ROMA...White tulle dress with ruffled collar and knitted lining. FDA854 AC6Q F0ZNM Metal soft gold maxi logo FF earrings. 8AH014 B08 F0CFK Promenade boots 65mm in white croco-embossed

ROMA

PREFALL 2020WOMEN’S COLLECTION

FENDI was founded by Adele and Edoardo Fendi in Rome in 1925. The opening of the first boutique, a handbag shop and fur workshop, followed in 1926.

At the end of the ‘40s, the five Fendi sisters, Paola, Anna, Carla, Franca, and Alda, begin working for the family business and in 1965 they start the collaboration with the late Karl Lagerfeld.

In 1992 Silvia Venturini Fendi, third generation of the family, seconds the late Karl Lagerfeld in the creative direction. In 1994 she is given responsibility of leather goods accessories and then the direction of the kidswear and menswear lines.

The creativity of Silvia Venturini Fendi leads to the creation of the iconic bags of the Maison: the Baguette in 1997 and the Peekaboo in 2009.

In 2000 the LVMH Group acquires FENDI becoming in 2001 its majority shareholder.

In 2005 FENDI celebrates its Roman roots with the opening of Palazzo FENDI in Rome.

On October 19th 2007 FENDI is the protagonist of the first fashion show staged on the Great Wall of China.

In 2008, FENDI partners with Design Miami/, a unique collaboration with the design world to promote limited-edition design and sustain young emerging talents, that lasts until today.

In 2013 FENDI announces the FENDI for Fountains initiative, aimed at preserving Rome’s heritage with the restoration of the city’s fountains, including the Trevi fountain.

In July 2015, in honor of the 50 years collaboration with Karl Lagerfeld, FENDI stages its first-ever Haute Fourrure fashion show in Paris. In the same year, FENDI inaugurates its new headquarters at Palazzo della Civiltà Italiana.

In 2016, the Maison reopens Palazzo FENDI with the world’s largest FENDI boutique, a private apartment, Palazzo Privé, a luxury boutique-hotel, FENDI Private Suites, and Rome’s first international restaurant, ZUMA. In the same year in July, FENDI celebrates its 90 years anniversary, staging a unique Haute Fourrure fashion show at the Trevi Fountain.

In May 2017, FENDI installs in front of Palazzo FENDI the first work of contemporary art in the public spaces of Rome: Foglie di Pietra by artist Giuseppe Penone.

In 2018 the Peekaboo’s 10th anniversary is celebrated with the launch of #MeAndMyPeekaboo, a worldwide digital initiative that involves women from around the globe and their relationship with the iconic bag.

In February 2019 FENDI unveils #BaguetteFriendsForever, a series of movie episodes telling different stories of inseparable friends, following their daily sparkling routine in the quest for the FENDI Baguette bag. In May 2019 FENDI stages its first ever joint Fashion Show of the Maison at the Powerlong Museum in Shanghai, showcasing its two latest Women’s and Men’s Fall/Winter 2019-2020 Fashion Shows presented in Milan. In June 2019, FENDI renews its commitment to the city of Rome by supporting and executing the restoration and enhancement works aimed at the protection and fruition of the Temple of Venus and Rome. It stages there in July its unique Fall/Winter 2019 FENDI Couture Show featuring 54 looks in honor of the 54 years of Karl Lagerfeld at FENDI.In December 2019 during Design Miami/ in Miami, FENDI and Maison Francis Kurkdjian, the Parisian perfume House, unveil the FENDIFRENESIA Scented Baguette. Francis Kurkdjian creates for the Roman House FENDIFRENESIA, a gender fluid eau de parfum whose leathery and musky notes reflect the nobility and fluidity of the Selleria leather. The FENDIFRENESIA scented Selleria leather is the result of this artistic conversation around this noble, inspiring and natural material, whose scent, through Maison Francis Kurkdjian’s unique patented technique, sees the Baguette bag as the protagonist.

