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RE/MAX Preferred 2010 Membership Guide
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Mullica Hill
Sewell
Committed to your success.
Marlton
www.PreferredAgentSite.com
Superior Technology...
Superior Support...
Superior Results...
Your Life! Your Business! Your Way!
hank you for inquiring about RE/MAX Preferred! Our first office opened in 2000 and since then we have consistently grown to become one of the strongest and most competitive real estate firms in the area. We attribute this success to the quality and dedication of our agents. Beginning with only three agents and a dream, RE/MAX Preferred has grown to include over 90 members with multiple offices throughout the South Jersey region and is licensed in both New Jersey and Pennsylvania. At RE/MAX Preferred, we demonstrate our commitment to our team mem-bers by offering the latest technology, superior office support, advanced training, and experienced management. By doing so, our agents thrive in their lives and in their business, reaching the very top of their professions, no mat-ter the market conditions. We are committed to your success. To achieve this goal, our firm demands that every team member give it their all. There is no second best. If you are committed to real estate as a career and you believe in surrounding yourself with the best, then you belong at RE/MAX Preferred!
“At RE/MAX Preferred, our agents are
at the heart of everything we do.”
T
Randel Jones, Broker/Owner
ABOUT RE/MAX PREFERRED
www.PreferredAgentSite.com
Samantha Raynor
Marlton Office Manager
Office: 856-810-8282
Cell: 609-634-6868
Randel Jones
Broker/Owner
Office: 856-810-8282
Cell: 609-634-7700
Cathie Galanti
Sewell Office Manager
Office: 856-589-4848
Cell: 856-904-1909
Bob Hayes
Mullica Hill Office Manager
Office: 856-223-1400
Cell: 609-670-4266
Our Management Team
RE/MAX PREFERRED: SUPPORT
Your Life! Your Business! Your Way!
Professional Office & Support Staff Our Creators of “First Impressions”
As such, much time and training is spent on making sure our administrative
staff is punctual, capable, determined, positive & pleasant.
What they Do For You
Reception staffed 7 days a week Assist with mailers & flyers
Answer phones Input listings to MLS
Prepare listing sheets Process files to closing
Prepare sales contracts Coordinate mailings/copies
Direct sign calls to listing agents Keep stock of all supplies
Professional Management & Training Staff
Technology Training
• Systems Orientation
• One-on-One Support
• RE/MAX Mainstreet
• RE/MAX LeadStreet
• RE/MAX Design Center
Full Time Office Managers
• Office Orientation
• Monthly Office Meetings
• Knowledgeable & Available
Real Estate Education
• Monthly Speakers & Trainers
• Continuing Education Programs
• Interaction with RSN & REMAX University
• Short Sales & Foreclosures
Bob Hayes
Mullica Hill Office Manager
Office: 856-223-1400
Cell: 609-670-4266
RE/MAX PREFERRED: SUPPORT
www.PreferredAgentSite.com
High speed internet access
Wireless internet access
Computers available for agents’ use
Microsoft Word, Excel, and PowerPoint on each computer
Full Color Printer/Scanner/Fax in each office, for professional brochures and highlight sheets, and allows for scanning documents direct to computer
RE/MAX Satellite Network at all locations
Showing Solutions and Centralized Showing Service to handle showing appointments
Mobile Card Cast sign riders offering text messaged information about the property and call capturing
Company intranet keeping members up to speed on announcements, events, training opportunities, and real estate news
All forms and documents available online from the intranet, no need to come to the office
Personal, customizable home search websites for each agent
Online client management system for each agent
RE/MAX PREFERRED: TECHNOLOGY
Your Life! Your Business! Your Way!
Print listing packets
Access office forms
Real estate news and tips
Training and events calendar
Training videos online
Company newsletter archive
Real estate website quick links
Special announcements
RE/MAX PREFERRED: TECHNOLOGY
www.PreferredAgentSite.com
RE/MAX PREFERRED: TECHNOLOGY
In a challenging market, it’s extremely important
that agents understand how to market themselves
and market their listings. RE/MAX Preferred of-
fers a FREE marketing design center.
There are more than 1400 customized marketing
materials available to all RE/MAX associates on
RE/MAX Design Center, and they are FREE!
Flyers
Postcards
Brochures
Monthly Newsletter
Web Commercials
Virtual Tours
Your Life! Your Business! Your Way!
We Drive The Leads Right To Your Inbox!
Preferred members are each provided
with their own free website with
enhancement and design capabilities.
As we focus on driving traffic to the
website, our Sales Associates are re-
ceiving free leads every day through
the national and regional sites. Last
year, over 17 million listing were
viewed on RE/MAX websites alone!
RE/MAX PREFERRED: LEADS
Keep all your leads! Every sign, advertising, and
personal marketing call goes to you. We never charge
you fees for your own leads like other companies do.
