Representing The Coastal Lowcountry’s Finest Real Estatebobbyraehn.com/wp-content/uploads/2017/02/Charter... · Representing The Coastal Lowcountry’s Finest Real Estate #1 Ranked

Representing The Coastal Lowcountry’s

Finest Real Estate

#1 Ranked Real Estate Company in The Lowcountry

www.CharterOneRealty.com (844) 526-0002

Charter One Realty is proud to support

African Leadership

Arts Center of Coastal Carolina

Backpack Buddies

Bluffton Rotary

Boys & Girls Club

Community Foundation of the Lowcountry

Fellowship of Christian Athletes

Focus on the Family

Habitat for Humanity

Heritage Classic Foundation

Hilton Head Heroes

Hilton Head Hospital Auxiliary

Hilton Head Symphony Orchestra

Memory Matters

Moss Creek Marines

Osprey Village

Programs for Exceptional People

Samaritan’s Purse

Second Helpings

Society of Bluffton Artists

Sun City Community Association

The Literacy Center

The Deep Well Project

The First Tee of the Lowcountry

Volunteers in Medicine Hilton Head

Volunteers in Medicine Greater Bluffton Jasper

VanLandingham Rotary

Young Life

Contents

COMPANY INFORMATION

Who We AreHistory

Statistics2016 Market ShareLuxury Market Share

BENEFITS OF WORKING WITH CHARTER ONE REALTY Digital AdvantageGlobal ReachMarketing Plan

strategic partnershipsWho’s Who In Luxury Real EstateLuxuryRealEstate.com


O u r H i s t o r y

Charter One Realty was founded in 1986 and has attracted some of the most respected and successful real estate professionals in the South Carolina Lowcountry. With decades of experience, a reputation for integrity, and a commitment to exceeding clients’ expectations, Charter One Realty is committed to building a unique team of real estate specialists who are dedicated to customer service and satisfaction, while also serving and giving back to our community.

What sets Charter One Realty apart from the other real estate companies in the area? �e members of the Charter One Realty team of agents and support sta� are passionate about what we do, who we work with, where we live, and who we serve - You.

A b o u t U s

Charter One Realty is the premier real estate company on Hilton Head Island and the surrounding Lowcountry area, including Daufuskie Island, Blu�on and Sun City. For over a decade, Charter One Realty has consistently been the real estate sales volume leader and has maintained its market domination. Our results speak for themselves. Charter One Realty has more top-producing real estate professionals than any other company in the Hilton Head area.

S e r v i n g H i l t o n H e a d I s l a n d S i n c e 1 9 8 6

Established in 1986, Charter One Realty’s mission statement has always been to provide professional real estate services to its clients. To achieve this, then and now, each agent must be exceptionally knowledgeable and possess a strong work ethic to assist buyers and sellers in achieving their real estate goals and objectives. Over the years, only the Realtors who have displayed these values have been asked to become agents at Charter One Realty.

I combine the most innovative technology and marketing strategies to �nd the perfect property for our buyers and to sell listed properties throughout the southeast. I am most proud of the fact that my clients become my friends because I strive to earn their trust and delight in producing results above and beyond their expectations. Whether you are buying or selling, I look forward to helping you with all of your real estate needs and inquiries.

| BobbyRaehn.com

Your Personal Real Estate Agent

An avid outdoors man, Bobby has always enjoyed the area’s superb hunting, �shing and gol�ng opportunities. Another love of Bobby’s life is his wife, Duchess, whom he met and married a�er moving to Hilton Head. A talented pianist, she plays professionally in many di�erent venues throughout the Southeast and has released several CD’s which can be found in several local stores and on-line at www.musicbyduchess.com. Duchess and Bobby are the proud parents of four grown sons.

Bobby Raehn (pronounced “ran”) moved from Orlando, Florida to Hilton Head Island thirty-six years ago to take a position with the Sea Pines Real Estate Company. �us began a successful career representing many of the lowcountry’s real estate pioneer developments such as Melrose, Bloody Point, Indigo Run, Belfair, Berkeley Hall, and, Hampton Hall. Bobby joined his friends and real estate colleagues at Gateway Realty in 2006. At the end of 2008, some of Bobby’s long-time friends and clients sought his counsel on options to avoid possible foreclosure in the declining economy. Bobby saw the need for an expert in this area and attended �e Distressed Property Institute and obtained certi�cation as a Distressed Property Expert. Taking lessons learned from past experience and continuous training makes Bobby the type of top notch agent you will �nd at Charter One.

