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    CHAPTER 1

    INTRODUCTION

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    1.1 Introduction

    In business point of view working capital is money or money value is used in business

    regardless of the source of obtaining it. The term working means the circulation of capital

    in one from or another during the day-to-day operations of business. Working capital is

    defined in the annual survey of the industries to include stock of material, stores, fuel,

    semi-finished goods including working progress and finished by products, cash in hand

    and algebraic sum of sundry creditors.

    Capital invested in the Working or current asset with in the business. It is called

    circulating capital or revolving capital. Working capital stands for the part of the capital,

    which is required for the financial or Working or current need of the company.

    Working capital is regarded as the success of a business while its in efficient

    management cannot only loss or profit but also to the ultimate down full of the business.

    A study of working capital is important its close relationship with day to day business

    operations. Working capital management 1.5% considered with the problem that arises in

    attempting to manage the current asset and current liabilities and their inter relation ship

    that exist between them. The goal of working capital management is to manage the firmscurrent liabilities in such a way that satisfactory level of working capital management is

    maintained. Working capital management policies of a firm has a great effect on its

    profitability, liquidity and structural health.

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    Importance of working capital management

    It is necessary for any organization to provide adequate working capital in

    order to run successfully the major thrust of working capital management of current

    assets, as it is understandable, that current liabilities arise the context of current asset. If

    the size of such asset is relatively large, the liquidity position will improve and

    profitability will be adversely affected, as funds will remain idle.

    Conversely if holding of such asset are small the overall profitability will no doubt

    increase. But it will have an adverse effect on the liquidity position and make the firm

    more risky. If the firm cannot maintain a satisfactory level of working capital it is likely

    to become insolvent.

    The area of working capital management intimately links the functioning of every

    department in a business concern. The policy governing the working capital has got a

    snow-ball effect on other department like personnel, production, marketing and so on.

    That it can be deducted that working capital management has a crucial role to play in the

    survival of any business unit and working capital management is an integral part of the

    overall corporate management.

    The importance of maintaining adequate amount of working capital is as follows:

    1. Solvency of the business

    2. Goodwill

    3. Easy loans

    4. Cash discounts

    5.

    Regular supply of Raw-materials

    6. Regular payment of salaries, wages and other day-to-day commitments

    7. Exploitation of favorable market conditions

    8. Ability to face crisis

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    9. Quick and regular return on investments

    10.High morale

    From the discussions with the company executives, it was identified that

    the company has got opportunity to improve the above said essentials.

    1.2 Statement of the problem

    The problem of working capital management involves the problem of decision making

    regarding investment in various current assets with an objective of maintaining the

    liquidity of funds of the firm to meet its obligations promptly and efficiently. The

    problem for which the study has been undertaken to analyze the working capital

    management

    1.3 Objectives of study

    The need for working capital cannot be over emphasized. Every business need

    some amount of working capital. working capital arises due to the time gap

    between production and realization of cash from sales.

    To study the current assetsand current liability position of the company

    To analyze impact of profitability on working capital

    To analyze financial position of the company

    To analyze the determination of working capital

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    1.4 Scope of the study

    The scope of the study is evaluating the working capital position of the NACL

    Ltd. The study provides conceptual understanding of working capital. It also provides

    deep insights into fundamentals of working capital and various forces influencing the

    level of working capital Requirement.

    The working capital management study has been carried out to determine whether the

    company is in a position to raise the cash needed to meet the daily activities. The study

    reviews the performance of the company for the period of 5 years from 2006 to 2011, as

    revealed by the annual reports and other accounting records of NACL. The study also

    provides suggestions based upon findings. They may serve as for drawing cut the future

    plans for future.

    1.6 Research methodology

    Research Methodology is a way to systematically solve the research problem. It is the

    science of studying how the research is done scientifically for getting needful information

    on a specific topic.Research methodology is required while conducting research,

    irrespective of the field in which the research is being conducted. However in the context

    of research mehodology in social sciences there are two important things that need to bementioned.

    The methodology need not restrict itself to the questions only but should concentrate on

    three aspects:

    Method of questioning

    Method of observation

    Method of interpretation

    1.7 Research design

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    A research design is an arrangement of condition for collection and analysis of

    data in manner that aims to combine relevance to the research propose with economy in

    procedure. It describes what must be done,what data will be needed , what data gathering

    device will be employed how the data will be analysed and conclusions will be drawn.

    The nature of research design adopted for the study is analytical .

    In analytical research the research has to use the facts and

    information already available and analysis of these to make the critical evaluation of the

    material.

    1.8 TYPES OF RESEARCH

    The following combination of research types are used in this study.

    Analytical Research

    Historical Research

    Analytical Research:-

    In analytical research one has to use facts or information already available and analyze

    these to make a critical evaluation of the material. For this study the data were collected

    already available in the organization and use to make an evaluation.

    Historical Research:-

    A study of past record and other information sources with a view to reconstructing the

    origin and development of an organization. In this project study, this type of research was

    applied in collecting the details regarding history of Ayurvedic Industry and

    organizational profile.

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    1.9 Sources of data

    The analysis of financial condition and performance of the enterprise necessitates

    accurate and reliable data. Therefore the data for the present day is collected with the help

    of secondary data.

    Secondary data

    Secondary data is mainly used for the study. The secondary data are collected

    from published annual report of the company journals, periodicals and other literatures

    relevant for the study.

    1.10 Tools for data analysis

    Ratios

    Trend analysis

    1.11 Study period

    Working capital management in NACL for a period of 2 months.

    1.12 Limitations of the study

    1. Historical data may not represent the true picture of the future.

    2. The limitations of the secondary sources hold for this project also.

    3. The study was conducted in a short period which was not sufficient to

    analyze the entire aspect of the company.

    4. The study has been taken only from the published information and hence

    analysis can be only macro basis.

    5. The limitations of the tools used for the analysis also applies.

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    1.13 Chapterisation

    CHAPTER ONE:This chapter is dealing with introduction.It consists of

    statement of problem,objectives and scope of the study and limitations of the

    study.

    CHAPTER TWO: This chapter contains the overview of the industry and the

    company.

    CHAPTER THREE: This chapter describes the relevant theory related to the

    problem under study.

    CHAPTER FOUR:.This chapter exhibits the analysis and interpretation done.

    CHAPTER FIVE: : This chapter shows the findings,suggestions and conclusions

    of the study

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    CHAPTER 2

    Overview Of The Industry And

    Company

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    INDUSTRY PROFILE

    Ayurveda is the knowledge or science of life and longevity has a history as human

    civilization. Also know as the Indian system of medicines, Ayurveda is Indians timeless gift to

    mankind. The word comes from two words Ayur which means life and Veda which means

    knowledge. So Ayurveda means a knowledge of life. It deals with how health of mind and body

    can be maintained throughout the life. Ayurveda is defined as a medical science which helps the

    human body to keep fit while providing cures from the indigeneous plants, animal products and

    minerals for aliments.

    Ayurveda is considered as a part of Vedas. The main body of Ayurveda is found in the

    fourth veda the Adharva veda, Ayurveda is recognized as an up or supplementary veda ofAdharva veda, Ayurveda has been developed through continuous observations and experiments

    of Rishis. Rishis of India had rendered a series of great contribution to the Ayurveda and

    thereby to the mankind. Most of the Ayurvedic texts are written by the ancient Rishis.

    Ayurveda was really developed by the great Rishis namely charaka, susnitha and

    kanada. Charaka was a physician, susrutha was a sovereign, kanada was a scientist who identified

    the matter is made up of atoms. Nagarjuna Maharshi were followers of them; they also rendered

    their contribution for the development ayurveda.

    The most important features of ayurveda is comparison with the other medical

    science, such as Allopathy and Homeopathy is that it has no side effect. The ayurvedic

    medicines are extracted from plants, animals and minerals. So these would not cause any harm to

    body or mind. Another feature of ayurveda is that it starts the treatment from the Root cause and

    not from the bud. In ayurvedic medicine the treatment is given on the basis of cause and effect

    relationship. Without cause nothing will happen. Over the centuries, ayurveda attained perfection

    through a state of mind and a depth hands rendering definite solution to even seemingly incurable

    illness. That is too without the harmful side effect invariably associated with the allopathicsystem.

    To be the fittest in the market being the aim of each and every company and

    competition becomes inevitable and unavoidable part of every business and the privatization and

    globalization being the slogan of the day, companies cannot survive by simply doing a job. They

    must do an excellent job. They are to succeed in the increasingly global market place.