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Cover 3 4 5

Grey light flannel double breasted blazer.FJ7092 AC2Q F1BGT

White tulle dress with ruffled collar and knitted lining.FDA854 AC6Q F0ZNM

Metal soft gold maxi logo FF earrings.8AH014 B08 F0CFK

Promenade boots 65mm in white croco-embossed leather.8W7094 TC3 F0QA0

Peekaboo Iconic XS bag in smooth white nappa leather and padded white strap.8BN320 ACNX F0K7E

Grey gauffre knit cardigan with puffed sleeves.FZC831 AD5J F1BGT

White quilted tubino knit skirt with frontside buttons.FZQ614 AD5G F0ZNM



Grey light flannel mini dress with ruffled collar, puffed sleeves and quilted skirt.FDA887 AC2Q F1BGT


Promenade boots 65mm in black calf leather leather.8W7094 NA7 F0QA1

Soft gold quilted shearling jacket with puffed sleeves.FM5266 ACXL F1BGX

Iconic Large Baguette bag in natural canvas interlace with calfskin details.8BR600 AD66 F1C6F



Promeneye sunglasses in light havana acetate and blue lenses.FOG436 V1P F1CDJ

Iconic Large Baguette bag in natural canvas interlace with calfskin details.8BR600 AD66 F1C6F

White quilted knit cardigan.FZC825 AD5G F0ZNM

Grey perforated light flannel shirt.FS7303 AD8V F1BGT

Grey perforated light flannel pleated skirt.FQ7157 AD8V F1BGT

Metal soft gold maxi logo FF necklace.8AH024 B08 F0CFK

Small Peekaboo Click bag in white soft nappa leather.8BP118 ADBL F0L10

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Promeneye sunglasses in dark havana acetate and grey lenses.FOG436 V1P F1CDL

Grey and blue double breasted coat with vichy pattern and contrasting collar.FF8755 AC6R F1BGT

Grey and blue crêpe de chine shirt with vichy pattern and ruffles details.FS7270 AC6S F1BGT

Grey and blue crêpe de chine pleated skirt with vichy pattern.FQ7157 AC6S F1BGT

Promenade boots 65mm in cotton vichy.8W7094 AC7V F1BSM

Blue denim jacket with puffed sleeves and quilted collar.FLF616 AD9C F1BGW

Blue denim trumpet trousers.FLP745 AD9C F1BGW


Promenade platform sandal mocassin 105mm in white croco-embossed leather.8J7098 TC3 F0QA0

Peekaboo X-Tote bag in brown calfskin leather and double handles.8BH377 ABHS F1C13

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Promenade platform sandal mocassin 105mm in cotton vichy.8J7098 AC7V F1BSM

Promenade platform sandal mocassin 105mm in black leather.8J7098 NA7 F0QA1

Blue and red wool double breasted midi coat with vichy pattern.FF8764 AC6R F1BGU

Blue and grey wool trumpet pants with vichy pattern.FR6269 AC6R F1BGT

Red and blue wool A-line skirt with vichy pattern and buttons frontside.FQ7156 AC6R F1BGW

Baguette bag with gold chain in soft black nappa leather.8BR783 ACNX F15ZW

Red and blue wool double breasted blazer with vichy pattern and contrasting velvet collar.FJ7092 AC6R F1BGW

Red and blue crêpe de chine shirt with vichy pattern and ruffles details.FS7301 AC6S F1BGW

Red and blue wool shorts with vichy pattern and contrasting velvet borders.FR6259 AC6R F1BGW


Baguette bag with gold chain in soft burgundy nappa leather.8BR783 ACNX F1CGF

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Fendi ID small bag in burgundy nappa leather with personalization tag.8BT328 W20 F1CBQ

Blue wool gabardine jacket with contrasting borders on pockets.FJ7083 AC2P F1BGW

Blue gauffre polo shirt with puffed collar.FZX532 AD5J F1BGW

Blue suede A-line skirt with ribbed details.FPD918 AC64 F1BGW


Fendi ID large bag in black nappa leather with personalization tag.8BT329 W20 F1CBM