Automatic Instant Lead Acceptance
Whenever you get a web lead, our program
will accept it for you, instantly and auto-
matically. No more fumbling with text
messages, no more missed leads due to re-
sponding too late, no more waking up in
the middle of the night just to accept a
lead!
www.PreferredAgentSite.com
RE/MAX PREFERRED: ATTITUDE
You cannot prosper in life or in business without a
positive, upbeat, I-can-do-anything attitude. A good
attitude is mandatory at RE/MAX Preferred! :)
Attitude of Gratitude
Remember the positive people and experiences in your life.
Be appreciative of those who support and care about you
Be grateful for a sunny day, a rainy day, a cloudy day—just be grateful
for another day to live, love, and experience life and the things we enjoy.
Spend quality time communicating and enjoying those we love.
Notice all successes, small and large.
Notice the simplicity and beauty of nature that is so abundant.
Being grateful for the kindness others share with you.
Your Life! Your Business! Your Way!
We have monthly classes on subjects such as:
Business Planning & Goal Setting
Certified Distressed Property Expert Designation
The Who, What, When & Where of 1031 Exchanges
Where to Find Foreclosure Business
How to Use Technology in Your Business
Basic and Advanced Leadstreet
Basic and Advanced Design Center
How to Negotiate in a Tough Market
Converting Expireds
Negotiating Short Sales
FSBO 101
New Agent Orientation
Taking Your Business
to the Next Level
The Power of Pre-Listing
Facebook, Twitter, and
LinkedIn for Realtors
Business Planning Basics
Team Building
RE/MAX PREFERRED: EDUCATION
Great agents thrive when they have the constant
opportunity to learn. Every month new classes are
introduced, giving our agents the ability to find
innovative ways to remain competitive.
www.PreferredAgentSite.com
Experience the POWER of the Leader,
RE/MAX in NJ, DE, & Southeastern PA 5928 Associates
366 Offices
RE/MAX Preferred 3 offices in the Delaware Valley
90 Real Estate Professionals and growing. . . . .
Working for YOU!
RE/MAX INTERNATIONAL – 78 Countries Over 6,545 offices - 114,000 Sales Associates & counting
RE/MAX PREFERRED: GROWTH
Your Life! Your Business! Your Way!
RE/MAX International
About RE/MAX International
How Do We Stack Up?
Training & Education
Marketing & Advertising
Lead Generation
Brand Awareness
Community Involvement
www.PreferredAgentSite.com
ABOUT RE/MAX INTERNATIONAL
A Real Estate Revolution
1973 Tired of handing over 50% of his commission to his broker, Dave Liniger,
a young real estate agent started a company where the agent collected 100% of
the commission and paid the brokerage only for the cost of services received.
RE/MAX was born.
1978 RE/MAX added its 100th office and 1,000th associate
1988 RE/MAX became the largest real estate company in Canada, Mexico and
the Caribbean
1995 RE/MAX expanded into South Africa, Europe and Israel
1996 RE/MAX was the recipient of Income Magazine’s first Franchise Award;
expansion continued to Central America and Australia; by the end of the year
RE/MAX had offices in 20 countries spanning 5 continents
Every month of every year for 32 years, RE/MAX has grown
2006 RE/MAX is THE real estate name in 63 countries
Over 90,000 agents, one by one, have realized RE/MAX offers them
all they need for a great career in real estate
Your Life! Your Business! Your Way!
ABOUT RE/MAX INTERNATIONAL
www.PreferredAgentSite.com
The Real Leader… RE/MAX
RE/MAX ranked Top Real Estate Franchise for 6 consecutive years by
Entrepreneur Magazine.
RE/MAX closes more transactions than any other firm,
regardless of size.
RE/MAX has agent productivity 2 times greater than other firms.
The average RE/MAX agent has 12 years of experience.
RE/MAX agents hold more professional designations than any other
company.
RE/MAX has over 2 million visitors each month to REMAX.com, far
exceeding KW.com, Century21.com, NEMoves.com and others.
RE/MAX has a 70.98% share of voice in national advertising. When
was the last time KW or Century 21 advertised nationally?
RE/MAX educates its agents with the only satellite network in the in-
dustry. We have our own station on Dish Network.
RE/MAX is found in more than 70 countries.
HOW DO WE STACK UP?
Are there firms larger than RE/MAX ?
Yes. That is because RE/MAX is committed to adding career agents
who have a passion for real estate. RE/MAX is not for every agent; it’s
for agents who want to be the best.
We are not about quantity of agents…
we are about quality of team members.
Your Life! Your Business! Your Way!
