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ROLE OF PETTY TRADERS
Trade is an art. This is what comes to one's mind, when one
strolls through the streets of a city. One sees on both sides of the road, different items,
so well and artistically arranged for catering to the basic requirements of common people
at outlets convenient to the consumers at right times, at right places, at right prices and
in right quantities. The people behind these activities are none other than the petty
traders. Thus petty trading activity has become an important sphere of informal sector
(IS) which plays a significant role in urban economic life.
Petty traders are highly indispensable in the distribution system
providing useful servlces to the community especially the lower middle class and the
poor. There are certain commodities which are not capable of being sold to ultimate
consumers by the formal sector (FS) such as fruits, vegetables, pan - beedi - cigarettes
etc., and the services of 'IS' are called for. Petty traden have access to a large section
of the urban commun~ty and do a very useful service to it at low cost of operation. They
also make a good contribution to cultural life by selling newspapers and magazines at
convenient locations.
Urbanites invariably have annoyance and irritation at the roadside petty
traders because of their encroachment on public property, without realizing the basic
fact that they heavily depend on them for several basic needs. Urbanites very often
treat these petty traders as second-class citizens and they are usually considered illegal
and causing nuisance. But the fact remains that these road-side petty traders are
interwoven in our lives in the cities and towns and hence we cannot afford to ignore
them.
For those of us who regularly travel by cars and not by public transport
system, live in decent apartments and not in unauthorised slums, consider the
roadside petty traders as illegal encroachments and also comment that the government
is not doing anything to demolish such encroachments. As for the petty traders, a
street, a beach, a park, a railwaylbus station has a different meaning as a means of
eking out their daily bread.
In most developing countries, 'National Development Strategies' which
are precisely bureaucratic models of development, concentrate on agricultural production
at one end of the development spectrum and urban -based industrialisation at the other.
Between them are sandwiched the small scale 'IS' workers. These unsubsidized workers
have contributed significantly to keeping national economies afloat while subsidized
industry and the 'FS' stagnate and in some cases collapse around them. Thus as the
failure of the prevailing bureaucratic model of development became clear, a new attitude
towards informal workers and their potential role in development began to appear. The
role of petty traders can therefore be analysed in terms of their contribution to society.
6.1 EMPLOYMENT
It is ~ndeed a truism to refer to the 'IS' as a provider of jobs to the jobless.
Studies and researches carried out by national and international agencies on
the subject of 'IS', have brought out the fact that this sector in the developing
world provides employment to large numbers of predominantly poor people. The
researches in this field have also emphasised that petty trading activities is one
of the main sources of urban 'IS' employment generation. The essence of 'IS' is
that the individuals create jobs for themselves ratherthan remain unemployed.
One may also add that a petty trader in the urban informal sector (UIS) not only
creates job for himself, but he also provides employment although in a limited
way to his family members either directly or indirectly. These activities are
undertaken in the absence of any other source of earning a livelihood.
'IS' has a great potential for employment generation. It employs about
65% of the workforce outside agriculture and ranks next to agriculture in terms
of size of employment.' In the Indian context 'UIS' has exhibited a high rate of
growth of employment of about 6% per annum as against the overall
employement annual growth of about 2%.2
A study conducted by the Institute of Applied Manpower Research
(IAMR) on 'IS' has amply demonstrated that employment generation through 'IS'
offers the least cost policy options in employment policy formulation. This study
also points out that trade and service activities are emerging as the main actors
of employment generation. The income of the workers in this segment of the
'IS' depends crucially on the trade shares appropriated through their own efforts.
Thus, it appears that the route to development of 'UIS' in future is through trade.
It is easier to get into trading activities as a petty trader in the 'UIS' as investment
and skill requirements are low and income per unit is higher among trading
units. The risk element is also low. After gaining confidence in petty trading
activities, better financial status and a feel for the market through trading, the
petty trader could then branch off to processing some of the goods he has been
trading in
'IS' establ~shments have a potential to absorb rural migrants. Migrant
workers account for 51 . I % (Table 4.1.2) and majority of the migrants in the
study area have orginated from the rural areas (Table 4.1.3). A good proportion
of rural to urban migrants drift to the 'UIS' either because 'FS' jobs are not
available or self-employment provides a more natural and desirable prolongation
of rural life than employment in the 'FS'. The proliferation of certain petty trading
1 Ahluwalia. S .S (1995): "Employment promotion in the Urban Informal Sector", Inaugural Speech. Notional
Seminar, on t(mployment Promotion in the Urban lnformal Sector, Dec: 14-15, 1995.
