Report February 2013 - Overall 93 Clippings

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Report February 2013 - NETGEAR Retail Business UnitNETGEAR RBU Summary

• Total: 80 Clippings D-A-CH

• Coverage is focused on Router and Home Entertainment

• UPnP security problems (30/01/2013) are still an issue in the German press

• PR-Activities: Amazon-Project: basic research done and support concept sent to NTGR - waiting for feedback regarding support from NTGR

• Review devices: WN3500RP (ComputerBILD, iFun, c’t), WNDR4700 (Chip, ComputerBILD, Speyer Kurier, ComputerClub2), XAUB2511(ComputerBILD, Macerkopf.de, PCMAsters.de), A6200 (Redaktionsbüro Karcher)

NETGEAR RBU Coverage - Topics

Report February 2013 - NETGEAR Retail Business Unit

Report February 2013 - NETGEAR Retail Business UnitNETGEAR RBU VIP Media

Germany - Tier 1

IT-Consumer Lifestyle Online

Chip SFT Bild.decom! National ChannelPartner.deComputer Bild dpa Chip.dec't Golem.dePC go heise onlinePC Magazin Spiegel onlinePC PraxisPC-Welt

Germany - Tier 2

IT-Consumer Lifestyle Online

Audio Video Foto Bild TV Digital Cnet / ZDNetChip Test & Kauf TV Movie (MM) magnus.deconnect netzwelt.deMacwelt pc-welt.devideo home vision teltarif.de

tomsnetworking.de

Report February 2013 - NETGEAR Retail Business UnitNETGEAR RBU VIP Media

Report February 2013 - NETGEAR Commercial Business UnitNETGEAR CBU Summary

• Total: 36 Clippings D-A-CH

• Coverage is focused on 10GBASE-T Copper Plus, Smart, and Managed Switches

• Articles, Interviews: IT-Business / Interview with Patrick Lo; funkschau / Interview about Status Quo WLAN with Jörg Lösche; Netzwoche (CH) / BYOD article with Michael Schäfer

• Reviews: ReadyDATA 5200 (ADMIN-Magazin), FVS318N (PC-Magazin)

• Event: CeBIT (21 1-on-1s at the booth: SearchStorage/Nico Litzel; c’t/Ernst Ahlers; Netzwelt.de/Alexander Zollondz; Zdnet/Antoine Clement; Computerwoche/Jürgen Hill, PCMasters/Philipp Trulson; TecChannel/Berhard Haluschak; c’t/Boi Feddern; LANline/Kurt Pfeiler; funkschau/Diana Künstler; Dealers Only/Michael Volz; Telecom Handel/Waltraud Ritzer; Sysbus/Denise Cezanne-Güttich; IT-Business/Sylvia Lösel; PAGE/Stefan von Gagern; Admin Magazin/Jens-Christoph Brendel; com!/Andreas Dumont; PC Praxis/Fabian Schusdziara; ChannelPartner/Ronald Wiltscheck; IT-Mittelstand/Guido Piech; ITespresso/Peter Marwan)

Report February 2013 - NETGEAR Commercial Business UnitNETGEAR CBU Coverage - Topics

Report February 2013 - NETGEAR Commercial Business UnitNETGEAR CBU VIP Media

Germany - Tier 1

IT-B2B Channel Online

Computerwoche ChannelPartner ChannelPartner.de

it-administrator Computer Reseller News Chip.de

LANline IT-Business Golem.de

Telecom Handel heise online

tecchannel

Germany - Tier 2

IT-B2B Channel Online

Business & IT Dealers only Cnet / ZDNet

CIO funkschau handel Computerwoche.de

funkschau crn.de

IT-Sicherheit it-business.de

iX silicon.de

SearchXXX

speicherguide

telecom-handel.de

tomsnetworking

Report February 2013 - NETGEAR Commercial Business UnitNETGEAR CBU VIP Media

Report February 2013 - NETGEAR Corporate

NETGEAR Overall Sentiment Breakdown

Report February 2013 - NETGEAR Corporate

NETGEAR Overall Print / Online Breakdown

Report February 2013 - NETGEAR Corporate

NETGEAR Overall Category Breakdown

AVM - AVM introduces Fritz!Box DSL speed with up to 200 Mbit/s at the upcoming CeBIT- New FRITZ!OS 5.50 available for additional models- AVM shows FRITZ!Powerline 546E which combines Powerline and WiFi- AVM introduces its new FRITZ!Box 3390 with 2x 450 Mbit/s - AVM introduces the new FRITZ!Box 6842 LTE router with Tri-Band for all German

LTE networks

Belkin - Belkin introduces FastFit Bluetooth Wireless Keyboard Case for iPad mini- Belkin enters contract with Lego Group to offer Lego design covers

Buffalo Technologies - Buffalo adds new anti-virus function to the TeraStation 5000-Series - Buffalo presents small 8,8mm USB 3.0 HDD - Buffalo introduces new TeraStation 7000-Series

D-Link - D-Link offers an outlook at 2013- D-Link releases security patch for security risk affected routers DIR-300 and DIR-600- D-Link provides website for support with security risk affected routers- MWC - D-Link shows 4G LTE devices and NAS systems at the Mobile World Congress

in Barcelona

HP Networking - Softec becomes HP’s Advanced Networking Specialist- HP announces first coherent BYOD network solution- Avnet Technology Solutions and HP Roadshow through Germany

Lancom - Lancom introduces LANCOM 1781VA VPN-Router with VDSL2 and ADSL2+ Modem plus Hardware Routing

- Lancom Systems receives FCC license for VPN router, WiFi solutions and switches- Lancom shows LANCOM L-460agn high performance Wireless Dual Radio Access

Point as part of the "LANCOM White Edition"

Linksys (Belkin) - no relevant info

Report February 2013 - NETGEAR Competitor Monitoring