RR066_E(Collaborative IT Management)

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    Collaborative IT Management

    Driving IT Investment Performance

    Scenarios for Successful IT Management Reforms

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    CONTENTS

    Introduction 1

    1. Summary 2

    2. The Need or Collaborative IT Management 4

    2 - 1. Reasons or Possible Failures in IT Investment 4

    2 - 2. About the Survey on Successul IT Investment 6

    2 - 3. Involvement o Top Executives 8

    2 - 4. Involvement o Business Units 11

    2 - 5. Capabilities o IT Department 14

    2 - 6. The PDCA Cycle or IT Investment:

    Advance Assessment and Follow-up Assessment 17

    2 - 7. Conclusion: The Need or Collaborative IT Management 19

    3. Undertaking IT Management Reorm Initiative 24

    3 - 1. Overview o CIO Interviews 24

    3 - 2. Eorts Common to Companies Succeeding in IT Management Reorms 25

    3 - 3. Reshaping Awareness in the Three Parties

    through Investment Management Structure 26

    3 - 4. Achieving Overall Optimization through Interaction at the Planning Stage 27

    3 - 5. Establishing a Structure o Responsibilities

    through System Ownership Scheme 28

    3 - 6. Developing Business-savvy IT Sta through Job Rotation 29

    4. Conclusion: Critical Factors o Success in IT Management Reorms 30

    Appendix: Case Studies o Successul IT Management Reorms 32

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    2

    1. Summary

    Factors impeding the success o IT investment include

    limitations on local optimization, ambiguities in respon-

    sibility structures, and an insuicient development o

    business-savvy IT sta. Companies that aim to derive ull

    value rom IT investments, they must address these three

    issues through the establishment o a collaborative IT

    management--in which top executives, business units,

    and IT department each ulll their own responsibilities, as

    well as work together to ensure that IT investments have

    the greater impact..

    But how do these three parties take part in IT invest-

    ment in individual companies, and how do these ways o

    involvement relate to the results o IT investment? The

    results o our survey show that irms making successul

    IT investments share certain characteristics, as described

    below.

    Top executivesat successul irms place importance

    on IT investment and grasp the complete picture o the

    investment. In addition to communicating to employees

    throughout the organization both the importance o and

    the companys policies or the use o IT, they also provide

    specic instructions when making decisions on IT invest-

    ment and ensure alignment o IT investment with man-

    agement strategies. Furthermore, such companies have

    appointed CIOs. Business unitsalso place importance on

    making eective use o IT and proactively participate in

    projects. The right personnel are appointed as project team

    members and their eorts are evaluated accordingly. More-

    over, the IT departmentin such irms can proactively

    make proposals to business units or discuss IT-related

    matters with business units as an equal partner. At least40 percent o the personnel in their IT departments have

    experience working in business units, and at least one per-

    cent o IT sta are transerred to business units each year.

    Such companies also choose and manage vendors appro-

    priately.

    Companies achieving the mean score or higher or all three

    categoriestop-executive involvement, business-units in-

    volvement, and IT-department capabilitieshad the highest

    rate o success in IT investment: 68 percent. Conversely, it

    was ound that the success rate declined sharply even with

    only one party scoring low. In act, although the success

    rate was 43 percent in companies whose business units

    and IT departments both scored highly, all others had suc-

    cess rates o 20 percent or less. Furthermore, this survey

    conrmed that companies with low scores in terms o IT-

    department capabilities were unable to increase their suc-

    cess rates no matter how high the other two parties scored.

    The results o this survey show that in order to improve

    perormance o IT investments it is vital to establish col-

    laborative IT management, with high scores or all

    three categories. But what kinds o changes are needed in

    IT management in order to establish such collaborative

    IT management? Our interviews with the CIOs o seven

    rms that had made IT management reorms real showed

    our types o eorts shared by successul rms.

    (1) Reshaping awareness in the three parties throughinvestment management structures

    Successul irms provided opportunities or top execu-

    tives and business units to participate in discussions on IT

    investment and had established structures or managing

    IT investment that encouraged active involvement o top

    executives and business units. By adopting such struc-

    tures, these companies not only get their top executives

    and business units more deeply engaged in IT initiatives,

    but also make their IT departments more accountable or

    IT investment and more closely in line with the rest o the

    organization.

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    3

    (2) Achieving overall optimization through interac-tion at the planning stage

    Successul companies emphasized the interaction at the

    planning stage between top executives, business units, and

    IT departments, thus leading to better IT alignment with

    management and business strategies. This enabled them to

    realize overall optimization o IT investment.

    (3) Establishing a structure o responsibilitiesthrough system ownership scheme

    Successul rms have adopted the scheme o system own-

    ership, clariying the roles and responsibilities o system

    owners, and standardizing IT-related procedures, stan-

    dards, and rules across the lie cycle o IT investment.

    Those deployments helped raise awareness o the system

    owner to business units and helped business units ulill

    their respective roles and responsibilities.

    (4) Developing business-savvy IT sta through jobrotation

    Successul rms encouraged IT sta to be rotated to busi-

    ness units or a set o period. Job rotation between busi-

    ness units and IT department enables IT department to

    develop business-savvy IT sta who have not only IT

    skills but also business knowledge and understand the

    operations o business units. On the other hand, such rota-

    tion enabled business units to develop IT-savvy business

    sta who are capable o planning IT-enabled operational

    reorms and are also capable o developing and evaluating

    business and system requirements.

    These interviews showed what companies need to do to

    ormulate IT management reorms. The issue is how to put

    such reorms into practice. With this in mind, the ollow-

    ing three key points should be noted:

    (1) Top-executive involvement in IT reorms

    (2) Preparation o a road map or change

    (3) Appointment o a CIO to take leadership in making

    changes

    Enorcement o a Japanese equivalent o the Sarbanes-

    Oxley Act would urther increase the importance o overall

    optimization in group management. In IT investments,

    the enorcement would also lead to growing demand or

    an overall, group-wide optimization. For this reason,

    the initial ocus should be to establish collaborative IT

    managementat the level o individual companies, and

    then work toward development ocollaborative group

    IT management by expanding these eorts to a group-

    wide level.

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    4

    2. The Need or Collaborative IT Management

    2 - 1. Reasons or Possible Failures in IT Investment

    How can companies derive more value rom their invest-

    ment in IT? A wide range o suggestions have been pro-

    posed to this question, and companies have worked hard

    to make smarter IT investments. Despite such eorts, the

    hoped-or improvement ailed to occur: the proportion o

    companies succeeding in IT investment remains unchanged

    rom a survey conducted two years ago.* Why is this issue

    o improving perormance o IT investments still unsolved?

    * "Successul IT Investment: Best Practices or IT Investment Management"

    (ABeam Consulting Ltd., March 2004)

    The ailure to improve perormance o IT investments

    stems rom overlooking three undamental actors at the

    root o the problem, or rom an inability to address these

    actors even once they are understood.

    (1) Limitations on local optimization

    Many IT investment projects begin with proposals rom

    business units. Such bottom-up type system proposals can

    easily lead to the adoption o IT without a sucient review

    o operations. Furthermore, it can lead to problems such as

    duplication o eorts in system development and a lack o

    collaboration and integration between systems. An accu-

    mulation o such bottom-up IT projects result only in local

    optimization, not in overall optimization.

    (2) Ambiguities in responsibility structures

    To derive ull value rom IT investments, companies should

    make business units more involved in IT projects and

    more accountable or the return on IT investments, more

    than just making IT requests. In many cases, however, the

    separation o roles, authority, and responsibility between

    business units and IT department is not clearly deined

    in terms o IT planning and promotion. Such ambiguous

    structures o responsibility hinder the companys ability to

    get more benet rom IT investments.

    (3) Insucient development o business-savvy IT sta

    To ensure that IT investment has a strategic impact, com-

    panies must ollow the three steps: they make business

    concepts, create structures and processes to realize the

    concepts, and nally develop IT necessary or these pur-

    poses. This requires IT personnel who understand both

    business operations and IT and who can bring ideas or IT-

    enabled business innovation and implement them. Howev-

    er, in most cases it cannot be said that such business-sav-vy IT sta have been suciently developed, as no progress

    has been made in the exchange o personnel between IT

    departments and business units.

    On these points, here we would like to consider the case o

    a hypothetical Company X.

