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Research Methods II
A Cherokee elder sitting with his grandchildren told them, "In every life there is a terrible fight - -a fight between two wolves. One is evil: he is fear, anger, envy, greed, arrogance, self-pity, resentment and deceit. The other is good: joy, serenity, humility, confidence, generosity, truth, gentleness, and compassion."
A child asked, "Grandfather, which wolf will win?“ The elder looked him in the eye. "The one you feed."
The Literature Review
Game Plan Exercise: Research Ideas/Research Questions /
Hypothesis
The Literature Review
Break
Literature Review Exercise
Using the Writing Center
Research Ideas/Topics Get in groups of 3 and
discuss: What appeals to you in
projects you have done? What do you dislike about
projects you have completed?
Individually write on 1 piece of flip chart paper your top 2 research topics/ideas
1. Topic 1
2. Topic 2
Your flip chart paper should look like this!!
Research Question Exercise Individually create 1 research question for
your top 2 topics Consider:
Problem-oriented Analytical (versus descriptive) Interesting and significant Amenable to analysis Feasible
Peer Feedback Each of you will be given 7 sticky notes.
Go around the room and look at the topics and questions, and write on your sticky note feedback for 7 of the questions.
Be specific in your feedback….make sure they can use the feedback
What is an hypothesis? A proposition that is empirically testable Example: Increasing flex time options
increases quality of life Need to concretely define concepts (e.g.,
quality of life (QOLI) ) Hypothesis testing can lead to support or
refutation of a theory
Attributes of a good hypothesis Stated in declarative form Posits a relationship between variables Reflects a theory or body of literature Is brief and to the point Is testable
Examples of Hypothesis Publicly traded firms will have higher
growth rates than privately held firms State-owned firms will have a greater
share of the domestic market than publicly traded or privately held firms
Job satisfaction will be positively related to organizational citizenship behaviors
The literature review in the thesis process
Formulate and clarify your research question
Chapter 1
Review the Literature/TheoryChapter 2
Formulate your research design
Chapter 3
Analyze your dataChapter 4
Write your Results and DiscussionChapter 5
Sampling
Qualitative Methods Quantitative Methods
Answering research question Measurement
The Literature Review Literature review – gather existing wisdom
to shed light on something that has captured your interest
Literature review – why do one anyway? Provides a framework for establishing the importance of
your study, as well as a benchmark for comparing the results of your study with other findings
Traces the underlying assumptions behind the research question & “grounds” the study
Relates your study to a larger ongoing dialogue about the topic
Share existing knowledge, identify and fill in gaps, extend prior knowledge
Tells you what we currently know and helps you make predictions about what might happen next
Source for methodology, instruments, etc…
How to capture, evaluate and summarize the literature in four “easy” stepsAdapted from Creswell (2003)
Step 1: Begin your inquiry with a question and a working title What is the relationship between perceptions
of organizational fairness and individual performance? Title: Multiple dimensions of organizational justice and individual performance
Step 2: Create a literature map of the topics and sub-topics for your review Outlines, circles, boxes, a tree … Create a “need to study” branch
Literature Maps Leadership Lit review
Outputs: New products& processes
Inputs (Scientificand technologicalinformation)
Project TeamsProject leader roles
And behaviors
Research Topics
Mapping techniques
The search – a.k.a. “how to avoid drowning in the literature” Step 3: Use the keywords and begin your search
Research studies, books, conceptual articles, thought pieces – all provide frameworks for thinking about your topics
Start with most recent broad summaries, annual reviews, journal articles, then books
The magic number is…? Step 4: Summarize and “grow” your map
Read abstracts, skim content, “will this help my understanding?”
If relevant add to your literature map Draft summaries – include precise references in a list
for your thesis mention problem, state purpose of study, key information
about sample, review key results, point out flaws in study
Ways to organize literature as you are researching
Author/date Theory/standpoint Evidence Argument
Or
Author/date Sample DVs IVs Findings
Evaluating the relevance and value of literature to your researchRelevance Recency? Has it been
superseded? Are the research questions
sufficiently close to yours? Have you seen references
to this item in other items that were useful?
Does this support or refute your arguments? (For either—it will probably be worth reading!)
Value Does the item appear
to be biased? What are the
methodological omissions? (Still may be valuable)
Does the item provide guidance for future research?
