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Business Unit or Functional Area Retail Solutions Update Aug 4, 2016 Retail Initiatives Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu Labeling

Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

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Page 1: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Business Unit or Functional Area

Retail Solutions Update

Aug 4, 2016

Retail Initiatives

Master the Menu 2 (MM2) Summer & Fall 2016

AHA Fall 2016

National Menu Labeling

Page 2: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

2

Retail Initiative Summer & Fall 2016

Page 3: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

3

PRIMA Web updated

Tools Available NOW!

GO LIVE July 18, 2016 Technology

Summer

Menu

MarComm

Kits

Consumer-facing menu refresh support materials Healthy for Life™ tagging Signage with nutritionals Theme Meals Restaurant Rotation (BBQ District & Republic of Spice)

Available for download on The MarketOnly 97 Unique HC Orders have been placed thus far…

Page 4: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Master the Menu

4

Identified accounts are required to utilize a new Summer MTM menu template Anytime: Review VILT & download additional tools Master the Menu Reminder: Fall Menu begins September 18th

5 Week countdown begins August 15th

Master the Menu Phase 2 Office Hours June 15th through Sept 29th Tuesday 8:00 am to 9:00 am EST Wednesday 3:00 pm to 4:00 pm EST Thursday 12:00 pm to 1:00 pm EST

Page 5: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Seasonal Menu Highlights

5

Page 6: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

AHA Fall Activation

6

Page 7: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

AHA Fall Activation

7

Page 8: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

National Menu Labeling

Page 9: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Agenda

NML Overview

The ‘Big-3’

Checklist Tool Preview

Other To-Do’s

NML Sector Implementation Timeline

NML Pilot locations & Champion Network

Page 10: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML Overview

10

Effective Dec 1, 2016, calories and specific statements regarding calories must be posted for all menu and beverage items for any served or self-service stations, vending, and/or catering on all printed signage, menu boards, and menus

Additional written nutritional information must be available upon customer request including the following nutrients: calories, calories from fat, total fat, saturated fat, trans fat, cholesterol, sodium, carbs, fiber, sugar, and protein

NML will not affect K-12, patient, or correctional food service programs, as these are regulated by other organizations

Compliance will be monitored by state or local health inspectors, with noncompliance resulting in enforcement ranging from warning letters to monetary fines. Health inspector enforcement is expected to start in May 2017

Page 11: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

The Big 3

1. Replace Menu Boards

Log on to the NML Portal in The Market (www.aramark.net/themarket)

Edit menu templates, order, and install

2. Print & Place Menu Signage

Edit menu templates in The Market, print, and place in serving areas at each served or self-service station

3. Maintain Written Nutrition Information On-Site

Print nutrition information for all menu items in The Market

Maintain on-site, assuring it’s readily available to all associates

Provide information upon customer request

11

Page 12: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Other To-Do’s

Make sure you are fully implementing PRIMA Web and the 5 P’s of Production, to ensure that nutritional and allergen information provided is accurate

Order and start using the Express nutritional labels prior to Dec 2016.

Start identifying items outside of the Culinary Cycle Templates that you plan to continue serving, as these items will have limited enterprise support for NML

Local bakery or dairy products

AP (As Purchased) items replacing master recipes

Master recipes not within the Culinary Cycle Template

Localized recipes

Dispensed juice, fountain soda or coffee

12

Page 13: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML Tools

Operating Success Checklist

Certification Document

Manager’s Quick Guide

Associate’s Quick Guide

FAQ’s

Menu Design Compliance Guide

Client Presentation (Coming Soon)

LMS Training (Coming Soon)

Approved Menu Board and Signage Templates

13

Page 14: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML CHAMPION NETWORK

Page 15: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML Implementation Timeline

Field Training (pre – Implementation)

January 2016 – March 2016

Select two NML Champions per region

Train champions on NML law using menu standards compliance guide and LMS trainings

Introduce NML tools and resources. Tools include FAQ’s, client talking points, NML fact sheet, and NML Manager’s Quick Guide.

Select two pilot locations per region

Field Implementation (Initiate 12 Pilot locations)

August 2016 – September 2016

Champions to assist with training the pilots on NML using the standards compliance guide, LMS training, FAQ’s, manager’s quick guide and operators success checklist .

Field Implementation (LOB staged roll-out by region)

September 2016 – December 2016

15

Page 16: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML Champion Network & Pilot Sites East Region:

Jon Shingleton, Stephanie Dibacco, William Carrol, Jody Miller, Darcy Mundell

Winchester Medical, Duke, Cape Fear Valley

Central Region:

Kathy Hammerschmidt, Dan Morgan, Holly Kearney, David Norris

Advocate Sherman, North Memorial Medical Center, Cleveland Clinic Hillcrest, Unity Point De Moines, Columbus Community Hospital

West Region:

Jane Cook, Susan Carter, Guy Galan, Brittney Turville, Henry Samraj

St. John’s Health Center, Benefis Health System, Harris Methodist, UMC Lubbock

16

Page 17: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

NML SIGNAGE TEMPLATES

Page 18: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

BREAKFAST

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc calories_calc

calories_calc calories_calc

calories_calc calories_calc

marketing_name calories_calc $X.XXmarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

À LA CARTEmarketing_name

marketing_name

marketing_name

marketing_name

marketing_name

marketing_name calories_calc $X.XXmarketing_description

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX $X.XX

$X.XX $X.XX

$X.XX $X.XX

marketing_name calories_calc

$X.XX

Additional nutrition information available upon request.