    For a consumer goods manuacturer like Company X, IT awareness is generally low in the executive level, including

    the top executives. There is neither an atmosphere or executive involvement in the discussion on IT strategies, nor is

    there sucient interest in requesting a report on progress o IT investments. Furthermore, in recent years the number

    o large-scale IT projects to be decided at the top-executive committee has declined, so it is rare that IT projects come

    up to their agendas. As a result, there is a great degree o distance between top executives and the IT department. In

    addition, business units take a passive approach to IT-enabled business innovation. Although they do make a request

    to the IT department or systems development, they show a strong tendency to leave the rest to the IT department,

    lacking a sense o ownership regarding costs and results. At Company X, when making a request or IT development,

    business units are asked to speciy the purpose o the investment and its anticipated results. Although it is likely that

    their sel-assessed results have some bias, the results o IT investments are not verifed. Furthermore, as a result o cost

    reductions over the past several years, even the IT department has been subject to restrictions on investment and re-

    ductions in numbers o personnel. Although the IT department has strived with limited budgets and stang to meet

    the needs o business units, they are incapable o devoting energy to strategic planning and investment management

    or IT.

    consumer goods manuacturer Company XCase study

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    5

    Businessunits

    ITdepart-ments

    Topexecutives

    Businessunits

    ITdepart-ments

    Approval

    Businessstrategies

    Managementstrategies

    ApprovalApproval

    Improvements

    Reportingon results

    Vendormanagement

    Progress reports

    P

    D

    C

    A

    Vendors

    Formulating coherenetIT strategies

    Development

    Participation

    IT strategies

    Topexecutives

    Businessunits

    ITdepart-ments

    Top

    executives

    Businessunits

    ITdepart-ments

    Topexecutives

    Businessunits

    ITdepart-ments

    Projectrequests

    Developmentrequests

    Reporting onstatus ofIT operations

    Cooperation

    Confirmingstatus ofIT operations

    Project assessment

    ReportingReporting

    Verifying results

    Operation

    The circumstances in which Company X inds itsel are

    deinitely not desirable. However, the business units eel

    no major dissatisaction with the IT department that lls

    their requests. The top executives as well may see the IT

    department as perorming well with limited resources. Only

    the IT department eels unable to take on their assigned

    missions and authorities, vexed by the inability to advance

    IT-led business innovation.

    You have probably heard the example o the "boiling

    rog." A rog is in a pot o water. As the temperature o

    the water rises slowly, the rog is not impelled to jump out,

    as it is not suddenly alarmed by the heat. However, since

    the temperature keeps rising, eventually the rog is boiled

    to death. Under its current circumstances, Company X too

    risks the ate o the rog i it ails to take steps to improve

    the situation.

    Breaking out o these circumstances requires that top ex-

    ecutives, business units, and IT departments work together

    to take on the three undamental causes reerred to above.

    The three parties also need to work in tandem through the

    IT investment management cycle to establish collabora-

    tive IT management, with each party ullling its own

    responsibilities. (See Figure 1.)

    Figure 1: The IT investment management cycle, with top executives, business units, and IT departments working in tandem

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    6

    Topexecutives

    Businessunits

    ITdepart-ments

    Top-executive involvement

    Top-executive involvement

    Degree of importance given to IT investment

    Degree of understanding status of IT investment

    In-house communication concerning use of IT

    Way of involvement in key IT projects

    Alignment of IT investment and management strategies

    Appointment of CIO

    Involvement of business units

    Degree of importance given to use of ITin operations

    Degree of involvement in IT projects

    Degree of appropriateness of projectteam members

    Personnel evaluations of project teammembers

    Capabilities of IT departments

    Adequacy of required resources

    Degree of understanding business-units'operations

    Exchange of personnel with businessunits

    Vendor management

    2 - 2. About the Survey on Successul IT Investment

    Although the case o Company X may be an extreme ex-

    ample, it is likely that many companies could not say their

    top executives, business units, and IT departments each

    participate suiciently in IT investment. How do these

    three parties participate in IT investment in real-lie com-

    panies? Is there a relationship between the way o their

    involvement and the results o IT investment?

    We conducted a survey to examine elements related to

    top-executives involvement, business-unit involvement,

    and IT-department capabilities, as shown in Figure 2.

    Figure 2: Elements surveyed or each section

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    7

    No answer 1%

    More than 500 billion18%Less than 50 billion yen

    30%

    300 billion ~ 500 billion yen

    13%

    100 billion ~ 300 billion yen

    28%

    50 billion ~ 100 billion yen

    10%

    Other4%

    Finance 15%

    Distribution 13%

    Manufacturing 46%

    Construction 10%

    Electricity and gas 1%

    Transportation,telecommunications,

    and other services 11%

    10,000 or more

    12%

    5,000 ~ 9,999

    10%

    3,000 ~ 4,999

    12%

    1,000 ~ 2,999

    28%

    Less than 1,000

    38%

    Exceeded expectationsMet expectations Somewhat inadequate

    Clearly inadequate Don't know No applicable investment made

    0% 20% 40% 60% 80% 100%

    39% 45%

    1% 47% 38% 9%2%4%

    30% 56% 10% 4%

    16% 48%

    6%

    18%

    11%

    7% 10%

    3%1%

    6%

    Reducing operational costs andautomating and improving

    operations

    Increasing sales, improvingproducts and services, and

    realizing new business models

    Speeding up decision-makingand visualizing and sharing

    information

    Strengthening informationsecurity and ensuring

    compliance

    Overall assessment

    2%

    27%0%

    0% 0%

    42% 20%

    1%

    This survey was conducted in February through March

    2006, with subjects primarily consisting o CIOs and IT de-

    partment general managers in listed rms. Responses were

    received rom 141 companies. To begin, we will provide an

    overview o rms subjected to this survey.

    How did these irms assess the results o IT investment?

    Figure 6 shows the results o questioning concerning as-

    sessment vs. initial expectations or IT investment over

    the past three years, both overall and by purpose o use. A

    number o respondents reported that the results met their

    expectations or the purpose o "strengthening inorma-

    tion security and ensuring compliance" and "reducing

    operational costs and automating and improving opera-

    tions". On the other hand, many respondents also indicated

    that their expectations were not met or the purposes o

    "speeding up decision-making and visualizing and sharing

    inormation" and "increasing sales, improving products

    and services, and realizing new business models." In terms

    o overall assessments, 30 percent o respondents reported

    that their expectations had been met, 56 percent reported

    results that were somewhat inadequate, and 10 percent re-

    ported results that were clearly inadequate.

    Figure 3: Overview o rms subjected to the survey(by industry)

    Figure 5: Overview o respondent rms(by annual sales)

    Figure 4: Overview o respondents(by no. o employees)

    Figure 6: Results o IT investment

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    2 - 3. Involvement o Top Executives

    (1) Degree o importance given to IT investment

    O successul rms, 93 percent reported that top executives

    placed clear importance or some importance on IT invest-

    ment, while 83 percent o unsuccessul irms reported the

    same. Only 28 percent o unsuccessul irms reported that

    the top executives placed clear importance on IT investment,

    versus 44 percent or successul rms. O unsuccessul rms,

    14 percent reported placing little importance on IT invest-

    ment.

    Figure 7: Degree o importance given to IT investment

    (2) Degree o understanding status o IT investment

    O successul rms, 79 percent reported that top executives

    had a strong understanding or some understanding o thestatus o IT investment, while 57 percent o unsuccessul

    rms reported the same. A large percentage o unsuccessul

    irms (43%) reported that top executives had little under-

    standing o the status o IT investment.

    Figure 8: Degree o understanding status o IT i nvestment

    (3) In-house communication concerning use o IT

    A look at whether top executives communicate the impor-tance o and the companys policies or the use o IT within

    the organization showed that the most common response at

    both successul and unsuccessul irms was top executives

    communicate "rom time to time". While 77 percent o suc-

    cessul rms reported that top executives communicate "re-

    quently" or "rom time to time," 63 percent o unsuccessul

    irms reported the same. A large percentage o unsuccess-

    ul rms (37%) reported that top executives "almost never"

    communicate such inormation.

    Figure 9: In-house communication concerning use o IT

    This section introduces survey results or each element shown above in regard to top-executive involvement, business-unit

    involvement, and IT-department capabilities. It categorizes rms whose overall assessment o the results o IT investment

    met expectations as successul and those reporting results that were somewhat inadequate or clearly inadequate as unsuc-

    cessul and examines the dierences in responses between successul and unsuccessul rms.