2 lhid
activities such as fruits and vegetables selling, requiring little capital or skill can
be considered as the direct outcome of migration from rural to urban areas.
While seeking first employment, a migrant worker does not differentiate
significantly between different urban informal activities. It is only after gaining
some experience that a migrant worker prefers to rely on certain informal activities
for employment.
Street trading appears to be one of the entry points for migrants into the
working life of the city. This gives foothold in the labour market to the fresh
entrants, so that they can asess their prospects in the labour market and branch
off to activities depending on their education , skill and aptitude. Street trading
seen often as the selling of fruits, vegetables and prepared food seem to be
some of the major occupations of 'UIS' in Kerala.
Female participation in the urban informal trade sector appears to be
very low in Kerala. In the study area, this sector is dominated by males (94.7%)
and female participation is negligible (See Table 4.2.2). These family participants
can be termed as 'Secondary Workers' meaning that they are not the main
bread winners of their respective families. Many of them have been forced into
these activities out of a dire need to supplement family income.
However, apparently women may not be employed in significant
numbers in this particular sector. But there is every possibility that women
employment is hidden in the form of preparatory activities undertaken at the
residences of the petty traders such as cooking the food items sold, cleaning
and sorting the vegetables and fruits vended and maintenance of milch-cattle
and other related operations. Petty trading activities in the 'UIS' thus provide
substantial scope for employing female workers indirectly.
It would be interesting to know at this stage the motives for seeking
employment in this sector. These motives mainly depend upon the socio-
economic background and aptitude of the participants in this sector. The major
reasons why employment in this segment of the urban economy has been
growing at a rapid pace are:
- it offers fairly good remuneration to its participants who are mostly
unemployed before entering in this sector.
it demands no significant education and experience: In fact illiterates
and totally inexperienced can also take up a petty trading activity in the
'UIS'
- there is neither age bar nor bar with regard to residental status to enter
this articular sector.
Above all it enables the participants, especially the migrants to secure
some means of livelihood in the metropolis which could provide them with a
reasonable level of earnings sufficient to sustain themselves and their families.
One should therefore expect that the earnings of the sampled petty traders should
be adequate enough to afford them and their families a reasonable standard of
living. It would therefore be of interest to know at this stage the amount of
incomelearnings generated by the sampled petty traders while engaging
themselves in various petty trading activities. Our discussion naturally turns
toward that direction.
6.2 INCOME I EARNINGS
Data on incomelearnings has been very difficult to obtain as the petty
trading units in the 'UIS' do not maintain any balance sheets and they are
mostly observed to be keeping themselves hidden from official records for
various reasons.
Earnings are obtained by deducting all the expenses from the value of
sales. This IS same as that of gross profit. 'Net Earnings' is defined as the
actual income that is generated in the process of undertaking any productive
activity. This is obtained by deducting all the expenses from the value of sales.
The survey gathered information on earnings of petty traders by asking
them what they considered as their usual net earnings after deducting all the
paid expenses. Needless to say that these figures include not only return to
the petty trader's own labour, but also that of other members of the family
indirectly participating in the activity on an unpaid basis and return to capital
owned. Therefore the earnings of the petty traders also include implicit costs.
It is ~ndeed a truism to state that no business can run without reasonable
profit for a long time. A petty trading activity, however small it may be, can be
considered as a business in every sense of the term. Hence a reasonable
return on sale is necessary to keep the business alive and run it in the long run.
An attempt is therefore made to find out the earnings of the petty traders in the
study area whose very survival depends on the margin of profit earned by them.
It may be noted that the chances of income figures to be slightly under reported
by the sampled petty traders are very high. The findings of the survey about
the earnings of the petty traders in the study area has been presented in table
6.2.1.
152
Table 6.2.1: Net daily earnings of petty traders in the study area
Source Survey data
SI. No. - 1.
2.
3.
4.
5.
6.
*
Note: Figures fn Parentheses show the percentages
From the above table, it is reported that for over half of all the sampled
respondents, (54.3%) the net daily earnings range between Rs.101 to 150. Out
of the total 337 respondents, only 12 respondents (3.6%) get a net daily earnings
of above Rs. 251. Those earning below Rs. 100 are reported to be 16.6% and
16.3% earn in the range of Rs. 151 to Rs. 200.
