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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved. October 11, 2017 David Payne Head, Major ISVs, Amazon Web Services, APAC SAP on AWS Webinar Achieve Agility with SAP Solutions on AWS

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© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

October 11, 2017

David Payne – Head, Major ISVs, Amazon Web Services, APAC

SAP on AWS Webinar Achieve Agility with SAP Solutions on AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Agenda

Customers’

Perspectives

Mission Critical

Workloads in the

Cloud

Getting StartedAmazon and

AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

AWS GLOBAL INFRASTRUCTURE

Customers in 190 countries

16 regions

44 availability zones

95 edge locations

New Region (coming soon) – Bahrain,

China, France, Hong Kong, Sweden,

AWS GovCloud (US-East)

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Agenda

Customers’

Perspectives

Mission Critical

Workloads in the

Cloud

Getting StartedAmazon and

AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP Innovation Agenda and AWS

ERP / Suite

S/4HANABW, BoH

BW/4HANA

Operating on

AWS

SAP

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP and AWS – many firsts C

usto

mer

Adoption

2008

SAP as a Customer

S/4 HANASAP IQ / ASE

SAP HANA Platform Edition

SAP Afaria

SAP Business Suite

HANA One

HANA Developer Edition

SAP Cloud Appliance Library (CAL)

A1 / B1

RDS Solutions

BOBJ

SAP HANA for B1

BW on HANA

BW on HANA (4TB)

Today

X1 – 2TB (In Memory)

SAP HANA Production Certified

X1 – 14TB (2TB*7 Nodes) Certified for BW on

HANA and BW4HANA

R4 and X1 1Tb instances certified

X1e.32xlarge 4TB

& SAP HEC on AWS

Fast AWS & SAP

Transformation

R4.8xlarge - HANA

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

FROM OUR CUSTOMERS

… why they run SAP on AWS

Technology refresh

Data centre exit

Business continuity

Enable business growth strategy

Change in business direction

Innovation

SAP S/4 HANA

Change in business model

Enable agility and scalability, reduce project backlog

Reduce infrastructure costs, focus on Opex vs Capex

Improve disaster recovery and fail over procedures

Geo expansion, organisational change

Enable restructure, M&A, divestiture

Fast track innovation, digital transformation, IoT, AI, ML

Enable digital transformation and innovation

Implement new SAP solutions, Analytics side-car

Business Drivers Impacts

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

AWS and SAP Use Cases

Additional use cases

AI & ML(Rekognition, Lex…)

Big data(Amazon EMR…)

Data warehousing(Redshift, DMS, SCT…)

IoT(AWS IOT, Lambda…)

Virtual desktop(Amazon Workspaces)

Run SAP on AWS

ERP(S/4HANA, ECC, B1…)

Digital(hybris Commerce…)

Analytics(BW, BPC, BI…)

DB & platforms(HANA, SCP CF, NW…)

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

WHY IS SAP ON AWS THE RIGHT ANSWER?Accelerating the Digital Transformation Journey

Flexibility

• Rapid Provision

• Grow (or shrink) as

you go

• Expertise

Technical

Excellence Economics

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

FLEXIBILITY | RAPID PROVISION

AWS Quick Start for HANA

A virtual appliance delivery method to configure and install all key

components of the SAP HANA solution on AWS

A virtual appliance delivery method to configure and install all key

components of the SAP HANA solution on AWS

SAP HANA ClusterPublic Subnet Private Subnet

CloudWatch Alarm

IAM Role / Instance Profile

security group

EBS VolumesBucket containing SAP

HANA software

NAT Gateway Bastion Host and/or RDP

instance (optional)

AWS CloudFormation

Flexibility

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

FLEXIBILITY | GROW (OR SHRINK) AS YOU GO

https://global.sap.com/community/ebook/2014-09-02-hana-hardware/enEN/iaas.html

http://scn.sap.com/community/hana-in-memory/blog/2016/05/16/sap-hana-on-aws-certified-for-high-memory

Single node

• OLAP (incl. BW/4HANA & Classic Business

Warehouse on HANA)

• OLTP (incl. S/4HANA & Classic Suite on HANA)

• LiveCache

• Business Planning and Consolidation (BPC)

Scale-out

Only OLAP workloads including BW/4HANA & BWoH are

supported in scale-out configurations.

