Credential Deck XS2TheWorld

Confidential & ProprietaryThis document contains proprietary and confidential information of XS2TheWorld, and may be used only in accordance with a written

agreement between Xs2TheWorld and the recipient. No portion of this document may be reproduced, republished or distributed to any thirdparty without the express written permission of XS2TheWorld.

What  we  are    Award  winning  Mobile  Marke0ng  AgencyInnova0ve  full  service  mobile  solu0on  supplier

What  we  do    Consultancy  –  Strategic,  Tac0cal,  Crea0veCrea0vity  -­‐  Concepts  &  interac0ve  designProduc0on  –  Products  and  technical  deliveryDelivery  –  Text  Message,  Appstores,  website  distribu0onMedia  –  Strategy  and  AnalysisMaintenance  (service,  hos0ng  &  Service)

Background  informa4onFounded  2007Profitable  and  debt  freeDouble  digit  growth  since  the  founda0on  Campaigns  across  13+  countries  (Inc.  Europe,  Asia,  Australia,  New  Zealand)50+  brandsOffices:  Amsterdam,  London  Singapore  and  Jakarta

Focus:  Return  on  investment

XS2TheWorld  company  informa4on

XS2THEWORLD  CLIENTS  &  PARTNERS

ABCAustralian  Open

Autotrack.nlBBC

BoomerangBP

Brabants  DagbladBri4sh  American  Tobacco

Cathay  PacificDagblad  Tuban4a

Dragon  AirDen  Haag  Marke4ngEindhovens  Dagblad

EyeworksFanta

FC  TwenteFC  Utrecht

Fes4val  De  CannesGemeente  Zoetermeer

GuinnessHong  Kong  Tourism  Board

HSBSIAmsterdam  IBMIntelKLMKodakMaori  TelevisionMcCann-­‐EricksonNABSNu  SportOgilvyOrangePfizerPSVRadio  DecibelRoVerdam  Marke4ngSanomaSosroTeleacWegenerWimbledon

London  Interna+onal  Awards  2009,

Silver  achieved  twice,Fanta,  Stealth  Sound

System  for  best  innova+ve  online  and  

Best  in  Digital  beverages  –  Non  Alcoholic.

XS2TheWorld’  Recogni3on  -­‐    Awards  Achieved  So  Far

New York Festivals

The  Cannes  Lion  Award

Media  lions.Fanta,  Stealth  Sound  

System  2009.Together  with  Ogilvy  

London

MMA  Global  Marke+ng  awards  Best  

Mobile    branding  applica+on  2008  for  the  Guinness  

Passport  to  Greatness

London  Mobile  Content  Award  (MCA)  Bronze  award  best  Handset  

Applica+on”  2008  for  the  XS2TheWorld  Travel  guide

New  York  fes+val  Gold  award  winner  for    Best  Mobile    

branding  mobile  service    2009  for  the  Guinness  Passport  to  Greatness The  MEFFYS    

Award  2009Two  +mes  Finalist  (Fanta,  Stealth  

Sound  System  and  Kodak  Snow  

Insider

Lot’s  of  clients  in  the  travel  industry  

Overview

Guinness  was  the  official  sponsor  for  the  Hong  Kong  Seven,  which  was  a  three  day  rugby  event,  the  Biggest  in  China.  Guinness  wanted  to  create  a  strong  and  las0ng  connec0on  between  the  event  and  Guinness  themselves  making  the  brand  synonymous  with  the  Hong  Kong  Sevens.

 20,000  people  a_ended  the  HK  sevens  from  over  seas  and  don’t  speak  the  language  which  makes  it  hard  for  communica0on.  Guinness  took  it  upon  themselves  to  help  these  visitors  around  HK  and  the  sevens  and  to  promote  Guinness.

Guinness  -­‐  Passport  to  greatness  

Overview

Kodak  wanted  to  create  an  exciting  mobile  application  that  had  such  an  intriguing  brief.Kodak  wanted  to  improve  it’s  green  aspect  of  products.  

Kodak  wanted  to  deepen  it’s  relationship  with  new  and  existing  customers  that  would  increase  it’s  credibility  in  mobile  technology  whilst  also  giving  their  customers  the  chance  to  share  stories,  photos  and  find  out  about  good  POIs  and  see  and  share  travel  plans  and  adventures.

Kodak  –  Snow  insider

ChallengeTo  help  Cathay  clients  manage  their  trip  easier  with  the  help  of  a  mobile  applica+on

Solu4onIf  people  book  a  flight  +cket  online,  they  get  this  applica+on  for  free.  The  app  is  a  Cathay  Branded  city  guide  that  Includes  informa+on  from  84  ci+es  in  just  one  mobile  applica+on.With  the  applica+on  people  can  also  manage  their  booking,  check  their  flight  status  and  see  the  flight  schedule.

Results2%  of  all  people  that  book  a  flight  +cket  with  Cathay  and  Dragon  Air  installs  the  mobile  applica+on  

Cathay  Pacific  Mobile

RoVerdam  Marke4ng  

I  Amsterdam  Mobile

The  Hague  Marke4ng  

HKTB-­‐Hong  Kong  Tourism  Board  with  AR  

14  March  2011:

XS2TheWorld  launches  own  unique  360  video  technology  for  iPhone  and  iPad  

Lot’s  of  Press  coverage  already  

Credential Deck XS2TheWorld

Confidential & ProprietaryThis document contains proprietary and confidential information of XS2TheWorld, and may be used only in accordance with a written

agreement between Xs2TheWorld and the recipient. No portion of this document may be reproduced, republished or distributed to any thirdparty without the express written permission of XS2TheWorld.