American University in Kosovo: Pristina, Kosovo• RIT Dubai: Dubai, United Arab Emirates• Pontificia Universidad Catolica Madre y

Maestra: Dominican Republic• Study abroad options available globally

scb20140131

info@saunders.rit.edu+1 (585) 475-7935107 Lomb Memorial Drive, Rochester, NY 14623, USA

Saunders College of Business is one of nine

colleges at Rochester Institute of Technology

and is accredited by the Association to Advance

Collegiate Schools of Business International

(AACSB). Home to more than 1,000 enrolled

undergraduate and graduate students, Saunders

College works in partnership with RIT’s

entrepreneurial Venture Creations incubator and

#1 ranked Albert J. Simone Center for Student

Innovation and Entrepreneurship to integrate

business education with RIT’s world-leading

technical and creative programs. Saunders

College offers seven undergraduate, three MS,

two Executive MBA, and five MBA programs

where students gain real-world business

experiences in the classroom and through

cooperative education programs.

UNDERGRADUATE MAJORS & MINORS

• Accounting• Finance• International Business• Management Information Systems• Management• Marketing• New Media Marketing

Minors Only

• Business Administration• Digital Business• Entrepreneurship• New Media Marketing

MINORS AND CONCENTRATIONSSaunders students can choose fromover 80 undergraduate minors, plusmany graduate concentrations among9 colleges at RIT, including manynationally recognized programs such as:

• Environmental Studies• Hospitatlity Management• Music and Technology• Sustainable Product Development• Web Design and Development• 10 Foreign Languages• Multiple Top 10 fine arts programs