ARIEL NORMANariel.r.norman@gmail.com

OBJECTIVETo utilize my outstanding interpersonal, leadership and creative experience to secure full time employment at a company with potential for future advancement and growth.

SKILLS Strong Management Skills (Time, People, Money,

and Resources) Strong Leadership Skills Comfortable handling multiple tasks and objectives,

with multiple critical deadlines Comfortable in high stress scenarios, flexible, and

think well on my feet Project Management Experience Hiring Experience and Staff Supervisor

Event Planning and Event Management Experiential and Promotional Marketing Public and Media Relations Lobbying experience at all levels of government Elections and Campaigning experience Social Media experience Sales experience Friendly customer service Organized, efficient, outgoing

EDUCATIONCarleton University 2008 - 2013 Honours Bachelor of Commerce

Concentrations in International Business and Marketing

Sacred Heart CHS 2004 -2008 Ontario Secondary School Diploma (OSSD)

Ontario Scholar, Honour Roll, Canadian and World Studies Specialty Award

WORK EXPERIENCEMarketing and Programming Coordinator, Department of Student Affairs – Carleton UniversityJanuary 2014 – October 2014 Responsible for the coordination, development, and execution of a campus wide social norms marketing campaign to

decrease binge drinking among Carleton students and encourage more responsible use of alcohol. I was responsible for every aspect of the campaign including, but not limited to, branding, graphic design, print and digital media, advertising, promotional items, social media coordination and experiential marketing executions.

In Field Endo Marketing Representative – Kognitive Marketing (marketing agency) August 2013 – April 2014 Promotional marketing and sales for Canadian Tire Financial Services Direct sales and customer service, work with sales quotas.

Bartender, Server, and Marketing & Social Media Coordinator – The Great Canadian Cabin and SpinBinFebruary 2013 – July 2014 Experience bartending and working with both free pour and Azbar systems, as well as serving indoor and on a patio Coordinator of the Facebook and Twitter pages Responsible for generating awareness of the bar and its events, as well as booking group events

Promotional Representative and Brand Ambassador – Inventa (marketing agency)May 2012 – March 2013

CURRENT ADDRESS1653 Athans AvenueOttawa, Ontario K1T 1L1Cell – (613) 315-1669

TORONTO ADDRESS3509 – 85 Thorncliffe Park Drive

Toronto, Ontario M4H 1L6Cell – (613) 315-1669

Execution of experiential marketing campaigns for such clients as Coca-Cola Ltd., NESTEA®, and Nintendo Experiential and promotional marketing, market research, creation of consumer trend reports, customer service

Promotional Representative and Sales – Mosaic (marketing agency)November 2012 – January 2013 Execution of an experiential marketing campaign to drive sales for the Rogers brand in Wal-Mart stores in Ottawa Experiential and promotional marketing, sales, market research, creation of consumer trend reports, customer service

Vice President Internal Affairs – Carleton University Students’ Association Inc. (CUSA)May 2011 – April 2012 (Local 1 of the Canadian Federation of Students) Trustee, Director and Signing Authority of this $2 mil corporation. I specifically oversaw the board of directors (34 people on this political body, a chair and a clerk), our main office (7

people including an office manager), all our corporate and student committees, and our clubs and societies office (2 commissioners and over 150 student groups on campus).

I also advocated for students’ rights by lobbying our school’s senior administration, local businesses, and all 3 levels of government on behalf of ~20,000 Carleton undergraduate students.

Finally, I coordinated with the other 4 VPs and our President in their tasks as well, and represented CUSA in the Canadian Federation of Students, our national students’ association representing ~600,000 students. Such tasks included running campaigns and promoting student involvement and activism, overseeing 4 businesses; a bookstore, a bar, a convenience store and a coffeehouse, planning events, creating the budget, operating 9 service centers, and sitting on several administrative boards and committees at Carleton University.

Vice President Administration – Rideau River Residence Association Inc. (RRRA)May 2010 – April 2011 (largest residence students’ association in Canada) Trustee, Director and Signing Authority of this $1.2 mil corporation. I specifically oversaw the board of directors (50 people on this political body, a chair and a clerk), our main office (5

people and I was the office manager), and all our corporate and student committees. I also advocated for students’ rights by lobbying our residence housing staff and senior administration on behalf of

~3000 residence students. I ran the Parliament Hill Volunteer Program and secured over 50 internship positions for Carleton students with MPs. Finally, I coordinated with the President and Vice President Programming in their tasks as well, planning events,

creating the budget and overseeing a convenience store.

EXTRA-CURRICULAR AND VOLUNTEER EXPERIENCE NESTEA The Recruit (Apprentice style marketing

competition run by Inventa on behalf of Coca-Cola) Carleton University Red Zone Captain (Athletics Fan

Zone) – 2 years Carleton University Varsity Promotions

Representative Carleton University Students’ Association (CUSA)

Business Councillor Rideau River Residence Association (RRRA) Floor

Representative – 2 years CUSA/RRRA Street Team – 2 years CUSA/RRRA Freshman Orientation Week Volunteer –

4 years Carleton University’s Amazing Race Participant

Carleton’s Next Top Model Fashion Show Event Organizer

Trick or Eat Volunteer – 3 years Carleton University Residence Idol Semi-finalist Chair of the:

o CUSA Constitution and Policy Committeeo CUSA Conference and Discretionary Fundo RRRA Dining Services Review Committee

Committee Member on the:o CUSA Financial Review Committeeo CUSA Sustainability Committeeo CUSA Spirit Committee o RRRA Special Events and Community

Outreach Committee

o RRRA Political Action and Sustainability Committee

Carleton University Athletics Board Volunteer with the Carleton University Coalition for

a Sexual Assault Support Center Volunteer with the CUSA GLBTQ center for Capital

Pride UNICEF Pie in the Face volunteer – 2 years

OCREA Junior Achievement Business Basics Program Volunteer

Scotiabank Aids Walk for Life Participant/Organizer Carleton Fitness and Sports Association (CFSA)

member Students of Caribbean Ancestry (SOCA) member Carleton First in the Family Program Terry Fox Run 5km Participant CN Tower climb for WWF and UNICEF – 3 years

ACHIEVEMENTS 2013 Ravens Award for Commitment to the Carleton Community 2012 The Charlatan Newsmaker of the Year 2012 Semi-finalist in NESTEA® The RecruitTM (apprentice style marketing competition) 2009 Winner of the Sony Music Canada and Jordin Sparks Karaoke Contest

REFERENCES – More available upon request Ryan Flannagan – Director of the Office of Student Affairs613-520-2573 (main office line – ask for Ryan Flannagan) Cameron Millar – Account Coordinator at Inventa905-703-0232 France Lavigne – Owner of the Great Canadian Cabin and SpinBin613-291-0451

AVAILABILITY Available immediately