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Sales Video Structure

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Welcome & IntroExample: Hi there, it’s Sandra welcome to my live training

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What’s the problem and how do your clients FEEL about the problem? Example: Not comfortable hosting live online events but you know your clients need you out

there which makes you feel so frustrated?

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What makes you understand their problem? Example: I’ve been there! In fact I’m an introvert.

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How will your clients feel AFTER you solved that problem? Example: You’ll finally get the recognition you deserve being the expert you already are.

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What’s the one thing your clients need to know how to solve this problem?

Example: It doesn’t have to be that hard.

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How will you solve that problem for your clients? Example: I can show you that you don’t have to change to go

live in front of a camera.

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What are the features of your offer? Example: This is a live 4-week group experience with 4 live

training calls & an online membership site.

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Who is this for? Example: This is for you if you want to stand out and step up in your business.

Who is this NOT for? Example: This is not for you if you don’t believe in taking action.

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Is there a bonus for signing up? Example: Sign up before the (date) and receive a free one on one coaching

session with me.

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What’s the price?

Are there bonuses?

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Urgency to action now and not later!Example: Limited spaces, limited time offer,…

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Call to Action:Example: Sign up here, Register here…

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Thought provoking statement to increase sense of urgency:Example: You can try to figure all of this out yourself- or you

can spend 4 week with me who’s been there and done it.

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Thank you & Good Bye