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Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
Shaik N.Meera Principal Scientist (Agricultural Extension)
ICAR-Indian Institute of Rice Research, Hyderabad India
Presentation made as a prelude to develop Future Rice Strategy of India (in collaboration with International Rice Research Institute, Philippines)
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
Outline:
1.Taking the cues from Past: Historical Perspective of Delivery Models in Rice Sector
2.Setting the Tone: Strategic Challenges for Technology Delivery in the Present Context
3.Good Intentions and Hard Realities: Current Technology Transfer Models
Impact Acceleration in Rice: Integrating Knowledge, Technology and Markets
4.Islands of Wisdom: Innovations in Technology Delivery, Knowledge Exchange, MarketWEB
5.Tactical to Practical: ICTs in Extension - Evidences from the Field
6. Video Extension: Scaling up the Innovations - Participatory way - Skill development among Rice Farmers
7. Farmers' First Re-visited: RiceCheck Program
8. Apps'olutely Knowledge Driven: Mobile Delivery Models
9. Strengthening the Extension Delivery: Convergence of Models
10. Way forward: Building Innovation Systems, Integrating Knowledge, Technology and Markets, Impact Acceleration
1.Taking the cues from Past: Historical Perspective of Delivery Models in Rice Sector
T&V – ATMA – KVK – Public & Private Extension
Commodity specific extension Special Rice Production Programme (SRPP)
•Special Foodgrains Production Programme (SFPP)-Rice
•Integrated Programme For Rice Development (IPRD)
•Integrated Cereals Development Programme in Rice based Cropping System (ICDP)
•Minikit Programme
•Macro Management Scheme of Agriculture / NFSM
Frontline Extension Efforts
Capacity Building
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
2.Setting the Tone: Strategic Challenges for Technology Delivery in the Present Context
Knowledge Flow, Technology Delivery Imbalance
Location specificity & Scale – Paradox
Isolated Cases / Seed to ICM / Climate change
Productivity Vs Profitability
F
I
F
I
E
E
X
E
E
R
B
E
Pr
Pr
M
M
District Level
Village Level
State/ Nation Level
I
X
E
E
R
B
Pr M
KVK system/ZPD
VAO
Krishi Sathi
KVK Field person
State Dept. Agri
NGOs (like DG)
SAU/ICAR Research
Credit Instt/ Banks
Private Input Dealers/ Firms
Processing/ Millers Market agencies
District centres
Includes ATMA
Field staff
Service oriented only
O
O
O Others/ mass media/ mobile phony
..inadequacy
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
3.Good Intentions and Hard Realities: Current Technology Transfer Models
Private / Public Sector Commodity Extension
NFSM /SDA/ ATMA/ KVK / FLDs/ Field Extension
Input based Extension
Impact Indicators / Targets & Achievements
Hard Realities
Summary – Gaps identified – Need for redefining
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
Impact Acceleration in Rice: 4.Islands of Wisdom: Innovations in Technology Delivery , Knowledge Exchange, Marketweb
Campaigns – Vietnam (3 reductions - seed/ferti/pesti & 3 gains yield/quality/ profit)
STRASA Model – ISM Model
Zoom in Zoom out – Plant Clinics – PPP Model
Rice Sector Development Hubs, AGMARK, E-procurement (CG)
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
5.Tactical to Practical: ICTs in Extension - Evidences from the Field
Knowledge Exchange Models – ICT Tools
Portal – Delivery – Knowledge Flows
MOOCs – E learning
NeGP Initiatives
ICT Matrix for Rice Sector
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
6. Video Extension:
DigitalGreen - Social Networks – Video – Impacts
Scaling up the Innovations - Participatory way
Skill development among Rice Farmers
Value chain – Mobile Video delivery
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
7. Apps'olutely Knowledge Driven:
Mobile Delivery Models – NM – Crop Manager
M-Kisan, KCC, Vodafone, Reliance Foundation
RKMP Apps / Private Apps / Whatsapp in Extension
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
8. Farmers' First Re-visited: RiceCheck Program
RiceCheck Integration
Scale up options
Farmer to Farmer Extension
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
9. Strengthening the Extension Delivery:
Convergence of Models – Level Playing Field
Suggested action plan
Integrating into existing Extension Systems
Levels
Pilots
Who will do what?
Partnerships
10. Way forward/ Conclusion
Building Innovation Systems
Integrating Knowledge, Technology and Markets
Impact Acceleration
Impact Acceleration Through Innovation Systems: Integrating Knowledge, Technology and Markets
RKMPRKMP Taking the Knowledge to
Farmers’ door steps
Farmers
Right knowledge at right time
Increased net income
Varietal selection
Land preparation
Good establishment
Nutrient Management
Water Management
Pest Management
Harvest Management
0
Rice Check
Mobile apps
Mobile apps
Reaching 1 million farmers in 3 years