Roadmap

• 8TB - 16TB instances in 2017/2018

The Next Generation of HANA Infrastructure at Scale

Benefits:Engineered for SAP HANA

High

PerformanceResilient Secure Flexible Technical

Excellence

Infinite

Global

Scale

Lowest

TCO

244 GB

34 TB scale-out

1

TB

14

TB

4

TB

X1x1.32xl

14 TB scale-out

X1x1.16xl

7

TB

7 TB scale-out

R3r3.8xl l 4 TB scale-out

R4r4.16xl

34

TB

X1ex1e.32xl

1 TB

2 TB

Sca

le-u

p

488 GB

4 TB

Flexibility

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

FLEXIBILITY | EXPERTISEFlexibility

APN Consulting Partners with successful SAP deployments include

APN SAP Competency Partners in APAC

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Why is SAP on AWS the Right Answer?Accelerating the Digital Transformation Journey

Flexibility EconomicsTechnical

Excellence

• Security and Compliance

• Simplicity

• High availability and disaster recovery capability

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

TECHNICAL EXCELLENCE | Security and Compliance

AWS: a 360o infrastructure architecture for SAPTechnical

ExcellenceSecurity

Trust

Resiliency

Se

cu

rity

Sc

ala

bility

Availability Zone A

Availability Zone B

Availability Zone C

Sample Region

Trusted Advisor: Recommends optimizations for

• Cost

• Security

• Compliance

• Performance

Amazon

CloudWatch

Alarm

Primary

HANA Primary

HANA Primary

HANA

Secondary

HANA

Auto Recovery Optimized HA Full HA/DR

+

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

TECHNICAL EXCELLENCE | Security and Compliance

Access a deep set of cloud security tools Technical

Excellence

Virtual Private CloudIsolated cloud resources

Web Application

FirewallFilter Malicious Web

Traffic

ShieldDDoS protection

Certificate ManagerProvision, manage, and

deploy SSL/TSL

certificates

Networking

Key Management

ServiceManage creation and

control of encryption keys

CloudHSMHardware-based key

storage

Server-Side

EncryptionFlexible data encryption

options

Encryption

IAMManage user access and

encryption keys

SAML FederationSAML 2.0 support to

allow on-prem identity

integration

Directory ServiceHost and manage

Microsoft Active Directory

OrganizationsManage settings for

multiple accounts

Identity &

ManagementService CatalogCreate and use

standardized products

ConfigTrack resource inventory

and changes

CloudTrailTrack user activity and

API usage

CloudWatchMonitor resources and

applications

InspectorAnalyze application

security

ArtifactSelf-service for AWS’

compliance reports

Compliance

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

TECHNICAL EXCELLENCE Supported on AWS Technical

Excellence

SAP S/4HANA

SAP Business Suite*

SAP BW4/HANA

SAP Business Warehouse

SAP Business All-In One

SAP Business One

SAP BusinessObjects

SAP hybris

SAP Applications

SAP HANA Editions

SAP MaxDB Database (7.8+)

SAP ASE (15.7.0.051+)

Oracle (11.2.0.4+, 12.1.0.2+)

IBM DB2 (9.7+)

Microsoft SQL Server (‘08

R2+)

Amazon Aurora MySQL (For

hybris only)

Amazon RDS Oracle (SAP BI)

Databases

SAP NetWeaver

SAP Data Services

SAP Adaptive Server Enterprise

SAP IQ

SAP Replication Server

SAP Mobile Secure

SAP Afaria

Sybase Unwired Platform

Platforms

SAP Note #1656099 contains the latest information regarding SAP product, landscape and platform support on AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

TECHNICAL EXCELLENCE SAP HANA on AWS – example configuration @ 244Gb Technical

Excellence

Region A

Availability Zone A Availability Zone B

Amazon CloudWatch Amazon S3

EC2 r3.8xlarge

EBS

volumes

S/4HANA

Dev/QA

VPC

Customer Network

Users

Systems

Direct Connect

/ VPN

EC2 r3.8xlarge

EBS

volumes

S/4 HANA

PRD1

EC2 r3.8xlarge

EBS

volumes

S/4HANA

DR1

2

1

2

3

- EC2 Auto Recovery

- Store HANA Database Backup

- Restore HANA Database backup (DR)

EC2 m4.2xlarge

EBS

volumes

PRD

App Server EC2 m4.2xlarge

EBS Volumes

Dev/QA App

Server

EC2 m4.2xlarge

EBS Volumes

Sol Manager

EC2 m4.2xlarge

EBS

volumes

DR

App Server

3

- Host Auto Recovery, HA at No additional Cost

- Auto availability of backup in S3 across AZs to build and restore Prod in DR scenarios

- Architecture can be extended for cross region DR (additional cost for S3 replication)

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Why is SAP on AWS the Right Answer?Accelerating the Digital Transformation Journey

Flexibility EconomicsTechnical

Excellence

• Low Cost of Entry

• Lower TCO

• Flexible pricing and

history of price

reductions

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Co-location AWS

Three Year TCO Analysis

People - Steady-state (Dev and Admin)

People - Implementation

Network Connectivity

ECONOMICS |CUSTOMER EXAMPLE: Large manufacturing firm saves 30% by using SAP HANA on AWS Economics

US$2.2 m

US$1.5 m28%

Note: Solutions implemented - CRM, ERP and SCM on SAP HANA. Since the license and maintenance cost are the same in both cases, we have

excluded it from the comparison. We estimate the total SAP Software cost at US$5.5 million for the three years.