Valuing Short Sales
Tracking Leads
Distressed Property Introduction
Preventing Foreclosure
Harnessing The Brand
Compelling Prospects to Call You
Building a Referral Business
Power of PreListing
Pop By Presence
The 7 Types of Teams
When Sellers Want to
Overprice, Outwit, & Outplay
the Competition
Turning Objections into Sales
And Hundreds More!
Howard Brinton
Brian Buffini
David Knox
Mark Leader
Judy LaDeur
Richard Robbins
Craig Proctor
Jean Chatzky
Also Watch Hours of Instruction
by Coaching Greats:
David Knox
Judy LaDeur
Mark Leader
Craig Proctor
TRAINING & EDUCATION
Brian Buffini
Howard Brinton
Richard Robbin
Jean Chatzky
RE/MAX University has hundreds of programs which
agents access through RE/MAX Mainstreet 24 hours a
day. Agents may become accredited through many of
the classes. Check out some of these programs…
www.PreferredAgentSite.com
We take an active position on helping
team members generate more business.
Let’s look at how we do this.
MARKETING & ADVERTISING
Your Life! Your Business! Your Way!
RE/MAX represents approximately 71%
of all national real estate advertising.
Century 21 announced in 2009 they have
eliminated all such national exposure.
RE/MAX dominates the competition
in national TV and radio advertising.
MARKETING & ADVERTISING
www.PreferredAgentSite.com
All leads from REMAX.com are driven directly to
our team members. Some real estate firms would
charge a referral fee for these leads. At RE/MAX,
we never charge you for your leads!
LEAD GENERATION
RE/MAX delivers a powerful lead
generation program designed to
increase your earning potential!
Consumers can search all listings on your website
Leads generated by your marketing are delivered to you
Lead management system included in your website
Manage your own drip marketing campaign
Automatic monthly e-newsletter available
Your Life! Your Business! Your Way!
All RE/MAX national advertising leads
consumers to REMAX.com and then on
to our team members.
LEAD GENERATION
Over 2 million visitors per month, making
REMAX.com 2nd only to Realtor.com. Visit
http://remaxmap.remaxbeta.com to see how
many hits we’re getting right NOW!
www.PreferredAgentSite.com
BRAND AWARENESS
Your Life! Your Business! Your Way!
1978 First Balloon
Albuquerque Balloon Festival
Fleet of Over 100 Balloons
Brand bigger than its industry
One of the top ten most
recognized brands/logos
The day you join—the world knows your name
BRAND AWARENESS
About the RE/MAX Balloon
www.PreferredAgentSite.com
RERERE///MAXMAXMAX Associates have raised Associates have raised Associates have raised more than $90 Million for CMN!more than $90 Million for CMN!more than $90 Million for CMN!
Miracle Home Program Pledge donations per transaction or annually
Sign riders identify listings as Miracle Homes
Certificate sent to buyer or seller on your behalf
Miracle Office Program Everyone in RE/MAX regularly donates to Children’s Miracle Network
Renewed annually
Honor Card Your client will receive a card notifying them that a donation has been made to
CMN on their behalf when you donate $25 of your commission to CMN
Co-sponsor of the Komen Race for the Cure
Survivor Recognition Program
Race for the Cure has raised more than
$240 Million for research since 1982
Downloadable Services Schedule of Komen Races
Ribbon graphics
Information on RE/MAX involvement
Add reminder service to your website
Tour For The Troops Fisher House
Sentinels of Freedom
CNN Warrior One Hummer
Auto Shows, Air Shows, Veterans’ Events
COMMUNITY INVOLVEMENT
Your Life! Your Business! Your Way!
The RE/MAX Preferred Family
The RE/MAX Preferred Family
What Our Agents Are Saying
Meet the Rest of the Family
www.PreferredAgentSite.com
Whether it’s the annual awards gala, Preferred member appreciation
events, or any of our many community outreach programs, we enjoy
spending time together and we find time to come together regularly.
FREEDOM
F - Family First At RE/MAX Preferred we believe in working hard but efficiently. It's
important to remember that we work hard so that we can have a comfortable and
enjoyable life with the ones we love.
R - Real Estate Real estate is our passion and it is the key that enables us to provide
comfortable and fulfilling lives for ourselves and those around us.
E - Excellence At RE/MAX Preferred we believe in committing ourselves to being
excellent at everything we do. We strive to be exceptional in our careers, relationships,
community involvement, and our character.
E - Education We believe in offering education, mentoring, coaching, and consistent
outlets for continual self improvement. With education comes expertise and with
expertise comes the ability to systemize our businesses so that we he have career growth
while also the opportunity to build a truly enjoyable way of life.
D - Dedication Since 1972 Dave Liniger, co-founder of RE/MAX has dedicated himself
to providing a real estate system built on educating agents on how to have a successful
and always developing career. We use these tools to coach our agents into building a
life worth living. We believe in working hard and playing harder. RE/MAX gives agents
all of the tools to do that.