Trawling and Mining for information
Broad based search for books and articles
Focused SearchBroad based search for more specific literature
Focusing
Selecting possiblyrelevant items
Reading, analyzing and discriminating between items
Analyzing and categorizing contents
Integrating and synthesizing contents
History of the topicKey works and authorsDebates and argumentsMethodologyTheories and conceptsFindingsCritiques
Trawling TrawlingMining Mining Specifying and Integrating
The role of theory in grounding your research What is theory?
Interrelated set of constructs formed into propositions, or hypothesis that specify the relationship among variables (Testable implications)
Examples: Theory of consumer behavior, Transformational leadership theory, Job characteristics theory
Theory develops as explanation to advance knowledge in particular fields.
What makes a good theory? Theories that can explain more aspects of
a phenomenon with fewer assumptions are better than other theories E.g., demand and supply explain price and
quantity movements for a change in a variety of factors---income, advertising, population, etc
Theories with realistic assumptions E.g., assuming that college tuition will never
rise is not a realistic assumption
For example: Job characteristics theory
Core jobDimensions
Critical Psychological
States
Personal and work Outcomes
Skill variety
Task Identity
TaskSignificance
Autonomy
Feedback
Experienced Meaningfulness of the work
Experiencedresponsibility for outcomes of the work
Knowledge of the actual results of the work activities
High internal work motivation
High-quality work performance
High satisfaction with the work
Low absenteeism and turnover
Employee growth-need strength
In most quantitative studies… Theory is tested – or verified. Theory is the framework for the entire
study…an organizing model.
NFL Attendance
Performance
CompetitiveBalance
Income ofMetropolitan area
Age of stadium
# of sports Teams in city
# of Pro-bowl players
Price of ParkingTicket Price
Climate Survey Model
Climate Survey Modeling
Theory is NOT References Data List of variables Diagrams Hypothesis or predictions
General euphoria and excitement Puzzlement Buried Muddling through Time goes by Patterns emerge Discrimination
The Process of Reviewing
Words of Experience: A good lit review reviews the relevant
literature in an interesting narrative. It starts with broad brush strokes and
narrows the focus down to the research topic at hand. For example – a study on NFL attendance may begin by reviewing the studies on attendance at entertainment events and other sports before reviewing the work on NFL attendance.
Words of Experience (cont) A good lit review will emphasize the points
that other studies contribute to the state of knowledge while omitting the irrelevant details.
Finally the lit review concludes by pointing out the niche in the literature that the existing study will fulfill.
Common Problems in Writing Using too many quotes Reporting everything s/he knows in a particular
area Thinks of chapter as an annotated bibliography
rather than an analytical piece of work Remember to:
Describe briefly the history of your topic Identify key landmark studies (methodologies used and
arguments made) Show the major issues or practical problems to identify
the gap you intend to look at with your research Aim to show what contribution your research will make
to the literature….TELL THE STORY!!!
Helpful Hints Get every detail about the article/book when you
FIRST read it. (publisher, author, page numbers, year of publication….)
Use Turabian format from the beginning (e.g., use Refworks)
Develop a system for organizing Read the original articles Scan textbooks for an overview STOP reading when you notice redundancy in the
material
Literature Review Exercise Get into your groups (next slide) Discuss the framework the authors used for the
published review and the student review you read. What was the purpose of the review? What was useful about this? What did you like? What could be improved?
Write down 3 “lessons learned”/”key points” your group came up with about doing literature reviews.
Group Name Student Lit review Published Lit review Sarah 1 4 Zeke 2 3 Luke 3 2
1
Ramsey 4 1 David 1 3 Russ 2 2 Nicholas 3 1
2
Jackson 4 4 Treye 1 2 Sam 2 4 Tim 3 3
3
Borge 4 1 Ben 1 4 Parker 2 3 Alice 3 2
4
Tristan 4 1 Chase 1 1 Kelly 2 2 Brian 3 3
5
Jeff M 4 4 Annie 1 3 Alex 2 4 John 3 1 Nate 4 2
6
Ian 4 2 Eddie 3 4 Jarrell 2 3 Allison 1 1 Jeff Z 4 2
7
Kristen 3 1
Homework Reading Assignments
Administration Please pick up lit review assignment Sign up for presentation times next
Monday. (You will need to present at 1 time and listen to 1 other. You can decide which group you want to listen to.)
Remember to bring your research question presentation on a memory stick!!!