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    the ayurvedic system. Hepioneered the production of ayurvedic medicines on modern times and

    ensured that ayurveda occupied the right place among the countrys major medical system.

    Ayurveda can be promoted as a complete alternative system of medicine in the world as it is only

    one, which is well documented and has the potential for further development.

    In order to promote Ayurveda as a system, there should be adequate infrastructure, for

    R&D aimed at ensuring quality control, new product development, basic research and product

    standardization.

    India had a substantial share of the market by promoting ayurveda as a system of

    medicine rather than a food supplement alone. The center has already introduced good

    manufacturing practices (GMP) for drugs, especially over the counter products has compelled the

    centers to keep a vigil on the quality of these drugs and observes good laboratory practice.

    Ayurvedic medicines are produced by several thousand of companies. In India though most of

    them are quite small, numerous neighborhood pharmacies make their own remedies.

    The key suppliers of Ayurveda are Dabur India Ltd, Sri. Baidyanath Ayurvedic Bhawan

    Ltd. And Zandu Pharmaceuticals and all put together constitute about 85% of Indias domestic

    market. The others are Himalaya Drug Company, charak pharmaceuticals, Vicco Laboratories,

    Emami group, Aiirtil Pharmaceuticals Ltd. Viswakeerthi Ayurvedic Pharmacy and soon.

    Exports of ayurvedic medicines have reached a value of 100 dollars a year (About 10%

    the value of the entire ayurvedic industry in India). About 60% of this crude herbs (to be

    manufactured into products outside in india) and about 30% is finished product shipped abroad

    for direct sales to consumers and the remaining 10% is partially prepared products to be finished

    in the foriegn countries.

    In the last few years, Ayurveda the ancient wisdom of heating from the Indian

    subcontinent has been on the path of dynamic resurgence as a holistic health care system

    attaching world wide attention.The industry is a stream of medical science serves the people

    through several activities. Ayurveda medicines are using for care deceases. Various panchakarma

    body massages are famous for physical health without any side effects. Ayurveda reviewnating

    mind and body in harmony with nature.

    In the present world & lot of people are fond of Ayurveda to achieve physical health.

    This industry is now up coming along equal importance with homeopathic and allopathy. Other

    than allopathy Ayurveda gives permanent cure of deceases but within a time period.

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    The ayurvedic products industry involving total turn over of Rs.300 crore. In this

    300crores 200 crores for organized sectors and rs.100 crores for c/m organized sector compared

    to allopathy products industry has a wide scope.

    COMPANY PROFILE

    NAGARJUNA AYURVEDIC GROUP

    Nagarjuna is a paradigm shift among Ayurvedic companies in that Nagarjuna

    was the first corporate House in the Ayurvedic sector in kerala as against the family owned

    Ayurvedic organizations. Beginning commercial production in 1986, Nagarjuna has today

    notched up a pre-eminent position among frontline Ayurvedic companies, marketing a broad

    spectrum of Ayurvedic medicines and has achieved commendable sales with national &

    international presence.

    Nagarjuna Ayurvedic Group was established with the mission of restoring

    Ayurveda as a mainstream health management system. In fulfilling this mission, nagarjuna is at

    the forefront of Ayurvedic resurgence by providing pioneering leadership in the manufacture of

    quality ayurvedic medicines, establishing health care centres and speciality clinics and

    formulating meaningful directions in research in ayurveda. In pursuing this path, nagarjuna has

    carved a niche for itself in the real of Ayurvedic healthcare by providing 500 and odd

    formulations, which were developed and drawn from the scriptures of ayurvedic exponents.

    COMPANY VISION

    To be the best solutionsprovide in health care through ayurveda

    The Nagarjuna Ayurvedic group a leading name in Ayurveda is limited by the vision to provide a

    new lease office through quality medicines which include a range of proprietary products to a

    state of the art facility that follows traditions of the ancient Ayurvedic test while meeting modern

    standards of hygiene and purity.

    Nagarjuna through its quarterly magazine NAGARATNA said that medicine is neither your

    friend nor your enemy you can make its neither.

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    COMPANY MISSION

    Rejuvenating mind and body in harmony with nature is the mission in health care

    management system. Train to improve traditional values and strictly adhering to time tested texts.

    Nagarjuna herbal concentrates also tries to creating public awareness about the Ayurveda andpromoting herbal cultivation

    NAGARJUNA AYURVEDIC CENTRE LTD ( NACL )

    NACL is a subsidiary company of NHCL. The center, founded in the year

    1996, has an expert panel of Ayurvedic doctors headed by Dr. Krishnan Namboodhiri,

    the chief physician, who is the undisputed guru in ayurvedic treatments in Kerala and

    who has been regularly visiting countries like Germany, Switzerland, Sweden and

    Finland to offer consultations and attend International seminars. This renowned center

    boasts of having successfully treated hundreds of people from both India and abroad

    including those from Europe, U.S.A and East Asian countries.

    NAGARJUNA's full-fledged Ayurvedic Centre located on the banks of the river

    Periyar at Kalady in Kerala, provides a complete range of Ayurvedic Treatments strictly

    conforming to the traditional practices. Kalady is world renowned as the birthplace of the

    great Indian Philosopher Sankaracharya and where the vibrations of the past are still felt.

    The place provides the right ambiance for a suitable sojourn in harmony with nature and

    is a civilization apart from Modern Life. Set in the lap of scenic nature, the sacred place

    exudes serenity and sanctity, instilling divine and spiritual thoughts into one's mind.

    The surrounding landscape and the aesthetically designed rooms with all amenities

    stimulate the inmates to rediscover life in its entirety. Realizing the mystical curative

    powers of Ayurveda, the centre is today a much sought-after destination for people from

    world over who seek a better way of life. Nagarjuna Ayurvedic Centre blends deep

    ayurvedic insights with traditional skills to provide a range of remedies based on

    preventive, curative, rejuvanative and immunization therapies.

    Nagarjunas focus on treatment is best reflected in the Treatment centres run by

    Nagarjuna in Kerala as well as outside the state. The demonstrative example of this is the

    Ayurvedic Treatment Centre at Kalady, near Cochin city, where the entire range of

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    Ayurvedic treatments are available strictly according classic texts. This centre specialises

    in panchakarma therapy and unique Kerala treatments such as Pizhichil, Kizhi, Dhara,

    Sirovasthi and so on.

    ADDITIONAL FACILITIES

    All forms of Ayurvedic treatments and panchakarma therapies.

    Yoga and meditation under expert guidance.

    Lectures on Ayurveda, Indian culture, Philosophy, Spirituality etc.

    Tasty and nutritious Kerala style Vegetarian food provided in the canteen.

    Communication facilities including E-mail, Internet, telephone with ISD.

    Services of resident doctor and Lady Doctor.

    A well stocked library.

    . This Centre Situated on the banks of Keralas longest river Periyar, the centre

    has a trees plenty environment that exudes charm and serenity. It has well appointed

    rooms with modern amenities for stay and a kitchen serving Kerala style vegetarian

    cuisine.

    Nagarjuna Ayurvedic Centre Ltd is also the first corporate house in the

    ayurvedic sector in kerala. It is also having the certification of ISO 9001-2000.thecompany provides employment to over 1200 persons directly and indirectly.

    Nagarjuna state-of-the-art of manufacturing facilities are located at Alakode,

    6km from thodupuzha in the idukki district of kerela where traditional values and strict

    adhrerence to ancient Ayurveda texts as the law. This place has proximity to the western

    ghats, which has abandon resources of herbal plants.

    The production facilities are streamlined to incorporate the modern

    technology to have the benefits of accuracy, hygiene and speed in mass production

    supervised by experts to ayurvedic wisdom as well as by knowledgeable engineers.

    The venture has active participation from the kerela state industrial

    development corporation, kerala financial corporation and the industrial development

    bank of India. The company is promoted by Sri.V.G.Devadas namboothirippadu, first

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    time entrepreneur with financial support from the above said financial institutions KSIDC

    and IDBI.

    An innovative Research and Development division with a 70 lakh research

    laboratory and an ever vigilant quality control section ensures that the Nagarjuna

    products are of the best quality and true to the Ayurvedic stipulations. These products

    numbering over 500 are distributed all over kerala through a network of 800 franchisees

    which have the unique features of having the service of ayurvedic doctors to attend to the

    needs of the patient consumers in the outlets.