Activity
Petty Kada
Thattukada
Eatables
Consumer Nondurables
Consumer Durables
'Others
Total
An activity wise classification shows that in all trading activities except
in Thattukada and 'Others' category, majority of the petty traders are earning in
the range of Rs. 101 to 151. In Thattukada category, 95.6% of the petty traders
are reported to have earnings above Rs.201 showing a relatively higher earning
Below 100
2 (5.6)
(-)
2 1 (20.0)
9 (9.4)
5 (13.5)
19 (46.34)
56 (16.6)
101- 150
24 (66.6)
- (-)
54 (51.4)
64 (67.4)
25 (67.6)
16 (39.02)
183 (54.3)
Total
36 (100)
23 (100)
105 (100)
95 (1 00)
37 (1 00)
41 (100)
337 (100)
151- 200
7 (19.4)
1 (4.4)
21 (20.0)
15 (15.8)
7 (18.9)
4 (9.76)
55 (16.3)
201- 250
2 (5.6)
11 (47.8)
9 (8.6)
7 (7.4)
- (-)
2 (4.88)
31 (9.2)
251 &Above
1 (2.8)
11 (47.8)
- (-)
- (-)
- (-)
(-)
12 (3.6)
potential of this group as compared to the other trade groups. In 'Others' category
46.34% of the petty traders are reported to earn upto a maximum of Rs.100
only per day, showing a relatively lower earning potential of this group as
compared with other trade groups. However, the average daily net earnings of
different category of petty traders are different from one another and this is
shown in the following table.
Table 6.2.2: Average net earnings, standard deviation and co-efficient of variation across activities
Source : Survey data
Non-durables
The above table reveals that the average earnings of a sampled petty
trader in Rs. 147.61 with SD 54.96 and CV 37.23. However, there are variations
in the level of earnings across activities. The key variable of the variations in
earnings appears to be the type of activities undertaken by the sampled petty
traders.
Total
The average daily earnings of the Pettykada workers comes to
Rs. 159.02. It is Rs. 264.13 forthe Thattukada workers. Rs.139.95 forthe petty
147.61 54.96 37.23 337
traders who deal in eatables, Rs. 141.10 for Consumer Non-durables group,
Rs. 136.62 for Consumer Durables and Rs. 116.83 for 'Others'. Hence,
variations in earnings are observed across activities.
Chart 6.1
Average Net Earnings of the Sampled Petty Traders MO I
Pettykade Thsttukada Eatables Consumer Consumer 'Others' Non-durables Durables
The variations in earnings are mainly due to the nature of goods sold in
these petty trading units. For example, in Peftykada activity, most of the goods
sold, like tobacco, matches and confectioneries, have fixed margins. The recent
Kerala High Court's verdict banning smoking at public places have affected the
earnings of the Pettykada workers heavily. According to P. A. Abdulla, Joint
Secretary, Kerala Cherukita Vyapari Association, the daily turnover in the 1000 - odd bunks in the Cochin Corporation itself, has nosedived by over 25%, affecting
the livelihood of thousand^.^ If it is a mouthful of puff that has been denied to the
smoker, it is the livelihood that has ben denied to these street vendors.
3. The New Indian hpmss. Kochi. "Shopkeepers flay smoking ban." Saturday, July 24, 1999, p.6
Sector-wise scenario reveals that, the average net daily earnings is the
highest in Thattukada units. In these units, they sell different delicious home-
made food art~cles, for which they charge a moderate price. The largest single
item sold in a Thattukada is Omlets with 'Puttu'or 'ldiappam'for which they get
a good margin
But it is to be noted that at least five people are engaged in a Thattukada
activity and for these people this is the only source of livelihood. More than any
other informal trade activity, family labour, contributing both as full-time paid and
unpaid workers and also as part-time workers are more in Thattukada operations.
Children from within and outside the family are also employed. There is heavy
under reporting of female labour especially from within the family. For the
members of the family as well as others engaged in a Thattukada operation, the
duration of the work is round the clock. When we look into all these aspects,
even a Thattukada worker's earning is too meagre. Moreover, since most of
the Thattukada activities are concentrated in important centres like bus stand
and railway station and that too during night hours, they seem to be of immense
help to those passengers who reach the city at odd hours.
6.3 EARNINGS AND MOBILITY
Occupational mobility is considered as a movement between
occupations during the life of an individual. In the previous chapter we have
already spelt fundamental differences between occupational mobility and certain
similar terms With regard to occupational mobility, there are two important
classifications : viz; vertical and horizontal mobility. Vertical occupational mobility
is defined as a "movement in the same or closely related occupations by ascent
or descent". A movement from lower level to middle or higher level occupation
and vice versa is vertical mobility. The former is vertical upward mobility and
latter is vertical downward mobility. Horizontal occupational mobility is a
movement between occupations and hence it is termed as inter-occupational
mobility.
