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Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth

Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth

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Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth. Problem?. TrialPay Mobile Developer Advertising Platform How to get more developers to use our advertising platform? How to optimize the mobile sales process Increase response rates Increase efficiency - PowerPoint PPT Presentation

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Page 1: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth

Page 2: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth
Page 3: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth
Page 4: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Problem?

• TrialPay Mobile Developer Advertising Platform

• How to get more developers to use our advertising platform?

• How to optimize the mobile sales process– Increase response rates – Increase efficiency – Segmenting of source leads

Page 5: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research

Sales Process

Source Targeting

Page 6: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research

Page 7: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Main Competitors

Page 8: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Connect with an audience of over 400 millionAcquire loyal users for your mobile and social apps

Market Research Sales Process Source Targeting

Page 9: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Grow your mobile appPlatform that enables you to scale your user base and

increase engagement rates

Page 10: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Make more money on mobile Monitize users worldwide

Page 11: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Non-intrusive advertising Personalization Building a Relationship

Developer Feedback

Page 12: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Sales Process

Page 13: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Subject: <Company Name> / TrialPay – Mobile Partnership

Hi FIRST NAME,

I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.

TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.

Are you available for a quick call on Wednesday or Thursday to discuss?

Page 14: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Subject: <Company Name> / TrialPay – Mobile Partnership

Hi FIRST NAME,

I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.

TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.

Are you available for a quick call on Wednesday or Thursday to discuss?

Page 15: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Subject: <Company Name> / TrialPay – Mobile Partnership

Hi FIRST NAME,

I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.

TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.

Are you available for a quick call on Wednesday or Thursday to discuss?

Page 16: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Subject: <Company Name> / TrialPay – Mobile Partnership

Hi FIRST NAME,

I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.

TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.

Are you available for a quick call on Wednesday or Thursday to discuss?

Page 17: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Source Targeting

Page 18: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Page 19: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

VS

Page 20: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Market Research Sales Process Source Targeting

Page 21: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Source Targeting

Adjust current program to pull

AppAnnie rankings on top grossing

“Free” apps

Contact Segmentation

Contact list should focus on upper management

individuals with power to make

decisions

Sales Process

Emails should emphasize mutual

benefit relationship

Recommendations

Page 22: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth
Page 23: Richard Hong    Forrest Watkins  Charles  Mbatia   Tiffany  Huoth

Questions?