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Lawrence Family Jewish Community Center, JACOBS FAMILY CAMPUS San Diego Center for Jewish Culture 4126 Executive Drive La Jolla, CA 92037 www.sdcjc.org 2018-19 Advertising & Sponsorship Opportunities At a Glance No matter what your target audience from pregnant moms to older adults; artsy baby boomers to trendy teens -- the Lawrence Family Jewish Community Center will help you connect, build relationships and promote your business, restaurant, products, services or brand. Customers come from all walks of life, ethnic backgrounds and religions. A large percentage of our clients identify as Jewish with greater than average affluence, education and purchasing power.* Resource: 2014 Pew Research Study, USCensus.gov, San Diego Jewish Journal A’ la Carte Pricing San Diego Jewish Film Festival Print Brochures (Print Circulation: 27,000 + 3,000 Distributed onsite) $1500 Full Page Ad with inside back cover premium placement $1250 Full Page Ad $750 Half Page Ad Deadline is December 15, 2018 San Diego Jewish Film Festival Ad Slide (80 Screenings, 17,000 Attendees) 2 Slides $900 1 Slide - $600 Deadline: January 31, 2019 CJC Presents Performing Arts Series Ad Slide (Approximately 50 Year-round events, 15,000 Attendees) 2 Slides $900 1 Slide - $600 J Company Youth Theatre 26 th Season Ad Slide (5 Shows, 65 Performances, 26,000 Attendees, May 2018 – June 2019) 2 Slides - $1200 1 Slide - $800 The Senior Shofar - 6 Times/year (2800 direct mailed and 3200 emailed to seniors and caregivers) Full Year (6 Issues) Half Year (3 Issues) ¼ page (3 ½” w x 4 ¾” h) $1000* $750 ½ page (7 ½” w x 4¾” h) $1500* $1000 Full page (7 ½” w x 10” h) $2500* $1500 JCC Program Guide (Full Year, 3 issues) (2800 Direct Mailed, 1200 Available onsite to approximately 20,000 weekly visitors) Full Page with ONE SPOT COLOR - $1000 x 3 issues ($3000 annually) Half Page $520 x 3 issues ($1650 annually) Deadlines: September– December issue: August 10, 2018 January – April issue: December 10, 2018 May - August issue: April 10, 2019 JCC Fitness Center Digital TV Screens $100/monthly (3 month minimum) $1000/year Your ad in continuous rotation in on two screens in the JCC Lobby (aka Galleria) Gymnasium Banners (Full Year Placement) $500 (plus one time cost of banner) Additional Advertising Opportunities: Who are you trying to reach? Let us find the perfect match! Infants and Preschool Shalom Baby and PJ Library Neirman Preschool School Age Youth and Teens Youth Sports Camp Jaycee Teen Programs Active Adults Fitness Center and Classes Adult Sports and Leagues Seniors and Older Adults Discounts and Priority Placement Negotiated Based On: Volume Non-Profit Status In-kind contributions Early commitments Longevity Cross Marketing Contact Dan Shapiro, Director of Marketing 858-362-1334 or [email protected]

Resource: 2014 Pew Research Study, USCensus.gov, San Diego ... · The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes ... and

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Page 1: Resource: 2014 Pew Research Study, USCensus.gov, San Diego ... · The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes ... and

Lawrence Family Jewish Community Center, JACOBS FAMILY CAMPUS San Diego Center for Jewish Culture

4126 Executive Drive ▪ La Jolla, CA 92037 ▪ www.sdcjc.org

2018-19 Advertising & Sponsorship Opportunities At a Glance No matter what your target audience from pregnant moms to older adults; artsy baby boomers to trendy teens -- the Lawrence Family Jewish Community Center will help you connect, build relationships and promote your business, restaurant, products, services or

brand. Customers come from all walks of life, ethnic backgrounds and religions. A large percentage of our clients identify as Jewish with greater than average affluence, education and purchasing power.* Resource: 2014 Pew Research Study, USCensus.gov, San Diego Jewish Journal

A’ la Carte Pricing

San Diego Jewish Film Festival Print Brochures (Print Circulation: 27,000 + 3,000 Distributed onsite) $1500 Full Page Ad with inside back cover premium placement $1250 Full Page Ad $750 Half Page Ad Deadline is December 15, 2018

San Diego Jewish Film Festival Ad Slide (80 Screenings, 17,000 Attendees) 2 Slides $900 1 Slide - $600 Deadline: January 31, 2019

CJC Presents Performing Arts Series Ad Slide (Approximately 50 Year-round events, 15,000 Attendees) 2 Slides $900 1 Slide - $600

J Company Youth Theatre 26th Season Ad Slide (5 Shows, 65 Performances, 26,000 Attendees, May 2018 – June 2019) 2 Slides - $1200 1 Slide - $800

The Senior Shofar - 6 Times/year (2800 direct mailed and 3200 emailed to seniors and caregivers)

