DAVID MCINTYRE, a Director with Sage Growth Partners (SGP), is anaccomplished and broadly experienced communications profes-sional with 25 years of marketing, event management and ITsales and professional services.

Combining his marketing/communications expertise with hissales and procurement background, he is able to ascertainclient’s needs and objectives to develop effective marketingcampaigns from concept through delivery.

In addition to Sage Growth Partners, McIntyre’s marketing back-ground includes the p/c insurance market and serving asmarketing manager for a long-term care supervising generalagency supporting the sales and marketing needs of inde-pendent agents representing a multitude of healthcareproviders.

Sage Growth Partners, LLCDavid McIntyreDirector

DAVID MCINTYRE

Director

REPRESENTATIVE ACCOMPLISHMENTS

Managed and Coordinated the Mid-Atlantic Summit on Population Health, a gathering of C-Level hospital and FQHC executives that tackled the challenges of population heath and its fast-approaching practicalities and implicationsManaged corporate speaker series writing abstract overviews and scheduling C-Level execu-tives to present at national healthcare conferences and exposGained earned media coverage to promote healthcare consulting firm’s growth and newaccount acquisitionDeveloped and implemented a multi-stage strategic marketing plan consisting of amyriad of materials elevating the awareness and visibility of LTC insurance including accred-ited seminars required of agents offering LTC policiesWrote numerous healthcare blogs addressing industry topics including Meaningful Use(MU), Electronic Medical Records (EMR) and The Patient Protection and Affordable Care Act(PPACA)Thirteen years selling IT infrastructure and strategic and professional services to State,Local Government, and Educational entities. Personal sales exceeded $2 million annuallyAnalyzed and reviewed federal grants for government and educational customers toutilize in their procurement of IT services and commoditiesDeveloped and implemented quarterly seminars promoting brand awareness thatresulted in an average 20% increase in subsequent sales. Responsibility included negoti-ating funding from participating vendors so no internal out-of-pocket expenses were incurredDeveloped a comprehensive IT capabilities brochure and managed sub-contractors

Served as Procurement Manager, negotiating with distributors to secure the lowest possiblepurchase price resulting in an average 15% savings over published pricingManaged existing IT accounts while tripling the number of new accounts

Conceived, developed and promoted “An Evening with Bob Hope” and a 3-city tour withcomedian Sinbad to raise money for the rehabilitation and ultimate cure of spinal cord injury Coordinated various marketing events connected to the corporate sponsorship of theSugar Bowl and Golf Classic in New Orleans culminating in a week-long celebration at botheventsWorked as a free-lance writer and marketing consultant for retail, government agencies andarea advertising agenciesMcIntyre earned a BA degree in Mass Communications from Towson State in Towson, Maryland.

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BACKGROUND