ResMarker Connect Product Book

Serve Your Business Better.

P R O D U C T I N F O R M A T I O N

ResMarker Connect® Product Information updated 24Feb2014 © Cornerstone Information Systems2

Table Of Contents

Introduction 4

Why Use ResMarker Connect? 4

Types of ResMarker Connect Reminders 5

How Does ResMarker Connect Work? 6

ResMarker Connect Actions 7

Additional ResMarker Capabilities 8

About Cornerstone Information Systems 9


POINT-OF-SALES RESERVATION MANAGEMENT TOOL

• Highlight GDS Text

• Virtual Sticky Notes

• POS Quality Assurance

• Identify Commission Opportunities

• Avoid Contract Errors

• Traveler Preference Reminders

• Communicate Customer Specific Policy

Serve Your Business Better.


IntroductionResMarker Connect is an interactive point-of-booking application that identifies pre-specified text on an agents GDS screen and displays attention grabbing sticky notes, displays highlighted text, plays sound files, and more. You can use screen highlights to emphasize important information you want your agents to see, such as reminders to offer customers specific vendor contracts or reminders of traveler preferences.

Why Use ResMarker Connect?Today, the single greatest competitive advantage your agency has is the personalized service you deliver to your corporate travelers. Despite their best efforts, your agents simply cannot find or remember every traveler’s preferences or contract details. When these seemingly trivial details fall through the cracks, your agency loses its competitive advantage and risks losing customers.

USE RESMARKER CONNECT IF

• Travelers are paying more for airfare, hotels and car rentals when agents forget to book with preferred suppliers.

• Prior approval needed for bookings is not requested because agents are relying on memory and miscellaneous documentation to catch authorization triggers.

• Traveler preferences like departure times, seating and meals are repeatedly overlooked, undermining customer satisfaction.

• Managing group and meeting travel has become costly and complex due to agent errors and oversights.

• You are missing revenue opportunities because agents forget to book with vendors in specific markets with whom you have negotiated preferred contracts.

RESMARKER CONNECT DELIVERS

• Highly customizable Rules including expanded sticky note shape options.• The ability to open external text or HTML documents, or link to other URLs.• The ability to open desktop email with pre-populated To, CC, Subject and Body.• The flexibility to quickly add and/or change Rules.• The ability to assign Rules for up to three agent-experience levels for easier training.• Rules organized by account, contract, location, etc.• Easy administration via the ResMarker Connect Travet™.

“It used to be that email, web browsing and GDS access were the essential applications for our agents’ desktops. Not anymore, ResMarker Connect is one of the rare applications that allow us to make our agents more productive by highlighting our preferred suppliers without jeopardizing customer service or corporate travel policy. Our agents don’t make reservations without it.”

– Atlas Travel International


Types of ResMarker Connect RemindersResMarker Connect helps your agents remember everything, including these examples:

FINANCIAL REMINDERS • Correct IT Codes• Accounting Line Requirements• Most Profitable Booking Method (Web, GDS, Phone)• Offer Hotel and Car with Air

OPERATIONAL REMINDERS• Preferred Suppliers• Ticketing in specific Pseudo City Codes• Unconfirmed Segment Instructions

TRAVELER SPECIFIC PREFERENCES• Offer Value-Adds• Offer Unused Tickets• Offer VIP Services • Avoid ‘Never Instances’ (Row 13)• Suppliers with Negative Ratings

COMPANY SPECIFIC PREFERENCES• Corporate Account Rates• Trip Codes, ID’s and Authorization• Per Diem Information• Customer Ground Transportation Guidelines

TRAINING• New Employees• New Accounts• New Business Offering• GDS Conversions

MISCELLANEOUS• Launch Scripts or Reference Material• Display Meeting Information• Provide Airline Specific Rules for Exchanges• Provide Destination Information


How Does ResMarker Connect Work?At the core of ResMarker Connect are simple-to-program rules.

Each rule defines a set of conditions, including what to look for on the GDS screen. A rule designed to remind an agent of a British Airways contract in the New York – London market will look for the text string “JFKLHR” anywhere on a line and “BA” at the beginning of the same line.

Rules also include a set of actions to take if the conditions are met. In our example the city pair “JFKLHR” will be highlighted and a sticky note displayed with information about the preferred vendor contract.

All this configuration is centrally controlled using the ResMarker Connect Workspace Travet®. It is here where you add, edit, copy and change rules. The Travet has many interesting and useful features that make setup and maintenance a breeze. You can view information in a more traditional, list format, or in a newly designed boxes view that groups items with the same characteristics. There is a simple Search function that can help you find what you are looking for. Best of all, the boxes view give you drag and drop capability, allowing you to move things around quickly and efficiently, without having to navigate through the editor, although you can easily do that too.


ResMarker Connect ActionsResMarker Connect has many useful actions in addition to Highlight and ‘Sticky Note’ as illustrated above. Here is a complete list. HIGHLIGHT The Search text that you specified on the conditions page can be marked up by changing the text color and/ or background color.

STICKY NOTEYou can display a message to the agent. You can control where on the screen, and how long, the message will appear. You can also use one or more of your variables to dynamically build the message text.

DOCUMENT This action gives you the ability to open a document or web page on the agent’s desk.

EMAILThis action will trigger the agent’s default email client to open and populate all of the fields that you fill in. You can use variables to be more dynamic.

SOUNDAs an added alert, you can choose one of the preloaded sounds to play for your agent when the conditions are met.

MACROHere you can specify GDS commands or keystrokes that you would like ResMarker Connect to automatically send to the GDS.


Additional ResMarker CapabilitiesResMarker Connect offers many advanced capabilities to help you be more precise in your use of the tool, including:

EXPERIENCE LEVELEach rule also has an Experience Level that corresponds to your agents’ Experience Level.Rules that are set for beginners will only operate for agents that are listed as beginners.

TASKSTasks provide a method to group rules that are more specific to a particular job responsibility, department or other ways that are relevant to your business practices.

VARIABLESVariables can be used to carry data from one rule to another. Without them, ResMarker has no memory of what was found in a previous response.

REGULAR EXPRESSIONSRegular Expressions are used within your rule Search Text and Condition Text to give you a way to match patterns instead of explicitly defining all text matches.

TABLESTables can be used when your rule needs to be a bit more specific, or if the data changes often.


About Cornerstone

Cornerstone is a technology and professional services company helping more than 450 travel management companies, corporate travel departments, and online travel agencies work more efficiently and more profitably. Founded in 1992, Cornerstone has specialized in creating innovative applications that automate many of the most complex and time-intensive aspects of the reservation management process. Cornerstone is a privately held company based in Bloomington, Indiana with personnel in nine locations worldwide. More information is available at www.ciswired.com.

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Documents

ResMarker Connect Product Book