Cost of Capital is High @ 8% –> 2 additional percentage

point savings.

Other non tangible benefits:

- Reduced implementation time – 24% - faster benefits

realization!

- Reduced lag between license procurement and

consumption

- Continuous performance improvements with new

instances – greater bang for your bucks

Cost Heads Co-location AWS

Hardware (Compute, Storage and Networking) 678,262$ 731,794$

Software (OS, Montoring and Back-up) 211,000$ -$

Data Center (Space, Power and Cooling) 113,091$ -$

Network Connectivity 207,720$ 92,407$

People - Implementation 225,000$ 171,000$

People - Steady-state (Dev and Admin) 744,000$ 584,660$

Total 2,179,073$ 1,579,861$

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

ECONOMICS |CUSTOMER EXAMPLE: Lubricants manufacturer saves 56% by migrating SAP to AWS Economics

Additional considerations:

• Time to market advantage – security controls

and automation are available now vs.

months/years

• Risk of failure or delay associated with private

cloud build phase

• Capacity planning not required with AWS

$-

$500

$1,000

$1,500

$2,000

$2,500

$3,000

$3,500

$4,000

$4,500

Private Cloud AWS

Thousands

Three Year TCO Analysis

Compute Storage Networking

AWS Support Manpower Security

Note: Systems in scope includes SAP S/4HANA (application servers, HANA servers, SAP router et al), Active Directory

Server. Currency USD. AWS region Singapore. Analysis includes AWS support but not private cloud. March 2017.

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

ECONOMICS | Other FactorsEconomics

Continuous Performance Improvements: AWS has been improving performance of its instances by

launching newer generations of instance families, leveraging the latest computing technologies on offer.

These improvements have led to reduced cost per compute unit or ECU (Elastic Compute Unit).

Instance

FamilyUS$/ECU

Cost

Savings

(%)

C4 0.013 13%

C3 0.015 42%

C1 0.026

General Purpose Instances

Instance

FamilyUS$/ECU

Cost

Savings

(%)

M4 0.018 14%

M3 0.021 52%

M1 0.044 -

High-Memory Instances

Instance

FamilyUS$/ECU

Cost

Savings

(%)

R3 0.026 32%

M2 0.038 -

Price Declines: 62 price cuts over the last 10 years.

Agility: Agility experienced by moving to the AWS platform, in comparison to co-location:

• Shorten the procurement cycle – from 4-6 weeks to minutes

• Greater scalability - respond to business changes by quickly aligning IT resources

Keep current – test and deploy patches orders of magnitude faster

Rapid innovation – try out new ideas and take them to market faster

No refresh cycles: no need for capacity planning, procurement and migration every 3-5 years

High-CPU Instances

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Agenda

Customers’

Perspectives

Mission Critical

Workloads in the

Cloud

Getting StartedAmazon and

AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP on AWS Webinar

Achieve Agility with SAP Solutions on AWS

Annie Alipao Chief Information Officer

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Ayala Land - Leading Property Developer in Philippines

Overall IT Strategy is to move everything to the Cloud by 2020Key Drivers

Growth and flexibility

Lower cost of ownership and operations

High Availability and Redundancy

Faster Implementation of new technologies

End Hardware Refresh Cycles

2015 2018

Office 365

SRS to AWS (IaaS)

2016

RBG Customer Service Desk from

Remedy to Salesforce

IC Database System (PaaS)

Knowledge Management –

Archives – AWS (IaaS)

2017

SAP SOH to AWS

MyESAS to AWS

MyCustomer 2.0 to Salesforce (SaaS)

2020

Reduced Data

Center footprint

2019

KASEYA

HR Systems

NOAH

AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Why AWS for SAP HANA

Certified to Run HANA

AWS is one of the first cloud services to

be certified and offer SAP HANA

compliant architecture

Direct Connect Services

AWS in partnership with the Philippines

Telco companies offered Direct Connection

SAP Customer using AWS

More customer base running SAP HANA

on AWS

High Availability per region

Does not require to have connection

to multiple region to achieve high

availability

Better Virtualization Technology

Virtualization technology of AWS is

more robust and reliable

Open Architecture

Products and service offering is open

and agnostics from the start from the

choice of OS to database platform

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Benefits so far…

Lower cost of operations , with a savings of 24%

on IT spend based on a 5 year TCO vs on premise

Faster performance as much 40% vs that of

running SAP HANA on premise

Faster provisioning and scaling of SAP resources

as needed

Skills to manage and deploy AWS instances were

easily gained

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP on AWS Webinar

Achieve Agility with SAP Solution on AWS

Vikas LodhaVice President of Research & Development

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Landscape & Solutions

150+ systems including 20+

HANA servers

Consolidated 120+ servers and

75+ Servers are active

SAP S/4 HANA 1510, 1610,

1709 (including beta) ; HANA

as side-car

SAP ECC 6.0 EHP6, EHP7,

EHP8 on Sybase ASE , HANA

Utopia - Leading Global Enterprise Data Solutions Firm

Integration & Support

External cloud integration to SAP AIN , SCP (SAP Cloud

Platform – HCP)