Full Year (6 Issues) Half Year (3 Issues)

¼ page (3 ½” w x 4 ¾” h) $1000* $750 ½ page (7 ½” w x 4¾” h) $1500* $1000 Full page (7 ½” w x 10” h) $2500* $1500

JCC Program Guide (Full Year, 3 issues) (2800 Direct Mailed, 1200 Available onsite to approximately 20,000 weekly visitors) Full Page with ONE SPOT COLOR - $1000 x 3 issues ($3000 annually) Half Page $520 x 3 issues ($1650 annually) Deadlines: • September– December issue: August 10, 2018• January – April issue: December 10, 2018• May - August issue: April 10, 2019

JCC Fitness Center Digital TV Screens $100/monthly (3 month minimum) $1000/year Your ad in continuous rotation in on two screens in the JCC Lobby (aka Galleria)

Gymnasium Banners (Full Year Placement) $500 (plus one time cost of banner)

Additional Advertising Opportunities: Who are you trying to reach? Let us find the perfect match! Infants and Preschool

• Shalom Baby and PJ Library• Neirman Preschool

School Age Youth and Teens • Youth Sports• Camp Jaycee• Teen Programs

Active Adults • Fitness Center and Classes• Adult Sports and Leagues

Seniors and Older Adults

Discounts and Priority Placement Negotiated Based On: • Volume• Non-Profit Status• In-kind contributions

• Early commitments• Longevity• Cross Marketing

Contact Dan Shapiro, Director of Marketing

858-362-1334 or [email protected]

Page 2: Resource: 2014 Pew Research Study, USCensus.gov, San Diego ... · The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes ... and

Lawrence Family Jewish Community Center, JACOBS FAMILY CAMPUS

The Shofar Senior Newsletter Advertising Rates

4126 Executive Drive ▪ La Jolla, CA 92037 ▪ www.lfjcc.org

The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes and emailed to 3300 inboxes each issue. It is also available onsite to thousands of JCC members and visitors and can be viewed by more than 15,000 unique combined visitors each month on lfjcc.org and sdcjc.org. As a Shofar advertiser, you not only are you getting your message in front of a highly desirable audience, you are also helping the JCC to offset the cost of our production.

We are limiting our advertising space to no more than four pages of the guide, which means space is very limited. So, if you are interested, please reserve space now. First come, first served!

ADVERTISING RATES AND SIZES

¼ page ¼ page

½ page

PRODUCTION SPECIFICATIONS

Camera-ready ads must be submitted at the exact size indicated above. For the best quality, photos must be scanned at 300 dpi and no smaller than 100% with no compression. Black and white line art must be scanned at 600 dpi. We accept files created in QuarkXpress, Illustrator and Photoshop. All graphics files and fonts must be included. Other acceptable formats include high resolution PDF, TIF and EPS.

Ad Design/Non Camera Ready Ads: Any design or production work required will be done at a charge of $100 per hour.

NOTES

1. Space is limited, and the JCC may refuse ads based on available space, content, nature of organization, etc. 2. Payment is required upon receipt of order. 3. For maximum benefit to you (and the JCC), we recommend that your ad states that you will donate a

percentage of the “sale” to the JCC. This will provide incentive to JCC supporters to use your product/service and also will allow you to track the effectiveness of the ad.

Reaching Older Adults and Caregivers has never been so easy!

Full Year (6 Issues) Half Year (3 Issues) ¼ page (3 ½” w x 4 ¾” h) $1000* $750 ½ page (7 ½” w x 4¾” h) $1500* $1000 Full page (7 ½” w x 10” h) $2500* $1500

Nonprofit organizations may deduct 20% off rates when purchasing an annual contract.

Publication Dates (May vary slightly): January 2, March 1, May 1, July 1, September 1 and November 1. Contracts can begin with any issue and run consecutively.

Ad reservations and artwork are due 30 days prior to publication date.

Ad design is available for a nominal fee for advertisers needing assistance (see below).*

Reservation will be made on a first come, first serve basis.

For questions or to reserve space, please contact Jodi Rudick, Manager, Publicity + Promotion at: [email protected] or (858)362-1351

Page 3: Resource: 2014 Pew Research Study, USCensus.gov, San Diego ... · The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes ... and

San Diego Jewish Film Festival ● February 7 -17, 2019

Advertising Placement ● Festival Brochure ● Pre-Show Slides

We are offering two unique, full-color opportunities to purchase advertising for the 28th

Annual San Diego Jewish Film Festival, February 7 – February 18, 2019. This highly

targeted audience is engaged, educated, and influential with high buying potential.

Theater Slides will appear on multiple screens throughout San Diego county for 11 days and evenings, February 7 -17, 2019. Your

slide(s) will be shown before approximately 80 film screenings over 11 days and seen multiple times by 17,000 attendees.*

Brochure and Festival Guide -- The brochure is mailed to 24,000+ households and is circulated to another 8,000+ JCC & CJC visitors and community businesses. The brochure is also available to 17,000 people who attend the festival in locations throughout San Diego.* *Data based on 2018 metrics.

