roar sponsors 2015.docx

ROAR in the City- Really Outrageous Adventure Race Sun. Aug. 2nd, 2015

About 2Get to know ROAR in the City- A Really Outrageous Adventure Race, and the non-profit behind it, UpaDowna.

Sponsorships 3By supporting this event, participants are encouraged to support your business.

Forms 5The boring but ever-so-important-part of this entire packet. Your dedication to supporting a community event.

“I had more fun than I have had in a while. I will definitely be

participating again.”

“Our team is already waiting for next year. Just a

fun event for everyone.”

Really Outrageous Adventure Race

Sunday, Aug. 2nd, 2015 @ 9am

ROAR in the City- Really Outrageous Adventure Race

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Thank you for taking the time to review our sponsorship proposal. We ask that you please keep this info private and only share with those that are in charge of making sponsorship decisions within your business, thank you.

What is ROAR?

In it’s 2nd year, ROAR in the City- Really Outrageous Urban Adventure Race is a team challenge that raises money for the 501(c)3 nonprofit UpaDowna. This event encourages participants to travel by foot or by bicycle to various stations around Downtown Colorado Springs where a challenge of brawn or brain will await them. There is also a Photo Scavenger Hunt Challenge where participants are encouraged to take team “selfies” outside of, or inside of, sponsoring businesses in order to mark the task off of their list. (See photos above)

New in 2015:

This year, the event is open to all ages including family teams. To make it family friendly, we have made registration prices affordable. For example, during early registration, a family of 5 would only cost $85. That comes out to $17 a person. There are also two routes this year, a short and long, as well as the theme of “Prehistoric Party”!

Who is UpaDowna?

UpaDowna's mission is to provide access to outdoor adventures for all through events and programs that empower individuals, create healthier communities, and foster a respect for the environment. We host over 100 free programs a year that encourage the community to explore the outdoors with us in a safe, fun, and educational environment. ROAR helps to fund our annual outdoor program efforts.

“I've participated in several events

like this…”…(i.e. Oyster Race, Denver Challenge

Nation) and this was hands down the best one. It was extremely

well organized, staffed, great ideas for activities

that were not just physical but mental as

well while getting me to see some parts of the

Springs I've never seen. Great event - looking

forward to next years!”

Gifts are tax deductible within the limits of the law 501(c)(3). UpaDowna's mission is to provide access to outdoor adventures for all through events and programs that

empower individuals, create healthier communities, and foster a respect for the environment. POB 309, COS, CO, 80901 719-216-2183 [email protected] www.upadowna.org

Sun. Aug. 2nd, 2015

ROAR in the City- Really Outrageous Sun. Aug. 2nd, 2015

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“I loved that it was nothing like what is normally offered around here!”

Why should I be a sponsor?

Unlike an event based out of one location, ROAR is unique in the fact that it will take place in numerous city parks, as well as pass through Downtown Colorado Springs. This race course is designed to support businesses by encouraging event participants to come to YOU and either participate in an activity or take a photo there. Supporting businesses also have the opportunity to be recognized and showcased by being listed on our banners, flyers, posters, brochures, website, registration site, Facebook, Twitter and Instagram. Sponsors at any level are welcome to have a booth at our check-in/after-party site as well as have the opportunity to sign up for a complimentary team, thus giving them another way to “be seen” at the event.

What do sponsorships entail?

ROAR race IntegrationBe a part of the race! The ROAR can create a checkpoint specific to your company/brand/product, or feature a checkpoint at your business location (if along race course).Product PlacementPut your product in racers’ hands for great experiential marketing before, during or after the race. Pre- and Post-race patronageRacers are encouraged to check out sponsoring businesses before and after race with coupons/gift cards. Tagged in all forms of marketingDedicated eblast features, social media, mentions on website, registration site, print and race materials.On site presence on Race DayInteract with racers by having an exhibit space after the race, display banners, or product placement.



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*Hosting an activity depends on location to race route. If business is not along course, you can still host an activity at a park. ROAR volunteers can run the activity at your business. You have the choice to provide staff to help ROAR volunteers run the activity at your park location.-Custom opportunities are available for our most generous sponsors and provide unique and effective mechanismsfor supporting your marketing and philanthropic objectives. For example, title sponsor of proprietary sub‐event: i.e.“Subaru Super Volunteer Corps”, “CityROCK 'n Roll After Party”, “Bristolitious Beer Garden”, “King Chef Snack Table”, etc.