    A sister concern of Nagarjuna Research is a charitable institution which is

    currently implementing an ambitious programme for promoting the cultivation of

    Ayurvedic medical plants and trees, as there cannot be ayurveda without them. In the

    few years, lakhs of medicinal plants have been planted under ages of the foundation.

    OBJECTIVES OF NAGARJUNA AYURVEDIC CENTRE

    Nagarjuns commitment to advance the cause of Ayurvedadoesnt stop at manufacturing

    and marketing drugs but, covers a brand operation of activities in the true spirit of

    Ayurveda, main among them:

    Development of new medications to prevent and cure diseases inherent in the changing

    life styles and so combat the omit effects of modern civilization

    Cross pollination of the different branches of Ayurveda and moderation of this versatile

    science.

    Establishment and maintenance of botanical gardens of medical plants and herbs to

    eliminate the dearth of drugs.

    Identification, production and marketing of disease-related specific drugs through

    modern technology and methods and to make these essential drugs available freely for

    the alleviation of human suffering.

    Comprehensive multi-faceted development of Ayurveda in all its varied aspects and

    extensive propagation of its message.

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    NAGARJUNA HERBAL CONCENTRATES LTD (NHCL)

    Within 16 years commercial production commenced in 1986 Nagarjuna Herbal

    concentrates Ltd was become the second largest ayurvedic house in kerala, with a turn over of 20-

    25 crores continuously making profit since 1991 and declaring dividends regularly for the last 15

    years. The companys loan and interest payment so prompt that is has won the admiration of

    financial institutions that support it.

    A sister concern of Nagarjuna Research is a charitable institution which is currently

    implementing an ambitious programme for promoting the cultivation of Ayurvedic medical plants

    and trees, as there cannot be ayurveda without them. In the few years, lakhs of medicinal plants

    have been planted under ages of the foundation.

    NAGARJUNA AYURVEDIC CENTRE LTD (NACL), they have various other businesses.

    They are following ;

    1. NAGARJUNA AYURVEDIC RETREAT LTD (NARL)

    A holistic healthcare centre which provides alternative therapies besides Ayurveda, including

    classes in Indian philosophy and culture, well supported by a well stocked reference library. It

    began at its operations in 2006 Moolamkuzhi, east of Malayatoor in Kerala.

    2. NAGARJUNA RESEARCH FOUNDATION (NRF)

    It is a charitable trust, whose trustees are eminent personalities in society. Besides research

    activities , NRF has done yeoman service in popularizing the cultivation of MEDICINAL

    PLANTS, through various activities such as planting and distribution of saplings, imparting

    technical advice, conducting classes and giving awards yearly (oushadhamithram award). so far

    it has distributed over 25 lakhs sapling across kerala.

    3. NAGARJUNA SOCIAL SERVICE SOCIETY (NSSS)

    It is an NGO established specially to carry out the promotional activities related Medicinal plants

    begun by NRF.

    4. NAGARJUNA AYURVEDIC INSTITUTE (NAI)

    It is a charitable trust, established to conduct educational programme to a variety of target groups,

    including international students.

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    Nagarjuna has several firsts to its credit. Some of these are ;

    The first to create synergy between ayurveda & ashtavaidya schools of thought in

    ayurveda.

    The first to take the franchise model of business to service health needs, on a wide scale,

    across the state of kerala, particularly to the rural areas.

    The first to provide consistent focus on R & D activities in Ayurveda sector in kerala and

    to establish a full- fledged facility for the same.

    The first to create widespred awareness of medicinal plants among people and to make its

    cultivation a popular as well as income generating programme.

    The first to use modern promotional methods such as TV advertising on a large scale to

    propagate Ayurveda.

    PROMOTER OF THE COMPANY

    PROMOTER Sri.V.G. Devdas Namboodiripad

    OWNERSHIP PATTERN

    Nominal capital -Rs. 42500000

    Authorised : share capital - Rs. 12500000

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    COMPETITORS INFORMATION

    The main competitors against Nagarjuna Herbal concentrates are the following;

    Kottackal Arya Vaidhya sala.

    Vydyaratnam Ayurveda pharmacy

    Kerala Ayurveda pharmacy

    Sitaram ayurveda pharmacy

    There is a severe competition between the above all firms with Nagarjuna Ayurvedic Centre Ltd

    to overcome and for the existence the NACL has various strategies and policies. It includes many

    production strategies, sales or marketing strategies, sales promotion strategies etc.

    AWARDS & RECOGNITIONS

    GREEN LEAF Accreditation, the highest recognition from Kerala Government for

    centers providing traditional treatments with modern facilities and ambience.

    BEST TREATMENT CENTRE AWARD for 2003-2004 declared by Government in the

    form of an award.

    State award for the Best Approved and Classified Ayurvedic Centre from

    Government of Kerala

    THE HIGHEST TESTIMONIAL, however, is from the visitors to the centre, particularly

    from the west. Scores of them visit every year, some of them who have visited 4 years in

    succession.

    It had received the GMP certification earlier

    And also got various other awards are the following:

    1. Good manufacturing practices certificate.

    2. Recognition of I house Research and Development Unit.

    3. Approval for conducting test on Animals.

    4. Approval for certifying the Quality and purity of Raw materials and finished

    goods.

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    ORGANIZATION STRUCTURE OF NAGARJUNA HERBAL CONCENTRATES

    Manager

    (QC)

    Manager

    (R&D)

    Chemist

    Production

    Manager

    Production

    Officer

    Productio

    n

    Supervisor

    Marketing

    Manager

    Kerala

    Regional

    Manager

    Executive

    GM

    Marketing

    Manager

    Marketing

    (outside)

    Executive

    C.E.O

    Managing Director

    Executive Officer

    Asst.

    MGR

    Personnel

    Officer

    HRExecutive

    Manager HR

    AGM

    HR

    Legal

    Advisor

    Manager

    (QC)

    Manager

    Finance

    AGM

    Finance

    Asst.

    Manager

    Senior

    Commercial

    Officer

    Commercial

    Officer

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    PRODUCT PROFILE

    Nagarjuna is an oldest follower of the Ayurvedic tradition. But modern technology

    has its own contributions to be made by way of hygiene, accuracy and speed. So the companys

    manufacturing operation has been mechanized to a large extent. These operators are organized

    under the supervision of doctors and health scientists and also Nagarjuna made a determined

    entry into the area of patent formulations.

    The R & D division of Nagarjuna has evolved strength testing procedure for its

    drugs. A significant development recently is the establishment of a modern laboratory set up of a

    cost of Rs.70 lakhs. The laboratory has an on-going program of basic research in Ayurveda ,

    besides development of new formulation and standardization of drugs.

    Nagarjuna has more that 500 products, which can be classified as follows:

    A. TRADITIONAL MEDICINES

    The important traditional medicines of Nagarjuna are:

    o Arishtams

    o

    Asavams

    o Oils

    o

    Kuzhambus

    o Ghruthams

    o Lehyams

    o Tablets

    o Avathis

    o

    Choornams

    o Kashayams

    o Kashaya choornams

    1. ARISHTAMS

    These are fermented decoctions of medicines prepared adding honey, jiggery, sugar and the

    powder of some medicines including spices. These preparations have alcohol content within a

    range of 6-10% which is generated because of fermentation itself. Self-fermented preparations

    using Kashayams are called Arishtams and using boiled and cooled water or juice of herbs called

    Asavams.

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    1. Abayarishtam

    2. Amrutharishtam

    3. Asokarishtam

    4. Balakarishtam

    5. Dasamoolarishtam

    6. Dasamoolajeerakam etc

    2. AASAVAMS

    1) Aravindasavam

    2) Bhringarajasam

    3) Chandanasavam

    4) Kanakasavam

    5) Kumarysavam

    6) Lohasavam etc

    3. OILS

    1) Amrutbaadithailam

    2) Arimedhasthailam

    3) Brahmeethailam

    4) Baiaadhaathryadithailam

    5) Balaaguloochuaadithailam

    These are medicated oils. Decoction juice; milk etc. is added to oils like sesame oil, coconut oil

    or caster oil and is heated with powrered raw drug, until the water content evaporates completely.

    In this process, the medical extracts of the raw drugs make the oil medicated.

    1. KUZHAMBU

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    These are only for external application, unique to Kerala, A mixture of sesame oil, ghee

    and castor oil substitutes oils base of medicines for external application.

