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RIASEC Holland’s Theory of Career Interest By far the most coming used assessment tool in career planning is the RIASEC Hexagon. First introduced during the 1970s by Dr. John Holland, a classification interviewer with the US army, RIASEC is based on four main assumptions about people, interests, and careers: 1. Most people can be categorized into six types and that each person may be characterized by one type or a combination of these types. 2. Occupational environments can be divided into the same six types, and a particular type of person dominates each environment. 3. During career planning and development, individuals seek occupations that let correspond with their skills, interest, and values, and obviously avoid work situations that are in conflict with their skills, interests, and values. 4. Behavior is determined by an interaction between a person’s personality and the characteristics of their working environment. Dr. Holland theorized that the best way to identify a career area that feels like a good fit was to analyze their work related personality characteristics, and match those with different types of work environments. Dr. Holland came up with 6 different categories that describe both work related personality characteristics and work environments. The idea is that people with personalities that fit their work environments will be happier and more satisfied. While you may have some interests in, and similarities to, several of the six types, you probably are primarily attracted to just one or two, possibly three of the main areas. These 6 personality types, referred to as the General Occupational Themes in the Strong Interest Inventory, are seen as six corners in a hexagon and their placement in the hexagon corresponds with how closely their basic components are related to their neighbor. While this theory seems pretty basic to us now, at the time it was pretty revolutionary to the career planning field. What Dr. Holland provided the field, was a simple and efficient way for people to begin the assessment component of career planning by assessing which type best described their own interests. Dr. Holland’s six types are listed below: Realistic Investigative Artistic Social Enterprising Conventional People who have athletic or mechanical ability, prefer to work with objects, machines, tools, plants or animals, or to be outdoors. People who like to observe, learn, investigate, analyze, evaluate or solve problems. People who have artistic, innovating or intuitional abilities and like to work in unstructured situations using their imagination and creativity. People who like to work with people to enlighten, inform, help, train, or cure them, or are skilled with words. People who like to work with people, influencing, persuading, performing, leading or managing for organizational goals or economic gain. People who like to work with data, have clerical or numerical ability, carry out tasks in detail or follow through on others’ instructions.

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Page 1: RIASEC

RIASEC –

Holland’s Theory of

Career Interest

By far the most coming used assessment tool in career planning is the RIASEC Hexagon. First introduced during the

1970s by Dr. John Holland, a classification interviewer with the US army, RIASEC is based on four main assumptions

about people, interests, and careers:

1. Most people can be categorized into six types and that each person may be characterized by one type or a

combination of these types.

2. Occupational environments can be divided into the same six types, and a particular type of person dominates each

environment.

3. During career planning and development, individuals seek occupations that let correspond with their skills,

interest, and values, and obviously avoid work situations that are in conflict with their skills, interests, and values.

4. Behavior is determined by an interaction between a person’s personality and the characteristics of their working

environment.

Dr. Holland theorized that the best way to identify a career area that feels like a good fit was to analyze their work related

personality characteristics, and match those with different types of work environments. Dr. Holland came up with 6

different categories that describe both work related personality characteristics and work environments. The idea is that

people with personalities that fit their work environments will be happier and more satisfied. While you may have some

interests in, and similarities to, several of the six types, you probably are primarily attracted to just one or two, possibly

three of the main areas. These 6 personality types, referred to as the General Occupational Themes in the Strong Interest

Inventory, are seen as six corners in a hexagon and their placement in the hexagon corresponds with how closely their

basic components are related to their neighbor.

While this theory seems pretty basic to us now, at the time it was pretty revolutionary to the career planning field. What

Dr. Holland provided the field, was a simple and efficient way for people to begin the assessment component of career

planning – by assessing which type best described their own interests. Dr. Holland’s six types are listed below:

Realistic Investigative Artistic Social Enterprising Conventional

People who have

athletic or

mechanical

ability, prefer to

work with

objects, machines,

tools, plants or

animals, or to be

outdoors.

People who like

to observe, learn,

investigate,

analyze, evaluate

or solve

problems.

People who have

artistic,

innovating or

intuitional

abilities and like

to work in

unstructured

situations using

their imagination

and creativity.

People who like

to work with

people to

enlighten, inform,

help, train, or cure

them, or are

skilled with

words.

People who like

to work with

people,

influencing,

persuading,

performing,

leading or

managing for

organizational

goals or economic

gain.

People who like

to work with data,

have clerical or

numerical ability,

carry out tasks in

detail or follow

through on

others’

instructions.