2000 calories a day is used for general nutrition advice, but calorie needs vary.

“Natural”

Page 19: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

BREAKFAST

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_name

marketing_name

marketing_name

marketing_name

À LA CARTEmarketing_name

calories_calc calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc calories_calc

calories_calc calories_calc

calories_calc calories_calc

$X.XX $X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX $X.XX

$X.XX $X.XX

$X.XX $X.XX

marketing_name calories_calc

$X.XX

Additional nutrition information available upon request.

2000 calories a day is used for general nutrition advice, but calorie needs vary.

“Fresh”

Page 20: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

GR

ILL

BREAKFAST

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc calories_calc

calories_calc calories_calc

calories_calc calories_calc

marketing_name calories_calc $X.XXmarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

À LA CARTEmarketing_name

marketing_name

marketing_name

marketing_name

marketing_name

marketing_name calories_calc $X.XXmarketing_description

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX $X.XX

$X.XX $X.XX

$X.XX $X.XX

marketing_name calories_calc

$X.XX

Additional nutrition information available upon request.

2000 calories a day is used for general nutrition advice, but calorie needs vary.

“Modern”

Page 21: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

BREAKFAST

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc

calories_calc calories_calc

calories_calc calories_calc

calories_calc calories_calc

marketing_name calories_calc $X.XXmarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

marketing_namemarketing_description

À LA CARTEmarketing_name

marketing_name

marketing_name

marketing_name

marketing_name

marketing_name

marketing_name calories_calc $X.XXmarketing_description

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX

$X.XX $X.XX

$X.XX $X.XX

$X.XX $X.XX

“Blank”

Page 22: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

National Menu LabelingClient Talking Points

Page 23: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

National Menu Labeling (NML) Discussion Agenda

• National Menu Labeling Overview• A few details about the NML law• Implementation Support Tools

Training Menu/NutritionCompliance

• Aramark’s Position on NML• Next Steps to Implementation

23

Page 24: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

National Menu Labeling (NML) Overview

24

The law requires…

Calories and consumer information statements on menus and menu boards and

calories visible prior to purchase for products sold in vending machines.

Nutrition information available upon request

Aramark compliance date…

Aramark locations will be complying by year end, December 2016

o Five months before the May 2017 enforcement by health inspectors begins

Tools available to guide compliance…

To help managers and associates comply with the NML law, Aramark developed

operator support tools related to:

o Training

o Menu Signage & Nutrition Information

o Compliance

Page 25: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Aramark’s Position on NML

25

Aramark supports the goal of the

NML law.

• The goal of the law is to reduce obesity and

improve the health outcomes of Americans

by providing consumers with information to

guide their choices and Aramark strongly

supports that goal.

• At Aramark, we believe that calorie and

nutrition information for the foods and

beverages we serve can be beneficial to our

customers when making purchase

decisions.

• A key feature of our Healthy for Life

platform has always been to provide

nutrition information for the foods we

serve.

Page 26: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

National Menu Labeling (NML) A Few Details

Types of locations and foods covered by the law::

26

Covered by the NML law - Calorie Labels Required

Standard Menu Items routinely included on a menu

Combination Meals consisting of multiple food items e.g. Sandwich, chips and a beverage

Variable Menu Items that come in multiple flavors e.g. ice-cream

Self-Service Food at a salad bar or buffet where customers serve themselves

Self-Service Beverages at a soda fountain for example where customers serve themselves

Food on Display that is visible to the consumer before ordering and no further preparation is needed

Alcoholic Beverages on the menu

Not covered by the NML law – No Calorie Labels Required

Custom Orders that are prepared as customer requests

Daily Specials that are not routinely listed on the menu

Temporary Menu Items that appear on a menu for less than 60 days per calendar year

Part of a Customary Market Test designed to test consumer acceptance for fewer than 90 consecutive days

Condiments Available for General Use that every customer has access to

Ready to Eat Foods for later consumption such as grocery items that can be consumed immediately at a later time

Which locations are not covered by the NML law? → Education (K-12) →Patient food service →Correctional facilities

Which foods are covered by the NML Law? Which foods are NOT covered by the NML Law?

Page 27: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Operator Support Tools

Our suite of NML tools supports compliance:

27

1.Training Tools

Online Manager Training

• An online training session that introduces the requirements of the NML law and the Aramark NML toolkit

Managers Quick Guide

• A one page summary of key focus areas and must-do actions to successfully comply with the law

Associates Quick Guide

• A one page summary of key actions that associates must take to comply with the law

FAQ’s

• Answers to a series of frequently asked questions about the NML law and Aramark’s NML support tools

Menu Design Compliance Guide

• A reference that outlines the building blocks of menu labeling and provides visual examples for designing menus that are compliant with the NML law

2. Menu and Nutrition Tools

Menu Board & Signage Templates• Access to NML compliant templates designed by your LOB to

comply with the basic requirements specified by the law

Nutrition Information

• Access to print additional nutrition information compliant with the law for customers who request it

3. Compliance Tools

Operating Success Checklist & Certification

• A checklist of operating essentials for executing against the NML law requirements

• Includes a certification that must be signed and maintained on file at each location

Page 28: Retail Solutions Update - Constant Contactfiles.constantcontact.com/46eeaf3c001/34759912-18c4-4588-b406-d… · Master the Menu 2 (MM2) Summer & Fall 2016 AHA Fall 2016 National Menu

Questions?