    0% 50% 100%

    33% 54% 11% 2%

    28%

    44%

    55%

    49%

    14% 3%

    7% 0%

    Overall

    Successful

    Unsuccessful

    Top executives place clear importance on IT investment

    Top executives place some importance on IT investment

    Top executives place little importance on IT investment

    Top executives place almost no importance on IT investment

    0% 20% 40% 60% 80% 100%

    9% 55% 36%

    16%

    53%

    63%

    43%

    21%

    4%

    Top executives have a strong understanding ofthe status of IT investment

    Top executives have some understanding ofthe status of IT investment

    Top executives have little understanding of the status of IT investment

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    6% 60% 33% 1%

    6%

    7%

    57%

    70%

    37% 0%

    21% 2%

    Top executives frequently communicate such information Top executives communicate such information from time to time

    Top executives almost never communicate such information

    No answer

    Overall

    Successful

    Unsuccessful

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    (4) Way o involvement in key IT projects

    At both successul and unsuccessul rms, large percent-ages o respondents reported that top executives were

    involved in key IT projects by "providing direction" and

    "making comments." However, while 19 percent o suc-

    cessul rms reported that top executives "provide specic

    instructions," 12 percent o unsuccessul rms reported top

    executives were "rarely" or "almost never involved." Sim-

    ply put, it could be said that top executives at successul

    rms are more deeply involved in key IT projects.

    Figure 10: Top-executive involvement in decision-making on key IT

    projects

    (5) Alignment between IT investment decision-mak-ing and management strategies

    This survey examined the degree to which top executives

    consider alignment with management strategies when

    making IT investment decisions. O successul irms, 91

    percent reported their IT investment decision-making was

    "ully aligned" or "somewhat aligned" with management

    strategies, while 78 percent o unsuccessul rms reported

    the same. While 44 percent o successul irms reported

    "ull aligned," a large percentage o unsuccessul irms

    (22%) reported "little aligned." These results imply that a

    large number o successul rms have better aligned IT in-

    vestment decision-making with management strategies.

    Figure 11: Alignment between IT investment decision-making andmanagement strategies

    (6) Appointment o CIO

    Next, the survey examined whether a CIO was appointed.While 53 percent o successul irms reported a "CIO o

    managing director rank or higher" or a "CIO o another

    rank," 30 percent o unsuccessul rms reported the same.

    These results show that the percentage o successul rms

    that have appointed CIOs is nearly double that o unsuc-

    cessul rms.

    Figure 12: Appointment o CIO

    0% 20% 40% 60% 80% 100%

    31% 50% 18% 1%

    25%

    44%

    53%

    47%

    22% 1%

    9% 0%

    Fully aligned

    Somewhat aligned

    Little aligned

    Almost no aligned

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    24% 13% 63%

    19%

    35%

    11%

    19%

    70%

    47%

    CIO of managing director rank or higher appointedCIO of other rank appointed

    No CIO appointed

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    11% 40% 40%

    6%

    19%

    42%

    37%

    39%

    42%

    9%

    2%

    7%

    1%

    0%

    2%

    1%

    3%

    Top executives provide specific instructions

    Top executives provide direction

    Top executives make comments

    Top executives are rarely involved

    Top executives are almost never involved

    No answer

    Overall

    Successful

    Unsuccessful

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    10

    Furthermore, a look at the percentages o the activities o

    persons appointed as CIOs actually devoted to CIO duties

    shows that while 22 percent o successul irms reported

    that their CIOs spent 100 percent o their time on CIO du-

    ties (i.e., were ull-time CIOs), only 7 percent o unsuc-

    cessul rms had ull-time CIOs. The percentage o unsuc-

    cessul irms reporting that their CIOs devoted less than

    30 percent o their time to CIO duties was very high, at 71

    percent. Simply put, more than hal o successul rms had

    CIOs and these CIOs had spent more time on CIO duties,

    while only 30 percent o unsuccessul rms had CIOs and

    they spent less time on CIO duties.

    Figure 13: Percentage o CIOs time spent on CIO duties

    Requests rom CIOs and IT leaders to top executives

    This survey asked respondent CIOs or IT leaders to indicate any requests they had or the top executives in order to improveperormance o IT investments.

    Particularly notable in this survey were responses concerning requests or top executives to encourage active involvement by

    business units in IT investment projects. This shows the importance o reshaping awareness in business units and the sense ocrisis resulting rom limitations on what IT departments can achieve in this area.

    "Business units should be guided to be better owners o IT." (Manuacturing)

    "The importance o business units involvement should be communicated to business-unit leaders." (Manuacturing)

    "Communicating the use o IT to business units is inadequate." (Manuacturing)

    "Proactive communication with business-unit should be encouraged." (Distribution)

    "Business units should be instructed to get more involved in IT projects." (Manuacturing)

    "Business units should be asked to monitor the expected benefts ater implementation." (Finance)

    "Management direction to business units and IT department should be presented on the understanding that business units have re-sponsibility or generating value rom IT investment." (Manuacturing)

    "Business units should be asked to make a frm commitment to target results and to take the lead in making improvements on thebasis o post-implementation evaluation." (Manuacturing)

    "Participants should be motivated to get more involved in the development process and business units should be motivated to use

    the newly developed systems in cutover." (Miscellaneous)We thus see the need to strengthen IT governance, or example by clearly defning the separation o responsibilities betweenbusiness units and IT department across the IT investment process.

    "Decision-making process and decision-makers should be defned more clearly." (Manuacturing)

    "It should be clarifed who take responsibility or generating value rom IT investments." (Manuacturing)

    "A strong support rom the top executives is needed to strengthen IT governance." (Manuacturing)

    "Generating greater value rom IT investments requires reviewing both operational processes and rules and procedures. Since the lat-ter depends heavily on management leadership, strong support is needed here." (Manuacturing)

    0% 20% 40% 60% 80% 100%

    60% 15% 6%

    71%

    48%

    7%

    22%

    7%

    6%

    22% 0%

    13% 0%

    7%

    4%4%

    4%4%

    Overall

    Successful

    Unsuccessful

    Less than 30% 30% ~ 50%

    50% ~ 80% 80% or higher100% (full-time) No answer

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    11

    2 - 4. Involvement o Business Units

    With regard to the involvement o business units, this survey inquired about the degree given to the use o IT in operations,

    the degree o involvement in IT projects, the degree o appropriateness o project team members, and personnel evaluations

    o project team members.

    (1) Degree given to the use o IT in operations

    What do business units think about the use o IT in opera-

    tions? O successul rms, 100 percent reported that busi-

    ness units placed clear importance or some importance on

    the use o IT in operations, while 87 percent o unsuccess-

    ul rms reported the same. While 56 percent o successul

    rms reported that business units placed clear importance

    on the use o IT, only 33 percent o unsuccessul rms did.

    O unsuccessul irms, 12 percent reported that business

    units placed little importance on the use o IT. Thus, busi-

    ness units in successul rms placed more importance on

    the use o IT in operations.

    Figure 14: Business-units awareness o the use o IT in operations

    (2) Degree o involvement in IT projects

    This survey asked about the degree to which business units

    proactively participate in IT projects that they planned or

    proposed. O successul rms, 86 percent reported getting

    involved "proactively" or "somewhat proactively," while

    only 62 percent o unsuccessul rms reported the same.

    The percentage o unsuccessul irms that reported par-

    ticipating "somewhat passively" stood out at 34 percent.

    These results indicate that business units in successul

    irms more proactively participate in IT projects than do

    those o unsuccessul rms.

    Figure 15: Degree o business-unit involvement in IT projects

    0% 20% 40% 60% 80% 100%

    40% 51% 8% 1%

    33%

    56%

    54%

    44%

    12% 1%

    0%

    Overall

    Successful

    Unsuccessful

    Business units place clear importance on the use of IT

    Business units place some importance on the use of IT

    Business units place little importance on the use of IT

    Business units place almost no importance on the use of IT

    0% 20% 40% 60% 80% 100%

    19% 50% 28% 2%

    15%

    30%

    47%

    56% 14%

    34% 3%

    0%

    Proactively

    Somewhat proactively

    Somewhat passively

    Passively

    Overall

    Successful

    Unsuccessful

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    (3) Degree o appropriateness o project team members

    This survey asked about the degree to which business

    units assign appropriate personnel to IT projects that they

    planned or proposed. O successul irms, 86 percent re-

    ported assigning appropriate personnel "most or all o the

    time" or "in the majority o cases," while only 57 percent

    o unsuccessul rms reported the same. The percentage o

    unsuccessul irms that reported not assigning appropri-

    ate personnel "in the majority o cases" was markedly high

    at 37 percent. These results indicate that business units in

    successul rms assign appropriate project team members

    to a higher degree than do those o unsuccessul rms.

    Figure 16: Degree o appropriateness o project team members

    (4) Personnel evaluations o project team members

    Whether business units assign appropriate personnel to IT

    projects is also related to the personnel evaluation system.

