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GlassFloor
WWW.ASBGLASSFLOOR.COM | ASB SYSTEMBAU HORST BABINSKY GMBH | [email protected]
» PRESS RELEASE
14TH AUGUST 2013GERMAN ENTERPRISE ASB GLASSFLOOR CONQUERS THE SPORTS MARKET IN ENGLANDINTERACTIVE SPORTS PRESENTATION ON THE ASB GLASS FLOOR AT THE BT SPORT TELEVISION PRODUCTION FACILITIES IN THE QUEEN ELIZABETH OLYMPIC PARK, LONDON.
Traunstein/Germany
The German producer „ASB GlassFloor“ from Stein/Traun close to Traunstein in Bavaria is capturing the English market with its interactive sports floor of the future. The illuminated LED marking lines and changing sports fields add a fresh breeze to the sports broadcast of BT Sport in England.
Since 1st August 2013 the new TV Channel BT Sport has been on air on the British Market. BT Sport own the exclusive rights for Rugby, 38 Premier League matches, the German Bundesliga, the WTA Tennis tour, the Moto GP and cover many other international events and sports.
BT Sport paves completely new paths for interactive presentation. The concept is closer to the real sport. The studio designers chose the ASB GlassFloor in order to offer a modern and revolutionary presentation for the most important sports.
On the 400sqm sports floor different sports scenarios can be shown. 10 options are possible at the push of a button: rugby (3 different options), football (3 different options), tennis, volleyball, handball/net ball and a square to display a league table. The presenter (or the director) just selects the required lines on a touch screen, to show the lines for the interview.
GlassFloor
WWW.ASBGLASSFLOOR.COM | ASB SYSTEMBAU HORST BABINSKY GMBH | [email protected]
» PRESS RELEASE
A penalty shoot can be done within true dimensions and situations on the field can be replayed live on the glass floor 1:1, this way the presenter and the guests can judge and explain actions and situations much better.
LED marking lines are installed under the elastic ASB GlassFloor. The marking lines shine precisely whenever the presenter wants them.
Jamie Hindhaugh, Chief Operating Officer BT Sport states: “What ASB has designed and installed for us is a cutting edge floor which is the cornerstone of our new state of the art production facilities. The floor not only looks fantastic on Television but also enables BT Sport to build programmes around observation and analysis bringing its audiences closer to the personalities and skills of the many sports that we will be covering. The floor was designed and installed in record time and there was a great spirit of collaboration and can do from ASB.”
ASB has not only set new standards with the development of this revolutionary floor. They installed this sprung floor within only 10 days. More than 700 metres of marking lines show the required sports under the floor.
Horst and Christof (jun.) Babinsky, the Managing Directors of ASB GlassFloor, are sure: „The ASB GlassFloor will change the field of sports and events world-wide.“
Further information on: www.asbglassfloor.com