    1) Balaaswagandhaadi kuzhambu

    2) Dhanwantharam kuzhambu

    3) Eladadi kuzhambu

    4) Kaarpasaathyaadi kuzhambu etc.

    5. GHRUTHAM

    Ghrutham are medicated preparations of ghee. Ghee is medicated by adding

    decoction, powder,juice etc. and is processed until the becomes medicated add water free.

    1) Rhrni ghrutham

    2) Gulgulthiklhakam

    3) Jaathyadighrutham

    4) Phalasarpis etc.

    6. LEHYAMS

    Lehyams are semi solid preparation of drug, prepared with the addition of jiggeryor sugar candy and boiled with the prescribed liquid and fine powder of drugs, until the correct

    constitutency is obtained.

    1) Agasthya rasayanam

    2) Amruthaprasa rasayanam

    3) Dasamoola rasayanam etc.

    7. TABLETS

    1) Dasaangam gulika

    2) Dhanwantharam gulika

    3) Shaddharanam gulika

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    4) Siva gulikat etc.

    8. AAVARTHIES

    Aavarthies come under the category of medicated oil. Here the selected quantity of oil is

    being medicated by adding medicines repeatedly.

    The process of medication is repeated to 7,14,41, or 101 times. This enhances the potency of oil.

    1) sahacharaadi

    2) Kaarpasthadi

    3) Ksheerabala

    4) dhanwantharam

    9. CHOORNAMS

    1) Ashta choornams

    2) Elaadigana choornams

    3) Hinguvanchadi choornams

    4) Raasnadi choornams

    5) Taaleespatradi choornams

    10. KASHAYAMS

    Disintegrated drugs are concentrated and extracted into water. The drugs are

    boiled in water and are concentrated.

    1) Amruthotharam kashayam

    2) Aaragwadham kashayam

    3) Balaguloochyaadi kashayam

    4) dasamoolam kashayam

    11. AHAYA CHOORNAMS

    1) Amruthotharam kashaya choornam

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    2) Aaragwadham kashaya choornam

    3) balaguloochyaadi kashaya choornam

    4) Dasamoola kashaya choornam etc.

    B. PATENTS PROPRIETARY MEDICINES

    The important patents proprietary medicines of Nagarjuna are:

    1. Cardostab Tablet

    Effective in hypertension due to any cause.

    2. Gason

    It is a strong anti flatulent drug.

    3. Haematone

    Ideal medicine for splenetic and hepatic disorder.

    4. Halin

    Effective in common cold, nasal congestion and sinusitis

    5. Nagarjuna Eladasamoola Lehyam

    For all kind of cough, sore throat and dysponoea.

    6. Nutral tablets

    For gas trouble, indigestion etc.

    7.Rheumat Balm

    External application in rheumatic pains.

    8. Smrithi Granules

    It improves the normal brain functions, excellent in improving memory, grasping power,

    intelligence thinking power especially in children.

    9. Thaleespathraadi tablets

    Effective for cough, distaste, spruce and sore throat.

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    CHAPTER 3

    Relevant Theory Related To The

    Problem Under Study

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    Working capital management

    Working capital is the life blood and nerve centre of a business. Just as circulation of

    blood is essential in the human body for maintaining life, working capital is very

    essential to maintain the smooth running of the business. No business can run

    successfully, without an adequate amount of working capital. Working capital refers t

    that part of firms capital which is required for financing short term or current assets

    such as cash, marketable securities, debtors, and inventories. In other words, working

    capital is the amount of funds necessary to cover the cost of operating the enterprise.

    3.1 Meaning of working capital

    Working capital means the funds [i.e.; capital] available and used for day to dayoperations [i.e.; working] of an enterprise. It consists broadly of assets of a business

    which are used in or related to its current operations. It refers to funds, which are using

    during an accounting period to generate a current income of a type, which is consistent

    with major purpose of a firm existence.

    Working capital is a financial metric which represents operating liquidity available to a

    business, organization, or other entity, including governmental entity. Along with fixed

    assets, working capital is considered a part of operating capital. Net working capital is

    calculated as current assets minus current liabilities. It is a derivation of working capital

    that is commonly used in valuation techniques such as discounted cash flows. If current

    assets are less than current liabilities, an entity has a working capital deficiency, also

    called a working capital deficit.

    3.2 Objectives of working capital

    The basic objectives of working capital management are as follows:-

    By optimizing the investment in current asset by reducing the level of current

    liabilities, the company can reduce the locking up of fund in working capital thereby;

    it can improve the return on capital employed in the business.

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    The company should always be in position to meet its current obligations, which

    should properly be supported by the current assets available with the company. But

    maintaining excess fund in working capital means locking of funds without return.

    The company should manage its current assets in such a way that the marginal return

    on investment in these assets is not less than the cost of capital employed to finance

    the current assets.

    For the purchase of raw materials, components and spears.

    To pay wages and salaries

    To incur day-to-day expenses and overhead costs such as fuel, power, and office

    expenses etc.

    To provide credit facilities to customers

    3.3 Need and importance of working capital

    The basic objective of financial management is to maximize the shareholders wealth.

    This is possible only when the company earns sufficient profit. The amount of profit

    largely depends upon the magnitude of sales. However, sales do not convert into cash

    immediately. There is always a time gap between sale of goods and the receipt of cash.

    Working capital is not available for this period in order to sustain the sales activity. In

    case of adequate working capital is not available for this period; the company will not be

    in a position to purchase raw material, pay wages and other expenses required for

    manufacturing the goods to be sold. The following discussions highlight the importance

    of working capital.

    Index Of Sound Liquidity Position:

    Adequate working capital is an index of sound liquidity poison of the company.

    Sound liquidity poison means sufficient to buy raw material, to pay wages or

    salaries bills and to meet other administrative expenses. Short term liquidity is

    more important than long term solvency. Short term liquidity is prerequisite for

    long term solvency. Adequate working capital means ample cash in hand and

    cash at bank and sufficient stock of raw material and finished goods.

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    Facility Of Cash Discount:

    Facility of cash is available only to those concerns, which have adequate

    working capital. Cash discount is discount received on prompt payment; only a

    company with sufficient working capital can hope to get this advantage.

    Prompt Payment To Suppliers:

    Adequate working capital enables a concern to make prompt payment to its

    suppliers. This practice enhances the good will of the concern and every supplier

    owing to their sound liquidity position welcomes such concerns.

    Easy Loans From Banks:

    Banks and the other financial institutions have a soft corner in their brains for

    concerns having a favorable current position. It is because banks have to look

    towards current assets through current liabilities for their loans. Progressive

    concerns frequently require loans to finance special business operations. For that,

    their current positions should be sound so that banks can grant loan on the basis.

    Attractive Dividends:

    When a company has no working capital worries, it can afford to pay productive

    dividends in the form of cash. Shareholders have invested their savings in thecompany (in the form of shares) in the hope of getting a remunerative return.

    Only if the company is having ample cash, it can hope to serve as shareholders,

    with rich dividends. Thus, sufficient working capital endures a sure return on the

    investment to shareholders.

    Creation Of Goodwill:

    Adequate working capital makes possible prompt to suppliers, regular pay to

    workers and a study rate of dividend to shareholders. These factors help in

    creating sound and durable goodwill for the concern. The concern with solid

    current position is esteemed high in the eyes of banks, financial institutions and

    suppliers. Thus, adequate working capital creates goodwill, a better name and an

    enviable reputation.

    Meeting Special Needs:

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    The course of modern business is highly unpredictable. At any moment, pressing

    circumstances may call forth extra finds special needs. This is possible only if

    the company is having adequate supply of working capital. It may be necessary

    to spend extra amount on streamlining sales.

    Survival During Adverse Business Condition:

    Every business has to experience ups and downs during its life time. Various

    phase of trade cycles put varied pressures on working funds. During depression,

    the availability of working capital decreases. Only a concern with sufficient

    working funds will be n position to ride over such adverse conditions.

    Off-Season Purchasing:

    Usually customers are offered off-season discounts by the suppliers. It is seen

    that saving in terms of off-season discounts earned is more than the extra storage

    cost. Only those concerns will be a position to save on this score, which have

    adequate working capital.