    A look at the results o the survey on this point shows

    that while 86 percent o successul rms reported person-

    nel evaluations o "appropriate" or "appropriate to some

    degree," a somewhat smaller percentage (70 percent) o

    unsuccessul irms reported the same. While 30 percent

    o successul rms reported personnel evaluations o "ap-

    propriate", a markedly smaller percentage (8 percent) o

    unsuccessul rms did. In addition, the percentage o un-

    successul rms that reported personnel evaluations "un-

    avorable to some degree" was high, at 25 percent. These

    results indicate that successul rms made more appropri-

    ate personnel evaluations on project members than did

    unsuccessul rms.

    Figure 17: Personnel evaluations o business-unit personnel involved in projects

    0% 20% 40% 60% 80% 100%

    6% 61% 26%

    14%

    54%

    72%

    37%

    7%

    6%

    5%

    5%

    1%

    0%

    2%

    3%

    Overall

    Successful

    Unsuccessful

    Appropriate personnel assigned most or all of the time

    Appropriate personnel assigned in the majority of cases

    Appropriate personnel not assigned in the majority of cases

    Personnel assigned could not be considered appropriate

    No answer

    0% 20% 40% 60% 80% 100%

    15% 60% 18%

    30%

    62%

    56%

    25%

    5%

    3%

    2%

    9%

    4%

    2%

    0%

    8%

    Appropriate

    Appropriate to some degree

    Unfavorable to some degree

    Unfavorable

    No answer

    Overall

    Successful

    Unsuccessful

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    Requests rom CIOs and IT leaders to business units

    CIOs and IT leaders have a wide range o requests to business units to get greater beneft rom IT investments.Most notable among requests or business units were those seeking more business-unit involvement in IT investments.

    "Business units should take more responsibility or generating value rom IT investments, instead o relying on the IT department or ev-erything." (Manuacturing)

    "Business units should emphasize using IT to innovate their operations and bring new ideas IT-enabled business innovation, instead orelying excessively on the IT department or everything." (Manuacturing)

    "Business units should get more involved in IT projects with sense o ownership, instead o having IT department take care o everything."(Manuacturing)

    "Business units should have more sense o ownership and take more responsibility." (Finance)

    "Business units should take responsibility or the return on IT investment." (Manuacturing)

    "Business units should be more accountable or the outcome o IT investments." (Distribution)

    "Business units should have a strong will to realize the benefts o IT investments." (Manuacturing)

    "Business units should view IT as a means to an end and thoroughly ascertain the purpose o IT investment and how such investmentleads to benefts." (Manuacturing)

    "Business units should frmly deploy measures to make the most o IT investments." (Manuacturing)

    In addition, many CIOs and IT leaders mentioned that project requests submitted by business units should promote IT-enabledbusiness innovation, instead o being oriented only toward running the current operations more eciently.

    "Business units should stop submitting project requests intended to achieve short-sighted results centered on matters o convenience."(Manuacturing)

    "Business units should minimize project requests aimed at improving convenience." (Finance)

    "Business units should request development projects to realize IT-enabled business innovation, instead o requesting projects based onexisting operations." (Manuacturing)

    "Business units should promote IT investments coupled with business innovation and business process engineering (BPR), rather thansubmit requests based on simply continuing or improving eciency under the status quo." (Manuacturing)

    "Business units should start with through BPR in advance o IT initiatives." (Manuacturing)

    "Business units should make proposals based on projects impact on business, rather than simply improving day-to-day operations."(Manuacturing)

    "Business units should realize IT-enabled new businesses through partnering with organizations both inside and outside the company,instead o ocusing solely on operational eciency inside the company." (Distribution)

    "Business units should propose projects that are aligned with strategic goals and directions o the organization." (Manuacturing, Finance)

    Moreover, a number o respondents admit the insucient involvement o their business units in project implementations includingrequirements analysis, review, and testing. Thus, they need more business-unit involvement in the system development phase.

    "Business units should be more deeply engaged in IT projects." (Manuacturing, other)

    "Business units should be more strongly involved rom the planning and design stages." (Manuacturing)

    "Business units should share the tasks o systems development." (Manuacturing)

    "Business units should proactively participate in the requirement analysis and testing phases." (Manuacturing)

    "Business units should get more involved in project implementation, including requirements analysis and testing." (Finance)

    With regard to the personnel rom business units involved in projects, there are strong demands or assigning key personnel andhighly skilled personnel who can take leadership in planning and promoting IT initiatives.

    "Business units should assign key personnel who are capable o planning and requirement analysis in the planning phase." (Manuacturing)"Highly capable personnel should be involved in IT projects." (Manuacturing)

    "Competent team members should be chosen and assigned or IT project." (Distribution)

    "Personnel who can discuss projects in detail should be assigned to participate in meetings." (Finance)

    "Personnel capable o implementing operational reorms and who do not consider their involvement to be a temporary assignmentshould be chosen as project team members." (Manuacturing)

    In addition, capability to conduct a thorough post-investment verifcation was deemed desirable.

    "Results should be measured thoroughly, with a heightened awareness o responsibility." (Distribution)

    "Eorts to veriy investment perormance should be strengthened." (Finance)

    "A thorough ollow-up assessment is desirable." (Distribution)

    "The perormance o IT projects should be verifed thoroughly ater the projects are implemented." (Finance)

    Furthermore, there were also requests rom the business units or greater executive involvement and leadership in IT matters andor guidance in reshaping the awareness o the entire business unit.

    "Executives in business units should participate more proactively." (Manuacturing)

    "General managers o business units should take active part in realizing IT investment perormance, rather than leaving things to theirsubordinates or the IT departments." (Manuacturing)

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    0% 20% 40% 60% 80% 100%

    26% 20% 34%

    31%

    16%

    20%

    21%

    31%

    37%

    5%

    9%

    7%

    6% 3%1%

    5%5% 5%0%

    2%6%4%1%

    1%

    Less than 0.5% 0.5% ~ 1.0% 1.0% ~ 2.0%

    2.0% ~ 3.0% 3.0% ~ 4.0% 4.0% ~ 5.0%

    5.0% or higher No answer

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    6% 45% 45% 4%

    5%

    9%

    42%

    44%

    46% 6%

    47% 0%

    Clearly adequate

    Somewhat inadequate

    Clearly inadequate

    Excessively inadequate to a degree that hinders operations

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    5%

    9% 60%

    54% 41%

    30%

    72%19% 9%

    Can proactively make proposals

    Can discuss relevant matters as equals

    Little understanding

    Overall

    Successful

    Unsuccessful

    (1) Adequacy o required resources

    A look at the percentage share o IT department personnel

    in the entire workorce shows that the most common re-

    sponse among successul rms was "1.0% or more but less

    than 2.0%," given by 37 percent o respondents. O unsuc-

    cessul rms, the response "less than 0.5%" and "1.0% or

    more but less than 2.0%" were each given by 31 percent o

    respondents. In general, it can be said that the percentageshare o IT department personnel in the entire workorce is

    lower at unsuccessul rms.

    Figure 18: Percentage share o IT department personnel in the entireworkorce

    Next, the survey asked about the degree o adequacy o

    the numbers o IT department personnel. For both suc-

    cessul and unsuccessul irms, approximately 90 percent

    o respondents reported that numbers were "somewhat

    inadequate" or "clearly inadequate." However, a somewhat

    larger percentage o successul rms (9 percent) than un-successul irms (5 percent) reported that numbers were

    "inadequate." While no successul rms reported that the

    numbers were "excessively inadequate to a degree that hin-

    ders operations," 6 percent o unsuccessul rms reported

    such. It can be derived rom this observation that while

    numbers o IT department personnel are inadequate over-

    all, such inadequacy appears to be somewhat more marked

    among unsuccessul rms.

    Figure 19: Adequacy o required resources

    (2) Degree o understanding o business units operations

    To what degree do IT departments understand business

    units operations? O successul rms, 19 percent reported

    having the ability to "proactively make proposals," while 5

    percent o unsuccessul rms reported the same. Also, 72

    percent o successul irms reported having the ability to

    "discuss relevant matters as equals," while 54 percent o

    unsuccessul irms reported the same. While 9 percent o

    successul rms reported having "little understanding" o

    business units operations, 41 percent o unsuccessul rms

    reported the same, indicating that unsuccessul rms had

    relatively lower degrees o understanding o business unitsoperations.

    Figure 20: Degree o understanding o business units operations

    2 - 5. Capabilities o IT Department

    With regard to IT departments capabilities, this survey inquired about the adequacy o required resources, the degree o un-

    derstanding o their operations, exchange o personnel, and management o outside resources.

