Cindy QuezadaSenior Program OfficerSan Joaquin Valley Health Fund

CA Partnership for the San Joaquin ValleyJune 21, 2019Hanford, CA

San Joaquin Valley Health Fund Census Cluster Project Update

Connection to SJVHF Policy Platform: immigration, health (CalFresh), housing (Section 8), education (ESL), environmental justice (water infrastructure), land use planning (parks)

Census Matters to The Center andSan Joaquin Valley Health Fund

Underpinning all: critical role of civic engagement, community organizing and mobilization, grassroots leadership development

Complete count matters! Across all IHHEEL priorities; important step in civic participation and power building

Consistent with the values of Sierra Health Foundation and The Center

“We see the census as a process of belonging. It’s all of us standing up and not being ‘othered.’” - Pastor Trena Turner, Faith in the Valley

A Multi-Year Plan

2018 Engage funders, partners and communities earlySupport nonprofit capacity buildingFund census research re: barriers/challenges to a complete count

2019: Publish/disseminate the SJV census research Capacity building and funder cultivationState Region 6 outreach contract: application, planningAdvocacy support: amicus curiae briefs & advocacy cohort SJV census coordination & strategic engagement

2020: Fund "gap“ outreach & advocacyImplement Region 6 Administrative Community-Based Organization (ACBO)

contractRegional convening, coordination & outreach Continued data collection

2021: Help address a failed census

Our Roles in Census Work

Advocate

Grantmaker

AdministratorContractor

Organizer

Accelerator

4

FunderCultivation

Capacity Building

Research

Advocacy

Strategic Outreach

Partnerships

Multi-pronged Strategy

Strategy: Funder Cultivation to Date$3,988,210 committed/in process

Funding Partners

Blue Shield of California Foundation

WK Family Fund

Grove Foundation

Hellman Family

Sunlight Giving

New Venture Fund

Heising-Simons Foundation

James Irvine Foundation

Libra Foundation

The California Endowment

State of California Region 6 ACBO (Contract)

Strategy: Capacity Building

Webinars

Weekly eBlasts

In person presentations/trainings

SJVHF Census Resource & Research websites

CBO Support of SJV Census research process

7

Strategy: Research

Fund Research

Design Research

Plan

Recruit & Train

Surveyors

Face-to-Face

Interviews

Focus Groups

Research Reports

Share & Use

8

Strategy: Research~600 Face-to-Face Interviews: 8 Counties * 39 Communities * 150+ Venues

~600 Surveys Conducted with SJV Immigrants and Their Social Networks

Non-Latino (72% SE Asian, 14% Filipino or Punjabi Sikh, 7% Arab, Sub-Saharan African, 7% other)

• 7% refugee or undocumented

• 10% legal residents• 45% naturalized citizens• 39% 2nd generation

Latinos (95% Mexican origin, 5% Central American)

• 37% undocumented• 27% legal residents• 11% naturalized • 25% 2nd generation

Survey Respondents

Latinos non-Latinos

174418

Strategy: Research

Eight Focus GroupsIn-depth conversations with SJV Immigrants and Their Social Networks

Held

5 Latino Focus Groups Indigenous community (Madera) U.S.-born Latino youth with immigrant

parents (Fresno) Latino DACA recipients (Tulare) Latino Head Start parents (Stanislaus,

Merced, Madera) Gang members (Stockton)

3 Focus Groups with Non-Latino Immigrant Groups

Sikh (Kern) Syrian refugees (Fresno) Hmong (Modesto)

Strategy: Research

Strategy: ResearchOverarching Themes from SJV Census Research

Widespread perception that the CQ is divisive, racist and bad social policy especially among 2nd generation Latinos

Profound suspicion of intent behind the citizenship question

Distrust in federal government leads to distrust in Census Bureau’s assurances about confidentialityespecially among Latinos

Strongly held belief that personal information belongs to individuals and their families

Strategy: ResearchLatinos: Dramatic Reduction in Willingness to

Respond with CQ Regardless of Status

Willingness To Respond Without the CQ With the CQ

All Latino respondents 84% 46%

Undocumented (N=147) 80% 25%

Legal Residents (N=108) 85% 63%

Naturalized Citizens (N=44) 89% 70%

US-born Citizens-2nd gen (N=97) 89% 49%

Non-Latino Immigrants Also Less Willing to Respond with CQ*

Willingness To Respond Without the CQ With the CQ

Foreign-born: Naturalized (N=75) 95% 76%Foreign-born: Legal Permanent Residents (N=16) 95% 88%

Foreign-born: Refugee or Undocumented (N=11) 100% 27%US-born Citizens-2nd gen (N=64)

95% 84%

*smaller sample sizes

Strategy: ResearchNon-Latino Immigrants also

Less Willing to Respond with CQ*

Strategy: ResearchInternet Access Is a Barrier to SJV Immigrant Household Response

4%

37%

1%

34%

24%

1%

28%

1%

58%

12%

0% 10% 20% 30% 40% 50% 60% 70%

use dont specify

just cell

just computer

both

no internet

Use of Computers and Smart Phones by Latino and Non-Latino Samples

Non-Latinos n=172 Latinos n=409

Strategy: ResearchMultiple Immigrant Family Units Live Under the

Same Roof or at the Same Address

1 out of 5 Latino hidden households (HH) are complex or compounds.

