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Contents title: Exploring Emerging Opportunities for Bangladesh tourism Introduction....................................................2 Background......................................................2 Research question...............................................3 Research objectives.............................................3 Research method.................................................3 Research methodology............................................4 Research Strategies.............................................7 Choice..........................................................7 Selected Research methodology......................................................... .................................................................... 9 Timescale.......................................................8 Resources.......................................................9 References......................................................9 Glossary.......................................................10 MD. SHAHED ISLAM MOBILE: 07947937190 LONDON. UK Page 1

Research Project Proposal (SHAHED)

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Page 1: Research Project Proposal (SHAHED)

Contents title: Exploring Emerging Opportunities for Bangladesh tourism

Introduction.........................................................................................................................2

Background........................................................................................................................2

Research question.............................................................................................................3

Research objectives...........................................................................................................3

Research method...............................................................................................................3

Research methodology......................................................................................................4

Research Strategies...........................................................................................................7

Choice................................................................................................................................7

Selected Research methodology.............................................................................................................................9

Timescale...........................................................................................................................8

Resources..........................................................................................................................9

References.........................................................................................................................9

Glossary...........................................................................................................................10

MD. SHAHED ISLAM MOBILE: 07947937190LONDON. UK Page 1

Page 2: Research Project Proposal (SHAHED)

Research project proposal

Title: Exploring Emerging Opportunities for Bangladesh Tourism

Introduction

Bangladesh has great opportunities in this tourism sector. Tourism is one of the most

important sectors for Bangladesh as a developing country. Increases in economic growth,

disposable income and leisure time, political stability, and aggressive tourism campaigns,

among others factors, have fuelled the significant growth of tourism. My research project will

focus on exploring the opportunities for Bangladesh tourism industries

Background

Though Bangladesh is not so famous to the world wide, it has a bright future as a Tourism

attraction include archeological sites, historic mosques and monuments, resorts, beaches,

picnic spots, forest and wildlife. the largest port city of the country and known as the city of

shrines; Mainamati, Mahasthangarh and Paharpur, archaeological treasures of Hindu and

Buddhist rule in the country from 300 BC to 1200 AD (Hossain, 2007). Above all, riverine

beauty, colourful tribal culture and simple village life are the main factors for attracting

visitors (Hossain and Hossain, 2002). Bangladesh is a riverine country having attractive

panoramic beauty. There are hills, vales, deep and mangrove forests, rivers and the longest

beach in the world. In this country, the scope of nature based tourism, research based tourism,

culture based tourism and eco-tourism is quite evident. In Bangladesh, prospective areas are

present, minimum infra-structural arrangement is developing, role of government is now

positive, private and public organizations have come forward side by side to attract the local

and foreign tourists, researchers, dignitaries and foreign delegates. Having all the minimum

requirements, the tourism industry could not develop adequately. The cracks of problem could

not identify accurately because of paucity of sufficient number of research and investigations

in our country. This could benefit the tourism industry in multiple ways. This could change the

economic picture of tourism sector and contribute a big share in the GDP of Bangladesh.

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Research question

It is often a useful stating point in the research that the research question to begin with one general focus research question that follows from my research idea.

My research question is “What are the emerging opportunities for Bangladesh tourism?”

Research objectives

To identify development trends in Bangladesh tourism

To analyse issues in tourism marketing in Bangladesh

To identify potential strategies that can contribute to increasing the competitiveness

Of Bangladesh tourism

This study will facilitate the decision makers to assess the intensity of the problem and to

plan accurate measures to train and develop a good number of manpower for facing the

current need readily.

Research method

A Qualitative approach and in-depth interview method will adopt in order to gather

primary information. The proposed project research will mainly based on primary, data will

be collected through telephone conversation with Bangladesh Parjaton Corporation, online

travel agency of Bangladesh and email correspondence to Bangladesh ministry of civil

aviation and tourism.

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Research methodology

All of the techniques, methods and procedures adopted in terminology work to carry out

terminology research. A way to systematically solve the research problem by logically

adopting various steps (jankowics, 2000). Research will be use for understanding the

research methodology.

The onion process consists of two types of layers are known as inner and outer layers.

The layers of onion are stated are describe below:

Figure1.0: Research onion Source: Saunders, et al (2007)

Research Philosophies:

Philosophy consists of: Positivism, realism, interpretive, objectivism, subjectivism,

pragmatism, functionalist, interpretive (Saunders et al, 2007).

