Restaurant+Market+Potential

8/3/2019 Restaurant+Market+Potential

1/6

Restaurant

Market PotentialPrepared by Lee Wheeler

10 ESRI 3/08/2011 Page 1 of 2

3610 FM 365 - Port Arthur Latitude: 29.952881

Longitude: -93.986791

Drive Time: 5 minutes

Demographic Summary 2010 2015

Population 24,272 24,071

Population 18+ 18,792 18,707

Households 10,431 10,398

Median Household Income $47,631 $55,807

Expected

Number of

Product/Consumer Behavior Adults Percent MPI

Went to family restaurant/steak house in last 6 months 14,035 74.7% 102

Family restaurant/steak house last month:


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10 ESRI 3/08/2011 Page 2 of 2




Expected

Number of


Fast food/drive-in last 6 months: weekday 13,157 70.0% 104

Fast food/drive-in last 6 months: weekend 9,372 49.9% 102

Fast food/drive-in last 6 months: A & W 1,184 6.3% 124

Fast food/drive-in last 6 months: Arby`s 5,032 26.8% 128

Fast food/drive-in last 6 months: Boston Market 803 4.3% 80

Fast food/drive-in last 6 months: Burger King 7,395 39.3% 106

Fast food/drive-in last 6 months: Captain D`s 749 4.0% 74

Fast food/drive-in last 6 months: Carl`s Jr. 833 4.4% 75

Fast food/drive-in last 6 months: Checkers 537 2.9% 84

Fast food/drive-in last 6 months: Chick-fil-A 2,023 10.8% 85

Fast food/drive-in last 6 mo: Chipotle Mex. Grill 847 4.5% 83

Fast food/drive-in last 6 months: Chuck E. Cheese`s 845 4.5% 97

Fast food/drive-in last 6 months: Church`s Fr. Chicken 720 3.8% 86Fast food/drive-in last 6 months: Dairy Queen 3,929 20.9% 125

Fast food/drive-in last 6 months: Del Taco 466 2.5% 76

Fast food/drive-in last 6 months: Domino`s Pizza 2,385 12.7% 90

Fast food/drive-in last 6 months: Dunkin` Donuts 1,866 9.9% 86

Fast food/drive-in last 6 months: Fuddruckers 407 2.2% 75

Fast food/drive-in last 6 months: Hardee`s 1,519 8.1% 103

Fast food/drive-in last 6 months: Jack in the Box 1,806 9.6% 88

Fast food/drive-in last 6 months: KFC 5,776 30.7% 106

Fast food/drive-in last 6 months: Little Caesars 1,246 6.6% 97

Fast food/drive-in last 6 months: Long John Silver`s 1,538 8.2% 113

Fast food/drive-in last 6 months: McDonald`s 11,125 59.2% 104

Fast food/drive-in last 6 months: Panera Bread 1,754 9.3% 100

Fast food/drive-in last 6 months: Papa John`s 1,718 9.1% 102

Fast food/drive-in last 6 months: Pizza Hut 4,755 25.3% 108

Fast food/drive-in last 6 months: Popeyes 1,141 6.1% 84

Fast food/drive-in last 6 months: Quiznos 1,578 8.4% 88

Fast food/drive-in last 6 months: Sonic Drive-In 1,969 10.5% 91

Fast food/drive-in last 6 months: Starbucks 2,257 12.0% 82

Fast food/drive-in last 6 months: Steak n Shake 1,250 6.7% 121

Fast food/drive-in last 6 months: Subway 6,333 33.7% 107

Fast food/drive-in last 6 months: Taco Bell 6,383 34.0% 106

Fast food/drive-in last 6 months: Wendy`s 6,378 33.9% 105

Fast food/drive-in last 6 months: Whataburger 648 3.4% 76

Fast food/drive-in last 6 months: White Castle 854 4.5% 105

Fast food/drive-in last 6 months: eat in 7,445 39.6% 103

Fast food/drive-in last 6 months: home delivery 2,060 11.0% 98

Fast food/drive-in last 6 months: take-out/drive-thru 10,405 55.4% 106Fast food/drive-in last 6 months: take-out/walk-in 4,439 23.6% 96

Data Note:An MPI (Market Potential Index) measures the relative likelihood of the adults in the specified trade area to exhibit certain consumer behavior or purchasing patternscompared to the U.S. An MPI of 100 represents the U.S. average.

Source: These data are based upon national propensities to use various products and services, applied to local demographic composition. Usage data were collected by GfK MRI ina nationally representative survey of U.S. households. ESRI forecasts for 2010 and 2015.


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Restaurant


10 ESRI 3/08/2011 Page 1 of 2





Population 66,296 65,386

Population 18+ 51,946 51,354



Expected

Number of





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Restaurant


10 ESRI 3/08/2011 Page 2 of 2




Expected

Number of






Fast food/drive-in last 6 months: Boston Market 1,890 3.6% 68


Fast food/drive-in last 6 months: Captain D`s 2,565 4.9% 91

Fast food/drive-in last 6 months: Carl`s Jr. 1,730 3.3% 57

Fast food/drive-in last 6 months: Checkers 1,438 2.8% 81


Fast food/drive-in last 6 mo: Chipotle Mex. Grill 1,990 3.8% 71

Fast food/drive-in last 6 months: Chuck E. Cheese`s 2,154 4.1% 90

Fast food/drive-in last 6 months: Church`s Fr. Chicken 1,937 3.7% 84Fast food/drive-in last 6 months: Dairy Queen 10,457 20.1% 120

Fast food/drive-in last 6 months: Del Taco 955 1.8% 57



Fast food/drive-in last 6 months: Fuddruckers 1,026 2.0% 68


















Fast food/drive-in last 6 months: Whataburger 1,566 3.0% 66

Fast food/drive-in last 6 months: White Castle 2,357 4.5% 104







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10 ESRI 3/08/2011 Page 1 of 2





Population 138,776 135,752

Population 18+ 106,125 104,207



Expected

Number of





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Restaurant


10 ESRI 3/08/2011 Page 2 of 2




Expected

Number of






Fast food/drive-in last 6 months: Boston Market 3,949 3.7% 70


Fast food/drive-in last 6 months: Captain D`s 7,523 7.1% 131

Fast food/drive-in last 6 months: Carl`s Jr. 3,660 3.4% 59

Fast food/drive-in last 6 months: Checkers 3,702 3.5% 103


Fast food/drive-in last 6 mo: Chipotle Mex. Grill 4,025 3.8% 70

Fast food/drive-in last 6 months: Chuck E. Cheese`s 4,647 4.4% 95

Fast food/drive-in last 6 months: Church`s Fr. Chicken 7,596 7.2% 161Fast food/drive-in last 6 months: Dairy Queen 18,874 17.8% 106

Fast food/drive-in last 6 months: Del Taco 2,255 2.1% 66



Fast food/drive-in last 6 months: Fuddruckers 2,037 1.9% 66


















Fast food/drive-in last 6 months: Whataburger 4,383 4.1% 91

Fast food/drive-in last 6 months: White Castle 5,646 5.3% 122






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Restaurant+Market+Potential