In general, people tend to shift from one activity to another which is
more or less in the same line so as to optimise the experience gained by
them in the previous activity or activities. Inadequate profits in the earlier activity
or expectation of higher profits in the proposed new activity in the same or
similar line were some of the reasons cited by the sampled petty traders for the
change of activity.
It is not merely the current level of income that offers hope to the petty
traders; prospects for the future also are perceived as good. This does not
seem to be a wishful thinking, since there is evidence of occupational mobility
within the urban informal trade sector. For example, some of the petty traders
dealing in ready-made garments had their previous experience in various textile
shops. The entry point to most of the migrants in the 'UIS' is through various
hotels and restuarants, because food and shelter, which are considered highly
expensive in urban areas are provided to them free of cost. Hence hotels and
restuarants serve as a "parking lot" to most of the migrants who come to the
city in search of a job in the urban areas.
One of the hypotheses developed in this study is that successful petty
traders are those with upward activity shifts. Before, we analyse this hypothesis,
let us first identify who the successful petty traders are. Martin. Patri~k,~using the
criterion of monthly earnings has identified successful petty traders as those with
a monthly income of above the average income. Some evidences on upward
mobility within the urban informal trade sector is found in the income profile of the
self-employed petty traders from theirjob histories. This shows a steady increase
in income as they shift from one job to the next. In order to substantiate this, a
4. Martin, Patrick (1996) : 'Tirban Informal Sector: Entrepreneurship, self-employment and Linkage', Unpublished Ph.D. Thesis. Dcpartment o f Applied Economics - Cusat.
summary of earnings of the sampled petty traders by levels of activity shifts is given
below
Table 6.3.1 Summaries of earnings of petty traders by levels of activity shifts
Source: Survey Data
Activity Shifts
No shift
Once
Twice
Thr~ce
Above three times
For entire population
Table 6.3.1 indicates that there is a marked increase in the eamings of the
sampled petty traders as they move on shifting from one activity to another. The
table also reveals that although the overall average income of the sampled petty
traders is Rs. 147.61, it is much less (Rs. 99.56) in the case of those petty traders
who have not made any shifts in their trading activities. On the other hand, those
petty traders who have made more than three shifts between different informal
activities, are earning much more (Rs. 200.00) than the overall average eamings.
Hence, the hypothesis that successful petty traders are those with upward activity
shifts holds good at,least in the geographical area of the study. It comes as no
surprise therefore that participants in the urban informal trade sector are not regarded
Mean
99.56
153.16
158.77
164.19
200.00
147.61
S D
59.73
52.37
41.48
53.39
35.36
54.96
No. of cases
57
125
110
43
2
337
CV
59.99
34.19
26.13
32.52
17.68
37.23
by most people as a temporary condition before they are able to find employment in
the 'FS'. On the other hand, petty trading is more a way of life, especially to the
participants in the 'UIS' as it provides them liveliness and livelihood, however meagre
it may be.
Capltal is the life-blood of any business. Petty trading being a business
and a way of life to many of its participants, the level of income I earnings depends
to a certain extent on the amount of capital invested in it. Let us now therefore,
discuss the capital requirements of the sampled petty traders.
6.4 CAPITAL REQUIREMENTS
The capital requirements of the petty traders can be both for permanent
investment and for current or short term investment. Permanent investment is
also known as fixed capital and working capital is the other name for current or
short term investment. Generally, the fixed capital requirements are met by the
petty traders themselves, engaged in various petty trading activities and working
capital is raised through various credit arrangements.
How much do the roadside vendors and other similarly placed self-
employed people engaged in various marketing activities have to invest on their
capital requirements if any and I or on day-today purchases of materials for direct
sale to customers? The types and scale of activities undertaken by the sampled
petty traders are such that they did not really involve investment of any significant
order on tools and equipment or any other capital item, and certainly not on premises.
Majority of the petty trading units are operating on the encroached foot-path platforms
and streets. Therefore the question of owning the premises does not arise at all for
the sampled petty traders. Some of the sampled petty traders do have a temporary
structure to carry on the marketing activities. This is either in the form of an asbestos
tent or a rexln tent. The main source of power to these temporary premises is the
street-light and the power used by the'FS' establishments. Since the petty traders
are poor and in search of some job fortheir livelihood, they often resort to hawking
and vending with their meagre resources. Due to the lack of investment resources
and low capacity to store, majority of the petty trading units are in a position to buy
their inputs in quantities sufficient only to a day's operation forthe purpose of sale.