Integration to SAP CSS systems (OSS Note)

Data Files from customers

Customer systems based on images

SAP Demo landscape

Large QA foot print

Monthly new requirements

SAP Visual Enterprise; SAP GEF; SAP Information Steward

on MS-SQL Server; SAP Data Services on MS-SQL Server;

SAP Add-on’s

SAP Industry solutions

Full scale SAP Development Environment

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Why AWS?

Cost Optimization:

- Savings of 40+% on migration and 10% 1st months after consolidation

- Need to constantly expand HANA systems for SoH, S/4 HANA

- Non-HANA Solutions (SLT, Data Services, ASE)

Elasticity

- Flexibility in expanding, reducing the system resources

- Governance of expansion

Security and Transparency

- Start and stop images by any authorized user (decentralized way of management)

- Provide every details of system, network etc

Image Management

- Functional Experts: “It’s a life saver…..it saves at least 3-5 days of

reconfigurations of QA system(s)”

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Journey with SAP on AWS

Test the temperature

• Pilot few solutions like Information Steward, Data Services, Suite on HANA, ECC on ASE

• Defined key success criteria’s including network, VPN

• 1:1 mapping of existing solutions including costing

Collaborated with AWS team

• Engaged with experts

• Project Plan with aggressive timelines

• Key was multi-cloud environment for few months as migration in transition

Decision

• who migrates every system (solution)

• Who tests every solution

• who manages post migration every activity

Willing to make mistakes and be able to learn

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Agenda

Customers’

Perspectives

Mission Critical

Workloads in the

Cloud

Getting StartedAmazon and

AWS

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

GETTING STARTED

APN SAP Partners

APN Partner Funding

AWS, SAP & Partner Tools

AWS Cloud Economics AWS TrainingAWS SAP Professional Services AWS Support

aws.amazon.com/sap/

Trials & development

Help you reduce time to value of

your SAP implementation or

project on AWS, and maximize the

benefits of running SAP solutions

on the AWS platform.

SAP use cases range from

running a single SAP test

system to hosting a complete

SAP production environment.

Customer Case Studies

Choose from a selection of

SAP solutions and try

them out on AWS at little

or no cost.

AWS Test Drive, SAP Trials,

SAP Developer Editions

AWS Market place

SAP Cloud Appliance Library

AWS Quick Start Library

TCO analysis to compare

running your SAP on prem

vs AWS

Experts to help you leverage

SAP and AWS best-practices

from around the world

Support for partners to help

our customers accelerate their

projects

AWS Enterprise Support

Training and certification

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Discover, Procure, Deploy, and Manage Software In the Cloud

• 4,100+ software listings

• Over 1,250 participating ISVs

• Open source, commercial

software, and SaaS offerings

• Bring-your-own-license

• Deployed in 14 AWS Regions

• 135,000+ active customers

• Curated

• Integrated to AWS Billing

AWS Marketplace SAP & related listingsWhy AWS Marketplace?

• Hybrid Workloads and Migrations• Want to use a common set of tools

across on-prem & cloud

• BYOL from previous on-prem

deployments

• Need confidence that the

software works on AWS• AWS Marketplace curates and

checks software for operability and

security on AWS, including open

source

• Want to leverage utility based

billing models for software• Customers don’t want to make a

long-term commitment and leverage

private pricing and EDP

Commitments

• SAP HANA One

• SAP Business Objects

• SUSE Linux Enterprise Server

for SAP Applications

• SAP Sybase

• SAP Vora

• Preinstalled SAP NetWeaver

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Start your Cloud Journey with APN Partners in APAC

Visit our webpage to learn more about

APAC SAP Partners offerings:

https://aws.amazon.com/events/migration/sap-on-aws/partners/

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

Conclusion – SAP on AWS

Improve security

postureScale to meet

actual demand

Build once,

deploy globally

Improve operational

reliability

Deploy in minutes vs.

week/months

Deploy complex

topologies with easeCustomers can focus

on core competency

16-22% less TCO

than on prem

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP on AWS Webinar

Achieve Agility with SAP Solution on AWS

Next Webinar:

Deployment of SAP Solutions on AWS (Technical Session)

Time: 1:00 PM AEDT | 10:00 AM SGT

To Register:

https://aws.amazon.com/events/migration/sap-on-aws/webinars/

© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

SAP on AWS Webinar

Achieve Agility with SAP Solution on AWS

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