“My mission has always been a commitment to excellence using knowledge and experience to meet your real estate needs.”

843.384.0707 |

Personal Life

About

Real Estate History

Personalized Marketingplan

We understand that every property is unique and will develop a customized marketing plan that will provide the attention and exposure your property deserves. Your property will be expressly positioned to create maximum

interest helping to produce the highest possible �nancial return.

s u c e s s f u l m a r k e t i n g

Because we take a di�erent, customized approach to marketing your property, you can and should expect more. Delivering superior results is the way we do business here at Charter One Realty. As a result, more clients turn to us to market their Coastal Lowcountry home.

o ur c o m m i tm en t to yo ur m a r k e t i ng p l a n

• Professionally designed property �yers using the services of professional photographers• Post your home in the Hilton Head Island Multiple Listing Service with over 1,000 cooperating

agents and brokers• Place your home on CharterOneRealty.com• Introduce your luxury home to our network of over 130,000 real estate professionals in over 37

countries• Promote your property to over 1500 local realtors upon �rst listing• Market your property in media (online and/or print)• Launch your listing to over 900 Real Estate websites throughout the world• Direct mail and email property �yers to other top producing agents in and around the Hilton Head,

Blu�on and Lowcountry area• Multi-pronged online marketing strategies using many websites, driving hundreds of online visitors

to your listing• Provide regular updates on comparable properties in your area (sales and new listings)

Equipped with that knowledge, we will position your Hilton Head, Blu�on or Lowcountry property in the eyes of buyers on a local, regional, national, and international level. We leave no stone unturned in our quest to deliver superior results for you.


l o c a l c o - o p a d v e r t i s i n g

Charter One Realty features company advertisements bi-weekly in the Island Packet, and monthly in Hilton Head Monthly, Blu�on Monthly, Island Real Estate Magazine, and more. Readers turn to these trusted publications for local news, events, arts & entertainment, sports, and business information to keep them

informed and “in the know” about real estate in the Lowcountry.


s o c i a l m e d i a

Our marketing team utilizes social media, highlighting and boosting property videos, to create a buzz around your property. Facebook, Twitter, and Google+ are e�ectively used to engage the user audience on CharterOneRealty.com. Agents can leverage our social media sharing tools to promote their clients’ properties, and inform consumers about important real estate and local news.

m o n t h l y n e w s l e t t e r

A monthly newsletter of local real estate updates, including statistics, market news, and more is e-mailed to over 15,000 Charter One Realty clients.�e newsletter also includes upcoming events, localnews, company happenings, featured communities,community video tours, and articles. All of this isintended to engage the recipient on our website,driving more tra�c to our clients’ properties that arelisted on CharterOneRealty.com.


Digital Advantage

According to the National Association of Realtors (NAR), 92% of home buyers use the internet in their home search. Approximately 47% found the home they ultimately purchased by searching online.

S e a r c h E n g i n e M a r k e t i n g

Our innovative online marketing campaign has placed us in top positions on all search engines, which means when your property is listed with Charter One Realty, it will receive maximum exposure. Charter One Realty has also enlisted the services of a dedicated Search Engine Marketing �rm focused on expanding our digital footprint both locally and globally. We have allocated a six �gure annual budget to promote our properties and take the necessary steps to ensure Charter One Realty listings are seen by engaged and quali�ed buyers.

W e b s i t e C o n c i e r g e

Charter One Realty has a full-time Client Care Coordinator that responds to every property inquiry in a timely manner and provides each website visitor with a high level of one-on-one personalized assistance.

O v e r

1.7 M i l l i o n pa g e v i e w s i n

2 0 1 6 & o v e r 3 m i l l i o n

i m p r e s s i o n s


O n l i n e L i s t i n g D i s t r i b u t i o n

Your property will be elegantly showcased on our website, as well as our agents’ websites, with professional photography and a virtual tour video. Additionally, your property listing will be distributed to more than 900 real estate website partners ensuring your property receives proper online exposure.

