SESSION TITLE: Is Being an Entrepreneur in Your Future?

SPEAKER NAME: Patricia A. Mews, MHA, RN, CNOR Rose E. Seavey, MBA, BS, RN, CNOR, CRCST, CSPDTMarie Carson, MHL, BBA, RN, Carson Legal

SESSION NUMBER: 9035

DATE/TIME: Monday, March 4, 2013, 1:15-2:15pm

CONTACT HOURS: 1.0 CH

OVERVIEW: This session will provide a panel of AORN members from the Business, Industry, and Consulting Council (BIC) that are current entrepreneurs. They come from different areas of the industry and will explore with the audience how to identify an entrepreneur and the opportunities awaiting them. A variety of roles and career options will be discussed. The audience will walk away with knowledge of a variety of roles and opportunities for becoming an entrepreneur.

OBJECTIVES

1. Explain how individual value contributes to being an entrepreneur. 2. Challenge the role of the entrepreneur and the internal capacity for risk-taking. 3. Describe the characteristics of an entrepreneur.

BIOGRAPHIES:

Patricia A. Mews, MHA, RN, CNOR, is a perioperative management consultant with over 25 years experience within surgical services. She has served as director of perioperative services, clinical manager, or educator, or team leader, and surgical sales representative. Each experience has given her a broad perspective of health care from both the provider and the supplier side. Her consulting projects focus on total perioperative services management, including operational efficiencies, patient flow/throughput, management development, and surgery block scheduling. She works closely with administration and the department of surgical services directing and facilitating project teams, and implementing changes to improve processes, streamline, standardize, and increase efficiencies in order to deliver improved patient outcomes and physician and staff satisfaction. Mews earned her master's in health care administration from Webster University. Pat is a member of AORN, BIC and Leadership Specialty Assemblies, AzNA, AZONE, and ANA. She is currently on the AORN Foundation Board of Trustees, is a member of AORN's Perioperative Efficiency Task Force, and is chair of Arizona State Council of Operating Room Nurses (AZSCORN). She has presented at several national and local conferences and has been published in nursing journals and is a contributing author to perioperative nursing texts. Rose E. Seavey, MBA, BS, RN, CNOR, CRCST Biography not released.

Marie Carson, MHL, BBA, RN, has over 30 years full-time clinical RN experience, including positions as an insurance credentialing nurse, quality review nurse, medical malpractice expert witness- legal nurse consultant, risk management consultant, and clinical consultant nurse educator. Marie worked weekends in the OR and worked as an independent consultant during the week. She has experience performing inspections of physicians' offices. In addition, she worked for MAG Mutual Medical Malpractice Insurance Co. as a risk management consultant and sat in board meetings where major medical malpractice decisions were made. Her Master's Degree in Health Law also gives her a broad knowledge of the health care industry.

CONTACT INFORMATION: Marie Carson, MHL, BBA, RN OR Nurse, Expert Witness, Health Coach Carson Legal Nurse Consultants Smyrna, Georgia E-mail: 1mcarson@att.net Pat A. Mews, MHA, RN, CNOR Perioperative Management Consultant Mews Surgical Consulting Scottsdale, Arizona E-mail: pmews@aol.com Rose E. Seavey, MBA, BS, RN, CNOR, CRCST President/CEO Seavey Consulting, LLC Seavey Healthcare Consulting, Inc. Arvada, Colorado E-mail: rose@seaveyhealthcareconsulting.com

FACULTY DISCLOSURE: Pat Mews 7. No conflict. Rose Seavey 1., 2. Seavey Healthcare Consulting, Inc. Marie Carson 7. No conflict.

COMMERCIAL SUPPORT: Rose Seavey Seavey Healthcare Consulting, Inc. (travel expenses)

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Format for today’s panel presentation

• Audience participationo Write down one word that you think describes an entrepreneuro Results to be compiled and shared with panel prior to end of program

• Introductions of panel members

• Brief presentation on each objective by panel members o Rose Seaveyo Pat Mewso Marie Carson

Interaction with the audience and FAQs• Interaction with the audience and FAQs

• Wrap up with “Characteristics of an Entrepreneur – is it your future”

Individual Values

• Rose Seavey

• Pat MewsPat Mews

• Marie Carson

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1. Explain how individual value contributes to being an entrepreneur. (Rose Seavey)

• Optimism:o Confidence that helps get you through the tough times

• Vision:o Can easily see where things can be improvedo Quickly grasp the "big picture,” and explain to others

• Initiative:o Instinctively start problem-solving and improvement projects

• Desire for Control:o Enjoys being in charge and making decisions

http://www.mindtools.com/pages/article/newCDV_76.htm

• Drive and Persistence:o Self-motivated and energetic

1. Explain how individual value contributes to being an entrepreneur (continued).

o Self motivated and energetic o Prepared to work hard for a very long time

• Risk Tolerance: o Able to take risks, and make decisions when facts are not clear

• Resilience:• Resilience:o Can pick yourself up when things don't go as planned o Learn and grow from mistakes and failures

http://www.mindtools.com/pages/article/newCDV_76.htm

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Individual ValueAssess the following about yourself:

• Knowledge

• Skills

• Education

• Competencies

E i• Experiences

• Business acumen

Explore Your Experiences

Begin to narrow your consulting choices; examine the expertise you’ve gained over the yearsp y g y• Speaking engagements

• Published/Journal articles

• Medical device company – involvement

• Process Improvement Projects

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Expertise

• Although it is sometimes difficult to name your own expertise you can easily identifyown expertise, you can easily identify experiences you have had.

