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Research Experience for Teachers (RET)
Research Methods
Dr. Randa L. Shehab
Dr. Chen Ling
RET 2006 Summer 2
Overview Research Methodology
Problem Formulation Development and Measurement of
Performance Criteria Experimental Design Data Collection and Analysis Presentation of Results
Technical Writing and Presentation
RET 2006 Summer 3
The Scientific Method A systematic approach to answering
questions using empirical investigation Steps
Form a hypothesis - an idea that can be tested through observation or experimentation
Collect data through observation Analyze the data - test the hypothesis “Do not reject” or “reject” the hypothesis Confirm results by repeating the experiment
RET 2006 Summer 4
The Research Environment Naturalistic Observation
Systematic, detailed observation of behaviorPurely descriptive, no causality
Laboratory ResearchArbitrary environment where elements in
environment can be controlledControl allows statements about causality
RET 2006 Summer 5
Basic Research Acquisition of knowledge for developing
or validating a theory Not necessarily for practical application Used to set forth general design
principles Examples
Nature of human performance?How is performance affected by variable(s)?Relationship between variables? Impact on system performance?
RET 2006 Summer 6
Applied Research Finding answers to practical problems Highly specific hypothesis Absence of general knowledge or theory
advancement Used to evaluate specific design alternatives Examples
Effect of technology on human performance? Effect of behavioral variables on use of technology? Most effective behavioral/technological variable to
achieve desired performance?
RET 2006 Summer 7
Why Research? To understand behavior and answer
questions about people, environments, systems
To evaluate the research of othersWe should change the system to make it more
effective…Determine if research is done correctly and if it
applies To conduct research of your own
Research is a tool for answering questions
RET 2006 Summer 8
Learning to Perform Scientific Research
Scientific Research is Unique Acquire Research Experience Perform Solid Literature Review Use Proper Tactics and Strategy Avoid Mistakes of Other Investigators
RET 2006 Summer 9
General Scientific Method: Steps
Development of Hypothesis Body of Existing Knowledge Define the problem
Controlled Experimentation Observation of Phenomena
Scientific curiosity
Quantification of Observations Analyze the problem
Logical Analysis Test of Hypothesis
RET 2006 Summer 10
Research Experiments
Experiment: A series of controlled observations taken in an artificial situation with deliberate manipulation of variables to answer one or more specific hypotheses.
Controlled ObservationsConditions and eventsMust be repeatable!
Artificial SituationAllows accurate observations, but might affect
behavior
RET 2006 Summer 11
Research Experiments
Manipulation of VariablesSystematically vary conditions to see effectsEliminate extraneous factors to determine
causes Specific Hypotheses
Allows clear definition of the experimental plan Ideas can be obtained from observation
“Effects of (independent variable) on (measured variable)”
“Comparison of the effects of (different technologies / products) on (performance measure)”
RET 2006 Summer 12
Developing a Hypothesis A hypothesis states an idea that can be tested
through experimentation or observation The hypothesis proposes an explanation for
some observed phenomenon
Initial Interest Working
Hypothesis
LiteratureReview Formal
Hypothesis
RET 2006 Summer 13
Types of Hypotheses Working Hypothesis
Preliminary statement based on limited information Informal statement derived from initial observation Subject to modification
Exploration Obtain additional information on the topic Books, journals, related knowledge, collaboration
Formal Hypothesis Precise expression of a predicted relationship between
or among events Capable of being tested Does not change
RET 2006 Summer 14
Key Principles of Experimental Design
Provide a Measure of Random Error Design must contain a measurable estimate of
variation to determine statistical significance Provided through replication
Avoid Systematic Bias Effects due to time-ordering such as learning Counterbalance - perform half the trials using one
sequence and the other half using another Randomize - assign units randomly
Do Not Confound Variables Change only one variable at a time
RET 2006 Summer 15
Defining the Problem Easiest way is to define the variables A variable is a quantity that may
assume any one of a set of values Independent Variable
Variable that is deliberately manipulatedMust have at least 2 levelsForms the basis of the hypothesis
RET 2006 Summer 16
Independent Variables The factor or treatment Presence/Absence
Does the variable impact behavior?