A few trading activities like Pettykada and Thattukada do require some initial fixed
type of investment, but by and large, most other activities do not involve any fixed
investment except on acquiring a wheeled I unwheeled (mostly wooden), improvised
kiosk type structure / container I tricycle for keeping their wares. Some even hire
them at a cost of Rs. 15 to 25. Of late, we also see some petty traders using
rented goods carrier, autorickshaws for keeping their wares, especially fruits, to be
sold to the consumers. This is mainly to escape from the police harassments.
The vendors and their likes keep standing by the side of their little equipment while
preparing food items or performing other marketing activities.
Thus, we find that as far as the petty traders are concerned, fixed capital
has very little role to play compared to working capital. Moreover, the petty traders
often fail to identify the difference between their fixed and working capital, and
therefore, the total capital base of the sampled petty traders has been studied. The
following table gives an account of the total capital employed by the petty traders in
the geographical area of the study.
Table 6.4.1: Amount of capital invested by the petty traders in the entire study area
Source: Survey data.
SI.
No.
1.
2.
3.
4.
5.
6.
.
Note: Figures ~n the parentheses show the percentages.
The table shows that, among the activities surveyed, 12.2% of the sampled
petty traders reported having invested more than Rs. 15,000 and a small segment
of them run their business with a meagre capital of just Rs. 500 or less. Out of 337
sampled petty traders, the highest number of 95 (28.2%) reported having invested
upto Rs. 5.000 or less. A good number of petty traders (58) (17.2%) reported
having invested upto Rs. 10,000 or less. These petty traders were engaged in
almost all types of activities.
A~tlvlly
Pettykada
Thattukada
Eatables
Consumer Non-durables
Consumer Durables
'Others
Total
A sector-wise scenario shows that the highest amount of capital is invested
both in Pettykada and Thattukada activities and the lowest in 'Others' category. For
example, whereas all Pettykada and Thattukada workers have reported having
Upto
Rs.500
- (-)
(-)
6 (5.7)
6 (6.3)
2 (5.4)
17 (41.5)
31 (9.2)
501
to 1000
- (-)
- (-)
19 (18.1)
14 (14.8)
3 (8.1)
11 (26.8)
47 (13.9)
1001
to 5000
- ( -
( -
39 (37.1)
33 (34.7)
12 (32.5)
11 (26.8)
95 (28.2)
5001
lo 10000
6 (16.7)
10 (43.5)
21 (20.0)
14 (14.8)
5 (13.5)
2 (4.9)
58 (17.2)
10,000
o 15.000
26 (72.2)
8 (34.8)
15 (14.3)
10 (10.5)
6 (16.2)
(-)
65 (19.3)
15.001
(L above
4 (11.1)
5 (21.7)
5 (4.8)
18 (18.9)
9 (24.3)
- ( )
41 (12.2)
Total
36 (100)
23 (100)
105 (100)
95 (100)
37 (100)
41 (100)
337 (100)
invested more than Rs. 5,000, in 'Others' category, the amount invested is below
Rs. 5,000 for 95.1 % of the sampled petty traders. Moreover, there exists wide
variation in capital invested by these petty traders. This is supported by the average
capital invested by them.
Table 6.4.2: Average amount of Capital Invested, Standard Deviation and Coefficient of Variation across activities
Source: Survey data.
SI. No.
I.
2.
3.
4.
5.
6.
The table reveals that the average capital invested by all the sampled
petty traders taken together comes to Rs. 7,222.48. But as we see from the
table, there are variations across activities. The average amount of capital invested
in both Pettykada and Thattukada are relatively high, when compared with the
capital invested in other surveyed activities. The average capital invested in
Pettykada and Thattukada activities is Rs. 12,444.44 and Rs. 12.565.22
respectively. The main reason is thatthe amount invested in fixed capital in these
Activity
Pettykada
Thattukada
Eatables
Consumer Non-durables
Consumer Durables
'Others'
Overall
Mean
12444.44
11565.21
5994.76
7197.37
9294.59
1533.54
7222.48
S D
3018.46
3418.88
5044.14
6074.50
6565.90
1755.70
5831.35
No. of cases
36
23
105
95
37
41
337
CV
24.26
29.56
84.14
84.40
70.64
11 4.49
80.74
activities is much more than the working capital. For example, a petty shopkeeper
has to spent on an average of five to six thousand rupees in order to make a
bunkshop. A Thaftukada worker has to spend more in fixed capital than working
capital in acquiring certain cooking equipment, utensils, containers and the like to
carry on the trading activities. For the rest of the activities, since most of the petty
traders are operating from the encroached and open areas, the working capital
requirements are more than the fixed capital. For example, in 'Others' category,
the average amount of capital invested is only Rs. 1533.54. Thus the petty traders
in our study area seem to function with a relatively low level of capital. This gives
the impression that the petty traders are not in a better financial background. They
are often constrained by poor capital base. They often face financial constraints for
meeting the day-to-day expenses on their activities. Thus the units are not in a
position to expand and 1 or diversify their activities on their own.