Blue ribbed viscose midi dress.FZD849 AD5P F1BGW


Easy Baguette in cream grace leather with soft gold finishing.8BS044 ADC5 F1BZY

Maxi Baguette belt in midnight and soft gold curled velvet.8C0621 ADLM F1CFX

Blue shearling cardigan with quilted sleeves and denim details.FM5267 ACY0 F1BGW

Blue denim A-line skirt with quilted details and zipper front.FLQ532 AD9C F1BGW

Promeneye sunglasses in light havana acetate and blue lenses.FOG436 V1P F1CDJ

FF Tote bag in white iconic Selleria leather.8BH368 SFR F0QVL

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Blue silk corduroy sleeveless midi dress.FDA786 AC5O F1BGW

Blue tulle shirt with ruffled collar.FS7328 AC6Q F1BGW

Colibri slingback 85mm in white tulle with grey satin.8J8040 AC87 F1BP5

Grey light flannel double breaasted blazer.FJ7092 AC2Q F1BGT


Colibri slingback 55mm in nude pink tulle and satin.8J8006 AC87 F1BP6

Iconic Mini Baguette bag in turquoise tulle with beads embroidery.8BS017 ADKV F0RGT

Metal soft gold maxi logo FF ring.8AH019 B08 F0CFK

Colibri slingback 85mm in turchoise tulle and satin.8J8040 AC87 F1BP8

Colibri slingback 85mm in yellow tulle and satin.8J8040 AC87 F1BP9

Plexi and metal tortoise maxi logo FF ring.8AH019 RQ5 F1BDH

Colibri slingback 85mm in yellow tulle and satin.8J8040 AC87 F1BP9

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Blue silk corduroy sleeveless midi dress.FDA786 AC5O F1BGW

Blue tulle shirt with ruffled collar.FS7328 AC6Q F1BGW

Metal soft gold Maxi logo FF earrings.8AH014 B08 F0CFK

Colibri slingback 85mm in white tulle with grey satin.8J8040 AC87 F1BP5

Small Peekaboo Click bag in white nappa leather.8BP118 ADBL F0L10

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Blue and grey silk knit cardigan with vichy pattern.FZC837 AD5V F1BGW

Blue and grey silk turtleneck knit with vichy pattern.FZX554 AD5V F1BGW

Blue and grey wool mini skirt with vichy pattern and contrasting velvet borders.FQ7149 AC6R F1BGT

Promenade platform sandal mocassin 105mm in cotton vichy.8J7098 AC7V F1BSM

White and turquoise wool cropped jacket with vichy pattern and squared pockets.FJ7095 AC6R F1BGY

White and turquoise crêpe de chine longuette skirt with vichy pattern and side buttons.FQ7158 AC6S F1BGY

Peekaboo Iconic Essentially bag with vichy interwave in white and turquoise leather.8BN302 ACO7 F1C1A


White and turquoise wool cropped jacket with vichy pattern and squared pockets.FJ7095 AC6R F1BGY

White and turquoise crêpe de chine longuette skirt with vichy pattern and side buttons.FQ7158 AC6S F1BGY

Peekaboo Iconic Essentially bag with vichy interwave in white and turquoise leather.8BN302 ACO7 F1C1A

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Blue and grey silk knit cardigan with vichy pattern.FZC837 AD5V F1BGW

Blue and grey silk turtleneck knit with vichy pattern.FZX554 AD5V F1BGW


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Turquoise and burgundy vichy net mink shirt jacket.FNE27I ABRP F1BQ6

Blue wool gabardine trumpet pants.FR6269 AC2P F1BGW


Promenade platform sandal mocassin 105mm in black leather.8J7098 NA7 F0QA1

Belt Baguette in printed nylon with white and turquoise vichy pattern.8BR784 AD6F F1BVG

