SARAH MEGINNESBRYAN CARNES

MATT STEPHENSMATT STEWARTGABE SWARTZ

ANTHONY WELDINHO

Customer Relationship Management

CRMCRM CRM Technology CRM Technology

Manages a Companies Customers Clients Sales Prospects

DataAnalyticsFront-line Usage

Customer Relationship Management Tools

CRM applicationsDatabasesData warehouses

Customer Relationship Management Tools

CRM applicationsDatabasesData warehouses

Customer relationship Management Software Approaches

OperationalAnalyticalCollaborativeSales Force Automation

Data Commonly Stored in a CRM Systems

Contact DataDemographic DataTransactional DataRelationship Data

BenefitsBenefits DrawbacksDrawbacks

Simple but Very Effective

Keeps People Continually Informed on Progress

Everyone is Treated Equally

Increase Customer Service Costs

Customer churn problems

Everybody is Dictated

CRM Technology

Importance of CRM data warehouse Upkeep

Cleansing StandardizingUpdating data