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FROMDETAILSTOSTORYskoda-storyboard.com
https://www.skoda-storyboard.com/en/models/road-stockholm-karoq-part-3-sweden/
TheuniquejourneyofthecamouflagedŠKODAKAROQcametoitsconclusion.IthadfinallyarrivedattheworldpremiereinStockholm.ReadabouteveryplacetheKAROQvisitedontheroadthroughSweden.
TheworldpremiereofthenewŠKODAKAROQcompactSUVwasbroadcastedlive.Watchhere.
ŠKODAStoryboardLiveticker–KAROQWorldPremiere
RoadtoStockholmwiththeKAROQ,Part3:Sweden
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FROMDETAILSTOSTORYskoda-storyboard.com
0KILOMETERSTOGO!-KAROQWorldPremiere
SURPRISE!MANDODIAOWILLPLAYLIVEATKAROQPREMIEREFamousSwedishrockers,MandoDiao,willperformatStockholm'sArtipelaginjustafewhours.TheperformancewillbepartofthepremiereofthenewŠKODAKAROQmodel.Beforetheofficialrevelation,thebandwasgiventheopportunitytoseethecarexclusively."Itlooksreallygood!"thememberssaid.
EventhoughSwedenhasnomoreresidentsthantheCzechRepublic,itseemstoproduceafountainofmusicalsuperstars.Whyisthat?"It'sprobablysomethinginthewater,"laughsBjörn,frontmanoftheband."InSweden,it'sveryeasytolearntoplayaninstrumentatschool.Besides,thereisnotmuchhappeninginthiscountrybesidesnatureanditgetsdark,soyouhavetofindsomethingtodo."
GuitaristCarl-Johanalsorevealedhowtheirmusicisselectedinthecarduringtours."Wehaveademocraticsystem.Everybodypicksthreesongsinthequeueandnooneelsecaninterferewithit.Ifyoubreakthisrule,yougetablackeye.That'swhywewearsunglasses,"helaughs.
Page3of19
FROMDETAILSTOSTORYskoda-storyboard.com
ŠKODAStoryboardLiveticker–KAROQWorldPremiere
0KILOMETERSTOGO!WORLDPREMIERE19:00CET
MAGICALARTIPELAG.PREMIEREOFKAROQATANEXCEPTIONALSPACETherearenotmanysimilarplacesintheworldlikethis.OnoneoftheislandsnearStockholmliesTheArtipelagarthall.It’stheperfectlinkbetweenarchitectureandnature.Thisbeautifullocation,sitsbetweencharmingsceneries,literallyembeddedintothecountryside.Therearerocksrisingfromthefloor,thewholeareaissurroundedbytrees,themainbuildingmaterialiswoodandtheroofisovergrownwithvegetation.It’sallsoperfectlySwedish.
Artipelagopenedin2012andhassincehostedanumberofmajorexhibitions.From
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FROMDETAILSTOSTORYskoda-storyboard.com
thisday,itwillalsoberememberedastheplacewheretheŠKODAKAROQwasintroducedtotheworld.ThenewcompactSUValsooffersasimilarcombination.Elegantdesign,modernapproachandallofthenecessaryequipmentfortripstothegreatoutdoors.
ŠKODAStoryboardLiveticker–KAROQWorldPremiere
20KILOMETERSTOGO!
TheFinalRide.Stockholm-VeniceoftheNorthWithonlyafewmorekilometresremainingonthisunique,1,500kilometreslongtrip,Alexpreparestosayhisgoodbyestothecarhe’sgrownattachedto.TheworldpremiereofthenewŠKODAmodelisonlyafewhoursawaysowhatbetterwaytokilltimethanwithadrivearoundtheScandinaviancapital.
ThemodernmetropolisofSwedenisspreadover14islandsatthemouthofthe120kmlong,LakeMäleren.Wateristhereforeubiquitoushere.Itcoversathird
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FROMDETAILSTOSTORYskoda-storyboard.com
ofthecity'ssurfacewiththeotherthirdoccupiedbyitsbeautifulparks.JustlikeVenice,TheverycentreofStockholmalsositsonthewater.Thelayoutofthiscityembracesthatchallengemasterfully,thusgainingitsflatteringnickname,“VeniceoftheNorth”.ThebirthplaceofAlfredNobelandgamingphenomenonMinecraftisasophisticatedcityrichwithculturaldiversityandbeauty.
JustlikeinBerlinandPrague,KAROQhasblendedperfectlywiththiscitythankstoitsmoderndesignandagiledrive."Iwasexpectingaprettytoughtripacrossthreecountries,butitwasamazing.KAROQhandledeverysituationwithgrace.Itispleasantlycompactinthecity,aswellasconvenientlyspaciousforlongjourneys.Itbehavesasconfidentlyonthehighwayasitdoesoffroad.Theridehasbeenverycomfortableandeventherearseatscanbemovedindependently!Actually,I’mnotsurewhatelseI’dwantfromacar.Ireallydon’twanttosaygoodbyetoit,”saysAlexbeforetheendofhistrip.
