ROADMAP TO

Science Park Jönköping, Amsterdam, August 29th.

FOTO CREDIT: HENK JAN WINKELDERMAAT

RONALD VAN DEN HOFF

AUTHOR

PUBLISHER

TRENDWATCHER

ENTREPRENEUR

COACH

INVESTOR

CHAIRMAN OF

SOCIETY30

FOUNDATION

FUNCTIONAL ASPIRATIONAL MEANINGFULL

INDUSTRIAL

REVOLUTION

DIGITAL

REVOLUTION

AGRICULTURAL

SOCIETY

INDUSTRIAL

SOCIETY

DATA

SOCIETY

FABRICATION

REVOLUTION

1850 1990 20302015BEFORE 1800

A CHAORDIC SOCIETY ON THE RISE

Interdependent Economy:

networked value creation, based on

solidarity,

sustainability

&

reciprocity.

takeaway home cooked meals

COLLABORATIVE ECONOMY: STUFF, FOOD & MORE

“We’re living in a world where people can

become businesses in 60 seconds.”

Brian Chesky, Airbnb

THE AIRBNB ‘EFFECT’

COLLABORATIVE SERVICE ECONOMYNEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,

WITH THE PLATFORMS AS ENABLERS.

MATE Hotels creates their own Hub &

Spoke platform

COLLABORATIVE SERVICE ECONOMYNEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,

WITH THE PLATFORMS AS ENABLERS.

COMMUNITY INTEGRATED CO-WORKING & CO-LIVING

ENHANCING THE EXPERIENCE…

A TRANSFORMATION*

is a tailor-made experience

with an educational element

and a changed individual as result.

VALUE CREATION: THE NEXT STEP

SERENDIPITY:

the moment of an unexpected meeting of

unknown, but relevant people

at an unexpected location

triggers TRANSFORMATIONS.

spaces, services

and products

monetary capital

shared co-working &

open collaboration

social capital

ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY,

offering SERENDIPITOUSLY UNEXPECTED REAL TIME CONNECTIONS

with RELEVANT people you DIDN’T KNOW BEFORE….

SERENDIPITOUSLY MATCHMAKING BY USING

ARTIFICIAL INTELLIGENCE.

Seat Reservation

System

WHOIS INDA HOUSE?

WHOIS INDA HOUSE?

unexpected

encounters

learned

unexpected

things

great

encounters

%

80

60

40

20

0

experienced

serendipity 2013

2015** 2013-2015 Survey by the Erasmus University of Rotterdam.

RESULTS.

a new job,

invitation for a new project

or

started a new company:

2013 1 out of 8

2015 1 out of 6

** 2013-2015 Survey by the Erasmus University of Rotterdam.

RESULTS: BEING PART OF THE ECOSYSTEM MEANS

-sales

-marketing

-pr.

-research

-innovation

…the network

assist us in

activities like:

“By facilitating serendipitous

encounters we enrich the ongoing

education of staff and students.”

Guido van Dijk, coach and developer SOM

“We want to create a platform where

employees and coworkers come

together and reinforce each other. ”

Silvia Onos, Program-manager, Centraal Beheer.

SCHOOLS, LIBRARIES, CORPORATE OFFICES, MALLS

THEATERS, HOSPITALS, HOTELS, COFFEE SHOPS…

…BUT ALSO IN

PRIVATE HOUSES

AND RURAL AREAS

500.000 SEATS PER YEAR

100.000 SOCIAL SEATS PER YEAR

150+ LOCATIONS

25 COUNTRIES.

OUR FUTURE?

FREE MEETING ROOMS

EVENT PRODUCTION

S2M PASSPORT

IT IS ALL ABOUT