YES! I want to purchase advertising slides at the San Diego Jewish Film Festival. I would like to reserve:

One Slide $600 Two Slides: $900 Three Slides: $1150

YES! I want to advertise in the San Diego Jewish Film Festival brochure. I would like to reserve:

1/2 Page Ad (4 ¾ x 7 ½) $750 Full Page Ad (10 x 7 ½): $1250

ARTWORK SPECIFICATIONS Theater Slides – Your company’s name in lights!

For best quality, please submit ads in a high quality 1920x1080 saved in JPEG format

Other acceptable formats include high resolution PDF, TIF and EPS files

Tips for success: This is a very visual medium – Your slide will be on the screen for 5 – 7 seconds; use pictures or photos, limit text, use a dark background (avoid white or black

Tie in a special offer/discount for SDJFF patrons

Artwork deadline: January 20, 2019

Brochure Ads – All ads printed in full color!

Camera-ready ads must be submitted at the exact size indicated.

For the best quality ad, all photos must be scanned at 300 dpi and no smaller than 100% with no compression

Black and white line art must be scanned at 600 dpi

We accept files created in QuarkXpress, Illustrator and Photoshop. All graphics files and fonts must be included. Other acceptable formats include high resolution PDF, TIF, EPS.

Artwork deadline: December 1, 2018

Graphic design services are available for a nominal fee. Space is very limited and will be reserved on a first come first served basis. The SDJFF has the right not to accept ads based on available space, content, nature of organization, etc. Payment is required within 30 days of ad acceptance. We encourage you to create your ad in full color. Please submit files via email to: [email protected] Additional sponsorship opportunities are available. Please contact [email protected] to learn more.

Business: __ ________________________________________________________________________

Contact Name: ______________________________________________________________________

Billing Address: ______________________________________________________________________

City/State/Zip:_______________________________________________________________________

Phone: ___________________________ Email: ____________________________________________

Payment Information

Credit Card #________________________________ Exp. Date (mm/yr.):________ CVV#_______

Check Enclosed

Signature: __________________________________________________________________________

Please send completed and signed order form along with payment information to:

Attn: Jodi Rudick, [email protected]

San Diego Jewish Film Festival Lawrence Family JCC, JACOBS FAMILY CAMPUS 4126 Executive Drive, La Jolla, CA 92037 858-362-1330 [email protected] www.sdjff.org

Page 4: Resource: 2014 Pew Research Study, USCensus.gov, San Diego ... · The Shofar is highly targeted to older adults, caregivers and family members and is mailed to 2800 homes ... and

JCompany Youth Theatre ● San Diego Center for Jewish Culture

Lawrence Family Jewish Community Center, JACOBS FAMILY CAMPUS

4126 Executive Drive, La Jolla, CA 92037

Attn: Jodi Rudick ● [email protected] ●858-362-1351

Pre-Show Slide ORDER FORM Online Ordering Available - www.sdcjc.org/jc/jcostore.aspx

Advertise your business with a JCompany Pre-Show Slide! Show off your event, business, or organization with a slide

that will show before each JCompany show for the production of your choice or for the entire season. JCompany Youth

Theatre performs to a 500 seat house - each mainstage performance has 13 shows! Get the word out to approximately

26,000+ each year with your very own JCompany slide!

Interested in reaching some of San Diego’s most engaged, active and loyal families with your very own pre-show slide?

Fill out and return this form to [email protected]. Please include your slide file. All submitted slide files must meet the

following technical specifications:

1920 x 1080 (72 dpi). JPG format preferred

❑ All Productions for only $800 (Buy Four, Get One Free) – BEST VALUE, MOST EXPOSURE OR

❑ Choose one (or more productions) for $200 each

❑ July 2018 ❑ October 2018 ❑ January 2019 ❑ March 2019 ❑ May 2019

Company / Sponsor Name(s):________________________________________________________________

Address: _____________________________________ City, State, Zip: ______________________________

Phone: ______________________________________ E-mail:_____________________________________

Credit Card Number:___________________________________________ Exp. Date:______/________

CVN:_________ Billing Zip code:_______________ Signature:___________________________________ _

❑ $200.00 Single Production Pre-Show Slide (1 Production Run - 13 shows)

❑ $400.00 Two Productions Pre-Show Slide (2 Production Runs - 26 shows)

❑ $600.00 Three Productions Pre-Show Slide (3 Production Runs - 39 shows)

❑ $800 Four Productions Pre-Show Slide (4 Production Runs - 52 shows)

❑$1000.00 $800.00 Buy FOUR Get ONE Free! Limited Offer! Five Productions, July 2018 – May 2019, Full Season Pre-Show Slides (All Performances, All year - 65 Shows!)