Chart 6.2
Average Amount of Capital Invested by the
'- 1 1 12444.44
Sampled Petty Traders
Pettykada Thettukede Eatablea Consumer Consumer 'Others' Non-durablea Durable8
One of the hypotheses developed in the first chapter is that earnings of
petty traders are largely influenced by capital which is low. We have seen that the
capital base of the surveyed petty traders are very poor. Most of the units are
operating on a day-today basis because they have to rely on theirown sources to
finance their operations. Also, income earned from each of the unit on an average
is also not high and does not permit ploughing back of earnings to finance the capital
requirements. This prevents them from expanding I or diversifying their present
level of activities.
The petty traders in the 'UIS' start with a low capital base, which leads to a
low volume of trade, which in turn leads to low earnings and low savings. Low
savings are mainly because of their basic needs. It is true that from the surplus
generated, the individual has to remove money for the expenditure on himself as
well as his family and in this vicious circle while he works , he is not able to grow by
expanding the capital base. Thus the hypothesis that the earnings of the petty
traders are influenced by capital which is low holds goods in the geographical area
of our study. Possibly, low level of investments required in fixed and working capital,
and low risk element coupled with a reasonable income may have attracted people
in large numbers to petty trading.
6.5 LINKAGE AND PETTY TRADING
Technically, the word 'linkage' means interdependence among different
sectors. The 'UIS' is not an independent and exclusive sector. It is believed to be
linked to the 'FS' and the rest of the economy through a variety of linkages. It would
therefore be worthwhile to identify the nature of linkages between the formal and
informal sector or among the different economic activities in the urban economy.
These linkages may at the very basiclevel be classified into direct and indirect.
The direct linkages may be in terms of resource inputs from formal to
informal sector or technology and market linkages, (Bose 1978; Scott 1 979).5 These
linkages are often highly exploitative in character. According to Bose, the 'IS' units
perform two basic functions. First they produce and deal mainly in cheap goods
for the urban poor, who are finding it extremely difficult to purchase the high-cost
standard industrial goods. This is based on the low wages in this sector. The
second function, also based on the same reason, is to provide the larger units with
huge trading profits through an unequal exchange relationship. Thus, the poor in
the 'UIS' operate in a separate, often small and individualised market both for resource
inputs and outputs which is highly unfavourable to them, the gains being appropriated
by the large units. This is because of high input cost and low output price. Moreover,
it may be concluded that, though the petty traders in the 'UIS' provided a significant
part of the goods and services in the urban economy, in a way which makes it
accessible to persons who can neither buy in large quantities nortransport for long
distances, and provided employment to a sizeable section of the urban labour force,
its growth depends mainly on the fortunes of the urban 'FS'.
The ~ndirect linkages refer to those generated by the goods and services
produced in the 'IS' for a clientele whose income isdependent upon the 'FS'. Thus
the magnitude of various petty trading activities and repair services are dependent
upon the income of a clientele who in turn is dependent upon the 'FS' activities for
their livelihood. It means that only a growth in the formal sector's productivity and
wages will create additional demand forthese activities. However, here a paradoxical
relationship ar~sing out of the demonstration effect of the 'FS' goods is likely to arise
between the 'IS' goods and 'FS' wages. This growth would worsen the income
distribution and induce a shift in the pattern of demand away from the informal
sector's products.
5 Bose, A.N (1978) . "( aiculla ond Rural Bengal: Snlall Sector Symbioses", Minerva, Calcutta.
Scott, A.M (1979): "Occupational Careers and Economic Strategies of the working class of Lima", Abstract in Development Research Digest, No. 1 Spring, IDS
It has been noticed that majority of the sampled petty traders operated
from a particular location mostly public places, legally or otherwise such as vicinity
of bus stand, railway station and market yards; footpaths in densely populated areas
and around institutions having public dealings such as educational institutions,
hospitals, cinema houses and government offices because of strong forward and
backward linkages. As for forward linkages, petty traders sold their goods and
services mostly to individual consumers and households. Hence, the compulsion
to operate from concentration of their customers. Besides, because of the poor
economic background, the petty traders, tend to buy their inputs in small quantities
from the nearby retailers 1 wholesalers as and when required. Proximity to their
sources of inputs - the backward linkages - has therefore been a necessity. Thus
the possibility of growth of the informal trade sector depends on the nature and
types of linkages that are operating in reality.