O - Opportunity We coach our members to embrace every opportunity to grow their
business, maximize their efficiencies, and to really take the opportunity to use their suc-
cess to help others... that's the Dave Liniger way of doing business.
M - Momentum At RE/MAX Preferred we teach our agents to leverage success. This
enables them to build lifelong careers that consistently grow, no matter what the market
is like. RE/MAX Prestige has never lost sight of its momentum. With 1 office and 11
agents just nine years ago, today we are proud to be home to more than 100 of the top
real estate agents in the area.
THE RE/MAX PREFERRED FAMILY
Your Life! Your Business! Your Way!
THE RE/MAX PREFERRED FAMILY
At RE/MAX Preferred, we love to
have fun! Here are just some of the
events we plan regularly:
RE/MAX Day at the Ballpark
Walk for Breast Cancer
Barbeques
Parades
Fishing Trips
Happy Hours
Holiday Parties
More!
www.PreferredAgentSite.com
Matt Curcio: The best part about being a member of
RE/MAX Preferred is the wealth of knowledge and support
offered by the company. My managers are always available to
help whenever I have questions.
Linda Hartz: A big name means better branding and more
resources. I didn't believe it when they told me that I would be
busy instantly, but I have to say, they were right! My phone
never stops ringing with leads and tons of new business!
Patrick Gillin: If RE/MAX Preferred were the title of a
movie, the managers and administrative staff in each office
would win an Oscar for their amazing team work. They will
help you become the star you were born to be!
Barry Epstein: RE/MAX Preferred is such a great place
to work! The support you get here is wonderful and the
management is completely approachable. Samantha and
Randel are very knowledgeable and are always available to
help work through any questions or difficulties.
WHAT OUR AGENTS ARE SAYING
Your Life! Your Business! Your Way!
Barbara Geverd: RE/MAX Preferred has been very
gracious to me. Very friendly, very helpful. And their
technology has just blown me away. They even teach us the
computer skills we need to be able to make our business
much more productive.
Todd Hahn: RE/MAX Preferred is a great place to be! The
technology and support is exceptional. I’m always able to rely
on the experience and availability of the management team.
And I love being able to take advantage of the ability to work
out of any of our offices and be licensed in Pennsylvania.
And the happy hours rock!
Sigmond Jazwiecki: Wow! A broker that truly works in his
agents best interest. What a refreshing difference! I joined
RE/MAX Preferred for their superior technology and their
professional agent support system and I can truly attest from
my experiences that the staff and broker have provided
courteous and exceptional support.
WHAT OUR AGENTS ARE SAYING
Cal Greene: The management team is always available and
ready to direct and advise. The administrative staff are
consistently ready, willing, and able to help. The
resources available are second to none! What other company
has the ability to let their agents take supplemental education
courses from the convenience of their own conference room?
My career didn’t begin until I joined RE/MAX Preferred!
www.PreferredAgentSite.com
Chris and Andrea Martin: We are impressed with the
technology, the stellar support staff, and the optimistic
approach to everything at RE/MAX Preferred! We were
looking for a supportive, friendly and welcoming
environment, and we certainly found it!
Ed Keebler: Most offices just aren’t as technologically savvy
as RE/MAX Preferred. I really appreciate the thought and
effort they put into all the services they provide.
DeShantel Robinson: Before I even signed on to RE/MAX
Preferred, Broker/Owner Randel Jones spent more time with
me and gave me more helpful real estate nuggets than my
former broker/manager ever did! RE/MAX Preferred
continues to offer the technology and educational tools that
keeps their agents equipped to effectively perform their duties
in any market climate.
WHAT OUR AGENTS ARE SAYING
Patrice Joyner-Epps: I was looking for a home and I found
one here at RE/MAX Preferred. It’s a family. I can call
anyone on the management team and get the help and support
I need. Robert Lewis Stevenson has a saying, “Don’t judge
your day by the harvest, but by the seeds you sow.” RE/MAX
Preferred gives me the fertile soil to sow my seeds.
Your Life! Your Business! Your Way!
Licensed Broker
New Jersey
Pennsylvania Board Memberships
Burlington Camden County Board of Realtors
Salem and Gloucester County Board of Realtors MLS Memberships
TREND MLS
South Jersey Shore MLS
Cape May County MLS
Ocean County MLS
Monmouth/Ocean MLS
Middlesex MLS Affiliated Partners
Showing Solutions
Centralized Showing Service
LeadStreet
GoDaddy
As much as we are proud of what we’ve
built at RE/MAX Preferred, we are
equally proud of the mortgage and title
services offered.
MEET THE REST OF THE FAMILY