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    0% 20% 40% 60% 80% 100%

    69%

    64% 13%

    16%

    11% 5%

    9%

    5%

    7%

    7%51%

    8%

    21% 12%

    2%

    Overall

    Successful

    Unsuccessful

    Less than 20%

    20% ~ 40%40% ~ 60% 60% ~ 80%

    80% or higher

    0% 20% 40% 60% 80% 100%

    70%

    61% 7%

    5%

    13% 9%

    9%

    6%

    7%

    2%

    2%

    12%42% 2%

    8%

    26% 9%

    9%

    Overall

    Successful

    Unsuccessful

    Less than 0.5% 0.5% ~ 1.0%

    1.0% ~ 3.0% 3.0% ~ 5.0%

    5.0% or higher No answer

    0% 20% 40% 60% 80% 100%

    11%9%12%

    43%44%

    42%

    84%74%

    89%

    59%70%

    53%

    70%67%

    70%

    4%7%

    2%

    Overall Successful Unsuccessful

    Planning

    Design

    Development

    Operation

    Maintenance

    Not used

    (3) Exchange o personnel with business units

    Since IT department personnel need specialized techni-cal abilities, it is said to be diicult or IT departments

    to exchange personnel with business units. A look at the

    percentage o IT department personnel with experience

    working in business units shows that the most common

    response among both successul and unsuccessul irms

    was "less than 20%." However, while the response "40%

    or more" was given by 42 percent o successul irms, it

    was given by only 15 percent o unsuccessul rms. These

    results show that the percentage o IT department person-

    nel with experience working in business units is relatively

    higher at successul rms.

    Figure 21: Percentage o IT department personnel with experienceworking in business units

    Next, the survey asked about percentages o personnel

    transerred rom IT departments to business units. The re-

    sponse "less than 0.5%" was given by an overwhelmingly

    high percentage o unsuccessul rms (70 percent), while

    only 23 percent o such rms gave the response "1.0% or

    higher." From these results, it can be seen that exchange

    o personnel between IT departments and business units

    is virtually nonexistent at unsuccessul rms. At the same

    time, the response "less than 0.5%" was given by only 42percent o successul rms, while 44 percent o such rms

    gave the response "1.0% or higher." Although exchange

    o personnel between IT departments and business units is

    dicult, more successul than unsuccessul rms are mak-

    ing such eorts.

    Figure 22: Percentages o personnel transerred rom IT departmentsto business units

    (4) Management o outside resources

    Use o outside resources such as IT vendors has become

    commonplace. In this survey as well, the number o com-

    panies using no outside resources was extremely small. A

    look at the tasks in which such resources are used shows

    no major dierences between successul and unsuccessul

    rms, with such resources used in the areas o develop-

    ment, operation, and maintenance.

    Figure 23: Use o outside resources by task

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    0% 20% 40% 60% 80% 100%

    1%

    35%

    9% 30%

    30%

    10%

    12% 57%

    5%

    49%

    0%

    1%

    33%26% 2%

    Always enforced Enforced more often than not

    Not enforced very often

    No standardized vendor-selection criteria

    No answer

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    38%

    43% 43%

    47%

    13%

    15% 0%

    1%

    35%56% 5%5%

    Prepared in-house

    Summaries of RFPs are prepared in-house and details prepared by vendors

    Prepared by vendors No answer

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    16%

    23%

    18% 33%

    33%

    20%

    22% 29%

    16%

    28%

    0%

    1%

    35%23% 2%

    Always enforced Enforced more often than not

    Not enforced more often than enforced

    No company development rules or documentation standards

    No answer

    Overall

    Successful

    Unsuccessful

    Although both successul and unsuccessul rms use outside resources such as IT vendors widely, whether such use is suc-

    cessul depends on whether the outside resources are managed appropriately. On this point, this survey asked about the level

    o respondents enorcement o vendor-selection criteria, those who prepare requests or proposals (RFPs), enorcement o

    development rules and documentation standards, and conclusion o service-level agreements (SLAs).

    (4) - 1. Enorcement o vendor-selection criteria

    When asked about the degree to which standardized selec-

    tion criteria are enorced when choosing vendors, 26 per-

    cent o successul rms reported "always" enorcing such

    criteria, while 33 percent reported enorcing such criteria

    "more oten than not." In contrast, the most common re-

    sponse among unsuccessul irms was "no standardized

    vendor-selection criteria," given by 57 percent o such

    rms.

    Figure 24: Enorcement o standardized vendor-selection criteria

    (4) - 2. Preparation o requests or proposals (RFPs)

    When asked about those who prepare RFPs, 56 percent

    o successul irms reported that RFPs are "prepared in-

    house," while 35 percent reported that "summaries o RFPs

    are prepared in-house and details prepared by vendors." Incontrast, the most common response among unsuccessul

    rms was "summaries o RFPs are prepared in-house and

    details prepared by vendors," given by 47 percent o such

    irms, while 15 percent o such irms reported that RFPs

    are "prepared by vendors."

    Figure 25: Preparation o RFPs

    (4) - 3. Enorcement o development rules and documentation standards

    With regard to enorcement o the companys develop-

    ment rules and documentation standards to vendors, there

    were no major dierences between responses rom suc-

    cessul rms and those rom unsuccessul rms. However,

    percentages o successul rms reporting that such devel-

    opment rules and documentation standards are enorced

    "always" or "more oten than not" were somewhat higher

    than those o unsuccessul rms.

    Figure 26: Enorcement o development rules and documentation

    standards

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    (4) - 4. Conclusion o service-level agreements (SLAs)

    With regard to conclusion o SLAs on projects related tooperations, 26 percent o successul irms reported "al-

    ways" concluding such agreements. In comparison, only 8

    percent o unsuccessul rms reported "always" concluding

    SLAs, and 68 percent reported that SLAs were not conclud-

    ed "more oten than concluded."

    Figure 27: Conclusion o SLAs on projects related to operations

    2 - 6. The PDCA Cycle or IT Investment:Advance Assessment and Follow-up Assessment

    0% 20% 40% 60% 80% 100%

    8%

    9%

    14% 23%

    25%

    59%

    68% 0%

    44%

    4%

    21%26%

    Always concluded Concluded more often than not

    SLAs not concluded more often than concluded

    No answer

    Overall

    Successful

    Unsuccessful

    0% 20% 40% 60% 80% 100%

    34%

    56%

    40%

    35%

    49%

    54% 12%

    9%

    11%

    Both implemented

    Only advance assessment implemented

    Neither implemented

    Overall

    Successful

    Unsuccessful

    We mentioned earlier that running through the PDCA cycle

    or IT investment is required to improve returns on such

    investment. In running through the PDCA cycle or IT in-vestment, advance assessment and ollow-up assessment

    are both vital. Figure 28 shows the state o implementa-

    tion o advance assessment and ollow-up assessment at

    respondent irms. O successul irms, 56 percent imple-

    mented both advance assessment and ollow-up assess-

    ment, and 35 percent implemented only advance assess-

    ment. At the same time, only 34 percent o unsuccessul

    rms implemented both advance assessment and ollow-up

    assessment, while 54 percent implemented only advance

    assessment. These results show that while most successul

    rms implemented both advance assessment and ollow-up

    assessment, most unsuccessul rms implemented only ad-

    vance assessment with no ollow-up assessment, showing

    that such rms do not run through the PDCA cycle.

    Figure 28: State o implementation o advance assessment and ollow-upassessment

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    Overall Successful Unsuccessfu

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

    72%77%

    71%

    30%32%

    29%

    17%9%

    20%

    20%5%

    25%15%

    5%18%

    2%0%

    3%

    16%14%17%

    5%9%

    3%

    No clear standards

    Inadequate materialsfor making judgments

    No personnel capableof making related

    decisions

    Depends on capabilities

    of business unitsIT department has

    weak influence

    CIO has weakauthority

    Decided on the quickthought of top executives

    Other

    0% 20% 40% 60% 80% 100%

    17%

    0%8%

    27% 50%

    51%

    20%

    27% 5%

    8%

    3%

    Functional Somewhat functional

    Somewhat dysfunctional Mostly dysfunctional

    49%44%

    Overall

    Successful

    Unsuccessful

    In addition, at unsuccessul rms the process o assigningpriorities based on advance assessment does not unction

    adequately (see Figure 29). When asked why, although the

    number o such rms citing "no clear standards" was over-

    whelmingly high, among unsuccessul rms the responses

    "business units have strong infuence," "no personnel ca-

    pable o making related decisions," and "IT department has

    weak infuence" stood out. The numbers o successul rms

    giving such responses were extremely small.

    Figure 29: Internal assessment o efectiveness o priority-assigna-tion processes

    Figure 30: Reasons why priority-assignation processes do not unc-tion adequately

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    19

    2 - 7. Conclusion: The Need or Collaborative IT Management

    Fiteen characteristics o successul frms

    With regard to involvement o top-executives, involve-

    ment o business units, and capabilities o IT departments,

    a comparison o successul and unsuccessul rms shows

    marked dierences between these two categories on the 15

    items shown in Figure 31. These 15 points can be reerred

    to as characteristics o successul rms.

