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Tiffany E. CollinsVienna, Virginia – 703 438 0264 – [email protected]
SUMMARYYoung professional with a BA in International Business Marketing and experience in business process analysis, marketing strategy, campaign creation, project coordination, data assessment and French language skills. Experience extends to consulting, global strategy assessments, identifying trends and compiling data into coherent pieces of informative intelligence. Living, working and studying abroad has given me a unique perspective on foreign markets and economies relative to that of the U.S. This, I believe has leveraged my analytical capabilities and market insight as well as instilled a stronger sense of global understanding, ingenuity, adaptability and prioritization.
PROFESSIONAL EXPERIENCE
MICROSTRATEGY Tysons, Virginia June 2016 – PresentProject Coordinator/Analyst (service operations department)
Drive analysis on MSTR client engagements/projects to inform important strategic decisions that improve engagement health and client satisfaction
Coordinate and meet with Directors and VPs of Microstrategy’s Global Professional Services team to measure engagement impact, efficiency and success within their respective BUs and regions worldwide
Ensure high level of resource utilization, data quality and requirement gathering of company’s client accounts within the East U.S region.
Report, monitor and analyze elements of the business process through the management of data systems (Changepoint, Salesforce, Kimble and Aqueduct) + facilitate system trainings for new users
Coordinate resource placement to client engagements based on project requirements
MY EYE DR. Vienna, Virginia September 2015 – January 2016 Corporate Marketing Assistant (Temp Position/Project)
Product/retail marketing experience through working on projects such as product launches, market analysis, campaign creation and website content
Conducted an independent market report analysis in which I identified possible positioning strategies the optical retailer could implement in its expansion to various US cities
Strategized with design/marketing team & district/general managers from all 200 offices to plan marketing activities (i.e logo creation, product launch, social media postings, health fair planning and drafting press/print materials)
GLOBAL EXPANSION STRATEGY: ACCESSIBLE ARTS FAIR, Brussels, Belgium January 2015 – May 2015Consultant (Capstone Project 2015)
Consulted Belgian-based art-auctioning company on a beneficial means of expanding their online selling platform to Hong Kong. Data compilation, competitive research, assessing results and drawing conclusions were essential in the nature of this project
Conducted analytical research evaluating Asian and European target markets and industries from a social and economic standpoint to identify positioning strategies
Presented to founder/CEO who deemed us top 5% based on our strategy quality
MASTERCARD WORLDWIDE Waterloo, Belgium. May 2014 – July 2014 Summer Marketing Internship2014
Oversaw quality control of annual reports and websites for Master Pass and Priceless Cities Updated, edited and maintained web pages + worked with designers on graphics Assisted in planning annual conference (200-300 people) + Conducte attendee feedback survey Listened in on meetings pertaining to event planning, creative briefs, marketing strategies,
products and programs
US STATE DEPARTMENT, US EMBASSY Brussels, Belgium June – July 2012 & 2013Summer Hire Program, Tri-mission Management Office
Acquired a secret clearance for the student summer program of both 2012 and 2013 Interacted with wide range of individuals within the foreign and diplomatic milieu while
managing the compiling, editing, and translating of documents pertaining to HR matters
EDUCATION
Vesalius College (VUB) Top 100Brussels, Belgium August 2012 – May 2015 B.A Degree in Business + Specialization in Marketing: GPA 3.65 in discipline/3.1 cum.Vesalius College – Student Ambassador February 2013 – May 2015
Positively represented Vesalius College by being the first point of contact to prospective students (gave campus tours, etc.)
Improved my interpersonal skills, communication skills and leadership skills
SKILLS
Business – Campaign Creation - Brainstorming - International Marketing - Content Strategy - Survey Building - Social Media - Event Planning - Strategy creation -Retail marketing - Quality Control - Business Strategy - Consulting - Competitive Assessment - Positioning/Branding - Idea development
Analysis – Analytical Writing - Strategic Planning - MCA Certified (MSTR Analyst) - Business Process - Data Quality Assurance - Requirement gathering - Reporting - Campaign Strategy -Tracking & Monitoring of progress - Financial Reporting - Global Expansion Strategy - Foreign Market/Economy Assessments - Data Analysis - Trends - Consumer Behavior - Consumer Feedback Surveys
Technical – Salesforce - Kimble - Reporting - Aqueduct -R Commander - MicroJ - Wordpress - Table Compilation - Web Content Development - Research
Languages/International – Fluent in French (speaking, reading & writing) - International Affairs/Exposure (EU, Africa, Middle East)