The linkages, whether it is backward or forward are of different types such
as technological, production, financial and consumption linkages. As far as the
trade sector is concerned there seem to be more of consumption linkages because,
these units have direct links with the final consumers, mostly households. The
goods sold by the petty traders may be bought by households, dependent on the
'IS' itself for their income; or alternatively, the output may be destined also for
households whose incomes are derived mainly from the government and modern
private sectors
Thus the relationship between formal and informal sector units could be
direct or indirect, backward or forward; it could however be exploitative as well.
There are different lines of thought in this area. One school believes that 'IS' is an
autonomous segment of the economy dealing mainly for consumption within this
sector itself, so that various sub-sectors of the 'IS are inter-related. The petty
commodity production school argues that the 'IS' has a dependant relationship and
is exploited by the 'FS'. What the 'IS' does is to assure high profits to the 'FS',
through the provision of cheap labour and other goods and services at a very low
price. A third view is that the 'IS' is integrated with the rest of the economy through
complementary linkages. Hence, whatever be the views, the fact remains, that the
'IS' is in no way an independent and exclusive circuit. It is linked to the 'FS' and the
rest of the economy through a variety of linkages.
6.6 PETTY TRADING AND SELF- EMPLOYMENT
A petty trader is an 'IS' worker who is self-employed. Several studies on
'UIS' have categorically stated that it is a sector comprising self-employed categories.
But all the self-employed people do not come underthe purview of 'IS'. Forexample,
certain self-employed units like a clinic run by a doctor himself and other self-
employed professionals like lawyers and engineers etc. are generally excluded from
the ambit of the 'IS'.
For understanding the nature of self-employment in India, an international
context may be relevant. Whereas in certain developed countries, like U.K and
Germany self-employment is concentrated in certain selective occupations like
literacy, artistic and sports, managerial, construction or agriculture, in developing
countries like India, self-employment is largely a phenomenon of four sectors; viz.
construction, hotels and distribution, financial services and other services. This
category also ~ncludes a lot of petty traders.
Self-employment is a private phenomenon. In a market economy, as the
capitalistic mode of production advances some of the traditional craftsmen and
artisans are forced to sell wage labour, whereas, others are weeded out of the very
productive system itself. Technological advances coupled with state policies fuels
this process. The ultimate effect is self-ernpl~yment.~ In fact lack of alternative
6. Singh. Baldev (1993): 'Suhcontracting : A self-employment channel", Anvesak, Vol. 23, Nov. 1 and 2 June, Dece. 1993.
wage employment has forced many especially the poor to seek employment by
setting up their own small trade or service units. Many of these self-employed,
especially in the service sector, possess only their labour powerwhich they sell for
low remuneration, as the shoe-shine boys, peddlers and the like do. They are
mostly own-account workers. Sometimes a distinction is made between own-
account workers and self-employed categories. The former is constituted by
those who have no establishments while, the latter categories have their own
establishments.' The self-employed also include the owner-worker of small
establishments such as the shoe-shine boys and vendors. Hence in the present
study all the petty traders in the 'UIS' are considered as self-employed. In the trade
sector, we come across a high concentration of self-employed units with no
additional workers.
The factors which influence self-employment are more than one. The
major factor influencing self-employment is the level of earnings derived from it. In
terms of income earned, the petty trading appears to be the most lucrative activity.
This could be the reason, why many of the'lS' workers are engaged in this particular
activity~
Studies on 'UIS' have also identified several other factors as reasons for
self-employment. Among these, a major factor is migration. A good number of
migrated labour force are not able to get absorbed in the modem high productivity
sector and hence they would try to find some gainful employment in the 'UIS'. But
most entrants to the 'UIS' have only little schooling. This is because, rural migrants
do not have access to schooling in rural areas and most come from poor families
which have limited resources to provide education to their children and for them,
an earning, though meagre is vital. However, there is a varied demand for skills in
the 'IS'which depends on the level of activity, i.e., manufacturing and construction
7. Varma, Visakaha. G t 1993): 'Pattern of intergenerational and Intragenerational occupational mobility. A study of Calicut cily Ph.11. Thesis, University of Mysore.
sectors would require at least some skills in the beginning, while trading activity
may not require any skill at all. It is easier to get into petty trading as a micro-
enterprise in the 'UIS' as investments and skill requirements are generally low and
income per unit is also reasonably high among the petty trading units. The risk
element is also comparatively less. Hence, most entrants to the 'UIS' may initially
enter in the form of paid either casual or wage labour. But after gaining sufficient
confidence and better financial status and better experience, he may gradually opt
for self-employment.