    Categorization o these points shows that successul rms

    in terms o IT investment t the ollowing description.

    Top executives at successul irms place impor-

    tance on IT investment and grasp the complete picture

    o the investment. In addition, they communicate to

    employees throughout the organization both the im-

    portance o and the companys policies or the use o

    IT. In making decisions on IT investment, they provide

    speciic instructions and ensure alignment o IT in-

    vestment with management strategies. Furthermore,

    such companies have appointed Chie Inormation O-

    cers (CIOs).

    Figure 31: Prole o successul rms (summary)

    Successulfrms

    Unsuccessulfrms

    Involvement otop executives

    Importance attached to IT investment 93% 83%

    The complete picture o IT investment grasped 79% 57%

    Matters concerning use o IT communicated requently or rom time to time 77% 63%

    Specifc instructions provided in decision-making on IT investment 19% 6%

    Alignment o IT investment with management strategies ensured 91% 78%

    A CIO has been appointed 53% 30%

    Involvement obusiness units

    Importance attached to use o IT in operations 100% 87%

    Proactive participation in projects 86% 62%

    Personnel rom business units involved in projects are mostly appropriate 86% 57%

    Personnel evaluations o project team members are appropriate 30% 8%

    Capabilities o IT

    departments

    Can make proposals to business units or discuss IT-related matters as equals 91% 59%

    At least 40% o IT department personnel have experience working in business units 42% 15%

    At least 1% o IT department personnel are transerred to business units each year 44% 23%

    Vendor-selection criteria are enorced more oten than not 59% 31%

    RFPs prepared in-house 56% 38%

    Notes: Scores for item and item represent ratios of companies that reported placing much weight or some weight on the relevant matter. Scoresfor item represent ratios of companies that reported strong understanding or some understanding of the realities of IT investment. Scores foritem represent ratios of companies that reportedfully alignedorsomewhat alignedwith management strategies. Scores for item representratios of companies that reported participatingproactivelyorsomewhat proactivelyin proposed projects. Scores for item represent ratios ofcompanies that reported assigning appropriate personnelmost or all of the timeorin the majority of cases.

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    0%

    20%

    40%

    60%

    80%

    100%

    1

    2

    3

    4

    5

    6

    7

    89

    10

    11

    12

    13

    14

    15

    Involvement ofbusiness units

    Involvement oftop executives

    Capabilities ofIT departments Specific instructions provided

    in IT investment decision-making

    Alignment of IT investmentwith management strategies

    ensured

    A CIO has been appointed

    Importance attached to use ofIT in operations

    Matters concerning use of ITcommunicated frequently orfrom time to time

    The complete pictures ofIT investment grasped

    Successful firms

    Unsuccessful firms

    Importance attached toIT investment

    Proactive participation inprojects

    Personnel from businessunits involved in projectsare mostly appropriate

    Personnel evaluations ofproject team members areappropriate

    Can make proposals tobusiness units or discussIT-related matters as equals

    At least 40% of IT departmentpersonnel have experienceworking in business units

    At least 1% of IT departmentpersonnel are transferred tobusiness units each year

    Vendor-selection criteria areenforced more often than not

    RFPs prepared in-house

    Figure 32: Prole o successul rms (radar chart)

    Business units at successul rms also place im-

    portance on making eective use o IT in operations

    and proactively participate in projects they have

    planned or drated. Furthermore, right personnel rom

    business units are appointed as project team members

    and their eorts are evaluated appropriately.

    IT departments in successul irms can proac-

    tively make proposals to business units and can dis-

    cuss IT-related matters with them as an equal partner.

    At least 40 percent o IT department personnel have

    experience working in business units, and at least one

    percent o IT sta are transerred to business units

    each year. In addition, many such irms apply stan-

    dardized vender-selection criteria when choosing ven-

    dors and prepare RFPs in-house.

    The ollowing radar chart (Figure 32) summarizes the pro-

    le o successul rms.

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    21

    Collaborative IT management and success rates

    These iteen characteristics o successul irms comprisesix characteristics related to involvement o top executives,

    our related to involvement o business units, and ve re-

    lated to the capabilities o IT departments. Grading each

    o these makes it possible to calculate scores on degree o

    involvement by top executives, degree o involvement by

    business units and capabilities o IT departments. (See Fig-

    ure 33.)

    A comparison o section scores and average scores or de-

    gree o involvement by top executives, degree o involve-

    ment by business units, and capabilities o IT departments

    makes it possible to separate companies into two groups:

    those with scores equal to or above the average and those

    with scores lower than the average. Figure 34 shows the

    percentages o successul rms (success rates) among rms

    whose sections are in the high-scoring group and those

    whose sections are in the low-scoring group. A look at this

    table shows that the success rate or rms whose IT depart-

    ment capabilities scored high was highest at 53 percent. On

    the other hand, the success rate at rms with high scores

    on degree o involvement by top executives was only

    38 percent. These results show that even rms with high

    scores on degree o involvement by top executives were

    unable to increase their success rates i their scores on de-

    gree o involvement by business units and capabilities o

    IT departments were low.

    Figure 33: Scores by section or measuring degree o collaborative IT management

    Degree o involvement

    by top executives

    Degree o importance attached to IT investment 4

    Degree o understanding o the complete picture o IT investment 4

    Degree o communication on importance o and policies or use o IT 3

    Degree o involvement in key IT-investment projects 5

    Degree o alignment o IT investment with management strategies 4

    Whether a CIO has been appointed 3

    Degree o involvement

    by business units

    Degree o importance attached to use o IT in operations 4

    Degree o involvement in projects 4

    Degree o appropriateness o project team members assigned rom businessunits 4

    Degree o appropriateness o personnel evaluations o project team membersassigned rom business units 4

    Capabilities o IT

    departments

    Degree o understanding o business unitsoperations 4

    Percentage o IT department personnel with experience working in businessunits 3

    Percentage o IT department personnel transerred to business units 3

    Degree o enorcement o vendor-selection criteria4

    Main entity in charge o preparing RFPs 3

    Note: Figures at right indicate the highest scores for each item.

    Figure 34: Section scores and success rates

    ScoreSuccessul

    frmsUnsuccessul

    frmsSubtotal Success rate

    Degree o involvement by

    top executives

    High 33 54 87 38%

    Low 5 36 41 12%

    Degree o involvement by

    business units

    High 35 45 80 44%

    Low 3 45 48 6%

    Capabilities o IT

    departments

    High 33 29 62 53%

    Low 5 61 66 8%

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    22

    Although the success rate or rms whose IT department

    capabilities scored high was 53 percent, success rates vary

    by degree o involvement by business units and by capa-

    bilities o IT departments. For this reason, success rates

    need to be analyzed by combining the scores or degree o

    involvement by top executives, degree o involvement by

    business units, and capabilities o IT departments.

    When categorizing rms into our groups (those in which

    all three sections have high scores, those in which only

    two sections have high scores, those in which only one

    section has a high score, and those in which no sections

    have high scores), the breakdown o respondent rms is as

    shown in Figure 35. Firms in which all three sections have

    Topexecutives

    Businessunits

    ITdepartments

    PatternSuccessul

    frmsUnsuccessul

    frmsSubtotal Success rate

    All three sections have

    high scores High High High HHH 28 13 41 68%

    Only two sections havehigh scores

    Low High High LHH 3 4 7 43%

    High Low High HLH 1 5 6 17%

    High High Low HHL 4 16 20 20%

    Only one section has ahigh score

    Low Low High LLH 1 7 8 13%

    Low High Low LHL 0 12 12 0%

    High Low Low HLL 0 20 20 0%

    All three sections have

    low scores Low Low Low LLL 1 13 14 7%

    Total 38 90 128 30%

    Successulfrms

    Unsuccessulfrms

    Subtotal Success rate

    All three sectionshave high scores 28 13 41 68%

    Only two sectionshave high scores 8 25 33 24%

    Only one or nosection has a highscore

    2 52 54 4%

    Total 38 90 128 30%

    high scores accounted or 32 percent o the total, those in

    which only two sections have high scores or 26 percent,

    those in which only one section has a high score or 31

    percent, and those in which no sections have high scores

    or 11 percent o the total.

    A look at the success rate or each group shows that rms

    in which all three sections have high scores had the high-

    est success rate, at 68 percent. The success rate or rms

    in which only two sections have high scores ell all the

    way to 24 percent. Furthermore, the success rates at rms

    in which only one or no section has a high score were ex-

    tremely low at 4 percent.