    High Morale:

    Adequate working capital creates an atmosphere of certainty and security. The

    workers are confident of getting wages regularly and in time. The suppliers are

    sure to get prompt payments and shareholders are certain of a remunerative

    return on their holdings. This boosts the morale of management and workers.Only an adequate working capital can ensure ready payments, timely wages and

    a steady return. Thus, we can say that ample working capital builds high morale

    of employers.

    Operating Cycle:

    Working capital is required because of the time gap between the sale and their

    actual realization of cash. This time gap is technically termed as operating

    cycle of the business.

    3.4 Sources of working capital

    In the case of permanent or fixed working capital:

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    There are five important sources of permanent or fixed working capital.

    a. Shares

    Issue of shares s the most important source for raising the permanent or fixed

    working capital. A company can issue various types of shares as equity shares,

    preference shares and differed shares. Accounting to Companies Act 1956,

    however, a public company cannot issue differed shares. Preference shares carry

    preferential rights in respect of dividend at a fixed rate and about the repayment

    of capital at the time of winding up of a company. Equity shares do not have any

    fixed commitment charge and the dividend on these shares is to be paid subject

    to the availability of sufficient profits.

    b. Debentures

    A debenture is an instrument issued by the company acknowledging its debts to

    its creditors. The debenture holders are the creditors of the company. A fixed

    rate of interest is paid on debentures. The interest on debentures is a charge

    against profit and loss account.

    c. Public Deposits

    Public deposits are the fixed deposits accepted by a business enterprise directly

    from the public. This source of raising short term and medium term finance was

    very popular in the absence of banking facilities. Public deposit as a source of

    finance have a large number of advantages such as very simple and convenient

    source of finance, taxation benefits, trading on equity, no need of securities and

    an inexpensive source of finance.

    d. Loans From Financial Institution

    Financial institutions such as commercial banks, life insurance corporations,

    industrial finance corporation of India, state financial bank of India, etc. also

    provide short term medium term and long term loans. Interest is charged on suchloans at a fixed rate and the amount of the loan is to be repaid by way of

    installments in a number of years.

    In the case of temporary or variable working capital:

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    There are six important sources of temporary or variable working capital.

    a.Indigenous Bankers

    Private moneylenders and other country bankers used to be the only source prior

    to the establishment of banks. They used to charge very high interest rate and

    exploited the customers to the largest extend possible. Now-a-days with the

    development of commercial banks they have lost the monopoly.

    b.Trade Credit

    Trade credit refers to the credit extended by the suppliers of hoods in the normal

    course of business. As present day commerce is built upon credit, the trade credit

    arrangement of a firm with its suppliers is an important source of short-term

    finance.

    c. Installment Credit

    This is another method by which the assets are purchased and the possession of

    goods is taken immediately but the payment is made by installments or pre-

    determined period of time. Generally, interest is charged on the unpaid price or it

    may be adjusted in the price.

    d.Advances

    Some business houses get advances from their customers and agents against

    orders and this source is a short-term source of finance for them. It is a cheap

    source of finance in order to minimize their investment in working capital, some

    firms having long production cycle, especially the firms manufacturing industrial

    products prefer to take advances from their customers.

    e. Accrued Expenses

    Accrued expenses are the expenses, which have been incurred but not yet due

    and hence not yet paid also. This simply represents a liability that a company hasto pay for the services already received by it. The most important items of

    accruals are wages and salaries, interest, and taxes. Wages and salaries are

    usually paid on monthly, fortnightly, or weekly basis for the services already

    rendered by employees. The longer payment period, the greater is the amount of

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    liability towards employees or the funds provided by them. In the same manner,

    accrued interest and taxes also constitute a short term source of finance.

    f. Commercial Paper

    Commercial paper represents unsecured promissory notes by firms to raise short

    term funds. In India, the Reserve Bank of India introduced commercial paper in

    the Indian money market on the recommendations of the Working Group on

    Money Market.

    3.5 Factors determining working capital

    1. Nature of the Industry

    2. Demand of Industry

    3. Cash requirements

    4. Nature of the Business

    5. Manufacturing time

    6. Volume of Sales

    7. Terms of Purchase and Sales

    8. Inventory Turnover

    9.

    Business Turnover

    10.Business Cycle

    11.Current Assets requirements

    12.Production Cycle

    13.Credit control

    14.Inflation or Price level changes

    15.Profit planning and control

    16.

    Repayment ability

    17.Cash reserves

    18.Operation efficiency

    19.Change in Technology

    20.Firms finance and dividend policy

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    3.6 Concepts of working capital

    There are two possible interpretations of working capital concept:

    3.6.1 Balance sheet concept:

    There are two interpretations of working capital under the balance sheet concept.

    a. Excess of current assets over current liabilities

    b. Gross or total current assets.

    Excess of current assets over current liabilities are called the net working capital

    or net current assets.

    Working capital is really what a part of long term finance is locked in and used

    for supporting current activities.

    The balance sheet definition of working capital is meaningful only as an

    indication of the firms current solvency in repaying its creditors.

    When firms speak of shortage of working capital they in fact possibly imply

    scarcity of cash resources.

    In fund flow analysis and increase in working capital, as conventionally defined,

    represents employment or application of funds.

    3.6.2 Operating cycle concept:

    A companys operating cycle typically consists of three primary activities:

    Purchasing resources,

    Producing the product and

    Distributing (selling) the product.

    These activities create funds flows that are both unsynchronized and uncertain. They are

    uncertain because future sales and costs, which generate the respective receipts and

    disbursements, cannot be forecasted with complete accuracy.

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    3.7 Management of working capital

    The term working capital stands for current assets over current liabilities. Working

    capital management is concerned with the problems that arise in attempting to manage

    the current assets, the current liabilities and interrelationships that exist between them.

    The basic objective of working capital management is to manage the firms current

    assets and current liabilities in such a way that the satisfactory level of working capital is

    maintained, that is, neither inadequate nor excessive. The current assets should be

    sufficient to cover current liabilities in order to maintain a reasonable safety margin.

    Current assets are those assets, which will be converted in to cash within the current

    accounting period or within the next year because of the ordinary operations of the

    business. They are cash or near cash resource. It includes;

    Cash and bank balances

    Receivables

    Inventory

    Prepaid expenses

    Short term advances

    Current liabilities are the debts of the firms that have to be paid during the current

    accounting period or within a year. These include;

    Creditors for goods purchased

    Short term borrowings

    Advances received against sales

    Taxes and dividends payable

    Working capital is also known as the circulating capital, fluctuating capital and

    revolving capital. The management and composition keep on changing continuously in

    the course of business.

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    3.7.1 Working Capital Cycle

    The length of time involved in conversation of into raw materials, raw materials in to

    work-in progress, work-in progress in to finished goods, finished goods in to debtors and

    debtors in to cash again is called working capital cycle. The way working capital moves

    around the business is modeled by the working capital cycle. This shows the cash

    coming into the business, what happens to it while the business has it and then where it

    goes. Between each stage of this working capital cycle there is a time delay. The

    pictorial representation of working capital cycle is as follows;

    3.7.2 Techniques for Assessment of Working Capital

    There are various techniques for assessment of firms working capital requirement. They

    are;

    a. Component Of Working Capital:

    Since working capital is the excess of current assets over current liabilities,

    estimating the amounts of different constituents of working capital requirements.

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    b. Percent Of Sales Approach:

    This is traditional and simple method of estimating working capital

    requirements. According to this method, based on past experience between sales

    and working capital requirements, a ratio can be determined for estimating the

    working capital requirements in future.

    c. Operating Cycle Approach:

    The requirement of working capital depends upon the cycle of the business. The

    operating cycle begins with the acquisition of raw materials and ends with the

    collection of receivables.

    3.8 Types of working capital

    The graphical representation of the working capital classifications are as follows;

    3.8.1 Based on Concept:

    1. Gross Working Capital concept

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    According to this concept, working capital refers to the firms total investment in

    current assets. It is quantitative assets of working capital. This concept focuses

    attention on two aspects. They are;

    Optimum investment in current assets

    Financing of current asset

    2. Net Working Capital Concept

    According to this concept, working capital refers to the difference between the

    current assets and current liabilities. It is the quantitative assets of working

    capital.

    3.8.2 Based on Time:

    1.