Page 2: RIASEC

Let’s take a closer look at the six corners of the hexagon:

REALISTIC – The “Do-ers”

Are You: Can You: Like To:

Practical, Athletic,

Straightforward/Frank, Mechanically

inclined, A nature lover, Thrifty,

Curious about the physical world,

Stable, Concrete, Reserved, Self-

controlled, Independent, Ambitious,

Systematic, Persistent

Fix electrical things

Solve electrical problems

Pitch a tent

Play a sport

Read a blueprint

Plant a garden

Operate tools and machinery

Tinker with machines/vehicles

Work outdoors

Use your hands

Be physically active

Build things

Tend/train animals

Work with electronic equipment

HOBBIES:

Refinishing or building furniture Growing plants/flowers

Hunting/Fishing Home renovation, woodworking

Building models Repairing cars, equipment

Landscaping Playing or coaching sports, taking exercise classes

INVESTIGATIVE – The “Thinkers”

Are You: Can You: Like To:

Inquisitive, Analytical, Scientific,

Observant, Precise, Scholarly,

Cautious, Intellectually self-confident,

Introspective, Reserved, Broad-

minded, Independent, Logical,

Complex, Curious

Think abstractly

Solve math problems

Understand scientific theories

Do complex calculations

Use a microscope or computer

Interpret formulas

Explore a variety of ideas

Use computers

Work independently

Perform lab experiments

Read scientific or technical journals

Analyze data

Deal with abstractions

Do research

Be challenged

HOBBIES:

Book club Astronomy

Crossword puzzles/board games Preservation of endangered species

Computers Visiting museums

Collecting rocks, stamps, coins, etc. Amateur Radio

Recreational flying

ARTISTIC – The “Creators”

Are You: Can You: Like To:

Creative, Intuitive, Imaginative,

Innovative, Unconventional,

Emotional, Independent, Expressive,

Original, Introspective, Impulsive,

Sensitive, Courageous, Open,

Complicated, Idealistic,

Nonconforming

Sketch, draw, paint

Play a musical instrument

Write stories, poetry, music

Sing, act, dance

Design fashions or interiors

Attend concerts, theatres, art exhibits

Read fiction, plays, and poetry

Work on crafts

Take photographs

Express yourself creatively

Deal with ambiguous ideas

HOBBIES:

Photography Performing

Writing stories, poems, etc. Desktop Publishing

Sewing Taking dance lessons

Visiting art museums Designing sets for plays

Travel Playing a musical instrument

Homemade crafts Painting

Speaking foreign languages

Page 3: RIASEC

SOCIAL – The “Helpers”

Are You: Can You: Like To:

Friendly, Helpful, Idealistic,

Insightful, Outgoing, Understanding,

Cooperative, Generous, Responsible,

Forgiving, Patient, Empathic, Kind,

Persuasive

Teach/train others

Express yourself clearly

Lead a group discussion

Mediate disputes

Plan and supervise an activity

Cooperate well with others

Work in groups

Help people with problems

Participate in meetings

Do volunteer work

Work with young people

Play team sports

Serve others

HOBBIES:

Volunteering with social action groups Writing letters

Joining campus or community organizations Helping others with personal concerns

Meeting new friends Attending sporting events

Caring for children Religious activities

Going to parties Playing team sports

ENTERPRISING – The “Persuaders”

Are You: Can You: Like To:

Self-confident, Assertive, Sociable,

Persuasive, Enthusiastic, Energetic,

Adventurous, Popular, Impulsive,

Ambitious, Inquisitive, Agreeable,

Talkative, Extroverted, Spontaneous,

Optimistic

Initiate projects

Convince people to do things your

way

Sell things or promote ideas

Gove talks or speeches

Organize activities

Lead a group

Persuade others

Make decisions affecting others

Be elected to office

Win leadership or sales award

Start your own service or business

Campaign politically

Meet important people

Have power or status

HOBBIES:

Discussing politics Reading business journals

Watching the stock market Attending meetings and conferences

Selling products Leading campus or community organizations

Operating a home business

CONVENTIONAL – The “Organizers”

Are You: Can You: Like To:

Well-organized, Accurate,

Numerically inclined, Methodical,

Conscientious, Efficient, Conforming,

Orderly, Practical, Thrifty, Systematic,

Structured, Polite, Ambitious,

Obedient, Persistent

Work well within a system

Do a lot of paper work quickly

Keep accurate records

Use a computer terminal

Write effective business letters

Follow clearly defined procedures

Use data processing equipment

Work with numbers

Type or take shorthand

Be responsible for details

Collect or organize things

HOBBIES:

Collecting memorabilia Arranging and organizing house, work, etc.

Playing computer or card games Collecting any related objects

Keeping club or family records, files Reading home magazines

Studying tax laws Writing family history

The Hexagon

Think of the hexagon as a big room. In each corner

there are people and activities going on that correspond

to their Holland code. Which corner would you like to visit first?

Second? Which corner are you least likely to want to visit?

R I

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