QuantitativeContinuous along a single dimensionMust have enough levels to describe expected
relationshipMust consider range and spacing of levels
RET 2006 Summer 17
Independent Variables Qualitative
Combination of multiple factors not described with a single dimension
Vary one dimension and control the others Select “optimal” values for all variables held
constant Test at range of values to identify the optimal
points
RET 2006 Summer 18
Quantitative Variables Number of Levels
Choose enough levels to get an accurate view of the relationship between the variables
Cost tradeoff when adding more levels Total Trials = (# IV's) (IV levels) (repetitions)
Dep
ende
nt V
aria
ble
Independent Variable
Level 1 Level 2 Level 3
SuspectedRelationship
Actual Relationship
RET 2006 Summer 19
Quantitative Variables Range of Values
Wide enough to cover region of interestStart large and refine (pilot study)
SpacingShould match phenomenon being investigatedEqual: Better for statistical analysisUnequal: Often more representative of
system response (e.g., decibels)
RET 2006 Summer 20
Qualitative Variables Fundamental Principle
Select the best levels of all other variables (usually quantitative) to be held constant, then use the best combination at each qualitative level
Alternatively, test across a broad range of values to locate optimum levels
Example When comparing
control shapes, select the best size, texture, etc. for each shape
Compare Round A with Square C
De
pe
nd
en
t V
aria
ble
Knob Size
A B C
Round Square
RET 2006 Summer 21
Dependent Variables The criterion measure Variable that is measured Value “depends” on the value of the
independent variable Selection of the criterion determines the
outcomeDoes it answer the question? Is it relevant to the task?
RET 2006 Summer 22
Control Variables Variables that are held constant because they
may affect the results Avoid Confounding
Uncontrolled influences on experimental results
Interpret results within a narrow limit to determine causality
Examples:Time of dayAttitudes/expectation Instruction
RET 2006 Summer 23
Variable Examples Effect of Alcohol on Reaction Time
Independent Variables Alcohol Level / Consumption (0%, .08%, 1.2% BAC) Gender (Female, Male)
Dependent Variables Errors Processing Time Motor Time
Control Variables Food Intake Environmental
RET 2006 Summer 24
Characteristics of Good Performance Measures
Appropriate Level of Detail Measure appropriately reflects differences to detect Adequate precision and range to detect differences
Reliability Degree of repeatability (can be expressed as a
correlation coefficient) Interrater reliability – the degree to which multiple
observers agree when scoring the same event
Validity Degree to which a measure actually measures what it
is supposed to measure Ensures a measure tells you “what” your data mean
and that you have selected an appropriate response variable
RET 2006 Summer 25
Characteristics of Good Performance Measures
Sensitivity Can detect changes in the behavior of interest
Accuracy More precise than the phenomena being measured Minimize measurement error Non-Intrusiveness
Collection method does not affect performance Observer should not be a distraction Data collection should not interrupt the task (i.e., filling out
forms) Measuring device should not attract participant's
attention Implementation Requirements
Practical with respect to time, budget personnel requirements, ease and quality of collection, and measurement robustness
RET 2006 Summer 26
Populations and Samples
Sampling Methods Random Sampling Stratified Sampling Matched Sampling
Population: allrelevant cases
Sample: subsetof the population
Fortuitous Sampling Proportionate Stratified
RET 2006 Summer 27
Random Sampling Randomly select members of population
IndependentRepresentative of the population for
large sample sizesReduces systematic bias
Randomly assign subjects to conditions How would you randomly sample n=20
to study ability of drivers to localize warning sirens?
RET 2006 Summer 28
Fortuitous SamplingUse whatever is availableDoes not guarantee independenceNot representative of the
population How would you fortuitously sample
n=20 to study ability of drivers to localize warning sirens?
RET 2006 Summer 29
Stratified Sampling Identify critical subgroups of the
population Randomly select members for subgroup
samples based on similar critical characteristics
Mirrors population characteristics Accurate information is not always
available How would you develop a stratified
sample of n=20 to study ability of drivers to localize warning sirens?
RET 2006 Summer 30
Proportionate Stratified Sampling Identify critical subgroups of the
population Randomly select members for subgroup
samples until proportionate to the population characteristics
Mirrors population characteristics and count
How would you develop a proportionately stratified sample of n=20 to study ability of drivers to localize warning sirens?
RET 2006 Summer 31
Matched Sampling Experimental samples are identical with the exception of
the independent variable Controls for extraneous variables Allows strong conclusions to be made about any significant
differences Equating groups
Precision matching - match identical participants Range matching – match participants within a range Average matching - match average group score
How would you develop a matched sample of n=20 to study the effects of different work hardening programs on material handling endurance?