Slide 1
Retail Layout & Design
Submitted toDr. Hemant Trivedi
SubmittedbyChandni Ramrakhiyani (20135015)Juhi Patel
(20135027)Poornima Kulkarni (20135046)Vatsal Sheth (20135058)
Central Chains all over IndiaServices OfferingLogoAhmedabad
Central at a glance
About
Grid LayoutGrid at CentralGrid LayoutAhmedabad Central-
Layout
EntranceExtCosmeticsRacetrack/Loop Layout
JewelryEntranceExitCosmeticsAhmedabad Central- Layout
Free Form LayoutFree Flow LayoutAt CentralAhmedabad Central-
LayoutSignage and GraphicsSignificance Graphics Location Category
signagePromotional signagePoint of saleLifestyle images
Promotional signage
Lifestyle Images
Display Ads
Information on liftBrand names easily displayed
Effective Signage: Use of WindowsSpace ManagementSpace: a scarce
resourceAllocation of store space to merchandise Location of
departments or merchandise categories in the same area Factors
affecting shelf allocation Space productivity Inventory turnover
Impact on store sales Display considerations
Errors and recommendationsDisplay doesnt have a
theme/styleDisplays are not changed often enoughAisle space is not
utilized properlyLack of attention to detailEscalator system is
inconvenient
Thank You!