    26%

    31%

    11%

    32%

    All three sectionshave high scores

    Only two sectionshave high scores

    Only one sectionhas a high score

    All three sectionshave low scores

    Figure 35: Section score combinations and success rates

    Figure 36: Success rates or each o the eight groups

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    23

    Figure 36 represents combinations o scores o the three

    types o sections and success rates in more detail. This

    table shows that success rates among rms in which two

    sections have high scores varied according to which sec-

    tions these were. The success rate or rms in which both

    user and IT departments had high scores was 43 percent

    second only to the rate or rms in which all three sections

    have high scores. At rms in which only one section has a

    high score, i that section was the IT department the suc-

    cess rate was 13 percent, while it was zero when that sec-

    tion was top executives or business units. When all three

    sections had low scores, the success rate was 7 percent.

    Although success rates or groups with small sample sizes

    should be used only or reerence purposes, these results

    can be said to be very interesting.

    Low

    HighHLH HHH

    LLH LHH

    68%17%

    43%13%

    IT departmentcapabilities

    high

    Success rate

    53%

    Degree of involvement by business units

    Degreeofinvolvementbytop

    executives

    Low High

    Figure 37: Success rates and combinations o IT department scores and other sections scores

    As we have already seen, the success rate when the IT de-

    partment had a high score was 53 percent. I the other two

    sections also had high scores the success rate increased to

    68 percent, while i the other two sections had low scores

    the rate decreased all the way to 13 percent. (See Figure

    37.)

    The results o the above analysis imply that in order to im-

    prove results o IT investment it is vital to establish collab-

    orative IT management, by achieving high scores in terms

    o all three o the ollowing: degree o involvement by top

    executives, degree o involvement by business units, and

    capabilities o IT departments.

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    3 - 2. Eorts Common to Companies Succeeding in IT Management Reorms

    The results o our interviews with CIOs make it clear that

    the ollowing our eorts are common to companies that

    have implemented IT management reorms working toward

    achieving collaborative IT management. (See Figure 39.)

    (1) Reshaping awareness of the three parties through in-vestment management structures

    (2) Achieving overall optimization through interaction at

    the planning stage

    (3) Establishing a structure of responsibilities through

    system-ownership scheme

    (4) Developing business-savvy IT staff through job rota-

    tion

    Managementstrategies

    Four effortsrequired for ITmanagement

    reforms

    C

    PA D

    Businessstrategies

    IT strategies

    1Reshaping awareness of the three partiesthrough investment management structures

    3Establishing a structure of responsibilitiesthrough system-ownership scheme 4

    Developing business-savvy IT staff throughjob rotation

    2Achieving overall optimization throughinteraction at the planning stage

    Topexecutives

    Topexecutives

    Businessunits

    Businessunits

    Businessunits

    IT depart-ments

    IT depart-ments

    IT depart-ments

    Businessunits IT depart-mentsIT humanresources

    Overalloptimization

    Roles

    Topexecutives

    Topexecutives

    Figure 39: Eforts required or IT management reorms

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    B

    A

    C

    E

    F26

    3 - 3. Reshaping Awareness in the Three Parties through Investment Management Structures

    In order to improve perormance o IT investments, it is

    important to run through the PDCA cycle or IT manage-

    ment, with top executives, business units, and IT depart-

    ments working in tandem. For this reason, it is desirable

    to provide opportunities (meetings) or top executives and

    business units to participate in discussions on IT invest-

    ment. In act, successul rms have created structures or

    managing IT investment that encourage active participa-

    tion o top executives and business units. Adopting such

    structures makes it possible not only to get top executives

    and business units more deeply engaged in IT investment

    but also make IT departments more accountable or IT in-

    vestment and more closely in line with business units.

    To ensure the success o such meetings, it is vital that

    communication tools be prepared and that the oice in

    charge make meticulous preparations in advance. In par-

    ticular, in meetings with top executives present, pertinent

    inormation must be communicated in a shared language

    understandable to them. Successul rms use tools such as

    IT strategy maps and IT-investment perormance metrics to

    eectively communicate with top executives.

    However, at many companies IT departments are so busy

    with their day-to-day operations that they are unable also

    to serve as the operational oice or these meetings. In

    such a case, it would seem necessary to prepare an orga-

    nizational structure in addition to securing the personnel

    needed to run through the PDCA cycle in IT investment

    management.

    At Company A, in order to increase business units

    awareness o IT investment, management adopted an ap-

    proach three years ago that allows IT investments to be

    managed systematically rather than leaving all IT-related

    matters up to the IT department. In addition, three com-

    mittees were established simultaneously, as ollows: IT

    strategy committee, IT investment assessment committee,

    and IT asset assessment committee. Over the past three

    years, both top executives and business units have gradu-

    ally reshaped their IT awareness and have developed an

    interest in use o IT and return on IT investment.

    At Company B, in order to educate top executives on ITs

    strategic impact, an IT strategic plan was ormulated to

    meet their midterm management goals and presented to

    the board together with the companys IT vision, invest-

    ment amounts and other matters. Furthermore, in order to

    develop a sense o ownership among business units, an IT

    committee was established in which business-unit leaders

    participate. This committee meets quarterly to discuss key

    projects.

    At Company C, an IT planning section was established

    separately rom its existing IT department. This newly cre-

    ated IT planning section was led by the general manager

    o the corporate strategies division who also served as the

    CIO. The company also proceeded with preparations or

    implementing the PDCA cycle or IT investment, with such

    eorts centered on the IT planning section. Speciically,

    business units were asked to submit an application or IT

    project, which specied inormation such as the need or

    new systems and anticipated results. Furthermore, a com-mittee made up o the IT planning section, business units,

    and IT departments was established. In this committee, the

    purposes and eects o proposed systems are discussed

    thoroughly, based on the content o the applications.

    At Company E, IT investment projects other than inra-

    structure projects are submitted by business units. Invest-

    ment projects are deliberated by the IT leadership commit-

    tee, where project candidates are evaluated and prioritized

    in light o benets o the investment, including quantita-

    tive results.

    At Company F, an operational eiciency promotion

    committee was established ve years ago. This committee

    gathers business-unit executives and discusses all IT in-

    vestment projects monthly. The results o its deliberations

    are reported to the board meeting. The operational e-

    iciency committee prioritizes projects and approves or

    unding, based on the IT plans prepared by business units,

    and it veriies the results o projects ater six months o

    cutover.

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    B

    C

    E

    27

    3 - 4. Achieving Overall Optimization through Interaction at the Planning Stage

    When IT projects are approved on the basis o bottom-up

    system proposals, overall optimization cannot be realized

    even when running through the PDCA cycle. Successul

    irms embrace the approach o thorough interaction be-

    tween top executives, business units, and IT departments

    at the planning stage, thus leading to better alignment be-

    tween corporate, business, and IT strategies. In addition, all

    three parties ormulate a common understanding on busi-

    ness concepts, structures and processes to realize the con-

    cepts (i.e., operational reorms), and IT necessary or these

    purposes. The investment management cycle is repeated

    or individual investment projects within this ramework.

    At Company B, the companys IT plan is broken down

    by business unit and both corporate and business-unit IT

    plans are explained at the rst meeting o the IT commit-

    tee every scal year. Eorts are also made to ensure closer

    alignment between midterm corporate plans, IT plans, an-

    nual plans, and individual projects.

    At Company C, instead o bottom-up system proposals

    by business units, the system plans are designed to meet

    the midterm management objectives and they are compiledinto an IT strategy map to oster communications with

    business-unit executives and leaders. This is intended to

    achieve better IT alignment with management strategies as

    well as overall optimization.

    Company E develops IT plans in addition to midterm

    management plans. In ormulating IT plans, each business

    unit and the IT department work together to identiy IT

    needs and initiatives or the next ve years. Once IT plans

    have been approved by the executive committee, they are

    broken down into business-unit IT plans. In this way, the

    company is able to ormulate IT plans that are properly

    aligned with its management plans.

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    C

    D

    28

    In order to derive ull value rom IT investments, business

    units should proactively participate in projects as system

    owners and take responsibility or realizing the beneits

    o the investments. However, business units oten lack the

    sense o ownership and do not ulll their expected roles

    and responsibilities.

    For this reason, in such a case management structures

    must be changed to ones in which business units perceive

    themselves as system owners and can ulll their expected

    roles and responsibilities. Many successul rms have im-

    proved results by adopting the scheme o system owner-

    ship and clariying the roles and responsibilities o system

    owners as shown in Figure 40, as well as standardizing

    IT-related procedures, standards, and rules. Furthermore,

    successul rms are also characterized by appointing busi-

    ness-unit executives as system owners and having them

    take responsibility or the whole cycle o IT investment

    rom proposing IT investment through realizing the ben-

    ets o such investment.