1 out of 3 non-Latino HH’s are complex or compounds.

“Extra” people in these HHs will likely not to be included in Census Bureau HH roster or counted.

28% of immigrant households lack standard mail delivery

Strategy: Advocacy

Amicus Briefs

• National Immigration Law Center

• 20+ SJV Partners as Co-Amici

• US District Court (CA State AG’s case)

• US Supreme Court (NY case appeal)

Cohort of 10 SJVHF Advocacy Partners

• 1 year/$15,000 grants• Jan. 1, 2019 start date• Non-lobbying• 10 Census advocacy

partners:• California Rural Legal Assistance

• Dolores Huerta Foundation

• Central Valley Immigrant Integration Collaborative

• Faith in the Valley• Jakara Movement • Leadership Counsel• Madera Coalition• Radio Bilingue• Southeast Asia Resource Action Center

• West Fresno Rural Collaborative

Advocacy Successes to Date

• Elevated community based address canvassing model

• Census Bureau (CB) SJV tour re: hidden housing

• CB has now approved “community navigator”

• Advocacy chart widely shared & discussed

Strategy: AdvocacyOngoing Advocacy

Need to assure nearby user-friendly questionnaire assistance centers (QACs)

Support for “left out” languages: Hmong, Khmer, Punjabi, Mixtec, Triqui, Zapotec

More bilingual Spanish-language mailing Encourage Census Bureau hiring of non-citizens

through waivers

Census Bureau identification of tracts where hidden housing units are most prevalent and add them to Census Bureau address list (by August 2019).

Identify areas where standard mail delivery is uneven and expanded update-leave is crucial

Get Spanish-English bilingual forms to non-English HHs in census tracts with <20% Spanish-speaking HHs.

Strategy: OutreachLend a Helping Hand

1 out of 4 SJV households: no mailed census materials, no enumerator contact, language and literacy barriers

Neighborhood Questionnaire Assistance Centers (QACs)

“Reaching out” not simply persuading, but also on helping them respond

Need to mobilize key players in immigrant networks as trusted partners/community navigators: youth, middle-aged neighbors

Not just door-to-door canvassing and phone banking (Driver strategy)—also conversations in workplaces, sports events, schools, community celebrations, corner stores, day care centers, consulado movilevents, through ethnic media (Connector and Info Blaster strategies)

Strategy: OutreachMessaging and Messengers Must Fit the Audience

No single message/pitch will work: different reasons for NOT responding

“Trusted voices” are crucial, but listening skills are just as important(guide not script)

What works for various groups:

2nd generation: “To resist, we must exist!” (LCF/Color of Change)

For middle-aged settled immigrants, “We pay taxes, have a right to be counted!” to get our fair share

For some: make this a people’s census; stand up to be counted

Region 4 & 6 slogan: Cuenta Conmigo! Count on Me! Count with Me!

360o “surround sound” messaging: trusted voices from multiple quadrants across HTC households’ social networks including youth

Strategy: Partnerships

Region 6 Administrative Community Based Organization Contract

• $2.3 Million• Fresno – Inyo Counties• 12 named partner organizations• Coordinating with Reg. 4 & Counties • Implementation Meetings in August• High touch/grassroots approach

• Drivers: Canvassing/phone banking

• Connectors: formal & informal networks

• Info-Blasters: traditional media and social media

Philanthropic-Supported Outreach

• SJVHF Census Cluster cohort of funders

• Strategic “gap” filling• Examples of Known gaps:

• SJV-wide coordination• Local ethnic media• LGBTQ-focused partners• African American focused partners

Strategy: PartnershipsCross-Sector Partnerships

Closer to a complete count of HTC Deepened engagement with SJVHF

partners, allies and funders Strengthened relationships with

informal and formal HTC networks and leaders

Another step toward power building The Center’s core values demonstrated

voiceseat

table

What Impact Are We Hoping to Have?

Thank You!

San Joaquin Valley Health Fund Census Resourceshttps://www.shfcenter.org/sjvhf/census-resources

SJV Census Research Reportsshfcenter.org/San-Joaquin-Valley-Census-Research-Project