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There are three ways of thinking about research philosophy: ----

Figure 2.0: Research Philosophy

Epistemology: Epistemology concerns what constitutes acceptable knowledge in the field. The Branch

of philosophy that studies the nature of knowledge, its presuppositions and foundations, and

its extent and validity. Epistemological stances are: Positivism, Realism, Interpretivism

(Saunders et al, 2007).

Positivism : is based upon values of reason, truth and validity and there is focus

purely on facts, gathered through direct observation and experience and measured

empirically using quantitative methods surveys and experiments and statistical

analysis.

Realism : is a branch of epistemology which is similar to positivism in that it assumes

a scientific approach to the development of knowledge (Saunders et al, 200).

Interprtivism : is an epistemology that advocates it is necessary for the researchers to

understand differences between humans role as social actors (Saunders et al, 200).

Ontology: Ontology is concerned with the nature of reality research. This raises questions of the

assumptions researchers have about the way the world operates and the commitment held

to particular views. (Saunders et al, 2007).

Objectivism : this portrays the position that entities exist in reality external to social actors in reality external to social actors concerned with their existence (Saunders et at, 2007).

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Epistemology

Research Philosophies

Ontology

Axiology

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Subjectivism : subjectivism holds that social phenomena are created from the perceptions and consequent actions of those social actors concerned with their existence (Saunders et at, 2007).

Axiology: Axiology is a branch of philosophy that studies judgements about value; it is a process

of social enquiry with (Saunders et al, 2007).

Research Approaches: The “better” research approach is depending on research questions one seeking to

answer. Research is often a mixture between positive and interpretive, perhaps reflecting the

stance of realism, where research project will involve the use of the theory. The theory may

or may not be made explicit in the design of research, it though it will usually made explicit in

the presentation and findings (Saunders et al, 2007).

There are two types of research approaches:

Deductive approach &

Inductive approach

Deductive approach : once clear about the theory at the beginning of research where research can be

deductive approach, in which the researcher can be develop theory and hypothesis and design a research strategy to test the hypothesis (sounders et at 2007).

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DEDUCTIVE APPROACH INDUCTIVE APPROACH

THEORY HYPOTHESIS OBSERVATION CONFIRMATION

THEORY (TENTATIVE HYPOTHESIS) PATTERN OBSERVATION

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Figure 3.0: deductive & inductive approaches.

Inductive approach:On the other hand inductive approach where researcher collects the data and

develops the theory as a result of data analysis (sounders et at 2007).

Saunders et al (2007) suggested the major differences between deductive and

inductive approaches to research: -----------

Deductive Emphasis Inductive Emphasis Scientific principles. Gaining an understand of the meanings

human attach to events.Moving from theory to data. A close understanding of the research

context.

The need to explain casual relationships between variables.

The collection of qualitative data.

The collection of quantitative data. A more flexible structure to permit changes of research emphasis as the

research progresses.The application of controls to ensure

validity.A realisation that the researcher is part

of the research process.

The operationalisation of concepts to ensure clarity of definition

Less concern with the need to generalise.

A highly structured approach

Researcher independence of what is being researched.

Table 1.0: distinction between Deductive & Inductive approaches

Source: (Saunders et al, 2007)

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Research Strategies

Research strategies are the plans how to carry out a research in search for data, results

to solve problems and or management issues. According to Saunders et al (2007) strategies

are classifies as follows:-

Experimental;

Survey;

Case study;

Action research;

Grounded theory;

Ethnography and

Archival research

Survey is very popular strategy for research. The survey strategy usually associated with

the deductive approach. The board area of survey research encompasses any measurement

procedures that involve asking questions of respondents. Most frequently used to answer

who, where, what, how much and how many etc questions. Therefore it tends to be

explanatory and descriptive research. It allows a large number of data to be collected among

a sizeable population which can be standardised and allow to easy comparison.

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Choice

The choice of my research is mixed method, mono method and multi method.In general, mixed research methods are considered as one of the three paradigms in

which quantitative and qualitative techniques or other paradigm characteristics are confined

in one overall study. The two major types of mixed research are distinguished as mixed

method and mixed model research.

Mixed method research is that in which the researcher mixes both qualitative and

Quantitative research approaches within a stage of the study or across two stages of the

research process.

Selected research methodology

Research philosophy in terms of epistemology for this project is positivist. The reason of

being positivist is to focus purely on fact, gathered through direct observation and

experience and measured empirically using qualitative methods surveys and experiments

and statistical analysis. The view of the work is explanatory to identify the emerging

opportunities for Bangladesh. Survey will be the primary strategy of the research.