    Permanent or Fixed Working Capital

    Permanent working capital refers to that minimum amount of investment in all

    current assets which is required at all times to carry out minimum level of

    business activities. In other words I represent the current asset required on a

    continuing basis over the entire year. It can be again sub-divided in to two:

    a) Regular Working Capital:

    Regular working capital is the minimum amount of liquid capital needed to keep

    up the circulation of the capital from cash to inventories and again to cash.b)

    Reverse Margin Working Capital:

    Reverse margin working capital is the excess over the needs or regular working

    capital that kept meeting uncertain changes or meeting uncertainties. It

    strengthens the capacities of the business to face the challenge in case of

    happening of such events.

    2. Temporary or Variable Working Capital

    Temporary working capital represents additional current assets required at

    different times during the operating year. The amount of such working capital

    keeps on fluctuations from time to time on the basis of business activities. It

    changes with the increase r decrease in production and sales. It can be divided in

    to two types;

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    a) Seasonal Working Capital:

    The working capital required to meet the seasonal liquidity of the business is

    called seasonal working capital.

    b) Special Working Capital:

    The working capital required for financing the special operations such as

    extensive marketing campaigns carrying out special jobs orders.

    Variable working capital has to be financed through short-term borrowings from the

    banks or by the issue of debentures to public. The management of current assets is

    important than the management of fixed assets because the most of the business units

    very largely depends upon the manner in which their working capital managed.

    3.9 ESTIMATION OF WORKING CAPITAL REQUIREMENTS

    While estimating the working capital requirements, the following factors should be kept

    under consideration.

    1. Total costs incurred on materials, wages and overheads.

    2. The length of time for which raw materials remain in stores before they are

    issued to production.

    3. The length of the production cycle.

    4. The length of the Sales Cycle during which FG are to be kept waiting for sales.

    5. The average period of credit allowed to customers.

    6. The amount of cash required to pay day-to-day expenses of the business.

    7. The amount of cash required for advance payments if any.

    8. The average period of credit to be allowed by suppliers.

    9.

    Timelag in the payment of wages and other overheads.

    Not only has this but the following points also had to remember while forecasting the

    working capital.

    1. Profits should be ignored while calculating working capital requirements for the

    following reasons

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    a. Profits may or may not be used as working capital

    b.Even if it used, it may be reduced by the amount of Income tax, Drawings,

    Dividend paid etc.

    2. Calculation of work in progress depends on the degree of completion as regards

    to materials, labor and overheads. However, if nothing is mentioned in the

    problem, take 100% of the value as work in progress. Because in such a case,

    the average period of work in progress must have been calculated as equivalent

    period of completed units

    3. Calculation of Stocks of Finished Goods and Debtors should be made at cost

    unless otherwise asked in the question.

    3.10 Adequacy of working capital

    Every business concern should have adequate working capital to run its business

    operations. It should neither redundant or excess working capital nor inadequate nor

    shortage of working capital. Both excess as well as short working capital positions are

    bad for any business.

    3.10.1 Advantages of adequate working capital

    The main advantages of maintaining adequate amount of working capital are:

    1. Solvency of business:Adequate working capital helps in maintaining solvency

    of the business by providing uninterrupted flow of production.

    2. Goodwill: Sufficient working capital enables a business concern to make

    prompt payments and hence helps in creating and maintaining goodwill.

    3. Easy Loan: A concern having adequate working capital, high solvency andgood credit standing can arrange loans from banks and others on easy and

    favorable terms.

    4. Cash Discounts: Adequate working capital also enables a concern to avail cash

    discounts on the purchase and hence it reduces costs.

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    5. Regular payment of wages and other day-to-day commitments:

    A company, which has ample working capital, can make regular payment of wages

    and other day-to-day commitments, which raise the morale of its employees, incases

    their efficiency, reduces wastages and costs and enhances production and profits.

    6. Ability To Face Crisis: Adequate working capital enables a concern to face

    business crisis in emergencies such as depression because during such periods,

    generally, there is much pressure on working capital.

    7. Regular Supply Of Raw Materials: Sufficient working capital ensures regular

    and continuous supply of raw materials and uninterrupted production

    8. Quick And Regular Return On Investment: Every investor wants quick and

    regular return on investments. Sufficiency of working capital enables a concern

    to pay quick and regular dividends to its inventories, as there may not be much

    pressure to plough back profit. This confidence of its investors and creates a

    favorable market to raise additional funds in the future.

    9. Exploitation Of Favorable Market Conditions:

    Only concerns with adequate working capital can exploit favorable market

    conditions such as purchasing its requirements in bulk when the prices are lower

    and by holding its inventories for higher prices.

    3.10.2 Disadvantages of Working Capital

    Working capital is vital to a business. Very important to a company to manage its

    working capital carefully. This is particularly true where there is a substantial time lag

    between making the product and receiving the money for it. But, Working capital

    involves certain limitations also. Some of them are as follows;

    1. Rate of return on investments also fall with the shortage of working capital.

    2. Excess working capital may result into over all inefficiency in organization

    3. Excess working capital means idle funds which earn no profits

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    4. Inadequate working capital cannot pay its short term liabilities in time

    3.11 Working Capital Analysis or Measuring the Working Capital

    Working capital is a means to run the business smoothly and profitably, and not an end.

    Thus concept of working capital has its own importance in a going concern. A study of

    changes in the uses and sources of working capital is necessary to evaluate the efficiency

    with which the working capital is employed in the business. This involves the need of

    working capital analysis. This can be conducted through number of devices:

    Ratio Analysis

    A ratio is an arithmetical expression of the relationship of one number to another. The

    technique of ratio analysis can be employed for measuring short term liquidity or

    working capital position of a firm. The following ratios may be calculated for the

    purpose

    1. Profitability ratios

    2. Liquidity ratios

    3.

    Activity ratios

    4. Solvency ratios

    5. Leverage ratios

    1. Fund Flow Analysis

    It is a technical device designated to study the sources from which additional funds were

    derived and the use to which these sources were put. It is an effective management tool

    to study the changes in the financial position of a business enterprise between beginningand ending financial statement dates. The fund flow statement consists of

    Preparing schedule of changes in working capital

    Statement of sources and application of funds.

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    2.Working Capital Management

    A budget is a financial or quantitative expression of business plans and policies to be

    pursued in the future period of time. Working capital budget as a part of total budgeting

    process of a business is prepared estimating the future long term and short term working

    capital needs and the sources to finance them, and then comparing the budgeted figures

    with the actual performance for calculating variances, if any. Its objective is to ensure the

    availability of funds as and when required, and to ensure effective utilization of these

    resources. The successful implementation of working capital budget involves the

    preparing of separate budgets for various elements of working capital, such as cash,

    inventories and receivables, etc

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    Analysis Of Data

    Here the analysis is made with the balance sheet and profit and account of five years.i.e

    from 2006 and 2010 by using certain tools with dealt with in the preceding chapter. By

    this analysis we can evaluate relationship between the various aspects of financial

    statement.

    4.1 Ratio analysis

    One of the most important financial tools which have come to be very frequently for

    analyzing the financial strength and weakness of the enterprise is the ratio analysis . Ratio

    analysis is a tool used by individuals to conduct a quantitative analysis of information in

    a company's financial statements. Ratios are calculated from current year numbers and

    are then compared to previous years, other companies, the industry, or even the economy

    to judge the performance of the company. Ratio analysis is predominately used by

    proponents of fundamental analysis. The term ratio in it refers to the relationship

    expressed in mathematical terms between two individual figures or groups of figures

    connected with each other in some logical manner and are selected from financial

    statements of the concern. The ratio analysis is based on the fact that a single accountingfigure by itself may not some other figure; it may definitely provide some significant

    information. Tile relationship between two or more accounting figures or groups is called

    financial ratios. A financial ratio helps to express the relationship between the two

    accounting figures in such a way that users can draw conclusions about the performance,

    strengths and weakness of a firm.

    Ratio can be expressed in any of the following three ways;

    Rate, which is the ratio between the numerical facts over a period of time.

    Pure ratios or proportions, which are arrived at by the simple division of one

    number by another.

    Percentage, which is a special type of rate expressing the relationship in hundred.

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    The ratios analysis is one of the most powerful tools of financial management. Though

    ratios are simple to calculate and easy to understand, they suffer from serious limitations.

    1. Limitations of financial statements:Ratios are based only on the information

    which has been recorded in the financial statements. Financial statements

    themselves are subject to several limitations. Thus ratios derived, there from, are

    also subject to those limitations..

    2. Comparative study required:Ratios are useful in judging the efficiency of the

    business only when they are compared with past results of the business. However,

    such a comparison only provide glimpse of the past performance and forecasts for

    future may not prove correct since several other factors like market conditions,

    management policies, etc. may affect the future operations.3.

