MAKE-UP | LAUNCH CALENDAR JAN / FEB / MAR/ APR 2012

RESULTS. KEY WORDSCUSTOMER CONCERNS• Yellowish skin tone, dull complexion• Lasting finish• Dilated/visible pores, unevenness• High SPF

• Crystal bright healthy complexion• Lasts all day• Pore-zero, smooth skin• High SPF 35 /PA +++

MAQUI BLANC MIRACLE COMPACT 2012

Crystal Brightening CreationLasts up to 12 hours

Compact SPF 35 /PA +++

INTRODUCE MAQUI BLANC MIRACLE TO YOUR CUSTOMER

How to introduce the texture

• Prepare the skin of your customer’s hand by cleaning it and applying a drop of GÉNIFIQUE• Then apply MAQUI BLANC MIRACLE: using circular movements to stimulate micro-circulation and

enhance the light! Finish with the gliding gesture to show off the “light reflection result”

• Invite your customer to discover the effect of MAQUI BLANC MIRACLE applied on her face• Provide make-up service on her face quickly • For the compact, apply with sponge: use the dual finish sponge. Apply from the center to the

external corners and then turn over the sponge and use a gliding gesture it to blend in the foundation

“Let me share with you the miracle of crystal bright skin that lasts up to12 hours, Maqui Blanc Miracle.

Lancome Science invents the new generation of Aura-inside Technology,specially designed for Asian skin tones!”

Catch Phrase

The latest Lancôme science invents the 1st foundation that recreates the Aura of crystal bright skin. Specially designed for Asian skin tones.

Immediately, complexions lights up with perfect healthy.

2012 limited edition < Spring Blossom>

MAKE-UP | LAUNCH CALENDAR JAN / FEB / MAR/ APR 2012

LIGHT ESSENCEMaximize surface radiance

New

Recreate the Perfect Crystal Bright Aura from within

TRANSLUCENT MICRO-MIRRORS

PURPLE LIGHT ESSENCE Specially designed for Asian

skin tones. Neutralize yellowness,

Maximize translucent look

4-Light synergy for Crystal Bright Translucency

- Neutralize yellowness, dullness- Brighten skin tone

- Enhance healthy glow

New generation

+

BLUE BIOPTIC PIGMENT

Purity & Freshness

PINK BIOPTIC PIGMENT

Intensity & Vividness

2 PIGMENTSReproduce the inner light of perfect skin

RESULTS. KEY WORDSCUSTOMER CONCERNS

Humidity-resistant. Shine-Control

12H LASTING PERFECTION

Pore-Zero Smooth

Torarol WoodExtract

AcidGlycyrhetinic

AcidSalicylic

Berry Pink Pigment Mineral Filler

- 12h lasting- Humidity-resistant- Shine-free

- Invisible pores- Polished smooth skin- Ultra refined texture

SKINCARE HEALTHY COMPLEXION

Whitening – Bex Skincare Complex

Moisturizing

  Lotus - TCM

GinkoMint Rose- Minimize melanin production- Reduce concentration of melanin- Toning & soothing

- Softening- Healthy protection

CRYSTAL BRIGHT FROM WITHIN

4-Light synergy for Crystal Bright TranslucencyNew generation, Aura-Inside Technology

New

PURPLE LIGHT ESSENCE

BLUE BIOPTIC PIGMENT

TRANSLUCENT MICRO-MIRRORS

+

- Maximize surface radiance- Reproduce the inner light of perfect skin

- Neutralize yellowness, dullness- Brighten skin tone- Enhance healthy glowPINK BIOPTIC

PIGMENT

MAKE-UP | LAUNCH CALENDAR JAN / FEB / MAR/ APR 2012

1.Velvet Sponge SidePink Beige color

2. Silky Fluffy SideWhite color

NEW DUO SPONGE

Upgrade material, Improved density & thickness - Smoother finish- Gentle softer touch- Ultimate comfort & pleasure

2 sides – 2 colors - Better differentiation -More user-friendly application

MAQUI BLANC MIRACLE: COMPACT APPLICATION BY SPONGE

1.The porous side of the sponge helps deposit the product: glide the sponge from the center of the face towards the sides

2.The smooth side of the sponge helps blend in the product: slowly glide the sponge on the face with circular movements towards the outside

1. 2.

MaquiBLANC MIRACLE

New MaquiBLANC MIRACLE 2012

INNER BRIGHTENINGAura Bright Technology

CRYSTAL BRIGHT FROM WITHINNew generation, Aura-inside Technology

LASTS UP TO 12 HOURSShine-free

Poreless Smooth

UNFADING PERFECTION ALL DAYLasts up to 12 hours

Humidity-resistant. Shine-freePoreless smooth

HIGHEST UV PROTECTION + HEALTHY SKINMineral Rich

UV SPF 35/ PA +++

SKINCARE - HEALTHY COMPLEXIONBEX Whitening active ingredients

Lotus - Traditional Chinese MedecineMineral Rich

UV SPF 35 / PA +++

NEW

MAKE-UP | LAUNCH CALENDAR JAN / FEB / MAR/ APR 2012

FOUNDATION GEOGRAPHY

MAQUI BLANC MIRACLE SHADES

LIGHT MEDIUM DARKYOUR SKIN TONE

HARMONY

COMPACT

FLUID

O-00

P-01 PO-03O-01 O-03 O-04BO-01 BO-02 PO-01PO-02 O-02

PO-04

PO-03

O-01

O-03

O-04

BO-01

BO-02

P-02PO-01 O-02

PO-02

COLOR HARMONY COOL WARMNEUTRAL

PO-07O-06

ComplementaryProduits +

GénifiqueYouth

Activator

+ +

Maqui Blanc Miraclefluid and/or compact

2’ AURA BRIGHT2. FOUNDATION 3. HIGHLIGHTER 4. HEALTHY1. GÉNIFIQUE & SKIN CARE ROUTINE

Teint Miracle Perfecting Concealer

Blush Subtil Rose

NEW

TEINT MIRACLE

BASES ESSENTIALS AGEING

ANTI-AGINGSAGGING

WRINKLES

REPLENISHINGNOURISHING

LIFTING

ABSOLUE PRECIOUS

CELLSTEINT

TEINT RENERGIE

LIFT R.A.R.E.

SPF 20 SPF 20

UV EXPERT

LA BASE HYDRAGLOW

ECLAT MIRACLE

GLOWY NUDEMOIST

TEINT MIRACLE

FluidCream

Compact

SPF 16-15

MAQUI BLANCMIRACLE

FluidCompact

HEALTHY GLOWLASTING

WHITENING

SPF 26-35

1.

NEW

UV ExpertBB Base Complete

30ml, 50ml