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7/28/2019 Sarah Roberts Portfolio
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Who Am I?
My name is Sarah Roberts, Im a 3rd yearGraphic Design student, studying at Leeds
College o Art. I originate rom sunny Bolton.
Who I Am As A DesignerI am Typographical and layout driven, with
an interest in printed outcomes, education,
small business branding and an understand-
ing o web design. I enjoy a challenge and
love undertaking new projects.
I understand that my portolio is or lie; it
is a document that is constantly growing
and changing throughout my designer lie.
I would like to show you a small selection omine, so ar.
Sarah Roberts
+44 (0) 7745 50 83 76
Placements
Raw: www.weareraw.co.ukTwo weeks, July 2012
Box-head*: www.weareboxhead.com
October 2012 - January 2013
7/28/2019 Sarah Roberts Portfolio
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Hunter Gatherers
Hunter Gatherers are seven actual publications based on
how humans survive all around the world. The publications
engage the audience through illustration and photogra-
phy. The aim is to challenge us to think about how we as a
Western Society live.
7/28/2019 Sarah Roberts Portfolio
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Typosgraphe
An exhibition showcasing local typographical Leeds tal-
ent, held at The White Cloth Gallery or a week in January
2013. The event is named ater the origins o the word
Typography, taken rom the Greek language Typos (orm)
Graphe (writing). Promotion or submissions and a ull
screen-printed branding o the event was created.
7/28/2019 Sarah Roberts Portfolio
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Leeds Kirkgte Market Re-Brand
Leeds Kirkgate Market, one o the largest indoors market
in Europe. Built in 1857 Kirkgate is a shoppers paradise
, but nding your way around is impossible. Re-branding
the Market and creating a way-nding system so visi-
tors can locate the stalls they need quicker. This project
includes a proposed City branding so stalls can purchase
packaging at cost price to give the Market an identity.
7/28/2019 Sarah Roberts Portfolio
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Branding Sarlait McCrea
Sarlait McCrea is a creative woodworker. She describes
her way o working as an: exploration o concept, compo-
sition and structure. Through concept led design she aims
to promote engagement and intrigue between artiact and
audience. The typeace (a upper case using alternative
characters, numbers and glyphs) is the oundation o S-
arlaits brand. The inspiration came rom studying agricul-
tural and exploration symbols.
s(*rlAit
m)crea
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Branding Hannah Rampley
Hannah Rampley is a Illustrator and a Printed Textiles and
Surace Pattern Designer originating rom Blackpool. She
wanted a brand that was playul and based around a cute
icon. She has a ascination with ruit and vegetables, par-
ticularly pineapples.
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Taxidermist Fishermen/women Lapidarist Farmer
Seamstress Blacksmith Chimney Sweep Horologist
Cut Throat Barber Roo Thatcher Upholster Steeplejack
Learn a New Trade: Issue #1
Learn a New Trade is a proposed monthly tabloid news-
paper available to purchase rom its own website. I
produced, the hope would be to promote traditional UK
trades, so they are not orgotten and would still be seen
as relevant to todays society. Twelve issues were proposed
(see top right). I created all o the content mysel including
interviews with: Taxidermists, Artists and Museum Sta.
7/28/2019 Sarah Roberts Portfolio
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Re-Branding The Mosses Centre
The Mosses is a large Charity Community Centre. They
are an important cornerstone or the community o Bury.
Members o the Mosses Centre range rom new born ba-
bies to 90 year old Elders, together with the committee we
came up with the tag line Bringing communities together.
SUPPORTIVE
ENJOYABLE
FRIENDLY
EDUCATIONAL
7/28/2019 Sarah Roberts Portfolio
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Terrestrial
As part o my Final Major Project I have to create a pub-
lication about my infuences as a designer. Through my
dissertation and urther research I realised that my interest
lies in Geographical locations, asking the question: Where
Is The Design I Love? This book is my response.
7/28/2019 Sarah Roberts Portfolio
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Re-cycle
Promotional and Inormative Print Material create or
Re-cycle, a UK charity committed to providing cheap and
sustainable transport in Arica. All designed or the rst
submission o my second year at University.