Resort and Residence TV 2400 N. Commerce Parkway, Suite 105 Weston, FL 33326 Tom Armstrong-Vice President Sales 954.888.9779 ext 8982 email: [email protected]

Resort and Residence TV • 2400 N. Commerce Parkway, Suite 105 • Weston, FL 33326

Tom Armstrong-Vice President Sales 954.888.9779 ext 8982 email: [email protected] Inquires:



Escaping on a tropical vacation. Building your dream home. Trekking the globe. Investing in real estate. Everyone dreams about them, but Resort & Residence (R & R) brings them to life. Tune in to R&R now and special offers on discounted travel are just a click away. The network combines targeted lifestyle programming with interactive advertising and transactional shopping components, which allow viewers to request information, make reservations and get an in-depth look at products and services, all through their remote control. With insider tips, local favorites and expert advice, R & R is where viewers turn before planning their trip, building their home or investing in real estate.

Network Bio:

Network Distribution: DirecTV: HH’s 18.3 MillionAT&T HH’s 1.5 MillionVerizon HH’s 2.5 MillionCapital Broadcasting HH’s 2.2 Million(Los Angeles, San Diego, San Jose, Austin)

Comcast HH’s 1.6 Million(Detroit, Houston)

Total Households 26.1 Million

RESORT AND RESIDENCE TV

Channel #354 DirecTV

Target Audience: Adults 30+58% female 42 % maleHH Income: $93KOver 80 percent own residential propertyOver 60 percent take more than 4 trips a year

Network Avails: Short Form: :15’s, :30’s, :90’s and :120’s



Sample Prime Time Grid

Money TV

Monday Tuesday Wednesday Thursday Friday Saturday Sunday

6:30 pm

7:00 pm

7:30 pm

8:00 pm

8:30 pm

9:00 pm

9:30 pm

10:00 pm

10:30 pm

11:00 pm

Hot Golf

All times EST

Golf Show

Travel Magazine

Extraordinary Vacations

Andiamo

Rolling Art Bringing It Home

Tech Close Up

Wealthy ManorBringing it Home

Wealthy Manor Travel Magazine

Health this Week

Travel Magazine

Great Golf Destinations

Time to Play Southern Homes

&Lifestyles

Best Chefs Gen’s Guiltless Gourmet

Caribbean Escapes

Caribbean Escapes

Bloomin in Garden

Best Chefs

Caribbean Escapes

AndiamoTime to PlayGen’s Guiltless Gourmet


Caribbean Escapes

Southern Homes

Wealthy Manor Best Chefs Extraordinary Vacations

Golf ShowBloomin in Garden

AndiamoWealthy Manor

Chefs Kitchen Rolling Art

Gen’s Guiltless Gourmet

Andiamo


Southern Homes

Health this Week

Tech Close UP

Southern Homes

Travel Magazine

Wealthy Manor Southern Homes & Lifestyles

Golf Show

Gen’s Guiltless Gourmet

Golf Show Eatertainment Travel Magazine

Travel Magazine

Wealthy Manor

Andiamo Caribbean Escapes

Money TV Links Illustrated

Health & Lifestyle Weekly


AndiamoChef’s Kitchen

Reel AdventureBringing It

Home

Hot Golf Extraordinary Vacations

Great Golf Destinations



Our full time network, Resort and Residence TV, presents a unique opportunity forconsumers, programmers, brand marketers and advertisers as it has been enhanced with the ability to offer interactive applications through TVMW.

The interactive applications are those that were first developed by Turner Media Group. Most recently, Gary Turner and TVMW have taken the application platform to the next level of interactivity with additional video enhancements. From the over 200 interactive campaigns that the team rolled out between 2005-2007 we know the following:

Interactive applications are measurable media

We know: Who clicks on the interactive triggers

When and where in the programming or advertising they click How long they engage in the interactive application, when they request information

When they use the prompt to ask for a dealer/retailer to contact them

When they choose to select to buy We know that for interactive advertisers we were able to increase the time spent on a traditional 30

second ad from 30 seconds to over 3 minutes

We know that the buy/request information was consistently 4 times greater than in a traditional spot

We know that with interactive applications there is 50 percent less skipping of traditional ads

Benefits of Interactive:



Resort and Residence TVGeneral Market Rate Card – 2009

Daypart :15’s :30’s :60’s :90’s :120’s

1a-6a Overnite

NA $30 $60 $90 $125

6a-11a Mornings

NA $190 $345 $500 $625

11a-4p Daytime

NA $250 $440 $625 $815

4p-8p Early Prime

NA $325 $520 $780 $910

8p-1a Prime Time

NA $425 $780 $1,105 $1,430

6a-12m 18 Hr BTA

$95 $190 $345 $470 $625

6a-6a 24 Hr BTA

$30 $65 $125 $190 $250

All rates subject to change.

Daypart Sponsorships:Buy 3 minutes per hour, every hour in any one daypart on any one day and receive three “Brought to you by … ) sponsor billboards per hour.

Interactive TV Campaigns:Interactive TV Campaigns are available on a per project basis. Ask for an iTV Consultation via Web Conference to find out how interactive TV technologies can greatly increase DR leads and sales. iTV offers an unparalleled ROI when done right. We do iTV right!



Welcome to RESORT AND RESIDENCE (R&R TV) – we are excited that you have chosen to advertise with us. For your convenience please note the following information.

DEADLINES: Content and Traffic Instructions should arrive 7 days prior to air date. Traffic information will be faxed back within 3 business days of receipt. Please be sure all content delivered BOLDLY states it is to air on R&R-TV (Resort and Residence TV). Also include the 800#, ISCI Code and spot rotations if applicable.Payments should arrive 3 days prior to air date.

CONTENT DELIVERY:Acceptable Formats: Beta, Beta-SP, Digi Beta or Beta SXShipping Address: TV Media Works c/o Comcast Media Center

Attn: R&R TV TrafficComcast Media Center 4100 East Dry Creek Rd. Littleton, CO 80122 (303) 4888-3333

Digital Delivery: TBD

TRAFFIC INSTRUCTIONS:Deliver To: R&R Traffic Russell Brooks (address – same as above)

Direct: 303-486-3818Email: [email protected] Address: same as above

Postlogs: Available upon request

PAYMENTS:Short Form DR / General Market: Cash In Advance 48 hours before air date unless credit has been pre-approved. Credit Apps must be received at least 14 days prior to air date. Three media credit references should be included.Long Form DR: Cash In Advance - Checks or wire transfers should arrive 3 business days prior to air.date.Pay To: Resort and Residence TV Send To: Resort and Residence TV

2400 N. Commerce Parkway, Suite 105, Weston, FL 33326 (954) 888-9779 ext. 8982(Credit Cards, ACH, EFT accepted. Contact us for more information)

Resort and Residence TVAdvertiser Information Sheet

Documents

Resort and Residence TV 2400 N. Commerce Parkway, Suite 105 Weston, FL 33326 Tom Armstrong-Vice President Sales 954.888.9779 ext 8982 email: [email protected]