    Ratios alone are not adequate:Ratios are only indicators, they cannot be taken

    as final regarding good or bad financial position of the business. Other things

    have also to be seen.

    4. Problems of price level changes:A change in price level can affect the validity

    of ratios calculated for different time periods. In such a case the ratio analysis

    may not clearly indicate the trend in solvency and profitability of the company.

    5. Lack of adequate standard: No fixed standard can be laid down for ideal ratios.

    There are no well accepted standards or rule of thumb for all ratios which can be

    accepted as norm. It renders interpretation of the ratios difficult.

    6. Limited use of single ratios:A single ratio, usually, does not convey much of a

    sense. To make a better interpretation, a number of ratios have to be calculated

    which is likely to confuse the analyst than help him in making any good decision.

    7. Personal bias: Ratios are only means of financial analysis and not an end in

    itself. Ratios have to interpreted and different people may interpret the same ratio

    in different way.

    8. Incomparable:Not only industries differ in their nature, but also the firms of the

    similar business widely differ in their size and accounting procedures etc. It

    makes comparison of ratios difficult and misleading.

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    4.1 Liquidity ratios

    Liquidity refers the ability of a concern to meet its current obligations as they fall due.

    Since liquidity is basic to continuous operation of the firm it is necessary to determine the

    degree of liquidity f a firm. Following are the liquidity ratios;

    4.1.1Current ratio

    Current assets normally mean assets convertible and meant to be converted in to cash

    within a year. Current assets usually include cash in hand and bank, debtors, bills

    payable, prepaid expenses, inventories, ratio materials, work in progress and finished

    goods, marketable securities and short term high quality investments. Current liability

    represents the liabilities which fall due for payment within a year. Current ratioestablishes the relationship between the current assets and current liabilities.

    Conventional rule, idle current ratio should be 2:1

    Current ratio = current assets / current liabilities

    Table 1

    Table showing current ratio of NACL

    Year Current assets Current liabilities Ratio

    2006-2007 3589430 3184641 1.1

    2007-2008 3048764 3322218 0.9

    2008-2009 4908893 3415012 1.4

    2009-2010 3832377 2007276 1.9

    2010-2011 4820137 2986204 1.6

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    Diagram showing the current ratio of NACL

    Interpretation

    An ideal current ratio is 2:1. Here the current ratio of NACL is less than 2 in all the years,

    in the year 2007-2008 it is less than 1. So the current ratio of the concern is not good, the

    liquid position of NACL is not satisfactory. Either it should increase current assets or it

    should decrease the current liability.

    0

    0.2

    0.40.6

    0.8

    1

    1.2

    1.4

    1.6

    1.8

    2

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    4.1.2Quick ratio

    This ratio is the measure of quick and acid liquidity. Acid test ratio is the ratio between

    the quick asses and current liabilities and is calculated by dividing the quick assets by the

    current liabilities. It is also called Acid Test Ratio or Liquidity Ratio. It is determined by

    dividing Quick Assets by Current liabilities. The term Quick asset refers to Current

    assets, which can be converted into cash immediately. It comprises all Current assets

    except stock and prepaid expenses. An Acid Test ratio of 1:1 is considered satisfactory as

    a firm can easily meet all its current liabilities. If the ratio is less than 1:1, then the

    financial position of the concern shall be deemed to be unsound.

    Quick ratio = quick assets / quick liability

    Where; Quick assets = Current Assets(Inventories+prepaid expenses)

    Quick liability = Current Liabilities- Bank over Draft

    Table2

    Table showing quick ratio of NACL

    Year Quick assets Quick liabilities Ratio

    2006-2007 3171417 3184641 0.9

    2007-2008 2729,188 3322218 0.8

    2008-2009 4751530 3415012 1.3

    2009-2010 3584739 2007276 1.7

    2010-2011 4425342 2986204 1.4

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    Diagram showing quick ratio of NACL

    Interpretation

    Generally a quick ratio of 1:1 is considered to be satisfactory. The company has achieved

    a satisfactory quick ratio in all years except in the years 2006-2007 and 2007-2008.This

    shows that the company should be able to meet its short term obligations.

    0

    0.2

    0.4

    0.6

    0.8

    1

    1.2

    1.4

    1.6

    1.8

    2006-2007 2007-2008 2008-2009 2009-2010 2010-2011

    ratio

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    4.2PROFITABILITY RATIOS

    4.2.1NET PROFIT RATIO

    Net profit ratio establishes the relationship between net profit and sales. It indicates the

    efficiency of management in manufacturing, selling, administrative and other activities of

    the concern.

    Net Profit Ratio = Net Profit / Sales

    Table: 3

    Table showing net profit ratio of NACL

    Year Net profit Sales Ratio

    2006-2007 1045950 1818616 0.57

    2007-2008 1038511 2619672 0.39

    2008-2009 (469082) 1382224 (0.33)

    2009-2010 525814 1974002 0.26

    2010-2011 44369 2775115 0.01

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    Figure: 3

    Diagram showing net profit ratio of NACL

    Interpretation

    The higher the ratio, the more successful the business is. From this table we can

    understand that the percentage is very low. So the lower ratio indicates that the concern

    has a large amount of manufacturing expenses. The company should try to reduce their

    manufacturing selling and distribution expenses so that they can improve their net profit.

    -0.4

    -0.2

    0

    0.2

    0.4

    0.6

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    ratio

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    4.2.2RETURN ON CAPITAL EMPLOYED RATIO

    Return on capital employed measures the relationship between profits and the capital

    employed. The total investment made in a concern is known as capital employed. It may

    be: (a) Gross capital employed and (b) net capital employed (c) proprietors net capital

    employed.

    Return On Capital Employed Ratio= Return/ Capital Employed * 100

    Table: 4

    Table showing return on capital employed ratio

    Year Return Capitalemployed

    Ratio Percentage

    2006-2007 1045950 9618844 0.01 10

    2007-2008 1038511 10409263 0.09 9

    2008-2009 (469082) 11650181 (0.04) 4

    2009-2010 525814 10465995 0.05 5

    2010-2011 44369 10510364 4.22 0.0

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    Figure: 5

    Diagram showing return on capital employed ratio of NACL

    Interpretation

    Return on capital employed ratio indicates whether the proprietors funds have been used

    properly or not. The higher the ratio greater will be the return for the owners and the

    better the profitability, By analyzing 5 years ratio, the company shows a decrease in

    return on capital employed ratio. In the year 2010-2011 it became less than 1.

    0

    0.01

    0.02

    0.03

    0.04

    0.05

    0.06

    0.07

    0.08

    0.09

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    ratio

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    CAPITAL TURN OVER RATIO

    Capital turnover ratio is the relationship between cost of goods sold and the capital

    employed. It measures the efficiency or effectiveness with which a concern utilizes its

    resources. This ratio is a good indicator of overall profitability of a concern.

    Capital Turnover Ratio = Cost Of Sales/Networking Capital

    Table: 5

    Table showing capital turn over ratio

    Year Cost of sales Networking capital Ratio

    2006-2007 1818616 404789 4.49

    2007-2008 2619672 -273454 (9.5)

    2008-2009 1382224 1493881 0.9

    2009-2010 1974002 1825101 1.0

    2010-2011 2775115 1833933 1.5

    Interpretation

    From the above table we can understand that company shows a better capital turnover

    ratio, which indicates efficiency or effectiveness with which the concern utilizes its

    resources. In 2008-2009 and 2010-2011 the company shows greater capital turnover

    ratio.

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    Figure: 5

    Diagram showing return on capital employed ratio of NACL

    -12

    -10

    -8

    -6

    -4

    -2

    0

    2

    4

    6

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011 Ratio

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    NETWORTH RATIO/ RETURN ON SHAREHOLDERS INVESTMENT RATIO

    This ratio establishes the relationship between net profits (after tax and interest) and

    proprietors fund. This ratio is used to measure the overall efficiency of a concern. The

    higher the ratio the better the results will be as this ratio reveals how well the resources of

    a concern are being used.