R e a l t o r . c o m S h o w c a s e

Charter One Realty is a partner with Realtor.com and our listings are enhanced with up to 36 pictures, a slideshow tour, and video while providing in-depth tra�c reports to our seller clients.

charteronerealty.com


2 5 0 , 0 0 0Visits in 2016

8Average Minutes Per Visit

o v e r 5 0 %Of visitors return to our

site to continue their property search

Partnering With Over 900 Real Estate WebsitesEquating to millions of viewed listings each month ensuring YOUR listing gets the exposure it deserves.

• Realtor.com

• Trulia

• Zillow

• Yahoo Real Estate

• Home�nder.com

• Homes.com

• �e Real Estate Book

• List Hub

• ListHub Global

• Land Watch

• ...And More

charteronerealty.com

C h a r t e r O n e R e a l t y ’ s G l o b a l R e a c h

International Marketing Program

1 7 5 C o u n t r i e sInternational buyers from over 175 countries have visited CharterOneRealty.com

c o n n e c t i o n s a r o u n d t h e w o r l dHelping our clients navigate the waters of real estate with authority is one of the bene�ts that sets Charter One Realty apart. Another distinguishing trait is our ability to unite buyers and sellers globally. �rough our referral network with LuxuryRealEstate.com, we have a network of over 130,000 real estate professionals across the globe.

O v e r

$700 M i l l i o n i n

S a l e s i n 2 0 1 6

O v e r

1,675 R e a l E s tat e

T r a n s a c t i o n s i n 2 0 1 6


Sales Volume By Company

For Hilton Head Island & The Mainland

Closed Between 01/01/16 and 12/31/16

4.5Av e r a g e N u m b e r o f P r o p e r t i e s s o l d p e r d a y i n 2 0 1 6

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Company #9

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Company #3

Company #2

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$702M

$249M $216M$214M $203M

$130M$104M $95M $94M $87M


Connecting Buyers With More Luxury Properties in the Lowcountry

Charter One Realty Sales Professionals

sold more Million Dollar plus properties

than any near-peer between

January 2012 and December 2016

Company #10

Company #9

Company #8

Company #7

Company #6

Company #5

Company #4

Company #3

Company #2

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As the Lowcountry’s leader in luxury real estate our partnership with Who’s Who in Luxury Real Estate is a perfect combination.

PartnershipCharter One Realty has partnered with Who’s Who in Luxury Real Estate, a prestigious global network of high-end real estate brokers and �rms. �e network extends a membership invitation to individuals who consistently demonstrate expertise in the marketing of luxury properties. To be eligible for membership, �rms must list and sell in the top 10 percent of their market, and provide an extensive sales history, references, and marketing examples.

Network �e Who’s Who in Luxury Real Estate network is a global collection of the �nest luxury brokers in the

world. �eir exclusive membership of more than 3,800 o�ces and 130,000 sales professionals in more than 37 countries, collectively sells in excess of $500 billion worth of real estate annually. LuxuryRealEstate.com has been voted “Best of the Web” by Forbes magazine multiple times, praised by the International Herald Tribune, Town & Country, the Wall Street Journal, and has been ranked “Best Website” by consumers, according to surveys by the Luxury Institute. Since its debut in 1985, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet, consistently driving more tra�c to member websites, and generating more quali�ed inquiries than any other website.

Partnering With The Best In Luxury Real Estate

g l o b a l n e t w o r kOur a�liation with Who’s Who in Luxury Real Estate and LuxuryRealEstate.com provides us with a host of unique services that are unparalleled. It is a platform that allows us to connect to the most quali�ed buyers of luxury real estate locally, nationally, and globally. Because we have been serving the Lowcountry for over 30 years, we understand the local market and are fully equipped to market your luxury property in the most e�ective way, both locally and globally. Our relationship with LuxuryRealEstate.com a�rms our commitment to provide you a superior level of service and marketing expertise.

