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James, Jordan and Zia
The Wonders of Breakfast
Running Order
Alarm going off with hand snoozing 5 secs
Radio 1 in background while montage of getting ready is displayed 15 secs
In kitchen close up shots of toast being made with different people (montage) 25 secs
Close up of prepared breakfast with title card overlay. 5 secs
Vox Pops of people stating what they have for breakfast. 25secs
Voiceover with montage of different types of breakfast around the world 10 secs
archive footage cutaway of foreign breakfast adverts 10 secs
Interviews of the public where they eat breakfast and why they eat there(asking about their morning routine) First interview of someone at home
20 seconds
Cutaway of breakfast being made at home (over the interview) 7 seconds
Second interview of someone who eats breakfast on the move e.gmcdonalds 20 secs
Cutaway of people ordering and eating in mcdonalds and a local café 20 seconds
Interview owner of cathy’s café to understand what they offer for breakfast and how many people visit typically day to day.
20 secs
Cutaway shot of cathy’s (People eating breakfast and being served) 5 secs
Facts of why breakfast is important and how it impacts concentration and performance throughout the day.
5 secs
Cutaway Montage of people performing differently due to either having/not having breakfast (different people, same activities) (during previous voiceover)
15 secs
Vox Pops of people who don’t eat breakfast and why they don’t think its important
30 secs
Expert interview of a nutritionist or sports scientist with information on how it effects the physical and mental health of eating/not eating breakfast and healthy/unhealthy breakfasts
40 seconds
Narration of stats of the amount of people nationwide who eat breakfast and people who don’t and the health benefits
20 secs
Reaction montage based on the facts given previously with same people interviewed, ask them if they have changed their mind about breakfast being important
20 secs
A D V E R T 3 mins
Montage of unhealthy breakfast and people eating unhealthy food while voice over of narration saying how many people choses to eat junk foods for breakfast. (SLOW MOTION)
20 secs
Vox pops of asking kids what is their favourite type of breakfast. 10 secs
Interview of people asking if they think breakfast should be healthy and why. (mostly parents)
20 secs
Interview of parents what kind of food they prepare for their kids for breakfast 10 secs
Archive footage of people eating unhealthy breakfast and images of obesity, declaring that eating the wrong breakfast can lead to it.
30 secs
Various reaction of parents once they found out the information about obesity and breakfast
10 sec
Parents on iPad, searching and finding out the healthy option of breakfast e.g Weetabix, cereals, fruits, milk
10 sec
Archive footage of adverts regarding breakfast foods. ( with voice over ) 60 sec
Experiment – showing two different type of breakfast healthy and non-healthy . with voice over explaining the experiment
10 seconds
James, Jordan and Zia
Then asking people which food would they like to eat for breakfast 15 secs
Then asking people which food would be better for your health 15 secs
Then asking people which food gives you more energy 15 secs
Archieve footage of Man vs Food 130 secs
Voice over saying how important breakfast is while portraying healthy breakfast 10 secs
Voice over of explaining why certain type of food is healthy and good for you while portraying the food
15 secs
Interview of nutritionist stating the audience what they could do to be healthy 20 secs
Interview of people who attends the gym stating breakfast is a big part of their day and stating what breakfast they have and how it helps them
35 secs
Interview of vegetarians showing what kind of breakfast they have and how it helps their nutrition.
10 secs
Also portraying them making / preparing breakfast 30 secs
Interview of vegan’s showing what kind of breakfast they have and how it helps their nutrition.
10 secs
Also portraying them making / preparing breakfast 30 secs
Close up of vitamins, fibre and protein on boxes of healthy cereals while voice over
15 secs
Foreign breakfast with voice over 60 secs
Interview of people eating foreign breakfast and saying why they like it and how it is beneficial for their health
40 secs
Interview of foreign restaurants and asking them why they have foreign breakfast menu
30 secs
Portraying exercise to help them (in the morning) like running with voice over 20 secs