    Figure 40:Roles o system owners (business units) and IT departments

    System owners(business units)

    IT departments

    Projects requests

    Clariying anticipated results

    Proposing system projects

    Requesting development

    Appointing project team members, etc.

    Estimating approximate costs

    Studying development structure, etc.

    Systemdevelopment

    Finalizing operational requirements

    Confrming external requirements

    Implementing test and verifcation

    Conducting user training, etc.

    Finalizing system requirements

    Finalizing schedule, budget, and structure

    Preparing o external requirements

    Providing test environment, etc.

    Cutover/operation

    Utilizing the system

    Comfeming the stratus o utilization

    Veriying and reporting on the results o in-vestment, etc.

    Assessing and reporting on developmentquality, cost, and delivery (QCD)

    Providing operation services

    Managing operational service levels

    Veriying and reporting on operationdeliverables

    Improvements

    Identiying and examining issues

    Proposing and implementing improve-ments

    Measuring and reporting on results o im-provements, etc.

    Identiying and examining issues

    Proposing and implementing improve-ments

    Measuring and reporting on results o im-provements, etc.

    3 - 5. Establishing a Structure o Responsibilities through System Ownership Scheme

    Company C has adopted a system ownership structure

    and a business-unit executive was asked to take on the re-

    sponsibility o the system owner. In this way, the company

    attempted to make business units more accountable or the

    return on IT investments and to enhance their commitment

    to improving the perormance.

    Company D has changed the structure and process o IT

    project implementation. Under the new structure, business

    units were asked to take the project leadership. This was

    intended to ensure that the business units were responsible

    not only or making project requests but also or devel-

    oping and overseeing their systems, and or deriving ull

    value rom their investments. At the same time, corporate

    policy and guideline or IT use was developed to better

    align IT with management plans and was communicated

    to business units. This helped achieve overall optimization.

    Furthermore, project leaders were appointed rom business

    units and the IT department provided support on techni-

    cal aspects o the project. Responsibilities are made clear

    by appointing leaders on a ull-time basis, and in principle

    results must be achieved within two years.

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    G

    F

    G

    F

    D 29

    3 - 6. Developing Business-savvy IT Sta through Job Rotation

    Despite the need or IT personnel who can understand both

    operations and IT and can plan and promote IT-enabled

    operational reorms, ew irms make deliberate eorts to

    develop such business-savvy IT personnel. One method

    o developing business-savvy IT personnel is to rotate the

    sta between IT department and business units. However,

    as our survey showed, such job rotation between IT depart-

    ment and business units happens rarely.

    Successul rms encourage IT sta to be rotated to busi-

    ness units or a set o period. Job rotation between IT

    department and business units enables IT department to

    develop business-savvy IT sta who not only have solid

    IT skills but also understand the operations o business

    units. On the other hand, such rotation also enables busi-

    ness units to develop IT-savvy business sta who can plan

    IT-enabled operational reorms and also can develop and

    evaluate business and system requirements.

    Company D proactively promotes the exchange o IT per-

    sonnel with business units in order to help IT sta develop

    a deeper understanding o business-unit operations. How-

    ever, i personnel transerred rom IT department to busi-

    ness units do not return to the IT department, the benetso this exchange o personnel cannot be expected to take

    eect. For this reason, sta members transerred to business

    units always return to the IT department three years later.

    Company F reports that insucient communication be-

    tween business units and IT department are caused partly

    by IT department sta: the IT department lacks personnel

    with an acute sense o business. Furthermore, sta mem-

    bers also need to develop the ability to recognize issues,

    the ability to propose solutions, and the skills to manage

    projects. The company has implemented job rotation and

    other sta development methods to develop personnel with

    experience both in system development and in business

    operations.

    Company Gs IT department (an IT subsidiary) had been

    virtually in the position o an IT vendor. This position was

    changed to one in which the subsidiary would support and

    promote the parent companys IT strategies. A member

    o Company Gs IT strategy committee was appointed IT

    subsidiarys executive, and the operational oce o the IT

    strategy committee was let to the IT subsidiary. In addi-

    tion, the company plans to exchange personnel between

    its business units and the IT subsidiary more proactively inthe uture.

    At Company F, business units were requested to share

    the responsibility and ownership o projects with the IT

    department. In this way, the company adopted a system

    ownership structure and specied the roles and responsi-

    bilities o the system owners (business units) and those o

    the IT department across the IT investment liecycle--rom

    proposing IT projects through their development, opera-

    tion, verication, and improvement. As the system owner,

    the business-unit executive should be accountable or the

    results o IT investment. The system owner was asked to

    veriy the results ater cutover and to implement measures

    to improve the perormance when the results all short o

    expectation.

    At company G, a system-ownership scheme was adopted

    and an IT strategy committee was established to reshape

    the awareness o business units. The system owner takes

    responsibility or all aspects o the project--rom concept

    development through project deinition, development,

    and utilization. For projects involving costs o a certain

    amount or more, a member o the executive team is ap-

    pointed system owner. The IT strategy committee not only

    examines IT investment projects and submits them to the

    executive committee but also supports the system owners

    eorts.

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    30

    In conclusion, we will discuss three critical actors needed to ensure the success o IT management reorms.

    articulate IT visions, and leading IT investments toward

    overall optimization. Leadership is vital to making these

    changes real. Even i IT-department general managers are

    able to strengthen the capabilities o their sections, it will

    be dicult or them to persuade top executives and busi-

    ness units to become deeply engaged in IT investments. An

    eective means o addressing this challenge is by appoint-

    ing a CIO to take leadership in making changes.

    A CIO that can take leadership in making changes does

    not need to be well-versed in IT, and in act need not even

    have any experience in the IT eld. The key ingredients are

    a trusted relationship with top executives, strong infuence

    on business units, and a wealth o managerial experience.

    In act, many CIOs at rms that have succeeded in IT man-

    agement reorms have experience as company presidents

    at subsidiaries or have backgrounds as general managers

    in charge o management planning or operational reorms.

    It must not be orgotten that close behind this pressing

    need or establishing collaborative IT management is

    the enorcement o a Japanese equivalent to the Sarbanes-Oxley Act. Such a law would require companies to improve

    their internal controls, with the goal o ensuring the reli-

    ability o inancial reports. The proposed law explicitly

    mentions IT as one o the undamental elements o internal

    controls. The Japanese equivalent to the Sarbanes-Oxley

    Act would assume reporting on a consolidated basis, with

    all consolidated subsidiaries subject to internal controls.

    Implementation o this Japanese equivalent to the Sar-

    banes-Oxley Act would lead to urther increases in the im-

    portance o overall optimization in group management and

    the same holds true or IT investment. For this reason, it is

    necessary rst o all to establish an IT investment manage-

    ment cycle at the level o individual companies, through

    coordination between top executives, business units, and

    IT department, and then to work toward development o

    collaborative group IT management by expanding

    these eorts to the groupwide level. Responding to a Japa-

    nese equivalent to the Sarbanes-Oxley Act will provide an

    excellent opportunity or companies to proceed with IT

    management reorms.

    4. Conclusion: Critical Factors of Success in IT Management Reforms

    (1) Top-executive involvement in IT reorms

    At the beginning o this report, we pointed out the ollow-

    ing three undamental actors impeding the success o IT

    investment: limitations on local optimization, ambiguities

    in responsibility structures, and insuicient development

    o business-savvy IT sta. Progress stalls in addressing

    these actors when only ew members o top executives

    view IT investment as a management issue and take IT re-

    orms seriously. No IT management reorm will succeed i

    the companys top executives are unaware o the demand

    or reorms and i they do not express their commitment to

    actively enact such reorms. The rst step toward a compa-

    nys success in this area is to examine the present situation

    o its IT investments and to make top executives deeply

    involved in IT management reorms.

    (2) Preparing a road map or change

    The road to the goal ocollaborative IT management

    diers depending on a companys situation regarding IT

    management. For this reason, the company needs to devel-

    op a correct understanding o the present situation and to

    prepare a reorm road map, one that will take the company

    rom its current starting point to the goal o collaborative

    IT management.

    As discussed in this report, an eective means o examin-

    ing the present situation o a companys IT management

    begins by breaking down and assessing it in terms o three

    parties: top-executive involvement, business-unit involve-

    ment, and IT department capabilities. Next, the company

    must decide with which party to begin reorms. For ex-

    ample, i a companys IT department capabilities are low, it

    should initiate the IT department reorms. (See Figure 41.)

    However, we must bear in mind that IT department reorms

    a