130K65K Properties in Over

68 Countries

Agents

LuxuryRealEstate.com Annual Statistics

5M24M Unique Page Views

Website Visits

Top 10 Visiting Countries to LuxuryRealEstate.com

United States

Sweden

China

Australia

United Kingdom

Canada

Germany

Italy

Mexico

Brazil

l u x u r y r e a l e s tat e . c o m W e b s i t e

LuxuryRealEstate.com, frequently ranked ‘Best Website’ in consumer and industry surveys, has been recognized for excellence by the WMA Awards and the Webby Awards, and has been voted ‘Best of the Web’ by Forbes magazine multiple times. Since its debut in 1995, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the Internet, and has several times more $1,000,000+ content of any near-peer.

s i t e f e at u r e s

• Mobile Friendly Responsive Design• User Friendly Map Search• Multiple Languages• Property Videos• 3D Virtual Tours

p r o p e r t y e n h a n c e m e n t s

Every network member of Who’s Who in Luxury Real Estate has an individual website showcasing their residential properties. In addition, a single property website is created for each Charter One Realty listing on LuxuryRealEstate.com increasing our clients’ online listing exposure.

Features include:

• Integration with the Luxury Lounge providing extensive property reporting for each listing on LuxuryRealEstate.com

• Individual IDX search capability• Map search• Company pro�le connected with each property listing for ease of contact• Social sharing capabilities on all property pages• Rich set of possible listing features including additional text, pictures, and video• Single property websites for each published listing

w o r l d c l a s s pa r t n e r s h i p s

In order to increase exposure for your home and ultimately uncover the right buyer, Who’s Who in Luxury Real Estate has formed long-standing alliances with the �nest international publications including Unique Homes, duPont Registry, and Wall Street Journal. Properties listed with Charter One Realty reap the bene�t of these strong partnerships.

• Wall Street Journal (International): 116,000+ subscribers• Wall Street Journal (Regional): 47,795 – 294,382• Unique Homes: 50,000+ (6x/year)• duPont Registry: 95,000+ (12x/year)

l u x u r y r e a l e s tat e m a g a z i n e

Published three times a year, this award-winning publication with a distribution of 50,000 is sent to highnet-worth individuals across the globe. Luxury Real Estate is stocked on international newsstands and international airline lounges in over 80 countries.

p r i n t d i s t r i b u t i o n

• 10,000 poly-bagged with Unique Homes• 10,000 to international newsstands (reach into 80

countries)• 9,500 placed in international and U.S. airline

lounges• 8,000 to top clients of Who’s Who in Luxury Real

Estate Members• 5,000 direct mailed to entertainment industry and

sports celebrities• 5,000 direct mailed to advertisers and Who’s Who

in Luxury Real Estate members• 1,000 direct mailed to individuals in the U.S. with a

net worth of $40 million+• 1,000 to Fortune 1000• 500 to the top 500 CEOs in the U.S.

E - M a i l d i s t r i b u t i o n

100,000 U.S. households with incomes in excess of $250,000 will receive a link to the digital magazine.

www.CharterOneRealty.com | (844) 526-0002

CHARTER ONE REALTY NORTH81 Main Street, Suite 202, Hilton Head

843-681-3307

CHARTER ONE REALTY PROMENADE1 Promenade Street, Suite 101, Blu�on

843-815-0055

CHARTER ONE REALTY BEACH MARKET2 North Forest Beach Drive, Suite 119, Hilton Head

843-785-1115

CHARTER ONE REALTY SUN CITY10 William Pope Drive, Blu�on

843-705-2830

CHARTER ONE REALTY5 & 11 Park Lane, Hilton Head

843-785-4460

CHARTER ONE REALTY COLLETON RIVER2 Colleton River Drive, Blu�on

843-689-3131

CHARTER ONE REALTY BELFAIR2 Belfair Oaks Boulevard, Blu�on

843-757-7710

CHARTER ONE REALTY BERKELEY HALL1024 Berkeley Hall Boulevard, Blu�on

843-815-8400

CHARTER ONE REALTY OLDFIELD10 Old�eld Way, Okatie

843-645-2530

Documents

Representing The Coastal Lowcountry’s Finest Real Estatebobbyraehn.com/wp-content/uploads/2017/02/Charter... · Representing The Coastal Lowcountry’s Finest Real Estate #1 Ranked