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SAMATOA LOTUS TEXTILES
THE MOST SPIRITUAL FABRIC IN THE WORLD
EXECUTIVE SUMMARY
PRODUCTION
An innovative , not to say disruptive apporach production has been designed, which mixes both cost-cutting and strong social impacts
PRODUCT
Get to understand the market demand
Focus on Lotus
FINANCE
Strategic initial investment to drive competitevness up
Have a proofen business model after 18 months before amplifying the business model
HR
Focus on social compliance
Leverage NGO resources
Set up consistent organisation
MARKETING & SALES
To target the lux market Samatoa needs to exoress values and a brand universe matching the codes of the industry
to maximise its commercial potential Samatoa need sto target a 90% B2B/10% B2C business model
SAMATOA PRODUCTION ROADMAP 2015 - 2020
2016PROVE
$0.3m30 employees / 30
Hectares1.800m Fabric: 50% Lotus - 50%
SilkEbit ~12%
IMPLEMENT & SECURE PRODUCTION
(Cost downs -30% / Productivite +50%)
ENGAGE ORGANIZATION EFFICIENCY
(R&R / 2 workshops / R&D in Fabric)
2017-2018CONSOLIDATE
$1.5m110 employees - 120
Hectares4.5Km Fabric
1.8Km Silk - 2.0Km Lotus - 900 Oth
Ebit ~18%4
2019-2020AMPLIFY
$4.4m440 employees - 480 Hec
15K Silk / 16Km Lotus / 7km Others
Ebit ~16%
INCREASE SOURCING CAPACITY
(+90 hect vs 2016)
SUSTAIN PRODUCTION CAPACITY IMPROVEMENT THRU NEW INVESTMENTS($60K in 2017 / $90K in 2018)
PROFIT RE-INVESTMENT(In Price list decrease to be more
competitive and Invvestments)
2015PREPARE
$0.25m30 employees
65% Silk - 2% Lotus - 35% KapokLight profit
SECURED SOURCING (buy lotus fields concessions $24K /
Free raw materials)
SETTLE DOWN PRODUCTION PROCESS
(R&D‘s ingeneer / Machine investment / testing / automatic
weaving ~$45K)
Designed organization for the 5 years business plan1. In order to insure the quality of the product and to preserve the controle of the know-how, the most valuable tasks has been focused on
Owning the fields
The spinning process
The twisting process
The weaving process
The dying process
50 $ per place 10000 $ per machine 400 $ per machine
stems cleaner spinning specialist
bobine making twisting weaving
Lotus harvest row materialseparation
stems
petals
placenta
stamens
dying
drying process
many process (food, decoration items,...)
drying process
owning the fields
FOCUS on strategic tasks
SAMATOA FINANCIAL ROADMAP 2015 - 2020
2016PROVE
$0.3m30 employees - 30
HectaresEbit ~12%
MANAGE PRODUCTION & ORGANIZATION EFFICIENCY(Cost downs -30% / Productivite
+50%)(R&R / 2 workshops / R&D in
Fabric)
ENGAGE MERCH/SALES/MARKETING
INVVESTMENTS($200K / Ecom upgrade)
MONITOR CAREFULLY FINANICIAL KPI‘ TO DELIVER
AGAINST EXPECTATIONS(Sales – Operations costs)
2017-2018SOLIDIFY
$1.5m110 employees - 120
HectaresEbit ~18%
2019-2020AMPLIFY
$4.4m440 employees - 480 Hec
Ebit ~16%
LEVERAGE FUNDS TO FINANCE EXPANSION
(Profit $200-400K / +$60K in 2017 / +$90K in 2018)
REINFORCE SOCIAL BUSINESS AMBITION
(Salary increase ~5% or Profit sharing 3Y)
PROFIT RE-INVESTMENT(In Price list decrease to be
more competitive and Invvestments)
2015PREPARE
$0.25m30 employees
Light profit
KEEP COUT+OWN RETAIL*
to sustain The transition phase
(200K$ Net sales YTD exc Cout+Brand)
FIND THE INITIAL FUNDS to to finance the company
development plan (Awards/Social Business angels & Capital/Crowd
fundinds/fundations ~$100K)
SECCURED SOURCING & SETTLE DOWN PRODUCTION
TO DRIVE COST DOWN(Concessions $24K / Free raw
materials /R&d Engineer $45K)
1.8Km Fabric: 50% Lotus - 50% Silk
9Km Fabric 40% Silk – 45% Lotus – 15%Others
37km Fabric38% Silk / 42%Km Lotus / 20%
Others
8Km Fabric65% Silk - 2% Lotus - 35% Kapok
Budget Plan
SAMATOA HR ROADMAP 2015 - 2020
2016PROVE
$0.3m62 employees
1.800m Fabric: 50% Lotus - 50% Silk
Ebit ~12%
IMPLEMENT SocialCompliance plan
With top 3 priorities
ENGAGE ORGANIZATION EFFICIENNCY
Hiring and training spinners toproduction expansion
OPTIMIZE University Internship
Develoop partnership withuniversity to source right student
for internship
ENGAGE NGOsTo excute training plan
2017-2018CONSOLIDATE
$1.5m110 employees - 120
Hectares4.5Km Fabric
1.8Km Silk - 2.0Km Lotus - 900 Oth
Ebit ~18%4
2019-2020AMPLIFY
$4.4m440 employees - 480 Hec
15K Silk / 16Km Lotus / 7km Others
Ebit ~16%
Support employees to set upUnion
To develop two way communication
SUSTAIN PRODUCTION CAPACITY
Identify right recruitment channelto build workers pool
REINFORCE SOCIAL BUSINESS AMBITION
enures workers receive marketsalary and benefits
Engagement to employeesImplement retention plan
2015PREPARE
$0.25m36 employees
65% Silk - 2% Lotus - 35% KapokLight profit
Building management teamhire a experinece production
supervisor to support productionrevamp.
Idenifty non-compliance area
to prepare the improvement plan forfuture SA8000 certifictiion
Identify and Select the rightNGOs
to develop criteria for screening thepotential partners (Farmers)
)
SUPPORT THE BUSINESS TRANSFORMATION
GENERAL MANAGER
Production R&D Sales & Marketing
Managing outsource community / NGO and Managing in house production
Explore option Wholesale & Digital marketing
ORGANIZATION CHART YEAR 1
GENERAL MANAGER
PRODUCTION SUPERVISOR
32 WORKERS
INTERNSHIP DIGITAL MARKETING EXECUTIVE
LABOR COST FOR YEAR 1
ORGANIZATION CHART YEAR 2
General Manager
Production Supervisor
61 Workers
Textile Engineer Digital Marketing Executive Sales Executive Asst Accountant HR & Adm
Executive
driver
BRAND RECOGNITION & AWARNESS