Marketing & Branding

2010.11.08

Why AURUM?

- High Compatibility to graphics cards

- High efficiency and environmentally friendliness

- Variety selection of cables and connectors for your optimal usage

- Four(AU-600/700) / Two (AU-400/500) +12V rails with high and

stable load

- Up to 96% rated power available on +12V rails

- Full safety features to provide max protection to your system

- Complies with ATX 12V 2.3 & EPS 12V 2.92 version

- High efficiency > 90%

- Meets 80 PLUS® GOLD Certification

- 4 +12V output circuits- 6+2pin PCI-Express graphic card connector ready- Industrial Grade Component: Japanese capacitor - Quiet , long lasting 12mm FDB Fan- Complete Protections: OCP, OVP, SCP, OPP, OTP, UVP

- Safety Approval: CE, FCC, CB, UL, TUV

Features

ATX12V 2.3

EPS12V

PCI-EReady 12mm FDB

Efficiency

>90% Japanese Capacitor

APFCIncluded

Compact Size : Only 14cm in depth

Long lasting: 12cm PWM controlled FDB fan

Outstanding look & feel: Revolutionary design with

rock-solid appearance

Black coating with Gold

crown makes it truly Royal.

Out of the ordinary

ventilation holes

Arrow-shaped Ventilation:For regulated outward airflow

when fitted in a PC case.

Arrow-shaped ventilation allow

natural air dynamics to improve air

extraction.

Arrow-Flow Technology

Efficiency(Typical)

>90%

•Lowers Electricity Bills

•Less heat being produced

•ECO Friendly Design

•Standby Power <1W

20% load - 87%

50% load – 90%

100% load – 87%

80PLUS GOLD Certified!

ATI CrossFireX™ Ready Certified!NVIDIA® SLI™ Ready Certified!

High Compatible to the latest Intel and

AMD CPUs, supports Intel® Core™ i7!

Uncomplicated

design to ensure

no power is

wasted

Own design of

Integrated

Circuit chips

Smoother airflow to create

better heat dissipation due less

obstruction

Structure – Simple is better

Smoother air flow

High Tech

State of the art

Provide The Best Performance & Highest Protection for your system!Unique multi-function Integrated Circuit - FSP6600 – PMW/PFC/Stand-

by & Synchronous

MIA-IC (Multiple Intelligence Ability IC)

Constant Hold up control – PFC is able to perform continuous

adjustment according to the output load in order to achieve the best

possible efficiency.

PFC Double-circuited Over Voltage Protection (OVP)-To ensure

maximum protection to Capacitor.

Zero-Current Switch on PFC- minimal energy wasted on switching, low

EMI and low ripple noise contribute to High Efficiency

To deliver clean and

Stable power

Large-current power inductor

Rated at 105oC for long lasting and high performance

High efficiency transformer

Structure – Reliable

Japanese Capacitor

Best transient filter coils

Cabling

8PIN

400W x1 x1 x0 x1 x4 x3 x1

500W x1 x1 X0 x2 x5 x4 x1

600W x1 x1 X0 x3 x6 x4 x1

700W x1 x1 x1 x4 x7 x4 x1

•Adequate numbers to suite most rigs.

•With nylon sleevings & heat shrunk rubber ends.

•FDD & Molex 4Pin connectors supported.

Market Segment

Mainstream

Entry Level

High-End

Affordable Luxury

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Thank you