ROAR in the City- Really Outrageous Adventure Race

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Sun. Aug. 2nd, 2015

Sponsor Benefits Summit$5,000+

Alpine$2,500-$4,999

Subalpine$1,000-$2,499

Montane$500-$999

Basecamp$250-$499

Logo on ROAR SWAG items for participants

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Logo on ROAR Check-in/Finish Banner

P P

Logo on ROAR Finish Photo Backdrop

P P P

Host* a scavenger hunt or activity stop at place of business or at park.

P P P P

Logo on ROAR posters/flyers

P P P P

Logo/link on ROAR Website and Registration Page

P P P P

Social Media “tag” from participants during race

P P P P P

Complimentary Race Entries

Pup to 12

Pup to 10

Pup to 8

Pup to 6

up to 4

Name on ROAR Posters/Flyers

P

Name/link on ROAR Website and Reg. Page

P

Radio Partner:-ROAR event listed on Events Calendar (if available)-One live interview with Race Director-Recorded “PSAs” that play 2x a month-Remote broadcast at check-in, day of event-Optional: Booth at after-party-Optional: Branded SWAG for participants

Radio Partner:-Complimentary team of up to 6 participants-Logo/link on ROAR website, registration page-Logo on ROAR posters/flyers-Social Media “tag” from participants during race-Front and center presence at start of race-One-on-one interaction with booth or SWAG options

Print Partner (Newspaper):-ROAR event listed in Calendar (print/online)-ROAR ad in paper (2x May, 3x June, 4x July)-Race day coverage with photos and story-Optional: Booth at after-party-Optional: Branded SWAG for participants

Print Partner (Newspaper):-Complimentary team of up to 6 participants-Logo/link on ROAR website, registration page-Logo on ROAR posters/flyers-Social Media “tag” from participants during race-One-on-one interaction with booth or SWAG options

TV/News Partner:-ROAR event listed on Events Calendar (if available)-One live interview with a team 1 week before race-Race day coverage with story/interviews-Optional: Booth at after-party-Optional: Branded SWAG for participants

TV/News Partner:-Complimentary team of up to 6 participants-Logo/link on ROAR website, registration page-Logo on ROAR posters/flyers-Social Media “tag” from participants during race-One-on-one interaction with booth or SWAG options

Media Sponsors (We are flexible on negotiations regarding Media Sponsorship details)

Provides: Receives:

All sponsors will receive multiple “shout outs” during the check-in and start of the race.

mailto:[email protected]

In-kind Sponsorship

ROAR in the City- Really Outrageous Sun. Aug. 2nd, 2015

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In-kind Opportunities Description of DonationCustom Tubular Bandanas (qty: 300)

Awards for race winners (gift certificates, prize baskets, etc.)

Advertising

Printing

Signage

Water Stops (“host” a stop, donation of cups)

Food or Beverage during or after race

Promotional Items for participants (with $250 donation)

Live music for after party

Gift Certificates, gift packages for door prizes

Other items as negotiated

In‐kind donations will be valued at half their fair retail value when assessed against sponsor benefit levels but at full retail value for sponsoring companies’ tax purposes. In‐kind donating companies may receive the same benefits offered to Subalpine Level sponsors if they are accompanied by a minimum $500 cash or check donation. Please select the in‐kind opportunity below and explain the donation in column on the right.

Turn over for sponsorship form >

Name of Business/Individual______________________________________________________________Telephone_________________________E‐mail______________________________________________Street Address___________________________City_________________State_________Zip Code_________

Hereby Agrees to Sponsor or Donate:The above business/individual hereby agrees to the following sponsorship:(Please circle sponsorship level and indicate actual dollar amount in box below)

Summit$5,000+

Alpine$2,500-$4,999

Subalpine$1,000-$2,499

Montane$500-$999

Basecamp$250-$499

$ $ $ $ $

OR The above business/individual hereby agrees to the following In‐Kind Item valued at $___________Description of In‐Kind Donation:___________________________________________________________________________________________________________________________________________

Please add further information as appropriate (limitations, etc):_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

________________________________________________________________________________________Authorized Signature Position Date

_________________________________________________________________________________________UpaDowna Representative Date

Please fill out and tear off this end sheet. We prefer a scanned copy that is emailed to [email protected]. We can also come to your place of business to pick it up. We request that donations are received no later than one month before the event (July 2nd, 2015, does not apply to in-kind donations). Checks can be made out to UpaDowna with a memo of “ROAR” and mailed to POB 309, COS,CO 80901.

ROAR in the City- Really Outrageous Adventure Race Sun. Aug. 2nd, 2015

mailto:[email protected]

Documents

roar sponsors 2015.docx