• The expertise you’ve gained from your experiences helps you define your business.

Values - Legal Nurse Consultant/Expert Witness (Marie Carson)

• Personal satisfaction, happiness being independent, and being my own bossbeing my own boss

• Find value in listening and following my inner voice for my own purpose(s)o Example: There is something more for me in life.

• Find it easy and enjoyable to share and use my analytical thinking skills related to my knowledge and experienceo Connect with others on a need to know basis.

• Enjoy working remotely with flexible hours

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2. Challenge the role of the entrepreneur and the internal capacity for risk-taking (Rose Seavey)

• Self motivation – enthusiasm and passion for what you do• Leadership – visionary and current knowledge of best

practicespractices• Winning attitude – stay positive• Need for:

o Achievement (without contribution is meaningless)o Autonomy and self-determinationo Professional support networko Professional support network

Role modelsMentor – someone who's been there and is willing to coach youSocial status

2. Challenge the role of the entrepreneur and the internal capacity for risk-taking (Pat Mews)

• Start your business part time – keep your day job• Can you succeed in the health care arena? – your expertise

• Wisdom

• Common Sense

• Keen Intelligence

• Shrewdness

• Good Judgment

• Leadership

• Mentorship

• Life/Work Experiences

• Consulting is a relationship businessGood Judgment

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2. Challenge the role of the entrepreneur and the internal capacity for risk-taking (Marie Carson)

• Conflict of Interest as an OR Nurse o Carefully selected my Legal Nurse Consultant worko DO NOT discuss private business with co-workers at all

• Start Up Cost as an Experto Set up home office, work space, and supplieso Marketingo Training

• Marketing directly related to Business Successo Deposition attorneys attempt to say marketing is a business; if you don’t

market somehow, you won’t get business.

2. Challenge the role of the entrepreneur and the internal capacity for risk-taking (continued)

• Must have Ethical Standards and Sound Judgmento Only take cases as an expert, where you can give honest and ethically

correct opinionso Never accept a case just to have businesso Never lie about the facts or standardso Negligence must be shown in the case related to hospital policy and/or

nursing standards (example: AORN Recommendations)o Can only be an expert in your area of expertise

• Expert for the Defendant or the Plaintiff?Expert for the Defendant or the Plaintiff?o May be at risk in the workplace (hospital) if you represent the plaintiff -

patient

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Describe the Characteristics of an Entrepreneur

• Audience Results

• Rose SeaveyRose Seavey

• Pat Mews

• Marie Carson

3. Describe the characteristics of an entrepreneur (Rose Seavey)

• Entrepreneur: one who organizes, manages, and assumes the risks of a business or enterprise (Merriam-W b t )Webster)

• What makes someone a successful entrepreneur? o Strong technology skills or expertise in a key area

Stays abreast of changeso Key qualities/traits, such as:

Creativity, Ability to keep going in the face of hardship andAbility to keep going in the face of hardship, and Social skills needed to build great teams

Negotiation skillsOutgoing personalityEngage and inspire others to get on board

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3. Characteristics of an Entrepreneur (Pat Mews)

• Disciplined • Creativity

• Confidence

• Open Minded

• Self Starter

i i

• Determination

• Strong People Skills

• Strong Work Ethics

i• Competitive • Passion

Necessary People Skills

• Ability to empathize with othersy p

• Ability to persuade others

• Ability to inspire others to do their best

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Communication

• Demonstrates effective written and verbal communication – organized logical andcommunication organized, logical, and concise

• Exhibits good listening skills

• Identifies barriers to communication

Networking

• Contacts• Relationships• Relationships • Colleagues• Industry Representatives• BIC SA• Seminars & Conferences

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Change/Redesign

Coordinates, facilitates, and manages change by:manages change by: 

• Assessing the need, readiness, and environment for change

• Demonstrating knowledge of the change process

Distinctiveness

• Do what you enjoy

• Take what you do seriously

• Become known as an expert• Creative a competitive  

d t• Plan everything

• Manage money wisely• Remember it’s all about the customer

• Project a positive business

advantage

• Invest in yourself

• Be accessible

• Build a rock‐solid reputation

M h f i iProject a positive business image

• Master the art of negotiations

• Follow up constantlyUltimate Home Based Business HandbookJames Stephenson

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3. Describe the characteristics of a legal nurse consultant/expert witness entrepreneur (Marie Carson)

• Possess patience for reading documents, research, and note taking.g

• Have nursing experience of over two (2) years minimum in your area of expertise.

• Must be actively working in your clinical area for the year of the case (in most states).

• Able to be bold, courageous, and accurate.

• Able to be honest with your time keeping, billing, and opinions.

References

1. Entrepreneurial Skills: “The Skills You Need to Build a Great Business,” MindTools, Ltd., 1996-2012Merriam Webster Dictionary2. Merriam-Webster Dictionary

3. Mind Tools.com4. Legal Zoom.com5. Ultimate Home Based Business Handbook by James

Stephenson6 Entrepreneurs and Risk by John Tozzi Bloomberg6. Entrepreneurs and Risk by John Tozzi – Bloomberg

Businessweek