Self-employment thus represents a source of upward mobility in the 'UIS'.
The move to self-employment depends more on human than financial resources.
The self-employed may require some capital, but as far as the petty traders are
concerned, the cash outlay is often quite minimal. With sufficient energy and
imagination and with better confidence, an average petty trader can go a long way
by using his own labour to build up the required capital and need not start with
substantial funds. Therefore self-employment represents an appealing opportunity
for those petty traders who have been able to identify a promising area of the market
to explolt
6.7 PETTY TRADING AND ENTREPRENUERSHIP
In the Indian context, an entrepreneur is defined as a person or a group of
persons who are responsible for the existence of new enterprises. Based on this
view, a petty trader can be considered as an entrepreneur. In developing countries,
while unemployment is high, there are thousands of individuals in metropolitan
cities and towns in every part of the world who are self-employed and are running
micro-enterprises as entrepreneurs on the roadside. These entreprenuers are
hawkers and vendors. Therefore the present study also considers all self-employed
petty traders as entrepreneurs.
The places where the roadside entrepreneurs operate, are the primary
schools in which they learn the art of managements not from the books or by
attending business schools, but through the hard struggle for survival against odds.
One can see them apply all functions of management at the grass root level and
also taking calculated risks. They lack any methodology and make neccessary
investments, though little, under conditions of uncertainty. In fact competition is
ruthless and it is the survival of the fittest. Petty trading activities in the 'UIS' are
seen as expression to the deep rooted desire to become self-employed owner and
to engage in entrepreneurial activity. Hence, this sector can be viewed as a cess-
pool of entrepreneurial talent and skills which lies dormant just because of
government controls and would become the base of a true market economy and a
road to m~derni ty.~
Petty trading units in the'UIS' have been observed to be largely a breeding
ground of entrepreneurial talent as most of these units are self-established and the
participants in this sector are mostly structural (i.e., those who have made a
deliberate, conscious and rational choice to opt for and continue in employment in
the 'UIS').
Merely earning a living from certain occupations speaks forthe ingenuity
of the people engaged in them. The way the petty traders do the work, the places
they select for running their petty shops, the materials they use or deal in, the
sources from which those materials are collected all contain elements of novelty.
As far as location of their petty stalls are concerned, there was a very high
awareness among each of the petty traders, that a strategic location was imperative
if high profits were to be earned. Thus, all the petty entrepreneurs sought locations
which had high visibility, where competition was low and where demand was high.
Another factor which often influenced their decision was the likely police harassment,
8. dr Solo, H . E . (1990): "The other path", Harper and Row, New Delhi: 244,
surprise raids from the muncipal authorities and the influence of the local under-
world touts.
In the layout of their equipment one could observe the rudimentary principles
of industrial engineering. In most cases, all items were arranged in a circular manner
so that movement is minimal. Forexample, the betel-leaf seller keep the ingredients
on a tray with the most used items nearest to him. Thus, it could be said that the
roadside entrepreneur has an idea of motion study. Several other cases can also
be cited to show the ingenuity and entrepreneurial talents of the people engaged in
petty trading in the 'UIS'. Hence, it may be emphasised that while most of these
petty trading units are indeed distress induced, a significant portion of them are
undertaken with great ingenuity and entrepreneurial spirit and therefore have a high
growth potent~al.
To sum up the observations in this chapter, it may be deduced that, petty
trading activity is an important sphere of 'UIS' which plays a significant role in urban
economic life. This sector contributes to higher living standards and greater material
prosperity in the urban areas by making the goods and services available to the
consumers at the right times, at right places, at right prices and in right quantities.
The rising urbanisation has been supported by these types of informal activities for
both consumption and service needs at much cheaper rates. This sector provides
employment and incomes to millions of people who would othewise lack the means
of survival. Some even romanticise it as a breeding ground of entrepreneurship,
which could flourish if only it were notencumbered with a network of unneccessary
regulation and bureaucracy.
There are however contingent risks involved in taking up petty trading
activities, as they are normally operated from public places, through illegal
occupations. The petty traders are therefore confronted with a number of problems
in the course of marketing of their goods. Some of these problems are discussed
in detail in the chapter that follows.