    Networth Ratio = Netprofit/ Shareholders Fund

    Table:6

    Table showing net worth ratio of NACL

    Year Net profit Shareholders fund Ratio

    2006-2007 1045950 9618844 0.10

    2007-2008 1038511 10409263 0.09

    2008-2009 (469082) 11650181 (0.04)

    2009-2010 525814 10465995 0.05

    2010-2011 44369 10510364 4.22

    Interpretation

    From the table we can understand that the company has less net worth ratio during these

    years. In the year 2008-2009 it is loss, and the ratio is less than 1 in all other years. In the

    year 2010-2011 the net worth ratio of NACL increased to 4.22.

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    ACTIVITY RATIOS

    WORKING CAPITAL TURNOVER RATIO

    Working capital turnover ratio indicates the number of times the working capital is turned

    over in the course of a year. It measures the efficiency with which the working capital is

    being used by a firm. A higher ratio represents efficient utilization of working capital,

    and a low ratio represents otherwise.

    Working Capital Turnover Ratio = Cost Of Sales / Net Working Assets

    Table: 7

    Table showing working capital turn over ratio

    Year Cost of sales Net working assets Ratio

    2206-2007 1818616 3589430 0.50

    2007-2008 2619672 3048764 0.85

    2008-2009 1382224 4908893 0.28

    2009-2010 1974002 3832377 0.51

    2010-2011 2775115 4820137 0.57

    Interpretation

    From above table we can understand that in the year 2006-2007 the ratio is 0.50 and in

    the year 2007-2008 it is 0.85 then the ratio is decreased to 0.28, from the year 2009-2010

    the ratio started to increase.

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    Figure: 7

    Diagram showing working capital turnover ratio

    0

    0.2

    0.4

    0.6

    0.8

    1

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    SOLVENCY RATIO

    PROPRIETARY RATIO

    Proprietary ratio is also known as equity ratio. It shows relationship between shareholders

    fund to total assets of the concern. The shareholders funds are equity share capital,

    preference share capital, undistributed profits, reserves and surpluses.

    Proprietary Ratio= Shareholders Fund/Total Assets

    Table: 8

    Table showing proprietary ratio of NACL

    Year Shareholders fund Total assets Ratio

    2006-2007 9618844 17160201 0.56

    2007-2008 10409263 19610953 0.53

    2008-2009 11650181 20729672 0.56

    2009-2010 10465995 18065020 0.57

    2010-2011 10510364 17222633 0.61

    Interpretation

    The higher the ratio the better the long term solvency of the company will be. Here the

    ratios are less than one, the long term solvency not so better. Here, the shareholders fund

    is less compared to the total asset. So the company should try to increase the shareholders

    fund by issuing more number of shares

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    Figure: 8

    Diagram showing proprietary ratio of NACL

    0.48

    0.5

    0.52

    0.54

    0.56

    0.58

    0.6

    0.62

    2006-20072007-20082008-20092009-20102010-2011

    ratio

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    DEBT EQUITY RATIO

    Debt equity ratio is determined to measure the soundness of the long term financial

    policies of the concern. It is also known as ExternalInternal Equity Ratio and indicates

    the relationship between external equities or the outsiders funds and the internal equities

    or the shareholders funds. It measures ultimate solvency of a concern. An appropriate

    debt-equity ratio is 0.33

    Debt Equity Ratio = Long Term Debts/ Share Holders Fund

    Table: 9

    Table showing debt equity ratio

    Year Outsiders fund Owners fund Ratio

    2006-2007 7500000 961884 0.77

    2007-2008 7500000 10409263 0.72

    2008-2009 7500000 11650181 0.64

    2009-2010 7500000 10465995 0.71

    210-2011 7500000 10510364 0.71

    Interpretation

    An appropriate debt equity ratio is 0.33. A ratio higher than this is an indication of risky

    financial policies. In all years debt equity ratio of NACL is greater than 0.33. From this

    we can understand that the company is adopting risky financial policies.

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    Figure: 9

    Diagram showing debt-equity ratio

    0

    0.1

    0.2

    0.3

    0.4

    0.5

    0.6

    0.7

    0.8

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    FIXED ASSET TO NETWORTH RATIO

    Fixed assets to net worth ratio measures the relationship between fixed assets and

    shareholders fund. There is no norm for this ratio but 60 to 65 % is considered to be

    satisfactory in the case of industrial concerns.

    Fixed Asset To Networth Ratio = Fixed Assets/Shareholders Fund

    Table: 10

    Table showing fixed asset to net worth ratio

    Year Fixed assets Shareholders fund Ratio

    2006-2007 11520771 9618844 1.19

    2007-2008 14512189 10409263 1.39

    2008-2009 13770778 11650181 1.18

    2009-2010 14232643 10465995 1.35

    2010-2011 12357376 10510364 1.17

    Interpretation

    There is no norm for this ratio. But 60 to 65 percent is considered to be satisfactory. From

    the above table we can understand that the fixed asset to net worth ratio of NACL is more

    than 100 percent. It shows that owners funds are not sufficient to finance the fixed assets.

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    Figure: 10

    Diagram showing fixed asset to net worth ratio

    1.05

    1.1

    1.15

    1.2

    1.25

    1.3

    1.35

    1.4

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    RATIO OF CURRENT ASSETS TO PROPRIETORS FUND

    Ratio of current assets to proprietors fund establishes the relationship between the current

    assets and shareholders fund. This ratio indicates the extend to which proprietors funds

    are invested in current assets.

    Ratio Of Current Assets To Proprietors Funds = Current Assets / Shareholders Fund

    Table; 11

    Table showing ratio of current assets to proprietors fund

    Year Current assets Shareholders fund Ratio

    2006-2007 3589430 9618844 0.37

    2007-2008 3048764 10409263 0.29

    2008-2009 4908893 11650181 0.42

    2009-2010 3832377 10465995 0.34

    2010-2011 4820137 16510364 0.45

    Interpretation

    Here higher ratio indicates, the involvement of proprietors fund is good in current assets.

    The ratio of NACL is less than 1. The involvement of proprietors fund is less in NACL.

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    Figure: 11

    Diagram showing ratio current assets to proprietors fund

    Ratio0

    0.1

    0.2

    0.3

    0.4

    0.5

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    LEVERAGE OR CAPITAL STRUCTURE RATIOS

    RATIO OF CURRENT LIABILITIES TO PROPRIETORS FUND

    It establishes the relationship between current liabilities and the proprietors funds.

    Ratio Of Current Liabilities To Proprietors Fund = Current Liability/ Shareholders Fund

    Table: 12

    Table showing ratio of current liabilities to proprietors fund

    Year Current liability Shareholders fund Ratio

    2006-2007 3184641 9618844 0.33

    2007-2008 3322218 10409263 0.312008-2009 3415012 11650181 0.29

    2009-2010 2007276 10465995 0.19

    2010-2011 2986204 10510364 0.28

    Interpretation

    The ratio indicates the involvement of proprietors fund in current liabilities. Here the

    ratio of the NACL is less than 1 for all the years

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    Figure: 12

    Diagram showing ratio of current liabilities to proprietors fund

    0

    0.05

    0.1

    0.15

    0.2

    0.25

    0.3

    0.35

    206-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    Figure: 13

    Diagram showing ratio of reserves to equity share capital

    0

    0.05

    0.1

    0.15

    0.2

    0.25

    0.3

    0.35

    0.4

    2006-

    2007

    2007-

    2008

    2008-

    2009

    2009-

    2010

    2010-

    2011

    Ratio

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    COMPARATIVE STATEMENT OF WORKING CAPITAL as on 31-03-2006 and 31-

    03-2

    Particulars 2006 2007 Increase Decrease

    (a)Current assets

    Inventories

    Sundry debtors

    Cash & bank

    Loans&advances

    Advances for

    capital

    Total(a)

    (b)Current

    liability

    Total (b)

    Net working

    capital (a-b)

    Net increase in

    working capital

    166297

    451400

    323644

    1477752

    76271

    418013

    335130

    566209

    1521138

    748940

    251716

    242565

    43386

    672669

    344191

    116270

    1438257

    2495364

    4217732

    3589430

    3873541

    4217732

    -1722368

    1438257

    3873541

    -284111

    -284111 -284111 1554527 1554527

    Interpretation

    This shows that there is increase of 1438257 in the amount of working capital during the

    period 2006-2007

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    COMPARATIVE STATEMENT OF WORKING CAPITAL as on 31-03-2007 and 31-

    03-2008

    Particulars 2007 2008 Increase Decrease

    (a)Current assets

    Inventories

    Sundry debtors

    Cash & bank

    Loans&advances

    Advances for