Light blue nylon shirt with ruffles details.FS7311 AC6V F1BGY

Light blue nylon sleeveless long dress with ruffles details.FDA852 AC6V F1BGY

Iconic Baguette bag in turquoise blue FF signature in nappa leather.8BR600 A72V F1BZ3

Light blue nylon shirt with ruffles details.FS7311 AC6V F1BGY

Light blue nylon sleeveless long dress with ruffles details.FDA852 AC6V F1BGY

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Turquoise and burgundy vichy net mink shirt jacket.FNE27I ABRP F1BQ6

Belt Baguette in printed nylon with white and turquoise vichy pattern.8BR784 AD6F F1BVG

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White byssus sleeveless long dress with ruffles details.FDA852 AC6U F0ZNM

White byssus shirt with ruffles details.FS7301 AC6U F0ZNM



Brown tulle long dress with ruffled flounces.FDA876 AC6Q F1BGV

Coral nylon long dress with ruffled details.FDA842 AC6V F1BGZ

Colibri slingback 85mm in coral tulle and satin.8J8040 AC87 F1BP7

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Baguette earring in metal palladium with crystals.8AH025 6GX F035M

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Promeneye sunglasses in honey havana acetate and brown lenses.FOG436 V1P F1CDK

Soft gold perforated suede jacket.FPJ792 A5YT F1BGX

Soft gold suede jumpsuit with pipings details.FPB782 AAJJ F1BGX

Maxi Baguette belt in egg and soft gold curled velvet.8C0621 ADLM F1CHC


Iconic Baguette bag in white shearling with pale yellow maxi FF print.8BR600 ACOC F1COU

Maxi Baguette belt in egg and soft gold curled velvet.8C0621 ADLM F1CHC

Sunshine Shopping in ivory calfskin leather with FENDI Roma hot stamp.8BH372 ABVL F0K7E

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White shearling jacket with contrasting collar and cuffs.FM5262 ACXV F0ZNM


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Peekaboo Iconic medium bag with knotted interlace in natural canvas and beige leather.8BN290 ACOH F1C15

Black and grey wool prince of wales belted trench coat with suede details.FF8753 AC6W F1BGT

FENDI Roma Shopper large in natural canvas and black thread embroidery details.8BH379 AD6A F0APG

Metal soft gold Maxi logo FF earrings.8AH014 B08 F0CFK

Promenade boots 65mm in cotton vichy.8Q8054 AC7V F1BSM

Black and grey wool prince of wales belted trench coat with suede details.FF8753 AC6W F1BGT


Maxi FF 90 x 90 black and white vichy foulard in silk FXT091 ADFM F0QA1

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Dark blue velvet double breasted jacket.FJ7092 AC6X F1BGW


Dark blue velvet wide pants.FR6273 AC6X F1BGW

Grey light flannel double breasted blazer.FJ7092 AC2Q F1BGT


Peekaboo Iconic XS bag in smooth white nappa leather and padded white strap.8BN320 ACNX F0K7E

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Pico Baguette with fringed raffia woven in black and natural and soft gold finishings.7AR845 AD6O F14R6

Pico Strap You with FENDI script in Soft gold.8AV157 B08 F0CFK

Dear Client,We encourage you to contact the Fendi Customer Care Service by phone or email for any product

or company information you might require.Our Fendi Ambassadors will be delighted to help you with your enquiry.

Please visit fendi.com in the “contact us” section to discover our Service availability in your country,

and the “store locator” section to find the Fendi Boutique closest to you.

Products may vary in color from the images shown.

Bed from Poltrona Frau Museum.

The catalogue is not intended for sales purposes.

fendi.com#Fendi

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Documents

ROMA...White tulle dress with ruffled collar and knitted lining. FDA854 AC6Q F0ZNM Metal soft gold maxi logo FF earrings. 8AH014 B08 F0CFK Promenade boots 65mm in white croco-embossed