Questionnaires are the primary method of my research and view is inductive.

Timescale

GANTT CHART (Week commencing 27 th Sep 2010) Activity Sep Oct 10 Nov 10 Dec 10

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10w/k

commencing3

63

73

83

94

04

14

24

34

44

54

64

74

84

9Read literatureFinalise

objectivesRead

methodology LiteratureProposalAccess

planning to the research objectives

Feed back on proposal

Analysis dataDraft findings

dataUpdate

literature readComplete

remaining chaptersDraft to

supervisor for feed back

Revise draftPrint, bindSubmission

Resources

The main sources of my research are local libraries, books on tourism, magazines, Travel journal and the college library.

References

Hossain, M. A. (2007), “Strategic Promotion Approaches to Developing Tourism in

Bangladesh: An Empirical Study of Some Selected Tour Operators”, Research Book, Bureau

of Business Research, University of Dhaka, Bangladesh

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Hossain, M. A and Hossain, M. J., (2002), Marketing Promotion Strategies of the

Tourism Industry in Bangladesh: An Empirical Study of Some Selected Tour Operators,

Social Science Review, Vol. 19, No. 2, Dhaka University, Bangladesh.

Jankoowicz, A. D, (200) Business Research Projects. 3rd ed. London: Mc Graw-Hill

Publishing Company.

Palmerino, M. B. (1999), “Take a Quality Approach to Qualitative Research”, Marketing

News, Vol. 33, No. 12, pp.35-36

Simpson. J & Weienr, E. (2009) The Oxford Dictionary. United Kingdom: British library

cataloguing-in - Publication data.

Saunders. M. Et al (2007), Research Methods for Business Students, 4 th ed. London:

Prentice Hall.

Glossary

Word Definition References

Abstract Existing in thought Oxford Dictionaries

Analysis Examine Oxford Dictionaries

Appendix A section or table of subsidiary matter at the end of a book or document.

Oxford Dictionaries

Concept An abstract idea Oxford

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DictionariesConclusion The end or finish of an event Oxford

DictionariesData Facts and statistics collected together for

reference or analysisOxford

DictionariesEmpiricism The theory that all knowledge is based on

experience derived from the sensesOxford

DictionariesExperience Practical contact with and observation of facts

or eventsOxford

DictionariesExperiment A scientific procedure undertaken to make a

discoveryOxford

DictionariesHypothesis A supposition or proposed explanation made on

the basis of limited evidence as a starting point for further investigation

Oxford Dictionaries

Introduction The action of introducing something Oxord Dictionaries

Information Facts provided or learned about something or someone

Oxford Dictionaries

Ism Informal  Oxford Dictionaries

Knowledge Facts, information, and skills acquired through experience or education; the theoretical or practical understanding of a subject

Oxford Dictionaries

Method A particular procedure for accomplishing or approaching something,

Oxford Dictionaries

Methodology

A system of methods used in a particular area of study or activity:

Oxford Dictionaries

Objectivity the quality of being objective Oxford Dictionaries

Philosophy The study of the fundamental nature of knowledge

Oxford Dictionaries

Practice  The actual application or use of an idea, belief, or method

Oxford Dictionaries

Principle A fundamental truth or proposition that serves as the foundation for a system of belief

Oxford Dictionaries

Qualitative Relating to, measuring, or measured by the quantity of something rather than its quantity

Oxford Dictionaries

Quantitative Relating to, measuring, or measured by the quantity of something rather than its quality

Oxford Dictionaries

Research The systematic investigation into and study of materials and sources in order to establish facts and reach new conclusions

Oxford Dictionaries

Reference  The action of mentioning or alluding to something

Oxford Dictionaries

Science The intellectual and practical activity encompassing the systematic study of the structure and behaviour of the physical and natural world through observation and experiment

Oxford Dictionaries

Theory A supposition or a system of ideas intended to explain something

Oxford Dictionaries

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Validation Check or prove the validity or accuracy of Oxford Dictionaries

Verification The process of establishing the truth, accuracy, or validity of something

Oxford Dictionaries

Applied research

Oxford Dictionaries

Basic research

Oxford Dictionaries

Critical Expressing adverse or disapproving comments or judgements

Oxford Dictionaries

Deductive approach

Oxford Dictionaries

epistemology

the nature of knowledge Oxford Dictionaries

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