“Iwasexpectingaprettytoughtripacrossthreecountries,butitwasamazing.KAROQhandledeverysituationwithgrace”ButinStockholm,thepilgrimageofthecamouflagedprototypecomestoanendandthetimeofrevelationnears.Thisevening’sworldpremierewillunveilallsecrets,andtheKAROQwillbepresentedtotheworldinallitsbeauty.Butwithoutcarslikethiscamouflagedprototype,therewouldbenoworldpremiere.Andthisparticularcarhasnotonlyserveditspurposebuthasalsosurprisedandentertainedsomanypeoplealongtheway.
ŠKODAStoryboardLiveticker–KAROQWorldPremiere
650KILOMETERSTOGO!
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FROMDETAILSTOSTORYskoda-storyboard.com
Atfirstglance,itseemsthatallSwedesarefluentinEnglish,havegoodtasteindesignandclothing,andthatthey’renotreallyopentooutsiders.Buthowdotheyseethemselves?Whatwouldtheytellpeoplewhovisittheircountryforthefirsttime?“Swedenisaveryquietandbeautifulcountry.Maybethepeoplehereareabittooclosedandreserved,butwe’regoodpeople.Wehaveaverycloserelationshiptothesea,andwelovenature,”explainsyoungJenny,staringatthemysteriousKAROQ.“Thisisacoolcar,Ilikeitverymuch.It’sunique,differentfromothercars,”shesays.
“THEY’REFRIENDLY,HONEST,ANDTHEY’RENOTAFRAIDTOSPEAKSTRAIGHT”
Otherinhabitantsalsoconfirmthatthere’sawelcomingfacehidingbehindtheSwedishmask.“Maybewe’rejustmoreshythanspiteful.We’reveryfriendly,butwe’rewaryofthingswe’renotfamiliarwith,”explainsBodil,astylishlydressedmodelandjournalist.Youcertainlyshouldn’tbeputoffbyfirstimpressions.“Don’tbeafraidtoaddresstheSwedes.Theymightnotcomeuptoyou,butifyoutakethefirststep,they’lldefinitelyhelpyouout.They’refriendly,honest,andthey’renotafraidtospeakstraight,”saystheAmericanAndré,whogrewupandstudiedinMalmö.
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FROMDETAILSTOSTORYskoda-storyboard.com
Accordingtohim,theSwedesaresurprisinglyinterestedinpoliticsandothercultures,andthey’reveryliberal.Thecoldandoftendarkweather,however,ultimatelygetsunderyourskin.“Swedenisanattractiveandcleancountry.It’sreallycoldinthewinter,soeveryoneiswatchingoutforthemselves.Butwemakeupforitinthesummer.That’swheneveryone’scelebrating,enjoyingthemselves,andmeeting,”saysyoungGabrielle.Andshealsoaddsatipforvisitors–inSweden,it’simportanttorespecteveryone’spersonalspace,eveninthequeueinthesupermarket.
“ILIKESUVS,ANDILIKETHISONE.ITLOOKSGREATFORTRIPSINTONATURE”
It’sstilltrue,however,thatthevariousregionsofSwedenarequitedifferentfromeachother.“HereinMalmöwewereoncepartofDenmark,andculturallywe’restillclosetothem.Welaughalotmorethanpeopleinthenorth,weliketotalk,andwe’reprobablyabitlouder.WethinkofCopenhagenasourcapital,rightoverthebridge.Stockholmishundredsofmilesaway,”saysBodil.Thirty-year-oldPeterconfirmsthatwhenSwedesarechoosingacar,therelationshiptonatureanddesignisalsoimportant.“IlikeSUVs,andIlikethisone.Itlooksgreatfortripsintonature,”hesaysoftheKAROQ.
Overthelast20years,Malmöhasundergoneamajortransformation.Fromwhatusedtobeaworking-classtown,whoseoriginalnameMalmhaugmeanta“pileofgravel”,ithasbecomeauniversitycitywithmodernarchitectureandagreatemphasisonservicesandinformationtechnology.Forexample,it’salsohometothefamousTurningTorso,thefirstbuildingofitskindintheworld.
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FROMDETAILSTOSTORYskoda-storyboard.com
RoadtoStockholmwiththeKAROQ,Part3:Sweden
ŠKODAKAROQ-Studiofootage
SKODA_KAROQ_driving_trailer-1
GobackintimeandfollowtheKAROQalsothroughGermany.
ClickhereandtrackthejourneywithKAROQfromitshometownintheCzechRepublic.
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ŠKODAKAROQ–Studiofootage
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SKODA_KAROQ_driving_trailer-1
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SKODA_KAROQ_driving_footage-1
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SKODA_KAROQ_driving_footage-1
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ŠKODAKAROQŠKODAKAROQ,MandoDiao
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ŠKODAKAROQŠKODAKAROQ,MandoDiao
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ŠKODAKAROQŠKODAKAROQ,MAGICALARTIPELAG
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ŠKODAKAROQ,MAGICALARTIPELAG
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ŠKODAKAROQŠKODAKAROQ,STOCKHOLM
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